We were helped by Tony Salter of Key Equity Release. He was thorough, friendly yet professional, and helped us understand the full implications of what we were doing, giving us plenty of choice and... See more
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Key Equity Release helps people make confident, informed decisions about later life finances. We’ve supported over one million customers and are rated Excellent on Trustpilot, with more than 16,000 5-star reviews. We take time to listen, explain your options clearly, and recommend what’s genuinely right for you. And if equity release isn’t right for you, we'll tell you. Because your home — and your peace of mind — mean more.
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Baines House, PR2 9ZH, Preston, United Kingdom
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Joseph Withers guided me through the process from beginning to end - money well spent.
Neil Clarke – outstanding service
If the company reflects the gentleman we had the pleasure of dealing with in helping my parents with their equity release, then I cannot praise them highly enough.
From the outset, Neil Clarke was professional, thorough, polite and, most importantly, caring and understanding of my parents’ circumstances and their need to release funds.
From the initial call through to the subsequent site visit, Neil made the whole process easy to understand and straightforward, which was especially important as both of my parents are approaching their 90s.
There were complications along the way, but Neil did not hesitate to step in and assist at every stage. He kept the process moving and provided us with regular updates, even while he was on holiday. That level of commitment and care really stood out to us.
The circumstances behind my parents’ need for equity release were far from favourable. However, Neil went above and beyond to help them, answer their questions and reassure them throughout the entire process.
If I ever required these services again, I would not hesitate to contact Neil.
Based entirely on our experience, we cannot fault the service we received. Neil is a credit to the company, and we would have no hesitation in recommending him to anyone considering equity release.
Joseph withers was extremely helpful and made the whole process easier to understand, as you get older you need a helping hand, and Joseph gave my wife and I that. Excellent service 👏
Ref No. FRAN0031
Joseph Nield guided my wife and myself through amendments to our previous wllls. His knowledge and advice made the process so easy.
He completely understood what we wanted and could use the correct terminology required.
He also understood and advised what we required re our two Yorkies, should we die before them. He advised and guided us on all we requested.
He made what could have been headache a walk in the park for us.
Thank you for such a wonderful service.
Sincerely Vanessa and Mick.
We were helped by Joseph Withers. Whilst this was our 3rd attempt to get help with Key, he persevered until he found a lender for us, when others didn’t. He was always friendly and spoke with us like we were friends. We would not hesitate to recommend him as an advisor.
We were helped by Tony Salter of Key Equity Release. He was thorough, friendly yet professional, and helped us understand the full implications of what we were doing, giving us plenty of choice and space to reconsider if we wanted to (we didn’t).
We found him very helpful.
We highly recommend them, and Tony in particular.

Reply from Key Equity Release
5 weeks into the process and I'm no further forward. The first advisor jumped ship with no warning. I've been promised phone calls 4 times from a new advisor, and received nothing. I wouldn't put these idiots in charge of a church raffle.

Reply from Key Equity Release
A highly recommended company
I was given a recommendation via friends who had dealt with Neil Clarke previously.
Neil was there every step of the process and always on the end of the phone when needed.
Neil gave reassurance with the upmost professionalism which made my journey to equity release a smooth and stress free,from beginning to end.i would highly recommend Neil's services 💯
Thankyou so much Neil for all your hard work and dedication to my case.ill be forever grateful

Reply from Key Equity Release
Key Equity Release. We have used this company twice now in the last 6 years and found them to be a good company to deal with. This time it was Will Thom who dealt with us and we found him to be very clear and knowledgeable also very helpful. We have now completed our further advance and can go ahead with the purchase of our dream holiday home. Thank you Will Thom from both of us.

Reply from Key Equity Release
At quite a difficult time, Michael Faulkner, provided an excellent service with clarity and care to ensure that everything was understood. I felt he was accessible and responsive and I am very pleased with the result.

