BRU Reviews 598

TrustScore 4 out of 5

4.2

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Review summary

Based on reviews, created with AI

Reviewers had a great experience with this company. Customers appreciate the quality and functionality of the product, highlighting that it often exceeds expectations with its features and the improved taste of tea it provides. Consumers also mention the user-friendly interface, which enhances the overall user experience. However, some people report issues with delivery times, noting significant delays. There are also mixed opinions regarding customer service, with some consumers praising the improved support, while others express concerns about unresolved issues and the lack of promised replacements. A few reviewers mention a plastic taste in the tea and water, alongside some concerns about the machine's functionality.

Based on these reviews

Rated 5 out of 5 stars

I ordered my Bru when it was just an idea on kickstarter and this company has been providing monthly (or more recently bimonthly) updated for over 5 years as they have navigated the hurdles to make th... See more

Company replied

Rated 5 out of 5 stars

I'm really happy with my BRU machine. The tea is surprisingly good - beyond my expectations. I didn't even know I wasn't brewing in the best way myself until I tasted the difference. There was a b... See more

Company replied

Rated 5 out of 5 stars

BRU teamaker is very convenient, and arrived as promised by pre-order, happily using for a week

Company replied

Rated 5 out of 5 stars

Quick delivery, really good and solid product! Tea now taste amazing!

Company replied

Rated 4 out of 5 stars

Update 6/6/25 Very pleased now with the machine. It is really good that they are now looking after their original backers. A very much improved customer service experience. *** Tim... See more

Company replied

Rated 1 out of 5 stars

Delivery is very slow I have been witing 6 years for my machine they are promising sometime in 2026! Please do not give this awful company any money. They have been scamming people for years.... See more

Company replied

Rated 1 out of 5 stars

I am in the same boat as everyone, I am being told by "Customer Services" that they are unable to ship to the UK at the moment and I been waiting 5 years whilst everyone else seems to be getting t... See more

Company replied

Rated 1 out of 5 stars

Being extorted for more money to get the machine. Now they are looking to extort tariff fees for something paid for delivery in 2019. I was one of the low number backers. Still no machine. They... See more

Company replied

Rated 1 out of 5 stars

I don't know why there are so many fake reviews praising the company, but this whole thing is a scam. These frauds have been giving excuse after excuse for 5+ years (certification issue, increased... See more

Company replied

Rated 1 out of 5 stars

A useless product – if you have a coffee machine, it works just as well. It just heats water to the temperature you choose, and that’s it. There’s nothing innovative or special about it. A modern kett... See more

Company replied

Rated 1 out of 5 stars

I find it crazy how all of my reviews are always taken down when I talk about this company. They blocked me everywhere because I ordered with them over 5 years ago and still am waiting for my produc... See more

Company replied

Rated 1 out of 5 stars

This company has may fraudulent dealings, from taking money from people and not providing product to faking reviews on this very platform... How are you getting reviews from people in the US... See more

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Rated 1 out of 5 stars

Scammers I backed the product in 2019 and paid January of 2020, I have since gotten update after update of them saying that they want more money to release the product and that if I am unwil... See more

Company replied

Rated 1 out of 5 stars

Unfortunately, Bru is not true to their words. Verbatim quote from the website: "Ja, wir bieten eine Testphase von 30 Tagen an, während der du das Gerät unverbindlich zuhause testen... See more

Company replied

Rated 1 out of 5 stars

As everyone else has said in here it’s been 5 years and no machine. Now they are blaming the tariffs. Those wouldn’t have been an issue if they had just sent the damn thing in a reasonable amount... See more

Company replied

Rated 1 out of 5 stars

This company is full of crooks and liars. They took backer money from Indiegogo and Kickstarter. They then decided they did not like the money they got and extorted more money from backers by pr... See more

Company replied

Rated 1 out of 5 stars

As a backer of the BRÜ tea machine on Kickstarter, I am profoundly disappointed with this product. After an excruciating wait of over five years – the campaign ran from October 1 to November 1,... See more

Company replied

Rated 1 out of 5 stars

Firstly, I want to say this company is straight up scam, They want to remove all the negative reviews because their product is great. They used to reply to people on her... See more

