Direct Sports Reviews 1,120

TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Looking at 240 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the excellent product selection, competitive pricing, and efficient delivery services. Many appreciate the quality of the products, from rackets to shoes and apparel, often highlighting their durability and performance. The ease of navigating the website and the helpfulness of the information provided are also consistently mentioned as positive aspects. However, some customers experienced issues with their orders, including incorrect stringing tension on rackets, receiving unbranded items instead of specified brands, or problems with packaging leading to damaged goods. A few people also reported difficulties with exchanges and delivery delays, particularly when paying for expedited shipping, and some found the product descriptions on the website to be unclear.

What people talk about most

Product

Users describe positive interactions with product. Many customers are pleased with the quality of items like... See more

Delivery service

Reviewers frequently express satisfaction with the delivery service, highlighting quick and prompt delivery... See more

Order

Customers consistently note ambiguous experiences with order. While many reviewers found the ordering process... See more

Quality

Clients share ambiguous opinions on quality. Many reviewers praise the good quality of products, such as... See more

Price

Reviewers highlight positive aspects of price, often praising the excellent value for money and competitive... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Easy to navigate and understand. They provided me with good information in terms of the strings and tension. Prices are good compared to other popular sites such as Amazon. Wait time wasn’t too long d... See more

Company replied

Rated 4 out of 5 stars

Good speedy service from this retailer. Purchased a pair of Babolat badmington shoes hoping the they would fit and they are bang on. Will continue to use as I favour the option to use Royal Mail deliv... See more

Company replied

Rated 4 out of 5 stars

Very fast delivery and well packaged. I ordered an Astrox 99 Play from Direct Badminton and received the latest version (black and green). The price was competitive. The racket is head heavy with q... See more

Company replied

Rated 4 out of 5 stars

I bought this NCS badminton for a try, and found that it is pretty good, traveling very much same as feather shutters and last much longer. Usually we use 2 Victor Master shutters for one session. Th... See more

Company replied


Company details

  1. Badminton Court
  2. Badminton Club

Written by the company

Badminton Equipment Sale. Great Prices. & Fast Delivery. Yonex, Victor, Carlton, Yehlex, Apacs, Asics & More. Leading UK Badminton Retailer.


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically replies within 1 week

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Rated 4 out of 5 stars

Astrox 99 Play / Great service

Very fast delivery and well packaged. I ordered an Astrox 99 Play from Direct Badminton and received the latest version (black and green). The price was competitive.
The racket is head heavy with quite a flexible shaft so is great for generating enough power to clear shuttles to the back of the court even though my technique is not perfect.

December 5, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for taking the time to leave a review. We are pleased to hear that you are happy with your items and our competitive pricing. We hope you will order with us again.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

fast delivery and the product itself…

fast delivery and the product itself has a really good quality.

November 29, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for leaving us a review. It is great to hear that you are pleased with our level of service and quality of products that we offer, we do hope you will order with us again.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

Cheapest shuttlecocks anywhere

Cheapest shuttlecocks anywhere, delivered with speed

November 29, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for taking the time to leave us a review. We always strive to offer the most competitive pricing, and are pleased to hear that you are happy with this and the delivery service.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

Arrived on time as expected.

Arrived on time as expected.
Very good racket, Played once and so far happy and value for money.

December 5, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your review. It is great to hear that you are happy with your purchase and the delivery service.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

Great racket

Great racket, perfect for my play style. Boost of confidence and I can clearly see difference in my game. Perfect delivery time and safely packed. Thank you

December 1, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your positive review. It is great to hear that you are so pleased with your order and that it is has had a good impact on your game. We do hope you will shop with us again.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

Badminton racket

great product and service

November 28, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for taking the time to leave us a review. We are pleased to hear you are happy with your order and our service.
Kind Regards,
Direct Sports

Rated 1 out of 5 stars

Pathetic customer service

Made an order and paid extra for 2 day DPD delivery as needed the item for a tournament. Direct badminton didn't even dispatch the item in the time frame. Contacted their customer services but the lady who answered the call was not helpful at all. She siad that even if you pay extra for a speedy delivery, it is not guaranteed. I asked why it asks customers to pay extra then and giving a delivery slot on the website. She said even if you pay extra money,they will despatch when they can. It is a rip off. Poor customer service. Disappointed.

December 3, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your feedback.
We are sorry to hear that you were not satisfied with our level of service.
We have been experiencing high volumes of orders which has meant that our processing times have been longer than usual. The delivery dates shown at checkout are given as an estimate and unfortunately can not be guaranteed, especially during peak times.
We apologise that you did not receive your order within your expected time frame but hope that you receive your order safely.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

Great service

Great service, placed the order and as per shipping instructions, delivery was prompt and on time

November 28, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you, we appreciate your positive feedback and are very glad to hear you had a good experience. We do hope you will shop with us again.
Kind regards,
Direct Sports

Rated 1 out of 5 stars

Absolute rubbish customer service

Absolute rubbish customer service - they'll nickel and dime you any way they can.

Direct Badminton Review your purchases - Order No. 14894475

December 2, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
We are sorry to hear you are dissatisfied with our level of service.
Our customers are our main priority and we never aim to issue any unjust charges.
Your case has been escalated to our Customer Service Manager who is conducting an investigation into issues you have raised. Please note we do take these matters seriously and you will receive a response via email in due course.
Kind Regards,
Direct Sports.

