Sure Petcare Reviews 

3,825
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 627 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the helpful staff and efficient customer service, noting that support agents respond quickly and resolve technical issues with prompt replacement parts. Consumers also highlight that the products, such as microchip cat flaps and automated feeders, work seamlessly to feed pets while effectively keeping unwanted animals out. Some reviewers were not happy with the product quality, mentioning recurring mechanical faults, connectivity troubles, and difficulties getting specific devices to work reliably over time. A few people also experienced completely unresponsive customer support channels or persistent technical glitches that significantly hindered their daily pet care routine.

What people talk about most

Product

Reviewers mention positive feedback about product quality and reliability, noting that items work a treat and... See more

Customer service

Customers report positive experiences with customer service, noting that support agents are extremely... See more

Quality

Consumers find quality to be ambiguous, with highly mixed experiences reported across various devices. Many... See more

Service

Customers consistently note positive experiences with service, highlighting prompt, courteous, and efficient... See more

Staff

Clients share positive opinions on staff, highlighting the prompt, polite, and helpful nature of customer... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Installed a new microchip activated catflap without any problem but then found that after initially going into 'learn' mode it dropped out of that mode after the cat refused to use the catflap and the... See more

Company replied

Rated 5 out of 5 stars

Great support and warranty service in NZ, just wish didn't have to use it so much. First installed Microchip CatFlap Connect + hub 6 years ago. I am now on my 2nd hub and 4th catflap. Almost all were... See more

Company replied

Rated 5 out of 5 stars

Our microchip activated cat flap developed an issue. I hadn't realised it was still under warranty and wanted advice. The company's customer service dept were easy to access by phone - which was a gre... See more

Company replied

Rated 5 out of 5 stars

I love this company. I do not say that lightly but they have developed a nearly perfect product in the Microchip Pet Feeder and I have always received excellent support when needed. They also honor th... See more

Company replied


Company details

  1. Pet Supply Store
  2. Manufacturer

Written by the company

At Sure Petcare, we understand that your pet is an important member of the family and that you want to provide the very best care for them throughout their life. Our range of smart pet products help you to do this by solving some of the common problems of day-to-day pet care, leaving you more quality time to spend with your furry friend. Our multi award-winning range of microchip-operated pet doors solve the well-known problem of unwanted, intruder animals entering the home, while our feeders enable the easy separation of food in multi-pet households, to prevent food stealing. And our innovation has not stopped there. Our app-connected products enable you to care for your pet like never before: not only by controlling your pet’s devices using your smartphone, but also by tracking their day-to-day behaviours and routines to gain a much deeper understanding of how to provide them with the best possible care. Sure Petcare – smart products for smart pet parents.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

4K reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 84% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

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4.7

All reviews

(3,825)

1,220 reviews in the last 12 months

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Rated 5 out of 5 stars

Replacement under warranty

We've used Petcare cat flaps over many years. Our current model started working incorrectly recently. As it was still under warranty, the company replaced it quickly and without fuss. Also, the design has remained consistent over all those years ie the replacement cat flap is the same size as the previous ones so fitting it is very simple. All in all, really good service - many thanks.

September 10, 2026
Unprompted review
Rated 5 out of 5 stars

Above and beyond service

We wanted an accessory for fitting our cat flap which we had not appreciated until we were well into the job. We were unable to utilise the next day option on the website (for reasons unknown), so rang to see if we could pay by 'phone for it to arrive the next day. They had no facilities for taking such a payment but, without saying so, simply put the part in the 'phone on a fast delivery service at no cost. Most impressive!

September 9, 2026
Unprompted review
Rated 5 out of 5 stars

Bought a microchip Petdoor

Bought a microchip Petdoor, wouldn't work properly.
Contacted customer services, explained the possible problems.
An extremely polite and experienced professional talkedabout possible solutions and stated that he would send a replacement part / motor with fitting instructions.
Parts arrived next day by postal delivery.
Part fitted and working.
Excellent service.
Thanks.

