Baby and Child Model Agency Reviews 509

TrustScore 4 out of 5

4.1

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Review summary

Based on reviews, created with AI

Reviewers had a great experience with this company. Customers consistently praise the staff for their professionalism and ability to create a comfortable and enjoyable environment, especially for children during photoshoots. People frequently highlight the excellent service and smooth user experience, noting that everything was clearly explained and well-organized from start to finish. However, some customers were dissatisfied with the company's communication after the initial sign-up and photoshoot, mentioning a lack of follow-up and unresponsiveness to inquiries. A few other people also felt that response times were slow, and they experienced difficulty contacting the company for support or updates.

What people talk about most

Staff

Customers had positive experiences with staff. Reviewers frequently praised the professionalism and... See more

User experience

Reviewers highlight positive aspects of user experience. Customers consistently praise the easy sign-up... See more

Service

Clients share positive opinions on service, highlighting the professionalism and ease of their experiences.... See more

Customer communications

Customers consistently note ambiguous experiences with contact. While some reviewers report receiving direct... See more

Response time

Consumers express significant dissatisfaction with response times. Many report that after paying or signing... See more

Based on these reviews

Rated 5 out of 5 stars

We’ve recently had our son’s first test shoot with Trevor. He made us all feel very welcomed and made our son very much at ease during the shoot which was a great first experience. We have since boo... See more

Company replied

Rated 5 out of 5 stars

Highly recommended to parents! Joining Baby Models has been a positive experience to date. The signup process was smooth, the team are helpful, and the platform is easy to use. We’ve had a few cas... See more

Rated 5 out of 5 stars

Dan made us feel very comfortable & knew how to keep my son interacted. He understands a child of my son’s age does not know how to follow commands & did not get annoyed or rush anything. Would recom... See more


Company details

  1. Modeling Agency
  2. Recruitment Service

Written by the company

We are one of the most trusted and longest serving baby and child modelling agencies in the UK. As a specialist agency in baby and child modelling, we help models find work in advertising, Fashion, Film, TV, Promotional, Photographic modelling work and more. We have been working with models and clients since 2006 as a leading child modelling agency.


Contact info

4.1

Great

TrustScore 4 out of 5

509 reviews

5-star
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1-star

Replied to 90% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

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Rated 1 out of 5 stars

Ghosted by Dan Everitt photographer - If I could give no stars I would, we are so disappointment

It has been nearly five months since we had our babys cake birthday smash photoshoot at the studio in London with Dan on 23rd November 2025. We are still waiting on the photos, despite multiple text messages, phone calls by myself and my partner. We have been ghosted and he cancels our calls when we try to phone. Do not pay him in advance as you are not guaranteed the photos from Dan. We are so so disappointment as we don't have this important milestone marked for our first baby despite paying for it.

We did the child modelling + cake smash photo shoot bundle for around £400. So we were coming back for the cake smash appointment. When we got there the white paper our daughter was expected to sit on was dirty with foot marks and ripped with a big score of around 10cm (fixed with cellotape). I asked in advantage that the studio be warm as it wasnt on the first occassion we attended.

As the first occasion, Dan was ever pleasant and great with our child. He told us we would get the photos within 2 weeks. On 4th December I texted him to check in on the photos. No response. I texted him again on 14th January. He responded asking for more details and then responded with 'I will check this today, I assume something has gone amiss because you should have had them a while ago now'. That is the last I have heard from him. I texted again on 20th Jan, 27 Jan, 4 Feb and then asked my partner to take over. He has made several attempts at messaging and phoning him. Each time this is ignored or rejected.

I am raging about this. We had a similar issue with the first set of photos but after a while he got back to us and we received the photos. I imagine this was because it was tied with the agency and there was leverage to give them to us. This additional shoot had no agency to keep the pressure on. Your administrative side of the business needs serious focus as your photos are lovely (if you actually get them). Your studio and props (brown blanket) dont look clean. We would REALLY appreciate you reaching out to us to let us know what the situation and we can get our photos or a refund. Otherwise we will persist until we get a response as is only fair.

November 23, 2025
Unprompted review
Rated 1 out of 5 stars

Shocking company and a shocking…

Shocking company and a shocking service. As others have said, you pay, sign up, and then don’t hear back. There track record on how they treat people is well documented online. They treat people like crap, it’s all over the internet. Do not sign up to this company, there are much for legit companies out there, these guys are cowboys that just want your money, just google it.

August 16, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

We strongly dispute the claims made in this review.

