firelabel.co.uk Reviews 19

TrustScore 4.5 out of 5

4.4

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Company details

Written by the company

We are a family owned wholesale supplier of plain garments and accessories including activewear, T-shirts, bags, headwear and much more. Our journey started in 2009 driven by a passion to offer outstanding customer service and quality products at wholesale prices. Having now won numerous awards for the service we offer, we are perfectly placed to offer the products you and your business need at the right price, with fast delivery and outstanding customer service. Speed, service and reliability should come as standard from any trustworthy supplier. This is something that we believe you will always get from Fire Label Merchandising.


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4.4

Excellent

TrustScore 4.5 out of 5

19 reviews

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Rated 5 out of 5 stars

This was my first order with Fire…

This was my first order with Fire Label, very helpful customer service with speedy delivery. Bought 12 Russell 180M tee shirts, disappointedly Russell's have reduced the weight & quality, so have return them, I received a refund in less than 24 hours! Fire Label: 5 stars service, Russell's: they just lost a customer.

September 22, 2025
Unprompted review
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Reply from firelabel.co.uk

Thanks for the great review. If you contact the customer service team they will be happy to help you find a suitable product that fits your needs. Hopefully we can find a product for you similar to the Russel garments you had previously.

Rated 5 out of 5 stars

Good quality, highy recommend

Ordered two Signature Heavyweight Hoodies and a Unisex Oversize 100 T-Shirt.

Dispatch and delivery was so fast, ordered on the Friday and they arrived on Monday.

Very happy with the hoodies, 440gsm is just right for me now in Autum and the brushed back fleece inside is super soft. Nice and thick and hold a good shape.

T-shirt is also great, I like the relaxed fit and it's very comfortable. If the oversized fit came in a higher GSM for winter I'd be thrilled, but a good t-shirt as is (190gsm).

Really appreciate having fabric gsm listed so you actually know how thick the clothing is, wish all clothing places did this. Highly recommend!

September 1, 2025
Unprompted review
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Reply from firelabel.co.uk

Hi Kadie,
Many thanks for the fantastic review.
Really pleased to hear you are happy with the products and service received.
We look forward to helping with future orders.

Rated 5 out of 5 stars

Excellent

I do a lot of business with this company. Very rarely do I need to co tact customer support but when I do they are always very quick to help, always giving human personal responses to any issues and making sure the problem is resolved.
They are so fast with orders it's actually shocking, very rarely have I had to wait more than a day to receive and order, even if it's for several hundred units of various different things. They have a huge stock and if you need anything they're very good at offering solutions. Highly recommend

July 29, 2025
Unprompted review
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Reply from firelabel.co.uk

Hi Fuba,
Many thanks for the fantastic review.
It is great to hear you are happy with the service and stock levels.
We look forward to helping with your future orders.

Rated 5 out of 5 stars

So far so good

So far so good. The delivery was amazing! I’m currently onto my second order with them. Prices are very fair.

May 12, 2025
Unprompted review
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Reply from firelabel.co.uk

Many thanks for the fantastic review.
It's great to hear that you were happy with the delivery and pricing.

Rated 5 out of 5 stars

Really good customer service

Really good customer service. Used them for a bulk order of t-shirts. When they arrived it transpired 5 were missing. Emailed them and it was no problem and they were sent out the same day.
Thankyou

March 20, 2025
Unprompted review
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Reply from firelabel.co.uk

Hi Rebecca,
Many thanks for the review. Sorry that there was a problem with the order initially but it's great to hear that the customer service team sorted the issue out for you quickly.
We look forward to helping with future orders.

Rated 5 out of 5 stars

Great first experience with fire label

Very good first experience with this company, don't very often write reviews but I must admit I was a bit dubious if this company was legit in the first place, I'm afraid to say as unfortunately for smaller businesses the scammers really do ruin it, after doing research into it I took the plunge as was looking for somewhere to order Next apparel shirts from with good stock levels. Pleasant surprise everything went through smooth and I got shirts couldn't get elsewhere in the colours I wanted, upto date with the emails and constant update on the delivery side. A few more shirts I will be ordering when size I require comes back in 👍

August 29, 2024
Unprompted review
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Reply from firelabel.co.uk

Thanks for the great review.
We look forward to helping with future orders.

Rated 5 out of 5 stars

Very easy and efficient from start to…

Very easy and efficient from start to finish. The T-shirts are a great fit, good quality, great price and arrived super fast. Excellent all round. Thank you!

August 12, 2024
Unprompted review
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Reply from firelabel.co.uk

Many thanks for the great review. We're really pleased to hear that you were happy with the service and products received.
We look forward to helping in the future.

