Friendly, polite, cheerful and helpful staff throughout the ship. Just the right size ship. Good voyage with interesting places and excursions. Good company (I was travelling solo). Good entertainment... See more
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Written by the company
Britain's no-fly cruise line. Seven UK ports. The warmest welcome at sea.
We're Ambassador Cruise Line — sailing adults to over 100 destinations worldwide without a single airport queue. Your holiday starts the moment you arrive at the terminal.
Our three ships — Ambience, Ambition and Renaissance — are fully adult-only. Whether you're travelling as a couple, with friends or solo, you'll find a relaxed, unhurried atmosphere on board and a crew that genuinely looks after you.
Transparent fares. No hidden extras. GBP on board so no currency surprises.
Visit ambassadorcruiseline.com or call us on 0330 029 0171
Written by the company
Your money is safe with us. Full stop.
Gateway House, Stonehouse Lane, RM191NS, Purfleet, Essex, United Kingdom

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The cruise was well organised but unfortunately because of the weather we missed a few stops. The food and drinks were really good and the service all around the ship was excellent. Every night we went to the theatre and watched top class shows.

Reply from Ambassador Cruise Line
Excellent food choices. Excellent caring staff. Excellent value for money. They can't control the weather but promptly arranged diversions to overcome this and port closure @Morocco. Personally appreciate special lunches and meet ups for solo travellers.Entertainment overall not to my taste. Liked the senior crew interview/staff crew entertainmentntertainment and silent disco.Lectures interesting. Overall 9/10

Reply from Ambassador Cruise Line
Regards your reply to my original review below, your customer relations team took 6 weeks to reply and provided nothing substantive whatsoever to almost every issue raised. Very speedy at debiting money, I noted however. It only made a pitiful experience even worse. Absolutely appalling treatment in every way.

Reply from Ambassador Cruise Line
Went on Ambience christmas cruise.
I thought the cabin was not nice and had overhead bunk beds. Horrible old striped carpet although bed was comfortable. Spent a lot of time in cabin as often rough sea and found if I came out of my cabin I only had hand rails on right hand side which I couldn't use as that was my walking stick hand. I was a very long way from lifts to restaurants particularly borough market. Out of 18 nights I probably went to evening dinner 4 times and 2 shows. I didn't think the food was very nice at all so if I could get around I preferred borough market apart from getting up and down constantly for food. Often trouble finding somewhere to sit and especially at breakfast.
I went on ambition last April and really enjoyed it so was completely let down on this ship.
Borough Market food was not very good.I tended to live on soup and a roll,
A few chips and some fresh fruit
Only saw 2 shows which did not compare at all to ambition. Just singing songs so gave up bothering to go.
All in all not a good experience and would never wish to repeat.
The best part of all was that all the staff were very nice Indeed. Im not surprised that when we arrived back at Tilbury ambience went away for 2 or 3 weeks much needed refurbishment particularly in the cabins. The communal areas and bars were fine.

Reply from Ambassador Cruise Line
From embarking cruising the service from all staff food entertainment facilities and itinerary was fantastic could not fault anything
Enjoyed it immensely so glad I booked another Northern lights cruise party of 4 thoroughly enjoyed it will be back in October
Thank you all at ambassador very much appreciated

Reply from Ambassador Cruise Line
We very much enjoyed our Christmas and New Year cruise. It was our third cruise on Ambience, and I hope to go again at least once this year.
Casablanca was great; Rick's Café was just like the Hollywood version!
The tender landing at Madeira en New Year's Eve was a bit tricky but the burly seamen took good care of us. There were 9 cruise ships there that day, but being out in the bay meant we had the best view of the fireworks, a ten minute display coordinated along a kilometre of seafront.
One thing I particularly like about Ambassador is that they have bridge sessions on "at sea" days, and I found a good partner.
Tilbury is not the most convenient port for me, but I have enjoyed all my Ambassador cruises far more than those I've taken from Southampton.

Reply from Ambassador Cruise Line
I will be going on my 4th cruise with Ambassador. Fantastic value, great staff, great entertainment, go to great ports, and hope to book many more cruises with them.

Reply from Ambassador Cruise Line
I had an absolutely fab time on board Ambassador Ambition. Cruise ship, crew, food and entertainment were A1 ⭐️ couldn't fault them. They get 10/10 from me 👌

Reply from Ambassador Cruise Line
Unfortunately we had to cancel our Caribbean cruise last week. My husband was blue lighted into hospital. We weren’t expecting the cruise company to refund the whole of our money, but they have refused to refund us the pre paid gratuities and drinks package. After all it isn’t compulsory to pay any gratuities at all. I bet the staff haven’t received that money. The greedy fat cats will have pocketed it no doubt. Totally unethical and immoral. Many other cruise companies don’t keep money for services totally unused. I think this company are to be avoided at all costs.

