“I’d seen Amaura London at exhibitions a few times and, if I’m honest, I initially thought the reed diffusers were a little more expensive than ones I’d bought before. But after being gifted a m... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
I’m really impressed with my Amaura reed diffuser! The delivery was smooth and arrived beautifully packaged, with everything looking premium and secure. The diffuser itself smells amazing — the scent... See more
I cannot recommend Sejal from Amaura enough. The candle is absolutely stunning and smells divine. I had it engraved for my aunt, and it made such a special gift. Sejal went above and beyond to ensure... See more
Great customer service!! We asked for updates on the gratitude and clarity diffuser refills ( our favourite scents) , Sejal replied as soon as more stock was in. The scents are gorgeous, I can never... See more
Company details
Written by the company
Amaura London – Luxury Home Fragrance with Purpose Amaura London creates consciously crafted, design-led home fragrances that elevate your space and support your well-being. Inspired by our founder Sejal’s wellness journey and a desire to eliminate hidden toxins in everyday products, our collection offers beautiful, non-toxic alternatives that don’t compromise on luxury. Each product – from our clean-burning coconut wax candles to our long-lasting reed diffusers and room mists – is hand-poured in the UK using essential oil blends and sustainably sourced materials. Housed in elegant, refillable metal vessels, they are designed to be reused, cherished, and proudly displayed. Our scents are curated to uplift, calm or focus the mind, making them perfect for mindful moments and meaningful gifting. We also offer engraved personalisation, allowing you to create truly one-of-a-kind gifts for birthdays, weddings, anniversaries, and special occasions. Amaura London also provides thoughtful corporate gifting, partnering with brands like Nike and L’Oréal to deliver elevated, wellness-focused gifts that leave a lasting impression. Thank you for supporting a female-founded, purpose-led brand that helps you live beautifully and consciously, one scent at a time.
Contact info
WD3, Rickmansworth, United Kingdom
- 07703617929
- hello@amauralondon.com
- amauralondon.com
Asks customers to review
This company invites their customers to review, whether positive or negative
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Love all these products with excellent…
Love all these products with excellent service and timely delivery :)

Reply from Amaura London
Sejal is always innovating
Sejal is always innovating. The room spray is gorgeous, smells like the diffuser. My favourite scent is Tranquillity.

Reply from Amaura London
Lovely thoughtful business …
This was the first time using this firm. Ordered two diffuser refills and sadly one was broken in the journey. I notified them and I had a replacement and more by the next working day. They smell amazingly. Highly recommend for both service and quality. My home smells amazing

Reply from Amaura London
A Candle Brand That Gets It Right — Beautifully and Sustainably
Effortlessly chic and beautifully crafted, Amaura London strikes the perfect balance between luxury and intention. I’ve repurchased their candles and refills to enjoy the stunning vessels myself, and gifted them too — always warmly received. The scents are intoxicating, impressively long-lasting, and truly hard to beat. Few brands compare, which is exactly why I keep coming back.

Reply from Amaura London
Amazing product and top customer…
Amazing product and top customer service
The all-natural candle has an enchanting scent, and the sustainable container adds an extra touch of thoughtfulness. Sejal goes above and beyond to offer top customer service while ensuring her products are ethically made. It's clear she pours her heart and soul into her business, and that dedication truly shines through in every product.

Reply from Amaura London
Excellent Product, Great Service
I have been a supporter to Sejal and the team at Amaura London since it started a few years ago. The product is fantastic and the service and customer experience is excellent.
Amaura never disappoints on service and…
Amaura never disappoints on service and product. 💕

Reply from Amaura London
Beautiful high quality candles
Sejal has created a great collection of candles and the scents are so nice. Serenity and Tranquility are my favourites. Beautiful, high quality and excellent customer service. I have bought many times from Amaura and will continue to do so! Highly recommend!

Reply from Amaura London
What a fabulous idea
What a fabulous idea, these refills are perfect for topping up my favourite diffuser, less waste and being more conscious. Thank you

Reply from Amaura London
Great products and customer service
Always a great experience from Sejal and the diffusers are so gorgeous smelling

Reply from Amaura London
A_mazing…
We purchased 2 Reed diffusers for different areas of the house and wow the scents are so gorgeous, not artificial smelling at all but gentle delightful aromas. Will definitely be buying refills.

Reply from Amaura London
Love these candles and diffusers…
Love these candles and diffusers…. I have been using Amaura in my home and have had soo many comments about the beautiful smell when our guests come….
Smells the room out lovely!!
Always quick delivery and packaged…
Always quick delivery and packaged nicely. I love the candles and diffusers. I have always reacted to most other brands of candles and especially diffusers but I have never had an issue with Amaura. So glad I came across this brand!

Reply from Amaura London
I absolutely love the Serenity candle
I absolutely love the Serenity candle, it smells divine and I feel very relaxed. I cannot get enough of it, so I bought myself another
Very efficient and prompt service
Very efficient and prompt service and beautiful scented range of products. Sejal is very kind and friendly and always looks after all my needs and have been ordering from her for a while now and my family and friends love ❤️ her products.
Thank you
Krina
The response from the company was…
The response from the company was prompt and very helpful. Great follow up on the orders. The items for Diwali looked regal!😊👌
Wonderful candles, lovely founder.
I recently purchased a gift from Amaura London and the service was excellent. I accidentally ordered a candle refill, Sejal contacted me immediately to check that this was correct. She refunded the incorrect item and personally put through a new order. I was incredibly impressed by the attention to detail. Had she not picked this up, I would not have noticed. I will be purchasing many more products from AL. The gift was well received and I've been told that it smells incredible, which I have no doubt about. Thank you Sejal.
Beautiful perfect gift for yourself and others
Oh wow was so lucky to be gifted the Tranquility candle , delivery was super fast and communication was great. I was going to save the candle for a special occasions but decided to treat myself and this candle smells & looks beautiful. Can definitely recommend it arrived packaged well and would say it makes the perfect gift.

Reply from Amaura London
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







