Adorebeauty Reviews 

Been with AB for over 10 years and my gosh how far it has fallen from the powerhouse it used to be. Like with any company that goes public, it went from 100 to 0 real quick. 5 years, or even 3 years ago, still would have given them 5 stars but I'm struggling to understand what value they provide to me anymore for my continued loyalty.

Used to be my #1 go-to for all my beauty and skincare products but now I find myself buying less and less over time because of all the changes it's made in the last 2 years. Instead of getting all my products at AB, I now might get one or two things and buy the rest from other retailers.

The $20 "reward" for every $250 spent system is pretty useless when you can't even use them on sale items. I've now had 2 x $20 rewards go to waste because I couldn't use them on products I usually buy because they hold such frequent sales now. You can't stack reward codes either anymore.

Express postage used to be a real deal-maker for me, but what's the point of express when despatch takes 4-5 business days? The last 3 consecutive orders I made, it took nearly week and a half to receive, not because of the courier, but because of the delay in despatch.

You can't chat with a real human anymore on their chats, it's just an unhelpful AI bot. Never have I had to email AB so many times for issues in the last year and though the people who work there are so lovely, it's always the same line "this is not the experience we aim to provide", it just sounds so scripted every time.

The GWP's are so boring and repetitive now, received the same gwp's over and over that I won't try to spend more just to get them.

I visited their new store recently and I can't understand what the purpose of the brick and mortar stores were. The girls were amazing there but that's about it..there's nothing they can offer in store that I couldn't easily get from another retailer store in the same vicinity.

There's alot more I could write but I believe anyone who has been with AB for a lengthy time already knows.

I'd now rate AB 1 star but I give them 2 stars bc I still find the people who work there, in store and online extremely lovely and friendly and it's not them who I have an issue with- it's management and corporate who have clearly lost sight of why customers loved AB to begin with and why so many of us were loyal through the years.

Instead of continuing and bettering what made them stand out in the beauty market, they're bowing down to their shareholder overlords.

Unless they make some changes, I don't see any incentive for me to continue purchasing from them the way I used to.

The only reason there two stars for this experience is because of the appaling delivery company.
I placed my order and i was unable to track it. When I received notification it would be delivered better 1pm to 3pm on Wed 25th March, I made sure someone was at home. I then got a txt notification saying it was unable to be delivered. I checked my security camera for the entire day and there was no delivery van at any time. I then was told, via txt again, to "hold tight" and they'd tell me where to pick it up from. No idea where my package was because the tracking number was not working for me.
On Thurs 26th the exact same situation occurred.Again, no delivery van. I got a notification late in the afternoon saying it was at a chemist 18km away from my house! Honestly??
I paid for postage and delivery to my home address and NO attempt was made to delivery it me and yet I had to go and pick it up? With petrol prices being so expensive, this is a completely inappropriate expectation to place upon your customers. Change your delivery company Adore Beauty!
Please don't tell me that it is the issue for the delivery company to resolve. YOU have chosen them!

Just want to add a review here in the hope that something will change at Adore. Like so many other reviewers I’ve been a loyal customer for years (10+) and I now find the shipping times so ridiculous that I only buy from Adore during promotion periods or to claim a reward. I buy elsewhere when I need to restock my daily use products because I need them replaced quickly. 10 days to get from Melbourne to Newcastle is crazy when other retailers deliver within 2-3 days.

Adore Beauty used to be a great online retailer. Your parcel would ship almost immediately and arrive within two days. Five days after placing the order, my last order was shipped to an incorrect address. I contacted them immediately. Their response? We are busy and will get back to you in five days. I won’t shop with them again and would advise against it.

I feel this company is extremely unreliable and potentially misleading. I placed my order 6 days ago, and their policy clearly states that orders are dispatched within 1–2 business days. This has not happened.

I also contacted customer support, which claims to respond within 1–2 business days — but I have received no reply at all.

I am going on vacation soon and have no idea if or when I will receive the order I have already paid for. This level of service is unacceptable and does not align with their stated policies.

Very disappointed — I will not be purchasing from this company again.

Prompt delivery and great prices. This is how all online shopping should be.

This company used to be great. Orders would arrive promptly . The last order I made never arrived . The order before that took 3 weeks to arrive. So dissapointed and i will never ever order from them again

I placed an order on a Sunday. By mid afternoon Wednesday I had no update so contacted customer support (AI chat bot) which said my enquiry was being passed to a real person. Within minutes I had an email update to say order has been dispatched.
Website indicates next business day and order should be dispatched- obviously not the case for me. But at least they were responsive to my enquiry I guess. Just would've been nicer for them to uphold their end and for me not to have to chase them

