DMFReviews 

420
TrustScore 3.5 out of 5

3.7

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Review summary

Created with AI, based on recent reviews

Looking at 169 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently praise the quality of the products, noting that items arrive in excellent condition and are often accompanied by thoughtful freebies. Many also appreciate the careful and high-quality packaging, which ensures items are well-protected during transit. Reviewers often express satisfaction with the overall service, with some highlighting quick delivery times for items already in stock. However, some customers experienced significant dissatisfaction with communication and response times, particularly concerning pre-orders. People report long delays in receiving updates or their orders, with some waiting months past the estimated shipping dates and receiving no replies to their inquiries. This lack of communication and extended waiting periods led to uncertainty about when products would arrive, or if they would arrive at all.

What people talk about most

Order

Clients share ambiguous opinions on order experiences, with many expressing significant frustration over... See more

Product

Users describe positive interactions with product, often praising the quality, condition, and official nature... See more

Delivery service

Reviewers highlight ambiguous aspects of delivery service, with many customers experiencing significant... See more

Quality

Customers consistently note positive experiences with quality, with many items arriving in perfect or mint... See more

Response time

Customers consistently express significant dissatisfaction with response times, with many reporting that... See more

Reviews shaping this summary

Rated 4 out of 5 stars

a lovely experience! all the products were shipped in a high quality bubble mailer that made sure the albums were protected, and the photocards were wrapped seperately as well! it is obvious lots of c... See more

Rated 4 out of 5 stars

I ordered a Zerobaseone album on sale and delivery was quick (noting that it was already ready to ship). Nice packaging, no damaging whatsoever and came with a top loader as a freebie. I'm pleased :]

Rated 4 out of 5 stars

Bit of a communication issue but partly my fault too as it was my first pre-order aswell as my first order with them! My order has arrived and I am absolutely in love 😍 it was packaged well and not o... See more

Rated 4 out of 5 stars

The only issue I had was it was difficult to contact about where my order was. Once sent out it got here really quick and was packaged wonderfully, will definitely buy from again.


Company details

  1. Online Marketplace
  2. CD Store
  3. Shopping Mall

Written by the company

Dream Destination for Cute Authentic Character Goods, Sanrio Merchandise, Korean and Japanese Stationery and K-POP.


Contact info

3.7

Average

TrustScore 3.5 out of 5

420 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 6% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.7

All reviews

(420)

160 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

DO NOT PURCHASE FROM THIS WEBSITE

This is a fraudulent website! Do not order from here. Made an order in April and up until now I have had no response from the website. Have asked for refund and again no response. I will be reporting this website to the relevant regulators to shut it down.

May 8, 2025
Unprompted review
Rated 4 out of 5 stars

perfect!!!

albums came in perfect condition, very happy with them!! only downside was how long they took to come :(( but would 100% order from here again ^^

March 31, 2025
Unprompted review
Rated 1 out of 5 stars

Worst K-Pop Shop in the UK

Appalling customer service, I've been trying to contact them for a month about changing my address on my pre orders because I'm moving house. I've emailed them 5 times, dmed them on Instagram, tagged them in stories and I haven't heard anything.
DO NOT BUY FROM THEM once they've taken your money they couldn't care less.

Edit since they've replied to me and made me out to be unreasonable, I'd sent 2 emails prior to the one they're referring to. One about a mont h before, another two weeks before which both went unanswered...
I completely understand having to have patience with small businesses, but the only thing that got me an answer out of them was leaving this review and complaining through shopify. I am not the only one to have issues with their customer service.

April 23, 2025
Unprompted review
DMF logo

Reply from DMF

Hi Ellie!

We’re truly sorry to hear about your experience and appreciate you taking the time to share your feedback. We completely understand how frustrating it must have been trying to get in touch, especially when you’re moving and need to update your address.

We aim to respond to all inquiries within 3 working days (excluding weekends and public holidays). During busy periods, our inbox can become quite full, and that can unfortunately cause delays in response times. After checking our records, we noticed that your email was sent on a Sunday, and our customer service team replied on Wednesday to confirm that your address had been successfully updated.

As a small business, we’re constantly working to improve, and we genuinely appreciate the patience and understanding of our customers. When given that patience, we always strive to deliver the best service possible and grow from feedback like yours.

Thank you again for bringing this to our attention—we hope we can earn back your trust.

Best wishes,
Team DMF

Rated 5 out of 5 stars

so sweet!!

the packaging was soo cute and it arrived pretty quickly!! i was so happy opening it, so sweet :) 💗

April 10, 2025
Unprompted review
Rated 4 out of 5 stars

It was an okay experience

I got everything I asked for and it was packaged nicely. It did take a while to get here and the tracking didn't work even though i paid for the full option. Ordered last year around November/December and only now received it.

April 19, 2025
Unprompted review
Rated 5 out of 5 stars

Amazing! Thank you!

Everything came wrapped well and nothing was damaged, and shipping was fast! They added some freebies, I got a top loader and two packs of sanrio gummy sweets!!

April 4, 2025
Unprompted review
Rated 5 out of 5 stars

From a random place ad

Randomly saw their ad on Instagram and decided to check them out. I'm glad I did. Photocard arrived in a timely manner and was packed securely with the cutest freebies. Would definitely recommend people to buy from here!

March 31, 2025
Unprompted review
Rated 4 out of 5 stars

Just recieved my first order

Just recieved my first order, not the quickest delivery but carefully packaged and with a cute freebie. Definitely will buy from them again as a great selection of merch that I'd not seen elsewhere

April 2, 2025
Unprompted review
Rated 2 out of 5 stars

will never buy here again

Terrible experience. I've ordered for about 450€ and there is no communication at all with this shop! They changed the shipping dates within weeks since I ordered. Some products were cancelled after months and I was told I would get a refund which I didn't receive so far. I had to contact PayPal so now it's hopefully done. Sadly I still have one open order over there but I'm pretty sure it's going to be cancelled also since it's Pop-Up Store Merch.

February 28, 2025
Unprompted review
Rated 5 out of 5 stars

Getting my Felix Photocard fix!

I ordered a Felix photocard from the recent fanmeeting. It took a while to arrive from when ordered - over a month or so. However, I have ordered before and like the last few times I received it with no issues. It was also packed safely so it arrived in perfect condition. Thank you once again, DMF :)

March 27, 2025
Unprompted review
Rated 5 out of 5 stars

i ordered from here a little over a…

i ordered from here a little over a month ago, got 2 pre order items and 2 on hand items. got two of them today and they were packaged so well!! was such a long wait since im in the UK but everything else was great !

March 29, 2025
Unprompted review

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