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Review summary

Created with AI, based on recent reviews

Looking at 137 reviews, most reviewers were let down by their experience overall. Many customers expressed significant dissatisfaction with the products, citing poor quality, inaccurate sizing, and items not matching their online descriptions. Reviewers also faced considerable challenges with the return policy, often finding it difficult to return items and secure a refund, especially as returns frequently needed to be sent to China at their own expense. People also reported issues with their orders, including long delivery times and some items never arriving. The refund process was a major point of contention, with many struggling to receive their money back even after returning products, and some being offered only partial refunds or alternative solutions instead of a full reimbursement.

What people talk about most

Product

Clients share negative opinions on product quality. Many reviewers report that items are cheaply made, with... See more

Return policy

Consumers find the return policy to be a negative and frustrating experience. Many reviewers report... See more

Quality

Reviewers consistently express strong dissatisfaction with product quality. Many report items being cheaply... See more

Refund

Customers express significant dissatisfaction regarding refunds. Many reviewers report not receiving promised... See more

Order

Reviewers highlight negative aspects of order. Many customers report significant delays in receiving their... See more

Reviews shaping this summary

Rated 2 out of 5 stars

Still waiting for my order, it's not amara London, it's China never would have ordered a bit embarrassing as I usually check this out. Benefit if the doubt if it ever arrives I will give it an hones... See more

Company replied

Rated 2 out of 5 stars

I thought they were London based, so a return wouldn’t have been a problem. The sizing was way out, far too small in the bust. I asked for a different style, which they kindly agreed too, but a £10... See more

Rated 1 out of 5 stars

DON’T TOUCH THIS COMPANY……TOTAL WASTE OF MONEY WHICH YOU WON’T BE REFUNDED FOR THEIR POOR SERVICE, REFUSAL TO ANSWER EMAILS FOR GOODS NOT BEING DELIVERED AND INFERIOR PRODUCTS WHEN THEY DO AS YOU C... See more

Company replied

Rated 1 out of 5 stars

Waited five weeks for delivery, was sitting in China airport, when eventually received item was poor quality and poor fit. Started returns form, needs to be track and trace which cost £28.90 to return... See more


Company details

  1. Home Goods Store

About AMARA

Written by the company

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About AMARA

When Sam and Andrew Hood had a vision to make luxury homeware accessible, AMARA was born. After nearly two decades of meticulous curation, AMARA has grown to become the No1 destination for luxury homeware with collections from brands including Versace Home, Fornasetti and Kartell.


Contact info

1.6

Bad

TrustScore 1.5 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 25% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 2 out of 5 stars

Good service but low quality product.

This review is on my husbands profile.

On having received a dress I ordered for $79.95 the sizing was very small and the fabric a stretch jersey of sorts and looked very cheap.

On contacting the company they refunded me letting me keep the dress and replace it with a garment of my choice which was very generous.
But on receiving it today it's a terribly poor imitation of the photo sadly.
The fabric is a stretchy 'plasticy' jersey , the colours are garish and cheap looking, the 3/4 sleeves nothing like the original photo, but will serve as a house blouse😕 . I get to keep two rubbishy garments .

The customer service from Amara was excellent, unfortunately the products from China let them down.

The sad result of shopping for clothes online is many of the main street shopfronts have had to close, and I've contributed to it, so now we have to put up with this !.😪

June 5, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi John.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues with quality. This was really disappointing
to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Product arrived faulty

Product arrived faulty, even with arrow stickers indicating fault and they refused to pay to ship back to China. They are not based in London.
I have photos to prove how they arrived.
Shocking quality too

June 4, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Kirsty.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues with your order. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Just received my order after waiting…

Just received my order after waiting ages. Shoes were plastic and cheap rubbish. In bin.

June 4, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Mrs Evans.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues with your item. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.


Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Do not buy from this company

Do not buy from this company. I should have checked them out on Trustpilot beforehand. No order number, No purchase confirmation. Weeks before delivery and poor quality goods.