September 7, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent customer service

The customer service from Sure Petcare has been outstanding after we bought a SureFlap Connect to record the comings and goings of our 2 cats.

We initially had an issue with our very clever Maine Coon cat learning how to paw the flap open, even when it was locked to 'in only'. I asked for advice from Sure Petcare, and they immediately sent an adjusted catflap door to prevent this.
Probably due to the above amendment, the flap then wasn't recording the cats leaving the house (just when they came in). Again, I asked for some advice, and after trying a couple of resets, the customer service department just sent me a whole new cat flap - which works perfectly.

I couldn't be happier with the product, and the customer service has been a joy to experience.

Thanks and well done.

September 8, 2026
Unprompted review
Rated 5 out of 5 stars

Customer care is always brilliant.

Customer care is always brilliant with this company. I've trouble shooted various problems over the years and there is always someone patient on the phone to guide you through. They send out relacement parts and test kits promptly when needed and understand how crucial it all is to family life, I recently I had problems with a catflap in a glass door and Phillip could not have been more helpful. The problem is currently resolved and fingers all crossed, but its reassuring to know I can contact them again whenever I need to.

August 8, 2026
Unprompted review
Rated 5 out of 5 stars

Great service

Great service, very prompt delivery and good products.

August 31, 2026
Sure Petcare logo

Reply from Sure Petcare

Dear Claire,

Thank you so much for taking the time to write a review, we are glad to read you are satisfied with our services!

Kind regards,
Margaux

Rated 5 out of 5 stars

Telephone support was excellent

Telephone support was excellent. Plus ordered a new flap, delivered quickly with full instructions. Impressive customer service all round.

August 31, 2026
Sure Petcare logo

Reply from Sure Petcare

Dear Mark,

Thank you so much for taking the time to write your review, we are glad to read you are satisfied with our services!

Kind regards,
Margaux

Rated 5 out of 5 stars

Repair advice

We were having problems with the cat flap and I sent an enquiry by email, I received great support and advice including you tube videos and instructions of how to reset and repair the device. Really straightforward to follow and solved the issue. Highly recommend this company and after care customer service they provide is exceptional. Thank you.

September 4, 2026
Unprompted review
Sure Petcare logo

Reply from Sure Petcare

Dear Mrs Shelley,

Thank you so much for taking the time to write your review, we are glad to read our Customer Service was able to assist you!

Kind regards,
Margaux

Rated 5 out of 5 stars

Works well easy set up

August 30, 2026
Sure Petcare logo

Reply from Sure Petcare

Dear Timothy,

Thank you so much for taking the time to write a review, we are glad to read you are satisfied with our product!

Kind regards,
Margaux

Rated 5 out of 5 stars

Great customer support

Great customer support. I had a problem with my Microchip Cat Flap Connect door mechanism, after 3 years of using it which meant it would no longer lock. Margaux from support responded to my enquiry and within hours has rectified my issue. All I needed was to share some pictures of the problem I had.

September 4, 2026
Unprompted review
Sure Petcare logo

Reply from Sure Petcare

Dear Angelos,

Thank you so much for taking the time to write your review, I am glad to read I was able to find a solution for you and your Flap!

Kind regards,
Margaux

Rated 5 out of 5 stars

⭐⭐⭐⭐⭐ **Outstanding customer service!**

I recently experienced an issue with my SureFeed Microchip Pet Feeder Connect and contacted Sure Petcare Customer Service for assistance.

I was genuinely impressed with how quickly and professionally everything was handled. After contacting support, I received a prompt response with clear troubleshooting instructions. I provided the information and video they requested, and within hours they had reviewed the issue and arranged for a replacement unit to be sent to me completely free of charge.

The replacement was dispatched straight away, there was no need to return the faulty unit, and the instructions provided for setting up the new feeder and transferring my cats over in the app were clear and easy to follow.