This feedback does not include any verifiable details of a direct experience with Baby Models. We are unable to identify any account or interaction based on the information provided.

For clarity, Baby Models does not guarantee work, which is clearly explained at sign-up. Our role is to provide representation, manage profiles, and submit suitable talent based on client demand.

We encourage anyone with a genuine concern relating to their own experience to contact us directly with their registered details so the matter can be properly reviewed.

This review has been raised with Trustpilot for assessment.

Rated 1 out of 5 stars

Terrible

For REAL clarity on this organisation, they use a number of underhanded tactics to lure people in. The vast majority of positive reviews are of the studios they work with, not the agency itself. As is evident by numerous recent reviews, any negative review they dismiss as fake. Just google the name to see how they treat people and lie.

Trustpilots actual description online is "get the real inside story from shoppers like you" this organisation is for CONSUMERS to leave there experience, for other CONSUMERS to then gather information on certain companies, it is NOT for the companies benefit. I have quite clearly outlined my experience bellow. As have many other recent reviews. You have a serious problem with admitting when you are wrong, treat people terribly, and when your own clients tell you, you attempt to dismiss or silence them. As the title of my review states. TERRIBLE.

I signed up to this agency in good faith, I now. totally regret that decision.
As soon as you pay them, you won't hear back. Not a phone call, not an email.
Furthermore, I emailed them about a serious matter. There response totally ignored the matter in question, and attempted to claim I was not even a client. They are without a doubt the worst business I have had any dealings with, and I will be telling anyone I come into contact with to stay away.

August 9, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Hi Veronica,

We take feedback seriously and have reviewed our records carefully. At present, we are unable to locate any profile, registration, booking, or payment under the name provided.

Following your email to us prior to posting this review, we requested further details to verify your account, including the name used at registration and any booking reference. These details have not been provided, and we are therefore unable to confirm or investigate the experience described.

For clarity, reviews on Trustpilot are intended to reflect a reviewer’s own verifiable, first-hand experience with a business. Where we are unable to match a review to any registered account, we are limited in our ability to assess or respond meaningfully.

Baby Models operates transparently and does not guarantee work, as clearly outlined at sign-up. Our role is to provide representation and submit suitable talent based on client demand.

If you are able to provide verifiable details, we will be happy to review this matter properly.

— Baby Models Team

Rated 1 out of 5 stars

What did I pay for?!?!?

I signed up to this agency, I wish I had read the reviews properly. Once you sign up, you don't hear back from them at all.
I expected to hear periodically about what was going on. This does not happen at all. You just don't hear back, with nothing to show for what you have paid for.
Not happy at all.

July 19, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Hi James,

We take all feedback seriously and are always open to reviewing any genuine concerns.

At present, several recent one-star reviews are under investigation with Trustpilot, as we have been unable to match them to verified client accounts. If your review relates to a genuine experience with us, we kindly ask that you contact us directly by email with your registered details so we can look into your enquiry properly.

We are committed to supporting our families and addressing any legitimate issues quickly and professionally.

Rated 1 out of 5 stars

Wish I had of read the reviews more…

Wish I had of read the reviews more intensely before I signing up in 2024.Like everyone else I signed up and didn’t hear from the company for months. I had selected willing to travel anywhere and in one year I was offered two jobs and only after I made a point of emailing to say what was actually happening as I hadn’t received any correspondence from them at all(months in). Photo shoot experience with Dan was also not great as the room was cold. You are very much so sold the line that if you want jobs you should pay the £100s for a professional shoot and you were earn it back quickly as your child is in high demand. Once you pay the money contact ceases. I know nothing is guaranteed but to receive no correspondence/ check in.. as people say.. what are we paying for.

Also very upset because we booked the bundle with Dan to do the initial shoot and pay extra for a cake smash. It’s been nearly three months and countless messages but he hasn’t responded and we are still without our photos.

February 17, 2026
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Hi Emma,

We’re sorry to read that you feel disappointed and we would like to clarify a few important points.

Firstly, you mention that you were offered two jobs during your membership. As you acknowledge, work in this industry is not guaranteed and is entirely dependent on client demand and suitability. Our role is to provide representation, submit suitable talent for briefs, and facilitate visibility to brands and casting teams — which we did in your case.

Regarding communication, we do not operate a system of routine “check-in” emails where there is no active brief, as the industry is demand-led. However, we do respond to direct enquiries and are always available through our official contact channels.

