I have been a faithful customer for over 2 years now and although it isn't the best financial choice, Nicole always makes it as painless as possible! She is always on top of her game and has even help... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Great customer service, friendly helpful staff, Eve is great! If you need cash now, this is the best place to go.
Company replied
The lady who is always there when I go in. Sorry I can't remember her name. She is always kind.
Company replied
You have always provided me with the funds I needed Now is there any way you could extend 200.00 to me
Company replied
Company details
Advance America is a licensed and regulated lender providing convenient loan options online and in store.
Since 1997, we've helped millions of families navigate life's financial moments. We believe borrowing money should be simple, fast, and free from judgment — with clear terms and real human support when it matters most.
Contact info
1906 Holton Rd., Ste. C, 49445, Muskegon, MI, United States
- 231-744-4361
4.7
Excellent
37 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Great customer service
Great customer service, friendly helpful staff, Eve is great! If you need cash now, this is the best place to go.
May 3, 2026
Unprompted review
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
We appreciate you taking the time to leave us this positive feedback. We are happy to hear that our team provided the help you needed. Thank you!
Always good service and friendly staff
Always good service and friendly staff. Thank you
March 3, 2025
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your kind words! We are so glad to hear that you had a positive experience. We strive to provide excellent customer service and appreciate your feedback.
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and we are very happy to be able to provide you with the money solutions you needed. Have a nice day.
Great job thanks
June 12, 2024
Unprompted review
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day!
I don't feel uncomfortable going there.
The lady who is always there when I go in. Sorry I can't remember her name. She is always kind.
March 29, 2024
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day.
You have always provided me with the…
You have always provided me with the funds I needed Now is there any way you could extend 200.00 to me
November 30, 2023
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and we are very happy to be able to provide you with the money solutions you needed. Have a nice day.
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day.
Always great customer service.
August 12, 2023
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day.
I have been a faithful customer for…
I have been a faithful customer for over 2 years now and although it isn't the best financial choice, Nicole always makes it as painless as possible! She is always on top of her game and has even helped me out of some pretty sticky situations! I have told everybody I know that has been looking for help about her.
March 24, 2023
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day.
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day.
Nicole is the best and so friendly:)..
September 26, 2022
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day.
Great service and friendly staff.
March 7, 2022
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day!
Hi you guys have a very good friendly…
Hi you guys have a very good friendly staff I am glad to be a customer
May 3, 2021
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day!
They are all great and supportive
They are all great and supportive. They are very friendly and caring. Thanks Advance America!
April 28, 2021
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day!
Thank you
Thank you, you guys was there when I needed someone to help just enough it won’t kill me paying it back
April 2, 2021
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your positive review. At Advance America we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day!
very courtious and helpful great…
very courtious and helpful great hospility. very knowledgeable in her profession... Thank you N. Muskegon
February 16, 2021
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Julian: Thank you for your positive review. At Advance America, we strive to provide the best customer service and are so happy we could provide the money solutions you needed. Have a great day!
Customer Service is exceptional.
September 1, 2020
Unprompted review
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Your business is important to us, thank you for your response!
Advance America is a awesome company…
Advance America is a awesome company family friendly great customer service keep up the good work 👍🏾
May 24, 2020
Unprompted review
Reply from Advance America - Muskegon - 1906 Holton Rd., Ste. C
Thank you for your response and comments regarding out services. We appreciate you business!
Your people were very friendly
Your people were very friendly, and you were the ones who provided me with the financial help that I needed. Thank you!
January 14, 2020
Unprompted review
Super friendly staff
January 14, 2020
Unprompted review
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.