We were helped immediately we went into the store and given good suggestions that was very helpful. Overall very good service. I would have given 5 stars if they had fulfilled there promise to teleph... See more
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At iStore we sell and service Apple products with all the must have accessories. Online or in-store we're here to help you get the most out of your Apple products. iStore is an Apple Premium Reseller and Apple Premium Service Provider based in the UK.
112 Strand, WC2R 0AG, London, United Kingdom
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Replied to 88% of negative reviews
Typically replies within 1 week
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Having heard that Mac 4 Mini base model being withdrawn (disappeared from Apple.com) I found Istore still selling online. Placed order, then realised on back order and there’d be none left. Emailed local Cheltenham Istore and they phoned me back within hour. They had sold out but some available at other stores. Guy said he’d sort it with online team and other stores. He did and it was delivered 3 days later. Top service!

Reply from iStore
Bought a new iPhone yesterday in the Colchester store.Mitchell and Lucas were so very helpful. Lucas spent time in transferring old iPhone to new one and gave me some very helpful tips. The whole episode was a credit to them both in terms of efficiency, kindness and customer service. Thank you so much.

Reply from iStore
UPDATE - Claiming that security escorted me from the store is a lie and CCTV shows security never even entered the store, you might want to try getting your facts straight before responding!
This was the most distressing and disgusting experience I’ve ever had to endure with a retailer. Multiple mistakes in communicating information to me which led me as the customer to a position where I was unable to make the most informed decisions. This cost me over 6 hours in travelling back and forth, the store manager was a disgrace. Ultimately I had to call the police because of his aggressive physical behaviour towards me where he pushed himself alongside my 8 month old baby in his pushchair to try to get to me. NEVER go to Rushden Lakes iStore. I hope the manager is arrested and sacked!

Reply from iStore
Courteous, kind, and very patient. Full explanation given which answered all my questions

Reply from iStore
Great service delivered on time. Helpful, professional advice

Reply from iStore
This is following on with my last review. After contacting the Albion ( parent company) management I got a reply in 5 days saying that after reviewing the details they are happy to refund me due to the Mis practice of the Tunbridge Wells store and that they will implement new policies on minors at all Istore including new training and service contracts. This is good news to hear that they are taking feedback well. While I am still not happy with how my daughter and my self were treated at the Tunbridge Wells store I am happy to hear that new training will help to improve customer experience. While my trust for Istore Tunbridge Wells is still very shaky I am very impressed with the management especially Liam Jones who handled the situation well and replied to emails in a day. So while Albion Management has surpassed my expectations Istore Tunbridge wells i don’t feel happy but with all new actions I may be coming back
Well done for the hasty response Albion/Istore

Reply from iStore
Easy online ordering and fast delivery - highly recommended!

Reply from iStore
I purchased an iPhone 16 in the iStore Crawley yesterday and would just like to commend the technical support assistant who served me. His name was Daniel Barr and his patience was endless. I paid the additional fee to have my data transferred from my old phone to my new one and, after this process was complete, Dan stuck with me until I had ensured that I could access everything I needed. I mentioned that my hearing aids were controlled by an app and Dan spent ages linking them to my new phone and pairing them with Bluetooth. I also observed him interacting with other (quite difficult) customers and he always remained calm, patient and professional. It was so refreshing to encounter this level of customer service and I just wanted to extend my grateful thanks to Dan for a job really well done. I would recommend the IStore in County Mall to anyone looking to purchase a new Apple device or get guidance on a previous purchase.

Reply from iStore
I went to Apple istore in Woking center after been advised by Apple support on line regarding buying a new IPad and trade the old one ; my IPad is Generation9 capacity 256GB ,10 inches, in immaculate conditions,not a single scratch, once we arrived at the shop one of the workers tried to help us …so we spoken and explained what we were looking, trade the IPad and buy a new one, so we were told to wait until the iPad will be inspect and confirmed the actual trade value; after few minutes he came back saying sorry but we can’t take this iPad as it’s damaged????? As shock me and my wife we were absolutely surprised and speechless! The iPad was immaculate condition 100% always looked after properly very carefully….now it’s only question to be fair and honest….certainly we do not expect to trade a IPad that is damaged the screen for £120 Apple valuation, but our words against their words at the end who’s to trust ? The end of the story was that we bought another new IPad from £329 and regarding the trade of the old one after spoken with the manager called Freddie we had been offer the option to wait around 15/20 minutes to locate the recording and see exactly what’s happened during that time they took the iPad at the back of the shop for inspect the condition, I said I had to go I couldn’t wait any longer, so was not necessary in that moment….but once back home I cannot stop thinking about all this happened and every time me and my wife starting talk over and over again we realised that the worker who took the iPad for inspection must have had some kind of accident in some way during taking out the iPad from the tight cover case…and accidentally had a scratch line expanded all throughout the top and consequently was cracking in different parts!!! Today I called the shop and asking to speak with manager, a lady called Sam ( second manager) answered and said the Freddie was off , explained all the story to her and she’s promised to get in touch later after viewing the recording and let me have the update of what happened; we will see…..we will wait to have a answer about it and surprisingly a Company like Apple we expect a proper respectful reply …but sometimes not everyone use it, G.S.&C.H.

Reply from iStore
Complete crap!! My husband took a day off work to drive to nearest repair centre - 45 minutes away - take my iPad in and was told to wait in the town & they’ll ring him when ready. They didn’t. Brought home several hours later. That was Friday. Just over a week later yesterday (Monday) afternoon it had stopped again and wouldn’t accept my password!!! It had worked for less than 10 days!!
They’re suggestion was that I ask my husband to take another day off work to bring it in again!!!!
On the positive, polite staff…. And gave me the Apple helpline number

Reply from iStore
Very helpful team assisted me in making the right choice of MacBook for me.

Reply from iStore
Great service, the representative was extremely helpful and knowledgeable and helped me in choosing the best product. It wasn’t in stock but ordered it for me and true to his word was ready for collection on Wednesday.

Reply from iStore
A big THANKYOU to Ross, Sam, Barrie and Leyland for helping me through the process of replacing and setting up my new iPhone. My previous iphone was “swiped” when I was shopping, a horrid experience and the guys in the iPhone shop were so helpful, patient and supportive. I’m in my 70’s and do my best to keep up with technology but I do sometimes need things explained more than once! It’s great to have a phone again and to know that I can call into the shop if I need anymore help is very reassuring.

Reply from iStore
We had exceptional service for what was a very stressful time with a broken /smashed phone. All options seemed impossible to recover but with help from Tech team we were able to recover. No force to buy replacement, however we bought a new phone .

Reply from iStore
Before purchase I rang the shop- the call was answered straight away and all questions answered.
I ordered online - the phone arrived in a week and the staff in the shop were extremely helpful, transferred all the data and handed back my fully functioning new phone. Couldn’t have been easier.

Reply from iStore
I came into the Ipswich store in town today, I was served by a fantastic guy called Dan I explained what I was looking for he told me all the different options available. I chose the one I wanted, when I said I wanted screen protector he put that on and also transferred everything over to my new iPhone. Excellent service thank you

Reply from iStore
Ipswich IStore
Very disappointing. Booked an appointment a week in advance. Got three reminders including the day before. Got there for my 9am appointment after driving 45 minutes and was told my battery was out of stock. They had used the last one the day before. No communication, no cancellation even though they knew I was coming for a iPhone 13 Pro battery replacement. Not only did I waste 2 hours of my Saturday, I wasted fuel and parking money. Would not recommend, completely incompetent. Avoid!

Reply from iStore
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