In relation to the photography session, it is important to clarify that photography studios operate independently from Baby Models. We do not require families to purchase photography, nor do we control studio delivery timelines. If you are experiencing delays in receiving images, this matter must be addressed directly with the studio provider.

We are sorry to hear that you are still awaiting photographs and would encourage you to continue pursuing that directly with the photographer, as this falls outside of agency control.

If you would like us to review your profile status or discuss your representation privately, please contact us directly with your registered details and we will be happy to assist.

Rated 5 out of 5 stars

Highly recommended to parents

Highly recommended to parents!

Joining Baby Models has been a positive experience to date. The signup process was smooth, the team are helpful, and the platform is easy to use. We’ve had a few castings sent to us since joining and was recently shortlisted for a shoot in London.

January 3, 2026
Unprompted review
Rated 5 out of 5 stars

Glad we Joined

I was nervous signing up at first, but Baby Models have been great. The platform is easy to use and support have been helpful whenever I’ve had questions. Our child has received a few casting opportunities already, so we’re really pleased so far.

January 14, 2026
Unprompted review
Rated 1 out of 5 stars

Shocking way they treat people

I signed up to this agency, beliving they were trustworth. Communication is great at first, but quickly stops once you have signed up.
I have recnetly recieved direct emails they themselves have sent. They are clearly hypocrites. That lines up my experiance, where we were told our child had a bright future in modelling, only to never hear back.
I emailed them, hoping to keep this private. All i recieved was an email telling me "they dont have my details" and that "mis communication can happen".
There is no miscommunication i saw emails that you wrote, its a terrible way to treat anyone. I'm very concerned a company with such low morals has my childs images.
I would not trust this organisation ever again.

January 5, 2026
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Hi Susan,

There are several points in your review aren’t accurate and we’d like to clarify them clearly.

You registered with us in 2022, and your child’s membership expired over three years ago. We did not hear from you again until very recently, long after the term had ended. Since then, we’ve launched a new platform in June 2024, and only families who re-registered and actively maintained profiles were visible or considered for castings. Your child did not have an active profile on the current system as you failed you choose not to create a profile for your child.

We do not tell parents that a child has a “bright future” in modelling or make promises of work — this is not language we use and never has been. Modelling is client-led, and outcomes vary greatly depending on age, timing, and demand.

When you contacted us recently, we explained that we could not locate an active account, which was factually correct given the length of time since expiry. This was not an attempt to dismiss your concern.

Finally, we take safeguarding seriously. Your child’s images are not used once an account is inactive and removed, especially after 3 years.

As this review relates to an expired account, references events from many years ago, and contains claims that do not align with our records or practices, we have asked Trustpilot to review it under their guidelines on misleading and unverifiable content.

Rated 1 out of 5 stars

Me and my wife signed up to this agency…

Update 9/2/26 - To all people looking into this company. They had the below review taken down, they are trying to control and manipulate any review that is negative. I have contested this with TrustPilot, provided evidence, and the review has been put back up online. That should tell you who is being honest here. These guys are proven liars as others have also said.

Me and my wife signed up to this agency in the previous summer.
Had a "test shoot", which we scheduled with Dan. Dan was amazing. The photo-shoot went really well, and we purchased some images.
We subsequently heard nothing at all back from the agency. Not once.
When attempting to book in again, we have been made away of some new information.
These guys treat people terribly. Don't bother.

July 27, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

We strongly dispute the claims made in this update.

Trustpilot reviews are moderated by Trustpilot, not by us. Businesses do not have the ability to remove reviews at will. Reviews are temporarily taken down and reinstated solely at Trustpilot’s discretion following their own investigation process. Suggesting otherwise is misleading.

Your original review focuses primarily on a third-party photography experience, which you describe positively. As explained repeatedly, studios and photographers operate independently. Attending a test shoot or purchasing images does not guarantee work or ongoing contact from an agency, and this is made clear at sign-up.

Baby Models does not promise bookings, follow-up work, or guaranteed communication timelines. Our role is representation, profile management, and submissions based on client demand and suitability. This is standard across the industry.

We continue to welcome genuine, first-hand feedback. However, repeated accusations of dishonesty, manipulation, or misconduct—particularly when based on assumptions about Trustpilot’s moderation process—do not accurately reflect how our agency operates.

If you wish to raise a specific concern relating to your own direct dealings with Baby Models, you are welcome to contact us through our official channels so it can be reviewed properly.

Rated 1 out of 5 stars

Don’t bother….

