I love the wobbleboard soles. So comfortable! The velcro tab makes them adjustable to slimmer feet without being too obvious, which is a boon. I find the space between the toe post and the front of th... See more
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Fantastic purchase and excellent price. Great service and delivered the next day. I have several pairs of fit flop, they are so comfortable for day long wear from sandals, shoes and trainers. They c... See more
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Easy to order, quick delivery and a welcome discount! Was unsure about ordering as more expensive than I usually pay and was worried they would be too wide. Very pleased with them, good fit and so com... See more
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We saw the ad on social media tapped on it it went straight to the Fitflop web site browse the web site with ease to find what we were looking for, ordered the items, they arrived within two days, fit... See more
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Company details
About FitFlop
Written by the company
About FitFlop
At FitFlop, we are proudly different from typical footwear brands. We are scientists and we are engineers, with a passion for creating beautiful, smart products that help our wearers feel energised every day.We continually set ourselves apart from the pack, bringing our scientific expertise to life through anatomically-designed footwear that is made to move in. We study human movement; exploring each dynamic element of our anatomy to develop smart technology that ensures perfect balance and enduring comfort. Something simply 'practical' is not enough for us – we go far beyond that – creating intelligent, desirable and sophisticated footwear that works with the body, not against it. And in our quest to deliver uncompromising comfort in every step, we know there’s always more to learn – so that we can keep pushing forward how our footwear helps your energy flow.
Just ask our community of wearers, spanning motivations and generations, men and women who live intentionally – always looking for ways to help optimise their everyday. .
Team FitFlop
Selected FitFlop products have been granted the APMA* Seal of Acceptance, for footwear found to promote good foot health. *American Podiatric Medical Association SHOP NEW IN SHOP WOMEN'S SHOP MEN'S Got a question? Get in touch
UK Customers
✉: info.uk@fitflop.com
✆: 0800 8560148
EU Customers
✉: info.eu@fitflop.com
✆: +44 207 751 3694
US Customers
✉: info.us@fitflop.com
✆: 877-861-1988
CA Customers
✉: info.ca@fitflop.com
✆: 877-861-1988
Contact info
United Kingdom
- fitflop.com
4.4
Excellent
66K reviews
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Fit Fop shoes are the best shoes ever!
Fit Fop shoes are the best shoes ever!! I have at least 5 pairs of them!!! I’ve had multiple pairs over the years they are my go to shoes for comfort and style!! Love them!!!!
May 12, 2026
Reply from FitFlop
We're so glad to hear you love our shoes for their comfort and style! Thank you for being such a loyal customer. Kind Regards FitFlop.
I love FitFlops
I love FitFlops! I wear them year around. The Microwobbleboard helped tremendously with my plantar fasciitis. I also have a bone spur on that same heel and I have no more pain. Also they have wonderful arch support.
May 19, 2026
Reply from FitFlop
We're so happy to hear you love our products and wear them year-round! It's wonderful that our Microwobbleboard technology and arch support have provided such relief. Kind Regards FitFlop.
Bright
Bright, fun flats perfect for summer. Plus they are truly comfortable. A little big on the 8, but I need that for my wide feet.
May 1, 2026
Reply from FitFlop
We're so glad you find our flats bright, fun, and comfortable for summer! Thank you for your wonderful feedback. Kind Regards FitFlop.
Return of styles is complicated and…
Return of styles is complicated and expensive. I will never order directly at fitflop.com.
May 11, 2026
Reply from FitFlop
We are sorry to hear about your return experience. We are reviewing our processes. Kind Regards FitFlop.
Unhelpful customer service
Can’t tell if the shoes/sandals are any good. My package was delivered to the wrong address. Customer service was not willing to help with dealing with the delivery service. Almost a month later still no shoes/sandals…
May 12, 2026
Reply from FitFlop
We are truly sorry to hear your package was delivered incorrectly and for the lack of resolution. Please contact our team and will look this delivery issue to prevent future occurrences. Kind Regards FitFlop.
I have been wearing Rally Sneakers for…
I have been wearing Rally Sneakers for over 10 years, with no issues even when new, I am not sure what has changed but this pair are very uncomfortable, leather is very hard and I have marks on my feet which is affecting my other footwear as well
I am very disappointed with this purchase and not sure if I will now need to change brand
May 19, 2026
Reply from FitFlop
We're truly sorry to hear about your discomfort with these Rally Sneakers, especially after being a loyal customer for so long. We appreciate you sharing your experience regarding the hard leather and the marks on your feet. Your feedback is important to us as we continuously work to improve our products. Kind Regards FitFlop.