The whole experience was absolutely hassle-free. It's refreshing to receive such efficient, friendly and straightforward customer service these days.

A special thank you to Philip and the Sure Petcare team for resolving the issue so quickly. Excellent products backed up by genuinely excellent customer service.

**Highly recommended — five-star service from start to finish!**

September 4, 2026
Unprompted review
Sure Petcare logo

Reply from Sure Petcare

Dear Simon,

We cannot thank you enough for taking the time to write this glowing review, which we have shared with our Team! We are very glad Philip was able to help you promptly with your Feeder!

Kind regards,
Margaux

Rated 5 out of 5 stars

Judith you are great

Judith put me at ease when she creatively supplied a free add on which solved a challenge we were having with the flap.

I fully recommend Sure.

September 4, 2026
Unprompted review
Sure Petcare logo

Reply from Sure Petcare

Dear Nick,

Thank you so much for taking the time to write this lovely review, we are glad to read Judith was able to assist you and have shared your comments with her!

Kind regards,
Margaux

Rated 5 out of 5 stars

I had a broken microchip cat flap door…

I had a broken microchip cat flap door whilst the unit was under warranty. When I contacted the customer service they were very friendly and helpful. They promptly dispatched a free new door which I received the next day. The door has now been fitted and we have one happy cat! Overall very pleased with the service given and the end product.

September 3, 2026
Unprompted review
Sure Petcare logo

Reply from Sure Petcare

Dear Terry,

Thank you so much for taking the time to write your kind review, we are glad to read our Customer Service was able to assist you with a new door, and that you are satisfied with your Flap!

Kind regards,
Margaux

Rated 5 out of 5 stars

Wonderful customer service

Wonderful customer service when my microchip pet door stopped working; Philip and Amy helped me though some tests & sent me replacement buttons to fit free of charge. Eventually I replaced the old door with a new one, the original having given long faithful service with my Maine Coon cat crashing through it several times a day.
Highly recommended.

August 28, 2026
Sure Petcare logo

Reply from Sure Petcare

Dear Sue,

Thank you so much for taking the time to write a review, we are glad to read our Customer Service was able to assist you with your Pet Door!

Kind regards,
Margaux

Rated 5 out of 5 stars

Great products with exemplary customer service

I’ve been using a SureFlap Microchip Cat Flap for over 10 years now – currently being on my second one due to an extension build. I have only had issues on two occasions - which were both of either my own or my cat’s making (i.e. not build quality). On both occasions I contacted customer services for advice who were exemplary. Both times, I was responded to same day by email and subsequently provided with a new part next day delivery which completely resolved my issues. In my opinion and experience, Sure Petcare is an excellent company who make quality products with commendable customer service. I shall continue to happily recommend you to others.

August 12, 2026
Unprompted review
Sure Petcare logo

Reply from Sure Petcare

Dear Lisa,

Thank you so much for taking the time to write this wonderful review, we are glad to read our Customer Service was able to provide a solution for you each time! 🐾

Kind regards,
Margaux

Rated 5 out of 5 stars

Philip was always so kind and helpful…

Philip was always so kind and helpful and explained everything really well and helped me get to the bottom of the matter as fast as possible 👍

September 2, 2026
Unprompted review
Sure Petcare logo

Reply from Sure Petcare

Dear Mary,

Thank you so much for taking the time to write your review, we are glad to read Philip was able to assist you, and have shared your lovely comments with him!

Kind regards,
Margaux

Rated 5 out of 5 stars

Excellent cat flap

I’ve bought 2 of the cat flaps for microchipped cat and they work a treat. Large in size and a little costly but easy to install and simple to programme.
And importantly, no more random cats getting in and fighting with mine!

August 26, 2026
Sure Petcare logo

Reply from Sure Petcare

Dear Sue,

Thank you so much for taking the time to write a review, we are glad to read you are satisfied with our Flap keeping your pets safe!

Kind regards,
Margaux

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