First impressions of this company… Great. After the photoshoot they offer you that’s the last you hear from them. Photos are £300 for 10 photos (cheapest package) and from what I’ve now learnt other agencies don’t like them anyway. They prefer natural at home photos for your applications. The photos we got of our son are lovely but it was very much sold to us that the paid work comes in to pay this back pretty quickly. I emailed baby models to ask Job availability a while after to get an understanding of how likely it is to get paid work and they’re not willing to share much information with you… baring in mind they tell you they ‘only select children they think has potential’ and we don’t have a set travel limit we haven’t received even one email to say they’ve put us forward for one or even any interest.
No, this company isn’t a scam BUT they don’t communicate with you and from everyone we know that applied they were accepted. Pay the join up fee, they have your money and no interest to help you get work. I don’t believe that they really get a lot of work compared to the amount of children on their system, so it’s absolutely not a scam but it’s very very very unlikely to get work. Seriously, apply to all the free agencies and save yourself £80 and the photo shoot which no matter what they say isn’t necessary.

If you’re looking to step into modelling with your child head to Facebook and join the modelling page where they tell you which companies are reliable and 90% don’t charge a join up fee.

November 25, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Hi Lauren,

Thank you for taking the time to leave your feedback. We’re genuinely sorry to hear you feel disappointed, and we appreciate the opportunity to clarify a few points and offer further support.

Firstly, we’re pleased to hear you were happy with the photos from the session. Our photoshoots are optional, and many parents choose them simply because they like having professional images — however, natural at-home photos are also perfectly acceptable to use on a child’s portfolio.

In terms of modelling work, it’s important to highlight that you joined the agency only six weeks ago. This is still very early in the process. Children’s modelling work is unpredictable and depends on age, appearance, location, and current client briefs. Some children are selected quickly, while for others it naturally takes longer. We never guarantee work, and no reputable agency can — casting decisions are always made by the client, not the agency.

We also want to address your comment about agency fees. The landscape has changed significantly in recent years, and most reputable child modelling agencies now charge fees to cover the costs of running child-safe platforms, staffing, compliance, insurance, and ongoing support. Agencies that do not charge fees typically have far larger numbers of children than they can realistically put forward, which can often mean even fewer opportunities and less individual attention.

That said, we absolutely understand your concerns, and we’re sorry if you felt communication was lacking. That’s not the experience we want for any parent. We would be more than happy to review your son’s profile with you, ensure everything is up to date, and confirm that you’re receiving casting notifications correctly.

Please do get in touch with us directly at info@babymodels.co.uk so we can look into this together and support you properly moving forward.

Rated 4 out of 5 stars

Curiosity

Please pardon me, but i have been through the review and everyone is only talking about the experience with test shoot and how dan is nice, but no one talks about the experience of there child modeling for brands..

So my question is — is it just photoshoot the agency focus on and charge clients who wants there kids to be modeling?
Why the need to charge clients for photoshoot if there kids are going to be on your platform after charging them for listening fee?

November 12, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Thank you for your message — we completely understand your questions and appreciate you taking the time to raise them.

Our agency’s main focus is representation and client submissions — not photography. The test shoot is an optional service, designed to help models gain confidence. It also provides models with optional high-quality images to support their careers for a modest cost compared to alternative options.

The agency fee covers each child’s profile, representation, and access to castings on the platform, which are exclusive to registered models only.

We regularly submit models for campaigns with well-known brands and are always happy to share examples of client work upon request.

If you’d ever like to confirm the validity of a casting or opportunity, please reach out to us directly at info@babymodels.co.uk or call us on 0207 965 7274 — we’re always happy to verify details and provide full transparency.

Rated 5 out of 5 stars

Very pleased with agency

We joined Baby and Child Models in August and have just received our first paid job offer. The website and customer service is much better than other agencies we’ve joined. Always kept up to date with new castings. Very good agency.

October 14, 2025
Unprompted review
Rated 3 out of 5 stars

Currently 2* as I'm unsure.