Rated 5 out of 5 stars

Great to work with-would recommend

I’ve used this company for the last year or so & really like them. Always quick dispatch, never any delivery issues.

I had an issue with incorrect sizing on one order but they just replaced those items once I provided proof which was really easy.

I’ve always received good quality items, I buy sols and gildan mostly so I know what I’m getting. Lots of colour options. Occasionally hard to get larger mens sizes. I’ve bought a number of clearance items too and they’ve all been great & fantastic value.

Sizing for the Sols regent is small for the kids/womens-they do mention it on the item page but it’s worth highlighting to avoid it being a surprise. I still really like them though. Take vinyl well and wash nicely too.

August 12, 2024
Unprompted review
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Reply from firelabel.co.uk

Thanks for the fantastic review.
Really glad you're happy with the service and products received.
We look forward to helping with your orders in the future.

Rated 1 out of 5 stars

Awoid at any cost

Awoid at any cost. Tried a lot of Polo shirts. Quality is under 0. Tried cheap and tried more expensive examples.

Answer to Fire label coment : What you are talking about ? What garment style ?I am talking about material quality. And I bought cheap and expensive ones over 20£ polos. Your premium quality basically is the same. I do not want to get in touch with your company. No thank you.

July 1, 2024
Unprompted review
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Reply from firelabel.co.uk

Hi Aigar,
Many thanks for leaving us your feedback. We sell a wide variety of garments from a selection of different manufacturers. Some will be more budget garments and some will be of a more premium quality. It will really depend on your budget, the style, fabric and fit that you are looking for.
If there is a specific garment style you are looking for please get in touch with the customer service team and they will get straight back to you to advise on the best product for you.
Sorry you didn't find what you were looking for this time but hopefully we can help you find a suitable polo in the future.

Rated 1 out of 5 stars

Incorrect listing/item sent, refused to accept fault

Items advertised and listed incorrectly, bought tank tops from Firelabel before, I just wanted 2 x tank tops, but instead received 2 x poor quality thin and flimsy vests. When queried they said the ones I bought previously were discontinued and these are the alternatives, but they are nothing like each other and I provided several photos to prove this, the labels were identical too. They refused to acknowledge their website listing was at fault for this and said return shipping costs falls on me, it’s not worth it for the cost of shipping to the shirts. They’ve now achieved negative feedback and lost a repeat customer just because they failed to acknowledge they were at fault, bizarre how some companies are run like this.

June 13, 2024
Unprompted review
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Reply from firelabel.co.uk

Hi Brendan,

Many thanks for your feedback.

As discussed via email, the item ordered was not the same as previously ordered.

The item previously ordered was the CV3483 Unisex Muscle Tank (which have been discontinued) and the item on this order was the CV3480 Unisex Jersey Tank.

They are different items as explained through our email correspondence, so they will not be the same. As per our standard returns policy you can always return the products for a refund.

Sorry, you weren't happy with the items but if you would like help choosing something more suitable for your needs please get in touch.

Rated 5 out of 5 stars

Great service .....have ordered many…

Great service .....have ordered many times off their website never been a problem...
Always delivered promptly.
Highly recommended ..

January 31, 2024
Unprompted review
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Reply from firelabel.co.uk

Hi Stuart,
Many thanks for your great review. Really good to hear you are happy with the service and delivery.
We look forward to helping with future orders.

Rated 5 out of 5 stars

Brilliant company.

Just had my third purchase of Sols Imperial T Shirts, brilliant quality at a really good price. They wash and wear so well, can highly recommend. Delivery is always super quick.

January 20, 2024
Unprompted review
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Reply from firelabel.co.uk

Hi Bernie,
Thanks so much for the 5 star review of Fire Label. Really pleased that you were happy with the service and products.

Rated 5 out of 5 stars

Great Service and Price

I bought 10 Gilden Hammer teeshirts for work. They were at a great price and arrived ontime . the Gilden quality is spot on as usual. I will be buying more from Firelabel and would happily recommend them based on my experience.

June 20, 2023
Unprompted review
Rated 5 out of 5 stars

Great customer service

Firelabel offers a good selection of garments but I was personally impressed by their customer services and how quickly and effectively they dealt with my issue. Keep up the great work guys!

April 6, 2023
Unprompted review
Rated 5 out of 5 stars

The best company from UK !

The best company from UK that I ve been dealing with ! Great customer service and fast shipping ! If you have an issue they are solving it straight away ! I highly recommend them !👍

February 3, 2022
Unprompted review

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