Company replied


Company details

  1. Tea Store
  2. Tea House
  3. Tea Manufacturer

Written by the company

Bei BRU sehen wir und als Pioniere in der Innovativen der Teezubereitung. Unsere Mission ist es, die traditionelle Teeerfahrung durch modernste Technologie zu verbessern. Unsere Teemaschine, ein Ergebnis jahrelanger Forschung und Entwicklung, stellt einen bedeutenden Fortschritt in der Art und Weise dar, wie Menschen Tee zubereiten und genießen. Mit dem Ziel, jeden Aspekt des Teebrauens zu perfektionieren, bietet unsere Maschine eine beispiellose Benutzerfreundlichkeit und Vielseitigkeit. Sie ist sowohl für lose Blätter als auch für Teebeutel geeignet, eliminiert die Notwendigkeit von Kapseln und fördert so einen umweltfreundlicheren Lebensstil. Wir sind stolz darauf, unseren Kunden in ganz Europa kostenlosen Versand anzubieten, was BRU zu einer zugänglichen Marke für alle Teeliebhaber macht. Unser Engagement für Kundenzufriedenheit wird durch unsere 30-tägige Geld-zurück-Garantie und unseren herausragenden Kundenservice weiter unterstrichen. Wir glauben fest daran, dass Qualität, Nachhaltigkeit und Kundennähe die Eckpfeiler unseres Erfolgs sind. Die Vision von BRU geht über das bloße Verkaufen einer Teemaschine hinaus. Wir streben danach, eine Gemeinschaft von Teeliebhabern zu schaffen und zu fördern, die unsere Leidenschaft für Qualität, Komfort und Nachhaltigkeit teilen. Indem wir kontinuierlich in Forschung und Entwicklung investieren, bemühen wir uns, die Teezubereitung und den Teegenuss weltweit zu transformieren und zu verbessern. Unsere Reise ist eine ständige Suche nach Perfektion, um das ultimative Teeerlebnis zu bieten.


Contact info

4.2

Great

TrustScore 4 out of 5

598 reviews

5-star
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1-star

Replied to 95% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

Wow.. pure PERFECTION

Wow... i have the BRU machine as a backer. So i took a leap of faith in the company, but what a product they delivered!! I am not joking, if you told me they have been doing this for years I would have believed you.

Looks amazing, works perfectly and everything is thoughtfully worked out.

The machine works universal with all tea sorts, bags, loose leaf, whatever you want. Truly worth the price!!!

June 22, 2023
Unprompted review
Rated 5 out of 5 stars

BRU tea maker

I'm using BRU tea maker for more than three months, and I'm really happy with the product. It's easy to use and the quality of the drink is very good.
The team is always helpful and providing the supports quickly and adequately.

May 31, 2023
Unprompted review
Rated 5 out of 5 stars

Lovely machine !

After all the delays and incidents resulting from the covid crisis, I finally got my machine delivered last month, and what a joy ! Very good looking, easy to use and easy to clean, I'm really happy with my BRU : it doesn't make a lot of noise like my old kettle and now it's always fun to make a cup of tea, even in the middle of the night !

April 28, 2023
Unprompted review
Rated 5 out of 5 stars

My device was not working properly

My device was not working properly. I contacted the technical service and discovered the great professionalism of this company. Quick and helpful answers with real and feasible solutions. If the product is good, Bru's human team is much better.

April 10, 2023
Unprompted review
Rated 5 out of 5 stars

(My) First Tea Machine

I have participated in the Kickstarter campaign for the BRU Tea machine - it took a while till the machine was finally received, but taking into account disruptions due to covid, as well as strict Swiss regulations, I can say that it was worth it.

I have been using the BRU Tea machine for a week now and I am very happy with how it works - adjusting temperature and brewing time is easy and consistent and the results are consistent. It took several trials to find the optimal settings, but now making a great cup of tea is an effortless process that takes just a couple of minutes and all I need to do is add tea and press a button. The main reason why I got this machine is because I would often start preparing myself tea, a phone would ring or something and 10 minutes later I would have to throw out whatever I had in my cup, or drink something that is bitter and undrinkable. Now, even if I get distracted, my cup of tea is waiting for me just the way it should be.