Rated 1 out of 5 stars

Scam of a company

Scam of a company. For context, I refer to the Yonex 800 Pro that I purchased. When the parcel arrived, it was severely damaged (large hole through the box). I have clear CCTV footage (and backed up by my concierge) that the box arrived damaged.

When I opened up the box to inspect the racket, there were stains on the plastic handle. Another cheap point - there's no bag / protector over the racket. Possibly grease from the factory floor or from the delivery truck or somewhere else - who knows. It did actually stained parts of my sofa and I removed the plastic handle wrap. I immediately returned the item (and actually used one of my own Yonex bag - which DS actually kept).

DS returned the item on a flimsy excuse that the plastic handle was removed (what a joke). They didn't even bother to call me. For context, I purchased another Yonex (Astrox) and kept that as the package was fine when it arrived.

Ironically - when the Nanoflare 800 Pro came back - the box was (once again) damaged. Almost in the same spot. I have kept the box as is this time around. I plan to bring DS to small claims court. It is unconscionable and unethical that this company chooses to operate in such predatory manner.

November 28, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your feedback.
In order to continue to deliver the highest quality of service and products to our customers, we are unable to accept returned items where the original packaging is not completely intact. Without the plastic wrap on the handle, we would not be able to send an item to another customer with confidence that it had not been used. This is clearly stated in our T&Cs and is inline with other online retailers.
It is unfortunate that you believe that your parcel arrived in a damaged condition, however as you had not informed us of this prior to returning the item, we were unable to support you with this claim. When the item returned to us, there was no evidence of any damage or grease. It was also taken into consideration that we have received items from you in the past which you had admitted to using before returning.
Whilst acting in line with our T&Cs, we have done our best to maintain a good level of customer service even when you recorded a phone call with one of our members of staff without their consent.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

Very very fast response

Very very fast response; racket arrived in 24 hours

November 21, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your positive feedback, we are glad to hear you are happy with how quickly your order was delivered.
Kind regards,
Direct Sports

Rated 1 out of 5 stars

Buyer beware

I was sent a shoe which had a small yellow mark on the tongue and they were too tight. I returned these for a refund only to have them returned back to me because of the yellow stain, stating there were not in a marketable condition. So now I have a pair of shoes which are too small.
Terrible service I would advise against using this company.

November 26, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,

Thank you for your feedback.
In order to accept returns, items must be in a brand new condition so that they can be sold to another customer. If any faults are found when receiving your order, we must be notified before they are returned so that we are able to investigate this further. As we had not received any communication from yourself in regards to the mark and our system showed that this item had not been sent to another customer, we were only left with the reasonable assumption that the mark had occurred while in your possession.
I apologise that you are dissatisfied with this outcome however we could only act with the information available to us at time, and did so in line with the T&Cs on our website.

Kind Regards,
Direct Sports

Rated 5 out of 5 stars

I thought it was amazing

I thought it was amazing! I ordered a new racket after badminton club night and asked for it to be restrung, it arrived the next day! And I love it!

November 19, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your positive feedback, it is great to hear you are happy with our restring service and how quickly your order was delivered.
Kind regards,
Direct Sports

Rated 5 out of 5 stars

Easy to order and extremely fast…

Easy to order and extremely fast delivery.
Will definitely order from this shop again!
Highly recommend.

November 26, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you, we appreciate your positive feedback and are very glad to hear you had a good experience. We look forward to you shopping with us again.
Kind regards,
Direct Sports

Rated 5 out of 5 stars

Fast delivery

Fast delivery. Exactly what we ordered. My son needed these for a tournament and they arrived in time for a few training sessions first, actually before the date they were due. Very happy with the quality. Will definitely use this site again.

November 17, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you, we appreciate your positive feedback and are very glad to hear you had a good experience. We look forward to you shopping with us again.
Kind regards,
Direct Sports

Rated 5 out of 5 stars

As described

As described. very comfortable to wear.
Fast delivery

November 14, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for taking the time to leave us a review. We are pleased to hear you are happy with your order and the delivery and hope you will shop with us again.
Kind Regards,
Direct Sports

Rated 5 out of 5 stars

Great badminton trainer

Great badminton trainer . Quick delivery .
Direct sports always my first preference when I looking for sports items .
I am highly recommended to them .

November 14, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for taking the time to leave us a review. We appreciate your positive feedback and hope you will continue to shop with us.
Kind regards,
Direct Sports

Rated 5 out of 5 stars

Good service

Good service, arrived in time , and good quality shoes .

November 10, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your positive feedback, we are pleased to hear you are happy with your purchase and how quickly your order arrived.
Kind regards,
Direct Sports

Rated 4 out of 5 stars

Fast shipping

Fast shipping, pricing is very good. Why was my strings set to tension 27lbs and not 28.. I know im not wrong

November 11, 2025
Unprompted review
Direct Sports logo

Reply from Direct Sports

Hi,
Thank you for your positive feedback.
Our team of expert stringers have years of experience, and use top of the range stringing machines that are calibrated daily. If you are dissatisfied with the outcome of your order and wish to return the racket to us, we will be happy to assess this again for you. Please contact us directly at enquiries@directsports-eshop.com if you wish for this to be arranged.
Kind regards,
Direct Sports

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