The indestructible shoe
I have been with Fit Flops for many many years. My new purchase is very comfortable and with the support of all Fit Flops. The only thing that is a. It different is the shoe is pretty ridgid. BEcause I have a wide foot it’s a bit tricky to get them on, not a quick slide. BUT once they are on they are very comfortable and with great support. I think they are indestructible.
May 19, 2026
Reply from FitFlop
We are so happy to hear you've been a loyal customer for many years and are enjoying the comfort and support of your new purchase! We appreciate your feedback regarding the initial rigidity and the trickiness of getting them on with a wider foot. We are glad that once on, they provide great comfort and support. Kind Regards FitFlop.
Easy to order
Easy to order, great customer service if something doesn’t fit. Easy process to exchange or return items, updating emails along the process.
May 16, 2026
Reply from FitFlop
We're so glad ordering was easy and our customer service was helpful. We appreciate your feedback on the smooth exchange process! Kind Regards FitFlop.
Excellent service keeping you updated…
Excellent service keeping you updated on when to expect the parcel
May 19, 2026
Reply from FitFlop
We're glad to hear you appreciated our updates. Thank you for your kind words! Kind Regards FitFlop.
The crystal mule/slide I bought was…
The crystal mule/slide I bought was beautiful, well-made, and comfortable. The shipping/delivery was quick, making overall shopping experience was wonderful.
May 19, 2026
Reply from FitFlop
We're so happy to hear you found your crystal mule/slide beautiful, well-made, and comfortable! We appreciate your kind words about the quick delivery and wonderful shopping experience. Kind Regards FitFlop.
Reply from FitFlop
Thank you for your review. We will share your feedback with our team. Kind Regards FitFlop.
I love fit flops
I love fit flops. The most comfortable shoes I have ever worn! These are all I wear, I just wish dsw had a better selection. I really like seeing and feeling and trying on shoes before I buy them.
May 18, 2026
Reply from FitFlop
We're so happy you find our shoes to be the most comfortable! We appreciate your feedback regarding selection and trying on shoes. Kind Regards FitFlop.
These shoes are SO comfy and designed…
These shoes are SO comfy and designed for casual to somewhat dressy depending on your style. Some go with summer dresses and add sparkle or pizazz. Others are more casual and can be worn daily. Once you know which designs fit you well, you can order other similarly styled Fitflops and know they will work for you.
May 19, 2026
Reply from FitFlop
We're so happy to hear how much you enjoy the comfort and versatility of our shoes! It's wonderful to know they fit so well into your wardrobe, from casual to dressy. Thank you for sharing your positive feedback with us! Kind Regards FitFlop.
Beautiful shoes .
Prompt delivery and good communication.
Beautiful shoes and very comfortable.
May 12, 2026
Reply from FitFlop
We appreciate your positive feedback! We're so happy you received prompt delivery and love your comfortable shoes. Kind Regards FitFlop.
High quality and very comfortable
High quality and very comfortable. Highly recommended!
May 17, 2026
Reply from FitFlop
We appreciate your positive feedback; we are so pleased you find the item high quality and comfortable! Kind Regards FitFlop.
Reply from FitFlop
We're happy you enjoyed the quick delivery and love the flip flops! Kind Regards FitFlop.
My order was delivered promptly and…
My order was delivered promptly and trainers are great
May 12, 2026
Reply from FitFlop
We appreciate your positive feedback! We are so glad your order was delivered promptly and that our trainers are great. Kind Regards FitFlop.
I ordered sandals and when they arrived…
I ordered sandals and when they arrived they had a small scuff on them. I had a live chat with customer services, sent a photo of the damage, and returned them for an exchange, I recieved a replacement pair very quickly, but it was the same pair I returned with the scuff on! I have had to pay again for a new pair to be delivered today as fitflop won’t exchange a second time and had to return the damaged pair again. I feel really disappointed with my experience
May 12, 2026
Reply from FitFlop
We sincerely regret the frustrating experience you've had with your recent sandal order and the repeated issue with the scuff. We understand your disappointment and are truly sorry for the inconvenience this has caused. We are looking into this matter. Kind Regards FitFlop.
So professional and fit amazing as…
So professional and fit amazing as usual and delivery thank you
May 19, 2026
Reply from FitFlop
We appreciate your positive feedback! We are so glad you are happy with the professional fit and delivery. Kind Regards FitFlop.
The fillip sandals were easy to order
The fillip sandals were easy to order, delivery was fast and the quality was excellent.
May 19, 2026
Reply from FitFlop
We're so glad ordering was easy and delivery was fast. We appreciate your positive feedback on the excellent quality! Kind Regards FitFlop.
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