Currently 2* as I'm unsure. I'm still hopeful that there's room to edit this review but I've become skeptical now. My daughter was accepted to this agency the very next day after we applied which was a Sunday. Interesting to get a response on a Sunday yet I've been unable to get a response from anybody via telephone, text or email since. I recieved a "courtsey" phone call on the Monday and I explained to Nicki that I had already paid £99 to sign up and was looking forward to the experience. The phone call was very nice. I then booked in for a test shoot. This was a decent experience, Dan was professional and amiable. However, we struggled to find the location at first as there is another wow studio on the same main road. We arrived at the wrong one and realised we had no way of contacting anybody for help. No answer on office number or Nicki's mobile as it was a Sunday and we had no contact details for Dan the photographer. We were made aware that there was no obligation to buy photos at test shoot but we choose to buy some after being offered a choice of packages. (10 photos for £300, all photos for £400 and all photos plus a return shoot e.g cake smash for £500). My partner and I picked a package, paid for them at the venue and were told we would have the photos that same evening or by the next day at the latest as they needed editing. A couple of days later we have still not received the professional photos and I've been unable to make contact with anyone. I also have no guidance about the next steps moving forward. If I don't hear anything ASAP I will be cancelling and requesting a refund.
Hoping this isn't a scam, especially after reading all of the other negative reviews. Will edit/update review in due course.

**UPDATED SAME DAY**
Thank you for getting back to me promptly. I have now received the photographs and look forward to my daughter being put forward for some exciting opportunities for her. Having spoken to Jamie on the phone I'm Still hopeful to be able to leave a glowing review once she gets started on her journey. Changed to 3* as all achieved interaction so far has been good, test shoot was good too but it would be helpful and less worrying for people if they were able to make contact more easily.

October 12, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Hi Olivia,

Thank you for sharing your experience, we truly appreciate your honesty and the opportunity to clarify a few points.

Firstly, I can confirm that your daughter Autumn was accepted into the agency on a Sunday, as our team reviews applications seven days a week. While our office isn’t open on Sundays for calls, we do respond to weekend submissions to avoid delays for parents.

I can see you’ve also had a test shoot with our photographer Dan, and we’re pleased to hear you found him professional and the experience positive. Your images have been uploaded to your daughters profile along with a 5 star review.

Please rest assured that Baby Models is a legitimate, long-standing agency with over 20 years in the industry, working with clients such as Boden, Reiss, Lego, Sainsbury’s and many others. Every child that is accepted is actively represented for genuine opportunities of which all can be demonstrated upon request.

We’ve also tried calling you today to discuss this directly but were unable to reach you, but have since spoken with you to resolve your concerns. Please contact us if you need any further assistance.

Rated 5 out of 5 stars

Baby photo shoot

Dan made us feel very comfortable & knew how to keep my son interacted. He understands a child of my son’s age does not know how to follow commands & did not get annoyed or rush anything. Would recommend

October 10, 2025
Unprompted review
Rated 5 out of 5 stars

Fantastic experience

Lovely experience having a photo shoot, great, and professional staff.

September 21, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Thank you for your lovely review today Emma Jayne. It is greatly appreciated and we are thrilled you enjoyed the shoot experience.

Rated 5 out of 5 stars

Booking the test shoot for our little…

Booking the test shoot for our little boy was quick and easy. The photographer was fantastic with our little boy and it was a lovely experience.

September 20, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Thank you so much for your kind words. We’re delighted to hear that booking the test shoot was straightforward and that your little boy enjoyed the experience with our photographer. Creating a positive and fun atmosphere for children is really important to us, and we’re so pleased it was a lovely day for you all.

Rated 5 out of 5 stars

Dan was very professional

Dan was very professional, he made me feel at ease as I'd never been to a photo shoot with maddie previously. He wasn't pushy or anything he was amazing! He produced beautiful images of my daughter, he's great. Thank you x

September 20, 2025
Unprompted review
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Reply from Baby and Child Model Agency

Thank you so much for sharing your experience. We’re thrilled to hear that Dan made you feel comfortable at Maddie’s first shoot and that the session was such a positive one. It’s wonderful to know you’re happy with the beautiful images — we’ll be sure to pass your kind words on to Dan. We look forward to seeing Maddie’s journey continue with us!

Rated 5 out of 5 stars

My experience was great my baby cried…

My experience was great my baby cried but it’s normal and also it was a fun evening

August 30, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Thank you for sharing your experience with us! We really appreciate your positive feedback.

Rated 5 out of 5 stars

Great team! Very impressed

My daughter has recently booked and completed her first job with the agency and they have been amazing from start to finish. They put her forward for the role, helped with any questions and checked in with us throughout the process. Very impressed and hope to work with them again in the future!

July 20, 2025
Unprompted review
Baby and Child Model Agency logo

Reply from Baby and Child Model Agency

Hi Charlotte. Thank you so much for your lovely review. It was a pleasure to work with you and your little one and we look forward to more assignments to come.

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