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4.2

Great

TrustScore 4 out of 5

16 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Shipping was fast and trustworthy

Shipping was fast and trustworthy. Quality of the dress was phenomenal!!! Price was on point. You won't be disappointed.

March 18, 2026
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

Thank you so much for the kind words! We’re so glad you loved the quality and that your dress arrived quickly.

Rated 5 out of 5 stars

Deserves more than 5 stars

My dress literally came in 4 days! It’s so pretty and the quality is amazing.

February 19, 2026
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

Thanks so much for the kind words and being part of our family! 💕 Hope you have an amazing time at your special event! 😊 Please make sure to tag us @abcfashionstore whenever you post. We love to feature our beautiful customers! ❤️

Rated 5 out of 5 stars

They are amazing!

They are amazing! I ordered a LaDivine dress in the wrong size, contacted them before it shipped, and they changed the size for me within an hour of the order being placed. When it arrived it didn’t fit, so I initiated an exchange. Within the hour they had the exchange all set up for me. I shipped the dress back and the same day they shipped me the correct size. I got 2 day shipping and it arrived as expected. The LaDivine dress quality is excellent for the price point, and is almost the same quality as my Sherri Hill dresses. The customer service at ABC is the best I’ve seen in a long time! I ordered from them because they do allow returns with refunds, and I will definitely order from them again due to the quality of the products and the amazing customer service!

December 19, 2025
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

We're so happy you love the dress, and we were able to process your exchange request quickly! 😊 Thanks for shopping with us and being part of our family! 💕 Please make sure to tag us @abcfashionstore whenever you post - we love to feature our beautiful customers! ❤️

Rated 5 out of 5 stars

My dress came quick and perfect to what…

My dress came quick and perfect to what I wanted, I was pleased that I was able to change the shipping method effectively to require a signature. Will be buying here again.

November 14, 2025
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

Thanks so much for the kind words and for being part of our family! 💕 We're so happy that you love the dress and efficient shipping. Hope you have an amazing time at your special event! 😊

Rated 5 out of 5 stars

Excellent and thorough customer service

Excellent and thorough customer service. Didn't carry the crinoline I had in mind, so they ordered it from the manufacturer and knocked nearly 50% off as a wedding gift. This was the second ballgown I've purchased from these folks, and should I ever need a third I'll be going to them once again

September 25, 2025
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

Thank you so much for the kind words and for shopping with us! 😊 It's always a pleasure assisting you. Congratulations to you both! 💕

Rated 1 out of 5 stars

Stay away. Junk product, inflexible "customer service"

They sent me a prom dress that reeked of chemicals and was not wearable. They refused to see this as a defect and insisted on charging the 20% fee and restock fee. Not only did they not refund me minus the fees--they did no refund me at all! I've had to open a second complaint with my credit card company to get a refund for a dress I returned. Also, while their "policy" states that copious glitter shedding is normal, this was also an issue with their product. The dress was stiff, smelly, shedding glitter. Not something a kid should wear on their special prom day. No merchant should be proud to sell a junky dress like this for $249.

April 19, 2025
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

Thanks for providing your feedback – we'll pass this along to the dress designer. While we understand your disappointment, we explained that the smell would dissipate after you removed the dress from its bag and hung it up in a well-ventilated area for a few days. Not surprisingly, your return is at our warehouse, and the chemical odor is gone. Moreover, we don’t consider glitter loss as a defect. Glitter is known for getting everywhere, and we put a disclaimer about this on the dress page.

We assisted you with your return request, but you refused to follow our Return Policy. There’s a restocking fee because we have to order these dresses directly from the designer. We offer free shipping for almost every order. Most of our competitors who sell similar dresses only provide store credit with a restocking fee, and some don’t even offer returns or exchanges.

Our Return Policy clearly outlines the 20% restocking fee and the $12 prepaid shipping label fee. The invoice you received with the dress also explains our Return Policy. As the credit card holder, it’s your responsibility to carefully read the policy before placing your order. As a small business, we’ve carefully created our policies because our employees rely on us for their livelihoods.

