Borshch Domestic Appliance Superstores - Erdington Reviews 184

TrustScore 5 out of 5

4.9

53 - 59a High St, B23 6QU BIRMINGHAM, West Midlands, GB


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Rated 5 out of 5 stars

Excellent service both in store and from delivery guys who installed and took away old machine . Duffy and Jack went the extra mile to saw bit off the waste pipe as it was set too high and was causing... See more

Company replied

Rated 5 out of 5 stars

Excellent experience.Very knowledgeable staff (Jason)who advised me on product. Same day delivery which wasn’t what I expected but delighted. Good price. Would definitely recommend and buy from Bor... See more

Rated 5 out of 5 stars

We needed a new integrated fridge, online and phone calls were useful and staff helpful but we wanted to check in store. Very well informed staff who were able to advise on what was available. Very re... See more

Company replied

Rated 5 out of 5 stars

Came to the Erdington store to look for an upright freezer and was greeted by store colleague Mike Williams. He was so helpful and friendly. After discussing our requirements, Mike showed us various o... See more

Company replied


Company details

  1. Appliance Store
  2. Kitchen Furniture Store
  3. Kitchen Remodeler
  4. Refrigerator Store
  5. Warehouse store

Written by the company

Borshch Electric is the leading independent appliance retailer for new and graded products. Established in 1982, Borshch is a family-run business, we operate across three stores located around the Midlands, we have stores in Birmingham, Erdington and Dudley. We Specialize in selling both new boxed and slightly marked freestanding and built-in gas and electrical appliances direct to the public at great prices. Over the 40 years of trading we have won multiple awards and served over one and a half million customers, please read our reviews and see what our customers have to say about us. Having opened our new destination showroom in Erdington where across two floors we have one of the largest displays of appliances under one roof in the country. please check out our website www.borshch.co.uk where you can take the visual tour of our Erdington and Birmingham Showrooms. We offer speedy and professional delivery and installation services with all appliances in store, to give you complete peace of mind on the appliances you purchase from us. In 2023 we Joined Euronics, Euronics is the Largest Electrical Buying Group in Europe, with 30 Member countries across Europe and 11,000 specialist stores and branches, reaching 600 million consumers. When you purchase a product from a Euronics store, you are capitalising on the buying power of a large company with all the savings that are associated with bulk buying. On top of which, you will benefit from the after sales service and customer care of a local, family run store who take pride in their attention to detail, to give you the very best service available. In essence you get the best of both worlds, including: Big brand names Competitive pricing Availability Local services After sales service Real people to talk to Euronics price match guarantee And much more.


Contact info

  • 53 - 59a High St, B23 6QU, BIRMINGHAM, West Midlands, United Kingdom

  • 0121 448 0202

4.9

Excellent

TrustScore 5 out of 5

184 reviews

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Rated 5 out of 5 stars

Amamazin as usual

We have purchased items from the Erdington branch before staff now & have always been great however, this time they excelled themselves not only was the purchase of the American style fridge freezer amazing, delivery was exceptional as usual.
when we took the plastic taken off there was a scratch down the front of the fridge door as it was purchased as new not from shop stock I called explained, they immediately contacted Hisense arranged for delivery of new door & one of Hisenses engineers to come replace old door with received new one, they then also picked up old damaged door that was left behind by Hisense's engineer, amazing, fantastic this why I always go back to them & recommend them to everyone I know

May 11, 2026
Unprompted review
Rated 5 out of 5 stars

Fabulous service

Andy & Aaron great communication. Brilliant delivery service . Totally recommend Borshch electrical. Sales people in store very helpful. 💯.

April 24, 2026
Unprompted review
Rated 5 out of 5 stars

Amazing thank you

Damian & Aaron were amazing and very careful with the fridge freezer. They are also really friendly which always makes a difference. Thank you so much.

April 22, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent experience

Excellent experience.Very knowledgeable staff (Jason)who advised me on product.
Same day delivery which wasn’t what I expected but delighted.
Good price.
Would definitely recommend and buy from Borshch again

April 17, 2026
Unprompted review
Rated 5 out of 5 stars

Highly reccomend

Damion & aaron delivered my appliance. Very well mannered, excellent service all round! Rang before arrival also great communication. Professional and courteous. Highly reccomened!!

April 17, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service

Excellent service. Good choice of appliances. Mike Williams who helped us was an absolute star. Friendly, very knowledgeable and a joy to be around. He is an asset to the company.

April 4, 2026
Unprompted review
Rated 5 out of 5 stars

Would definitely recommend

Very happy with the service in store, helpful and friendly staff. Delivery within a few days, items placed where we wanted them by the delivery guys who were friendly and made sure they didnt damage our floors. Very smooth process from start to finish, thank you.

April 2, 2026
Unprompted review
Rated 5 out of 5 stars

Thank you 😊

Thank you to Aaron&Andy for sorting my washing machine out. They were very prompt and really lovely 🙂

Thank you again

March 24, 2026
Unprompted review
Rated 5 out of 5 stars

I had a very good experience with the…

I had a very good experience with the installation service. Anday and Airoon (sorry if I spelled the names wrong) did an excellent job installing the fridge, washing machine, and cooker. They were very professional, friendly, and completed the work quickly and efficiently. Everything was installed properly and they made sure everything was working before they left. I really appreciate their help and would highly recommend their service. ⭐

March 23, 2026
Unprompted review
Rated 5 out of 5 stars

Borsch Erdington Branch

Erdington Branch

Friendly, professional staff who took his time to show and explain products and answer all the questions I had.

Delivery was quick and the staff member kept me updated all the way.

I will definitely consider shopping for appliances from here again.

January 17, 2026
Rated 5 out of 5 stars

Had a choice of Dishwasher to choose…

Had a choice of Dishwasher to choose from, after a recommendation for Borsch, it was delivered to my home and now fitted, my last Dishwaher was from Borsch and lasted 10 busy years with a family of 6.
Thank you.......

December 15, 2025
Unprompted review
Borshch Domestic Appliance Superstores  - Erdington logo

Reply from Borshch Domestic Appliance Superstores - Erdington

Robert thank you for being a loyla customer and taking the time to review us we really appreciate it. Please recommned us to family and friends.

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