June 3, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Helen.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues with the quality of your items. This was
really disappointing to hear, and we’d love the opportunity to discuss this
further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Having read all the reviews for this…

Having read all the reviews for this company how are they receiving 72% 5 star reviews. Make sure you read the reviews before you buy!!!!

June 3, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Janet.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about any issues faced with your order. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

DO NOT BUY FROM THESE SCAMMERS

DO NOT BUY FROM THESE SCAMMERS. Chinese tat shop who claim to be London based but require you to return the item to China, they offer a small percentage return and you keep the item although the quality is so poor I don’t know anyone who would want to!! When questioned they offer 15 percent although I really don’t believe they would honour that.
All in all, a horrendous shopping experience. AVOID OR LOSE YOUR MONEY

June 2, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Hazel.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about any confusion caused. This was really disappointing to
hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

DO NOT DEAL WITH THIS COMPANY

Firstly, I think two companies on Trustpilot are confused. One is owned by House of Fraser (the link to their website is on this page). The second is a clothing line called Amara London. This is a Chinese based company suggesting they have a shop in London but I can find no proof this actually exists.
I purchased a Dress via Facebook. When it arrived it was very poor quality. When I tried to return it they said I must send it back to China at a cost of £9.95.
I did not see that information when ordering. Although it now says that on their website.
They did offer a 15% refund and I could keep the dress. Subsequently offered a 20% refund.
I offered to return the dress to London as I think that was reasonable cost.
Please don’t have any dealings with this company.
I will attempt to also complain to Facebook.

June 2, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Robert.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the confusion around this company. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Dreadful product

Dreadful product, £20 return fee to China, misleading on quality and description, definitely do not buy this product, the reviews are not accurate. Their shoes are cheap, have a strong chemical smell and are not as described - no arch support.

May 31, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Jennifer.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the confusion with your account. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

China based company, beware!

Beware this company is based in China,no free returns as suggested in some reviews.The usual scam they offer 15% discount if you keep the item,bear in mind how much it would cost to return it anyway with no guarantee they will refund you.

May 30, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Chris.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the confusion surrounding this company. This was
really disappointing to hear, and we’d love the opportunity to discuss this
further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Terrible merchandise don’t bother

Terrible ordered 1 pair was charged for 3 !! The shoes are terrible plastic not as advertised a total CON don’t buy anything from this company all Chinese rubbish stay clear won’t be buying anything through Facebook again.

May 25, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Katrina.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the confusion with this company. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.


Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Don't Buy from Amara London

I made the mistake of buying two dresses and two tops (buy on get one free). Didn't realise that they would be dispatched from China in three different packages. The quality of the clothes was terrible and decided to return all of them. First they offered for me to keep them and choose from their collection replacement garments but would need to pay £9.90 postage for the new clothes. I declined. They offered me a refund of 15% and could keep the badly made clothes. I declined. and have since sent all of them back cost me more for track and trace postage, but I don't want their clothes in my house and would have been embarrassed to give them to a charity shop.

May 8, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Nicola.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues you have faced with this order. This was
really disappointing to hear, and we’d love the opportunity to discuss this
further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Flawless customer experience? Not exactly. Frustrating? Absolutely.

They took my money for a product they didn’t have, canceled the order almost instantly, and now I get the added privilege of waiting to get my own money back.

Not having an up-to-date online inventory doesn’t just cause momentary frustration—it actively drives customers away. Unfortunately, experiences like this leave a lasting impression, and not the kind that encourages future purchases.

Order Number: AMAR40000087992630

May 26, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Vas.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about your order being cancelled. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

I’ve gone ahead and dropped you a message via email with a subject line of ‘Your
Recent Trustpilot Review’. 

If you can reply to this our team would love to get to the bottom of this issue
and help you further. 

