Their credit system is a total scam, the worst subscription type i ever saw anywhere. Every single action/click costs you a credit on an already expensive plan, you can't do anything without draining... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Based on reviews, created with AI
What people talk about most
Based on these reviews
Company details
Written by the company
Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals. Ahrefs all-in-one SEO toolset can help you with competitor, keyword, and content research, link building, website audit, rank tracking and mentions monitoring. Ahrefs provides maximum data and accuracy thanks to its database of 8 billion keywords and 421 billion indexed pages.
Contact info
16 Raffles Quay #33-03, 048581, Singapore, Singapore
- support@ahrefs.com
- ahrefs.com
Replied to 14% of negative reviews
Typically replies within 2 weeks
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
No Notification of Additional Charges
I have to repeat what many others have already said about Ahrefs.
As a small business their prices are already pretty expensive. I initially signed up to the basic plan but then upgraded because I wanted the additional features.
Having decided to cancel my subscription when they changed their pricing plan I learnt I had incurred a further £79 for running three reports.
There was no notification that I was about to incur an additional charge. Had I received one I wouldn't have made the same mistake on two further occasions.
That's no way to do business. A customer deserves to be clearly advised when they're about to incur an additional charge.

Reply from Ahrefs
Terrible service
Terrible service. Stealth update policy to trick users when deducting money.

Reply from Ahrefs
Expensive hidden charges that just get taken from your bank
I'm a small startup business with limited funds but needed to do some keyword research so I signed up to Ahrefs. It is not cheap at £74 per month just for the basic package but I thought I would try it. After a few days, they tried to take a further £75 for PAYG extra charges and reports. The website does not make it clear anywhere when you are running these reports that they are a chargeable extra. No warning when you run the report, no pop-ups or info next to the report option, just money taken straight from your bank account. I've cancelled my subscription and have moved over to Surferseo. A lot cheaper and seems much more transparent.

Reply from Ahrefs
Watch out for expensive extra charges
Watch out for expensive extra charges. The subscription isn't the only price you will be paying. If you're just a semi-serious Ahrefs user, chances are the subscription costs will be 20-40% higher, as you will easily exceed their new "reports limitation". Basically every action inside Ahrefs will consume a credit, and without notifying you they will just add on extra costs to your invoice.
You're in for a very nasty surprise if you dont keep an eye on this.
Very greedy move ngl.

Reply from Ahrefs
useful service for SEO-optimizers
Watch out for pay as you go charges when/if you cancel!
Just cancelled my monthly subscription. Paid $99 for a month subscription. The software is buggy and the reps openly admit this.
I was reviewing keyword comparisons and the page would freeze. I contacted support and they openly admitted this the buggy part of their database. I wasted hours trying to figure this out only to find out they are fully aware of these issue but charge customers $99 to discover this new problem as they do research.
I cancelled after they charge me $70 for data overage. No notification was sent regarding this until I was invoiced again after cancelling.
Find a cheaper option instead of this nickel and bait scam.

Reply from Ahrefs
Ahrefs Review - Poor Experience
Last night, I signed up for a new account on Ahrefs.
Since this morning, I've been trying to get used to the platform looking for new keywords, but unfortunately, I have been experimenting several errors during the day.
I contacted support, and they told me, big websites such as Microsoft, etc, are too big to show the results, that I needed to try with smaller ones.
I kept trying with smaller sites, but I found out that for every 10 sites I searched for, I was getting the same error. Technically, I was unable to gather the info I was looking for.
So, I decided to contact them to cancel my account and ask for a full refund.
But sadly, I was told they don't offer refunds if a customer have already used their platform. The funny part here is that I used it, but I was unable to do anything due to that error.
My recommendation is, please don't use this company. I felt terrible about the way they talked to me in their live chat. I don't think they aren't really concerned about their customers, and they don't care if their platform works or not.
Now that I am reading the bad reviews, I just realized it was a mistake to get that service.
Find a better option and keep away from them.

Reply from Ahrefs
Great tool, terrible customer service.
Great tool, terrible Customer Service & Billing. I've used Ahrefs at many previous positions. This new account had to be made through a reseller(provided by Ahrefs) due to my company needing to pay via invoice. It took over a month to get the account made.
Today our account is activated and I see a new feature for Advanced plans advertised in a banner. As an advanced plan I was excited to try it. Turns out if you made your account over 2 weeks ago you are locked out of new features under the same plan at the same price.
The lady from the live chat insisted the only way to fix it was to cancel our account and start a new one. This is insane. New features being locked out from existing subscribers at the same level? At previous positions I was able to use the beta version of new features. Now I can't even get what I paid for?
Customer service was of absolutely no help. Just the same circles over and over. And when I tried to reach out to the support email it just took me to the same exact person who refused to help us.
Like I said, I've used and loved Ahrefs for years at prior positions. This will be the final position that I recommend them at, and since I doubt they will fix any of this I'm certain we will be canceling this account and moving to a new tool.

Reply from Ahrefs
The worst customer service ever
The worst customer service ever. I have been using ahrefs since 2017, I then got some payment issues from my credit card attached to the account, and didn´t see the notifications in time (been sick, and not online for while), which ending up in cancellation of my old plan. I contact their chat support, ask if they please can re-submit my plan / payment, as the bank/credit issue was fixed. They told me that I know would have to signup for a new plan, and that it wasn´t possible to use my old plan, which was a bit better than their lite plan anno 2022. Anyways, never ahrefs again, never seen so arrogant customer service before in my life, is that how you treat loyal customers, that supported you guys from the beginning / for 5 years?

Reply from Ahrefs
One of the best tools for SEO!
I'm using Ahref for my personal project and also for the company I work with. One of the best tools for SEO!
A good tool
A good tool, but it costs too much. I use it only on a weekly subscription and no more. in general, I like everything, but the price could be lower. If you lowered the price, your audience would instantly increase

Reply from Ahrefs
I have never used a software as a…
I have never used a software as a service platform with so many errors and down time. I have the feeling that the customer is the problem, when Im chatting with the customer "service". And you have to start explaining the same case or issue over and over again.

Reply from Ahrefs
Attention: Company is a bit fishy with trials
Attention:
Even if you cancel the subscription within the trial version, they will try to charge you! Of course you will not get the money anymore!
One of the best tools out there for SEO
Brilliant tool, one of the best out there for SEO.
Best in the market for all SEO need
Best in the market for all SEO need. The data available on that tool is huge.
Great data but sometimes difficult to…
Great data but sometimes difficult to use.
It's fun like a hobby.
I don't know if someone else would say this, but trust me Ahrefs has become my hobby. I love this website. All that information is so exhilarating. Spiking ranks and all that stats, I never knew business and statistics could be this fun before I joined this site. And SEO was really boring to me and thanks to Ahrefs, that's how I make a living now.
Excellent service
Excellent service, since I have hired it (approximately 6 months) I have taken the performance of my website to the next level without much technical knowledge on my part.
Very useful and practical tool!
Very useful and practical tool!
I really like the tool and how it grows and the new features are added.
As for the minuses, I think the tool is overpriced.
It should cost less.
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







