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Attriqs, Independent Marketing Attribution and ROAS Intelligence Attriqs is an independent marketing attribution platform built for marketers who want a clear, honest picture of what's actually driving revenue. We bring multi-touch attribution, marketing mix modelling, call tracking, UTM governance, and cross-channel spend analysis together in one unified workspace, so teams can measure true ROAS, optimize budgets with confidence, and move beyond the limits of platform-reported numbers. Most marketing teams live with a familiar problem: every ad platform claims credit for the same conversion, offline activity disappears from the picture, and reported ROAS rarely matches what's happening in the bank account. Attriqs solves this by measuring every channel on the same rules, stitching online and offline touchpoints into a single customer journey, and giving you an independent, vendor-neutral view of performance. The platform includes six industry-standard attribution models, alongside incremental and data-driven approaches, so you can compare results side by side rather than trust a single black box. Built-in call tracking captures phone and chat conversions and folds them into attribution automatically. Marketing mix modelling gives you the longer-range, privacy-friendly view of channel effectiveness and helps plan budgets across quarters, not just campaigns. Benchmarks and industry analytics show how your performance compares to peers in your space. Our AI assistant, MosAIc™, turns complex attribution data into plain-English answers. Ask where your spend is working, where it isn't, what to shift, and what to test next. MosAIc surfaces insights, explains anomalies, and helps teams act on the numbers rather than wrestle with them. Attriqs is trusted by marketing teams and agencies who need accurate, independent measurement across paid, organic, email, call, and offline channels. We believe the platform running your ads shouldn't be the one grading them, and that marketers deserve a single source of truth they actually own. Clarity, accuracy, and independence.
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