The situation you’ve described is not the type of service to expect when
shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Do not purchase

A total con set up. Fabulous photography and should have been suspicious at price reduction. Also conveniently their website says Trustpilot 4 stars but doesn’t let you click through. Bought the mules they have been pushing on FB and hey are just dreadful quality. Expect cost them £2 to make , charging £40-90 for them and they will fall apart in minutes. Outfits like this should not be allowed to trade

May 23, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Jennifer.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues with your quality. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

No customer service

Lucky to get one star. Really poor quality dress, material see through and cheap. I also am attempting to send back and have received the same reply as the rest of the reviews on here. Do not order from this company.

May 20, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Yvonne.


Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues with quality. This was really disappointing
to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.



Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

NOT GOOD!

Have been emailing for weeks trying to find out how to return an item. Dress was absolutely nothing like the picture. No reply, no order number provided and no paper work in the parcel. Seems impossible to return so no chance of a refund. Not a good experience and will avoid from now on.

May 21, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Lucy.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues you are facing with your return. This was
really disappointing to hear, and we’d love the opportunity to discuss this
further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.


Once again I do apologise for any inconvenience caused.


Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

I wish I had looked at reviews before I…

I wish I had looked at reviews before I purchased two pairs of shoes. I had no idea that they would be coming from China. They were all plastic and didn’t fit. The returns procedure was extremely difficult to navigate and when I finally managed to find the return label and address it cost £23.50 to return . I’m hoping that I receive my refund but have very little confidence.

May 20, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Mrs Sandra. 

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the confusion with our policies. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

I’ve gone ahead and dropped you a message via email with a subject line of ‘Your
Recent Trustpilot Review’. 

If you can reply to this our team would love to get to the bottom of this issue
and help you further. 

The situation you’ve described is not the type of service to expect when
shopping at Amara.

Once again I do apologise for any inconvenience caused.


Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Misleading

I am a standard 18. The dress I ordered , an 18-20, was far too small.
When I went to return it I discovered that all the hype about London on the web site is irrelevant as you have to return it to China which costs as much or more more than the dress I ordered. I shan,t be ordering from them again

May 16, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Susan.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues experienced with your order. This was
really disappointing to hear, and we’d love the opportunity to discuss this
further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Not worth the money

Has taken much longer than expected, & the quality is actually terrible, looks cheap, would never spend nearly £40 on them if I knew. In addition they were supposed to be red not brown. Looked much better on the picture. Would not recommend. Would say it's rather from China not London.

May 16, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Sylwia.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the issues with your order. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Do not touch this company they are…

Do not touch this company they are scammers they took my money £59.41 i have not received my purchase i phoned them they said they had no knowledge of my order i sent them a copy of my order they responded we cannot find your order.They have sent several emails and they can hardly write english what does that tell you ?????

May 9, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Penelope.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about the concerns you face with your order. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.

Kind Regards,
Amber 
Customer Service Advisor

Rated 1 out of 5 stars

Liliana dress I ordered is NOTHING like…

Liliana dress I ordered is NOTHING like the one photographed or described. For a start, The neckline and hem are crudely sewn in white thread, and it is made from cheap, thin polyester. The photograph would suggest the fabric is of a cotton blend, and there is no visible stitching round the neckline or hemline.
It is so awful I wouldn’t even dream of trying it on. Costs - £ 39 much too much!
I have a feeling I have been scammed, but have no way of going about issuing a formal complaint. Judging by the number of complaints on Trustpilot this is a ‘company?’
I have very bad experience with Chinese goods. I was fooled by Amara London once again I made mistakes. I haven’t checked and I want to send it back.
I am certain I will not get a refund, not probably any communication from them. I have wasted my money. Everyone else - BEWARE and do not buy from them.

May 9, 2025
Unprompted review
AMARA logo

Reply from AMARA

Hi Joanna.

Thanks for taking the time to give us some feedback.

We’re sorry to hear about your item not being as expected. This was really
disappointing to hear, and we’d love the opportunity to discuss this further.

We've requested for some additional information from you via Trustpilot. If you
reply to that email with your details, including your email address, this will
allow us to look into this further for you.

We would love to get to the bottom of this to help you further as the situation
you’ve described is not the type of service we expect when shopping at Amara.
Kind Regards,
Amber 
Customer Service Advisor

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