Reply from Ambassador Cruise Line
Was on Ambution Christmas 2025-2026
It is a wonderful ship
The staff are absolutely brilliant
The food is incredible
And will be going again this year 3 years now

Reply from Ambassador Cruise Line
Fantastic cruise. Fantastic food & entertainment!!! Wonderful crew!!! Wonderful everything!!!!!!

Reply from Ambassador Cruise Line
We have now done 9 cruises with Ambassador and spent 130 nights on board their ships. We have been on many other lines. Some are better; some are worse. We think Ambassador are the best value of any line we have tried so far. We have three more cruises booked with them.

Reply from Ambassador Cruise Line

Reply from Ambassador Cruise Line
Sailed on canaries cruise December 2025 what a disappointment we booked this as there was a money back guarantee if you are not happy with the cruise this does not work because the t/a says you have to complain within 24hours if you are not happy how can any one complain if you have only one day on the ship you have to explore everything on the ship this guarantee is not worth the paper it is printed on
We missed to ports when we tried to get confirmation with our names on the declaration the company would not give us this so we are not able to claim on our insurance
The food is terrible
The entertainment is worse the Britains got talent
Décor worn out
Lots of noise in the room
Cabin to hot unable control
Crew giving free drinks to some passengers
Staff not happy
No food after 9pm
Bathroom poorly cleaned
Customer service when we got back are useless never able to get them on the phone

Reply from Ambassador Cruise Line
Three emails to customer service before a response. Poor. Asked as a large family group to be sat together, in reality we were allocated between both dining rooms and both sittings. The remedy on board was marginally better but not good. The response from customer services afterwards was sloppy and pointless. We are cancelling the summer cruise booked. We have not experienced this with any other cruise line, nor felt the need to complain about a trip before.

Reply from Ambassador Cruise Line
We have travelled 5 times in 2 years with Ambassador on Ambition, with a 6th holiday booked for June.
We feel at home onboard, the staff and setting make you instantly feel relaxed and cared for. In our view, the staff are particularly the Stars of the Ship, and we are always thrilled to meet them again and again. Hopefully for the right reasons, they remember us and this makes our holiday special. They deserve courtesy and kindness from all passengers.
The shows are incredibly slick and professional, and the activities provided by the crew are great fun. They also work hard to make them accessible for those who may have mobility difficulties.
Food - excellent!
Rooms - perfect for the length of time you are in your cabin.
We are stalwart Ambassador Ambition fanatics and would not contemplate any other cruise company.
Long may the Good Lady Ambition sail!

Reply from Ambassador Cruise Line
This was our third cruise with Ambassador but our first on Ambition. Overall we really enjoyed our cruise. The entertainment team who did the game shows and quizzes( Jason, Oli, Charlotte and Matilda) were very good. They were far better than the equivalent team on the Ambience cruise that we went on in May/June2024 . The food in all restaurants was good and the service at the bars and in the entertainment areas was prompt.
The only negatives which prevented a five star ratings were :- The WIFI cost. I have never been on a cruise where we were in a suite but we have had to pay additional costs for WIFI. We got basic WIFI which was poor. The cost to upgrade was in our opinion very expensive. The other negative was the organisation involved with getting ashore by tender. Only two tender boats were in operation going ashore. We waited until after 1100 to avoid the rush as advised by the ships staff but it took 90 minutes to get on a tender. I saw one instance when the tender boat tried to leave the ship but one of the ropes was still attached. The rope broke free and flew back towards the ship. Fortunately none of the ship's crew were injured Coming back to the ship there were three tender boats so the return journey wait was only around 20 minutes which we thought was acceptable.

Reply from Ambassador Cruise Line
The staff are very friendly, polite, and do all they can to help the passengers.
Can't fault the food, the quality in the buffet is the same as the restaurant.
Would recommend Ambassador cruises to family and friends.

Reply from Ambassador Cruise Line
Fantastic cruise from start to finish. All the staff are brilliant, food oh yes i ate too much of it was absolutely delicious and very well presented. I cannot fault the service we experienced!

Reply from Ambassador Cruise Line
We had a lovely time. All staff were amazing, friendly and welcoming. The cabin was clean and comfortable. The food was excellent and always served with a great atmosphere. Our MDR waiters were professional and went out of their way to make our experience as wonderful as possible. The show team were amazing and all worked really hard. The Ambience is our preferred choice but have had a brilliant time on the Ambition as well.

Reply from Ambassador Cruise Line
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