I’ve been a long‑time customer of Adore Beauty and have always appreciated their product range and fast delivery in the past. Unfortunately, my recent experiences have been disappointing. When following up on a delayed order this year, I noticed that an order from January 2025 was still marked as awaiting fulfilment in my account. Naturally, I contacted customer care to clarify what had happened.
When I raised the issue, I was asked why I hadn’t followed up sooner. I completely understand the question, but like many people, life gets busy and things can slip through the cracks — especially when you trust a supplier to fulfil orders unless told otherwise. I simply requested either proof of delivery or a refund.
The response I received was that the order had supposedly been dispatched in January 2025, but because more than a year had passed, they could no longer access tracking information, lodge an investigation, re‑ship the items, or issue a refund. In other words, there was no way to verify whether the order was ever delivered, yet the responsibility fell entirely on me.
I understand that delays and errors can happen, but the lack of transparency, proactive communication, and accountability has been frustrating. As a customer, I value honesty and timely updates, and I hope Adore Beauty reviews situations like this more fairly in the future so customers aren’t left without answers or resolution.
I’m sharing this feedback in the hope it helps improve their processes, because when Adore Beauty gets it right, they genuinely offer a great experience.

Adore Beauty is getting better and better ! Choice of products , service and delivery 5 stars definitely. I would give 10 stars if possible. Thank you also for the Tim Tam!!

The product finally arrived after 3 weeks, despite being 'in stock' when ordered. (Package went from Melbourne to South Australia.)
Very slow automated responses to my queries until I requested order cancellation. I thought I had been scammed.
I will never use this company again and would not recommend to others.

I've been a loyal customer for years and in the past could contact them if there were any issues. Now I have an issue but despite numerous emails, attempts at chat where noone ever responds (the conversation just closes and they email you a transcript of your own writing and no response) and voicemails nobody has the care to respond so I can place an order.
They are also getting stingey with the 'bonus' products and samples, considering these come free from the manufacturer. I only use adore for the freebies because prices are often cheaper on skinmart or Activeskin. Think I'll stick to those sites from now on.

Updated to 3 stars as I really don’t take it too personally and understand business can struggle sometimes. I also appreciate the acknowledgement.
I’ve been a long-standing customer of Adore Beauty and have always loved the efficiency, speed and service. That’s why this recent experience felt disappointing.

My order took significantly longer than usual to process, and when it finally arrived it wasn’t correct. What stood out most was the customer service response. Rather than explaining what’s happening behind the scenes or offering reassurance as a loyal customer, the solution was quickly to offer a refund if I wasn’t happy.

I completely understand that businesses go through transitions and growth phases. Fast delivery standards are hard to sustain at scale. But if processing times have changed, transparency would go a long way. Most beauty retailers take up to a week — that’s fine — as long as expectations are clear.

Right now it feels a little like overwhelm. Whether that’s staffing or operational change, I’m not sure. As a customer, I just value communication and a sense that loyalty still matters.

For now, I’ll be taking a short break and hope things settle — because I genuinely used to love ordering from here.

Terrible. I’ve been a loyal and regular customer of adore beauty for many years and recently their customer service is non existent. Fast and free delivery was the the most appealing thing about this business for a long time now it’s neither. Ive been waiting a week for my order to even be picked, let alone the complaints about the new delivery company. Do better, Adore Beauty. I’m about to switch to Mecca.

I’ve had some disappointing experiences with the delivery service; it’s a shame they moved away from AustPost when it was reliable. Contacting AdoreBeauty has been difficult, and the courier involved not been helpful—I don’t think I’ll be purchasing from this company again due to the stress it has caused. I’ve had two negative delivery experiences. It’s unfortunate that AdoreBeauty’s reputation may be affected by their courier choices.

I’ve loved ordering from Adore Beauty for a few years now but extremely disappointed in their recent delivery services.
I live in a regional WA town where my deliveries were quick via Aust Post to my PO Box!
That’s no longer!
All deliveries are now to my home address via an extremely unreliable service (TGE) which are dreadful. Always late…. Their online tracking service is a joke!
Adore Beauty, why did you change services?
Assuming cost…..
You will lose customers because of this, just sayin…

Don’t ever buy from them unless you want wait forever for the order to arrive. I was a regular customer for over 6 years . However with the recent change from Auspost to a courier service they have gone down hill. I wonder why their customer service team is so senseless as not read these reviews and report this to the management. If this continues just like other retailers they will go out of business shortly.

Purchased an SK-II gift pack for the wife and she loved it. Prompt delivery (within 2 days) - just in time for her birthday

I placed an order with Adore Beauty on 24 December and paid $44 for express shipping.
Today is 6 January, and I still have not received my order.
I have emailed multiple times, tried calling, and even attempted to contact customer support , with no proper response and no real help. At this point, it feels like there is no customer support at all.
What makes this even worse is that I paid extra for express shipping, yet I haven’t even received the package, let alone an explanation.
This has been an extremely disappointing and frustrating experience. Charging for express shipping and then failing to deliver or communicate properly is unacceptable.

I have always found Adore Beauty to be a great site to shop online for beauty products BUT for the last 2 months I cannot do any reviews for products that I have purchased. I find honest reviews to be extremely helpful when wanting to try a new brand. Yes...I got in touch with them. Yes...I cleared my computer. Nothing helps. Does anyone else have this problem?