Reply from Key Equity Release
Upon making an enquiry about equity release I had the pleasure of dealing with Neil Bell at Key Equity Release. What a great guy. He was friendly, professional and highly experienced. I told him I wanted to release some equity so my children could benefit from part of their inheritance now rather than later so one could pay off her mortgage and my son could get on the property ladder and for myself a new dream kitchen. Neil went through the options available and explained each one in detail to enable me to choose the the right one for me. I never at any point felt pressured to decide or proceed and prior to deciding felt very content that I fully understood everything about the process and it was what I wanted to do. Even the recommended solicitors were highly efficient and the whole process was so smooth and completed from enquiry to completion in approximately 5 weeks. My dream kitchen is now a reality and I have two very happy adult children. I can honestly say to anyone thinking of doing equity release contact Neil Bell and you will not be disappointed.

Reply from Key Equity Release
Andrea Love we found to be very professional, very personable, she added points to our wills that hadn’t even entered our heads, all in all a thoroughly excellent service from Key from start to finish, would highly recommend.

Reply from Key Equity Release
A fantastic experience in what is a complex product for those looking to release equity in their home. Every step was explained and we were guided through. I would happily recommended this company to anyone looking for a similar product.
In conclusion, I must mention our adviser, Lesley Frame, and the excellent service she provided at each stage which led us to successful outcome.

Reply from Key Equity Release
Note: Resubmitted following Trustpilot’s guidelines after previous attempts were flagged by Key Equity Release (first for alleged defamation, which was not removed and then again for including a staff member's first name, which was removed.)
My experience with Key Equity Release was completely frustrating from start to finish. After making initial contact, I received an email confirming a potential equity release figure and a scheduled phone appointment the following day.
Unfortunately, the call took place three and a half hours late. When it finally happened, it was a rushed, Q&A accompanied by noticeable background noise and child activity. The whole experience took less than 5 minutes.
The call simply repeated the online questionnaire I had already filled out. Worse still, directly after this brief call, the quoted equity release amount dropped by a third with no explanation provided. There was no meaningful discussion or guidance regarding suitable options for our financial position.
Although Key Equity Release posted a public response to my previous review stating they would look into this, I have received no direct follow-up. Based on this dismissive service, I advise others to shop around.

Reply from Key Equity Release
I was interested in equity release but had concerns about the process. I was put in touch with Key Equity release through Sunlife insurance. My advisor was Matthew Bowman. I cannot praise Matthew enough for the advice and the reassurances he gave over are consultations. He made sure l understood the process fully and all the guarantees l was going to be given over the retention of ownership of my home. He was extremely professional, pleasant and easy to talk to. Though l had a fixed idea of what l wanted he was able to identify a better deal that saved me a lot of money over the long term.
KEY equity release have the process of applying for equity release completely covered with help finding specialist solicitors and even Will cover. This made the total process very easy. The solicitors even came to my home to sign all the paperwork.
I felt fully supported through out the whole process. What initially was a stressful concern about the process quickly became a reassured and relaxed experience.

Reply from Key Equity Release
Key made the process easy and straightforward, i would like to mention Will Thom who made me feel at ease, and helped me through the process.

Reply from Key Equity Release
Key equity was a great choice to see me through the equity release process. All was very professional throughout and even five years after taking the equity out they were still willing to help me confirm a few things with me as it’s time to sell up.

Reply from Key Equity Release
Just to say that the service i received was second to non from this company . Nothing was to much trouble keeping you informed every step of the way .
I have to give a special mention to NEIL CLARKE who is one of the nicest guys i have ever had the pleasure of dealing with ! he was so understanding polite and courteous. And took his time explaining every detail of the process . If you are thinking of using this company then simply ask for Neil Clarke

Reply from Key Equity Release
Lesley Frame.
Very helpful and understanding to my ignorance in such matters, I would highly recommend an appointment with this professional person as she genuinely wants to help you get the best deal done for you as an individual case.

Reply from Key Equity Release
Excellent professional service, very friendly and helpful, would recommend the service to every one.
I would always prefer a face to face meeting with the Company.

Reply from Key Equity Release
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