I cannot comment on the make quality and durability as I only got it recently, but so far no complaints, it looks durable and I cannot notice any faults. Attention to details is great and all works as it should be. Looking forward to the mobile app, even though I can do everything I need to with the machine interface.

March 31, 2023
Unprompted review
Rated 1 out of 5 stars

Support does not answer

Support does not answer. I got a obviously used machine and a scratched tank. The tea from this machine has a small plastic taste. Don’t buy from this company.

March 14, 2023
BRU logo

Reply from BRU

we can't identify you as our customer, anyway, thank you for your rating.

Rated 1 out of 5 stars

Two years and still waiting for my machine!

I can't believe that I was invited to review my "mythical" Bru Machine. I say mythical because I haven't received it yet two years after I made my initial investment.
Last summer I was invited to pay more to receive the machine in December 2022, and here I am, in March 2023 still waiting!
I only hope that the machine is amazing when it arrives, because my patience for waiting has long gone.
For delivery, if there was a ZERO star rating, then that's what I would give.....

March 9, 2023
BRU logo

Reply from BRU

we can't identify you as our customer, anyway, thank you for your rating.

Rated 1 out of 5 stars

A Bunch of Liars!

Update: After several years of waiting I got the machine. However, no tea mug, no tea sample package etc.

Now B*****, the founder of Bru, is harrasing me on my social media, Even telling me by mail that I had not given him any reason for the review and writing my friends as well.
The guy is just too lazy to read my replies thoroughly. Cause then he would know.

Stay far away from this company.

***" original review ****

A Bunch of Liars!

Countless delays, excuses, lies... I have a machine somewhere in Poland, which I paid extra to get before christmas, then it was "in the beginning of next year" and now it stands as "signed in" in Poland.. and we are nearing 2nd quarter of the year.

Bru claimed 14 days ago, that within the next 2 days everyone would get a new tracking number. I still haven't gotten anything. When contacting customer service.. you just get a mouthy response about being patient and waiting even longer.. (what is a 3 year delay after all ? )

These guys are con-artists, extortionists and liars.

February 2, 2023
BRU logo

Reply from BRU

Hey Flemming,

We reached out to you several times to clarify the situation about the mug and the tea.

Anyway, we are happy that you got your machine and hope that you like it. If you want to get the mug and the missing tea, or if you have any further questions, feel free to contact our support team via email or WhatsApp.

We are happy to help you.

Rated 1 out of 5 stars

These guys started before the pandemic

**UPDATE!** These guys are offering refunds if you take down your 1 star review, do NOT believe the 5 star reviews here, they're being paid for via refunds:

Hello Mr. Benjamin,

I hope you are well.

The BRU team is contacting you with this email to make you an offer.

We are sorry that, as an Option 1 backer, you still have not received your machine. Our team is working on delivering the machines, but some of the US Backers will likely have to wait a bit longer.

We understand how frustrating this situation is, but we would like to offer you a solution and give you the option to cancel your backing.

For this, we would ask you to delete your Trustpilot review.

If you agree, please let us know so that we can send you a contract to sign.

Best regards,
Your BRU Team 💚

These guys started before the pandemic, kept taking money during the pandemic, and now continue to take money from customers without delivering a product. Their 3rd update on their indiegogo and they are discussing all the "tweaking" they are doing, pushing back the timeline. This goes on for a couple years, then they spend all their money on a variety of molds, and when it's all said and done, "oh we are out of money. if you want your product, you need to pay an extra $130 to cover the "shipping fee" for a hunk of plastic. The device cost $170 , and they want another $130. They claim it retails for $299, that means backers are paying $1 extra than retail price by the time it's all said and done. They are not issuing refunds. These guys are scam artists, stay away.

August 31, 2022
BRU logo

Reply from BRU

Dear Benjamin,

Thank you for your review.

This Trustpilot page is about our online shop, www.bru.shop

We have thousands of happy customers all over the Europe and we don't sell in the US yet.

This Trustpilot page has nothing to do with Indiegogo or anything "backing"

Anyway, thanks for your review and all the best

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