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Company details

  1. Clothing Store

Written by the company

A London and Los Angles-based and designed womenswear brand. Founded by Julie Lingard Creative direction by Caroline Towning


Contact info

1.8

Poor

TrustScore 2 out of 5

15 reviews

5-star
4-star
3-star
2-star
1-star

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Rated 1 out of 5 stars

Lack of transparency business is in…

Lack of transparency business is in administration.

Had to chase around 5x for returns label, including going over to IG to get a response from customer service.

Had to chase another 5x to get refund processed and reported to Amex for fear the company would breach merchant agreements. Again had to chase via social media which really isn't normal to get a customer service response.

Was told via email that the company was going into administration so they were in a huge backlog of returns to sort through. Visiting the website and social media the company continued to promote and appear 'all good' to consumers when not handling current customers.

Would never shop here again. Business is in chaos.

April 18, 2023
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Ruby,

Sorry it has taken a while to get back to you. But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently. I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you. Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure. These events affected our company operations heavily. We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable. As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable. Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

Has this shop closed but still taking money with no sign of refund.

Would score 0 if I could. Bought a dress and it was unsuitable. So went on their website to arrange a refund. 4 weeks have past and nothing.
I’ve sent countless emails 10 +, left messages on Instagram and Facebook by DMs and in their comments.
The website now say’s permanently closed. My friend has a look online and there was an AQ/AQ go into liquidation but not sure if it’s the same company.
However I still need a refund. If you have closed stop selling your good.
Disgraceful service.

December 15, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Hello,

Sorry it has taken a while to get back to you. But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently. I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you. Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure. These events affected our company operations heavily. We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable. As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable. Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

Avoid!!!

AQAQ make it near impossible for customers to return an order in the first place and if you eventually breakthrough to them (after a ridiculous amount of emails) they do send a return slip for Yodel BUT once they receive the parcel THEY DO NOT REFUND. So here I am back to sending a ridiculous amount of emails, chasing them with no response. A shocking way to run a business. Next step legal proceedings...oh and media coverage...maybe they'll pay up then.

December 1, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Hello,

Sorry it has taken a while to get back to you. But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently. I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you. Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure. These events affected our company operations heavily. We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable. As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable. Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

Please avoid at all costs!!!

Please avoid at all costs! I never received my refund from 10th August, I had contacted them on several occasions and received one reply saying that they were unusually busy and working as hard as possible. There is no customer service whatsoever.
Such a shame as their clothes are gorgeous, but to quote 10-30 days for a refund that never actually happens is outrageous. Strange how all other retailers can turn it round in a matter of a few days.
Fortunately, I managed to escalate a dispute via my bank, if not I would have been out of pocket £100+. I can’t help but feel they are a scam and I warn others not to use them.

August 10, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Jess,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

The same as everyone else’s experience…

The same as everyone else’s experience here. They don’t refund within their own t&c’s. I have reported to trading standards and gone through my credit card company. It’s unfortunate as I have purchased successfully from here before and the clothes are such a nice fit, but they ruined this experience with the refund. I can’t help but think they may go bust with the current situation… Although I have some great pieces from here I won’t be shopping with them again.

October 17, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Hello,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

Never buy anything from AQ/AQ

Never buy anything from AQ/AQ
they don’t refund orders - 3 month ago after long fight they send me an email about the refund, which I have still not received. They are simply stilling customer’s money- they should be band from selling in the UK

July 23, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Hello,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

Do not use!!

Do not use!!

I have been trying to get a refund for way over 3 months from this brand. My order has arrived with them as I tracked it.

I am taking this further and have informed trading standards. AVOID!

September 28, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Jessie,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

I have been awaiting a refund for over…

I have been awaiting a refund for over one month, absolutely no response. Utterly disgusting. I have emailed, messaged endlessly no to avail. Please avoid at all costs.

September 19, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Lynne,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

SCAM AWFUL DO NOT USE

AWFUL DO NOT USE. Been trying to get a refund for order purchased a while ago. No response on emails, not allowed to comment on Instagram, not answering Instagram messages, no phone number. ABSOLUTE SCAM AVOID

September 7, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Liron,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

Avoid. Used twice and failed to get refund twice.

I made the mistake of buying from this company a second time after four years of avoiding them.

Four years ago, I returned four items with proof of postage, and they only refunded me for one of them, pretending that their warehouse definitely had CCTV and there was definitely only one item in my package. They were incredibly unprofessional and unpleasant to deal with.

This time, I am trying to return just one item, and they won't respond at all. There is no contact number, just an email address that never responds.

Their facebook comments are all stories like mine. Their instagram comments have been switched off, presumably to stop the negative comments.

August 18, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Gwen,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

AVOID!

Purchased an item from the website but needed to return it, followed all the instructions and sent it back. I can see on the tracking it has been received and over a month later I'm still awaiting a refund.
Contacted customer services but no reply - telephone number no longer works!
Absolutely appalling!

June 10, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Hello,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

***Warning to all potential customers***

My experience with aqaq was awful! I strongly recommend not buying a dress from this company. They do not provide refunds when dresses are returned and ignore all emails and complaints. I would strongly urge that no one buys from this company.

May 7, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Demi,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

Rated 1 out of 5 stars

Absolutely shocking customer service

Absolutely shocking customer service! I sent back items back in the beginning of dec i had an email to say they have been received and my refund processed, i have sent several emails, all to go unanswered! I would appreciate my refund!

February 22, 2022
Unprompted review
AQAQ logo

Reply from AQAQ

Dear Megan,

Sorry it has taken a while to get back to you.
But as the Founder of AQAQ, I wanted to personally apologise for the unacceptable experience you had with our company recently.

I am deeply sorry for the inconvenience and frustration you have experienced and understand your concern and disappointment.
I would like to explain what happened and hope that we can fix this experience for you.

Last year, we faced unprecedented challenges as did many businesses post Covid. But, AQAQ also experienced two other hugely damaging events beyond our control and we were forced to restructure.
These events affected our company operations heavily.
We had to temporarily close our customer service department and we were unable to process or reply to your emails within the time allocated. This was something out of our control and deeply regrettable.
As you know, we did eventually refund you and all other customers in your situation. But the timeframe and lack of communication was not acceptable.
Your opinion and your support matters enormously to us at AQAQ and we are all humbly sorry for what happened.
I hope you can consider accepting my personal apology and please let me know what I can do to make amends? Please contact my team and I on info@aqaq.com and I will personally email you to discuss how we can make it up to you.
We value your support hugely. Thank you. We are so excited for our new collections dropping later this year and indeed for the future. It’s been a tough few years, but they are behind us now. We do hope that we can encourage you to give us another chance. Thank you again and sorry.

Yours Sincerely from the entire AQAQ team,

Julie Lingard

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