Since you disputed this transaction with your bank, we can't even issue you the appropriate refund because the whole amount has already been withdrawn from our accountf and has been deposited back to your account.

We value your feedback and would be happy to assist you in any way we can. Please don’t hesitate to contact us if you have any questions or concerns.

Rated 1 out of 5 stars

I had to pay £200 delivery cost and the…

I had to pay £200 delivery cost and the dress came and had about 10 strings coming out randomly! I paid about 1k for the worst dress ever! They need to refund me as this is a joke!

October 14, 2024
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

Hi there, thanks for shopping with us! 😊 After you emailed us pictures of the loose threads on October 14, we promptly replied to your message the same day and issued you $124 USD refund for the inconvenience. After we emailed you, you never responded. Please see the message below:

Hi there, we apologize for any inconvenience – we'll pass this complaint to the dress designer. Please note that the price is determined by the designer as they have a strict MSRP rule. Luckily, it looks like the threads can be easily and carefully removed without compromising the integrity of the dress. For the inconvenience, we've issued you a £100 refund – please allow up to 7 business days for the refund to finalize.

If you have any questions, please feel free to contact us. Hope you have a nice day!

Sincerely,

Samantha
ABC Fashion Returns Department (email only)
www.abcfashion.net

As stated on our International Shipping page, the custom fees are not included with the shipping cost. Please note that we don’t collect any of these fees because they are regulated by your government. Thank you for understanding.

Rated 5 out of 5 stars

Gorgeous & stunning

Just received my granddaughters dress for galaday was realy worried about buying from so far away incase of problems well the dress arrived this morning it is beyond stunning even nicer than photo & fits like a glove my granddaughter absolutely adores it, Nanny was close to happy tears, shipping was super fast and tracking was amazing we loved watching this dress travelling to us after our event next week il post photos Thankyou so much ABC any future dresses will be bought through yous ❤️

June 4, 2024
Unprompted review
Rated 5 out of 5 stars

I must say I was skeptical at first

I must say I was skeptical at first. But ABC Fashion was very professional. I ordered my dress on a 3/12 and my dress came in 3/22, it would have came earlier but there was a discrepancy with the Post Office not ABC Fashion. When I received my daughters dress I was so pleased. My daughter had tried this dress on previously in a formal dress shop and it was over $700. I found the dress on ABC Fashion but almost half the cost and I must say it was the exact same dress nothing different. I highly recommend ABC Fashion if you want to get the manufacturers cost. I wish there was a way to upload photos

March 11, 2024
Unprompted review
Rated 5 out of 5 stars

The best prices the best selections the customer service

I been shopping with ABC Fashion since 2010. I’ve never been disappointed. The gowns are just as shown on the website. ABC is so accommodating they will help you anyway that they can.. I ordered on a Monday dress was on my doorstep Thursday evening. I would highly recommend this company !

February 11, 2023
Unprompted review
Rated 5 out of 5 stars

I highly highly recommend this store

I highly highly recommend this store I came to this store because a dress I wanted was sold out every where in my size even here. Before I could buy the site let me know it was on back order but my event isn’t for some time so it was ok. I got a text from crystal saying when the dress would be shipped out but that she had the dress in a size above and a size below mine and that the dress sometimes runs small I asked to go up on the size and she let me know that it was only one left and she would see if the warehouse was able to get it for me. In that moment I knew she cared deeply about her customers because she didn’t have to do any of that. She text me the next day telling me that the dress was shipping out and sent my tracking information. I’m so excited I had to write a review I’m so grateful and definitely shopping her again and sending all my friends. Thanks so much crystal you helped get my dream dress for my reunion

May 28, 2021
Unprompted review
Rated 1 out of 5 stars

I will not be buying any more dresses from this company anymore

I will not be buying any more dresses from this company anymore. I guess it must be my poor figure but this dress was a big disappointment with the fit, Instead, I will buy from dresswoo.com.

October 28, 2014
Unprompted review
ABC Fashion logo

Reply from ABC Fashion

Hi there, we can't find any orders under your name or email address. For better assistance, please email us by replying to your order confirmation email so we can better assist you. This review appears to be fake because it mentions a knockoff website as an alternative.

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