Fabulous glasses at a very reasonable price , I have clear lens and some frames with advanced varifocals , also transition lens on a couple of pairs that are lovely brown tinted when out in the sun .I... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Really pleased with my prescription sunglasses, they arrived quicker than the estimated time and they fit perfectly. A bargain with polarised lenses costly only a quarter of the price my local opticia... See more
Customer service is absolutely fantastic with this company & help with any questions or problems.They sort it swiftly & resolve any problems instantly. The glasses are of great quality & are fantast... See more
Firmoo offer a great selection of glasses for ridiculous value for money. My current glasses have lasted much better than my previous designer ones and cost about an 8th of the price. Will be ordering... See more
Company details
Written by the company
Firmoo is your one-stop optical destination for customized eyewear services and professional prescription advice. Founded in 2009 by a group of opticians and designers on the belief that eyewear should be trendy, not spendy, we grew from the desire to give everyone around the world the convenience of receiving professional eyecare at an affordable price.
Contact info
United Kingdom
- 0808 178 6208
- service@firmoo.co.uk
- firmoo.co.uk
4.8
Excellent
3K reviews
Replied to 100% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Top rate quality and service
Exceptional quality and customer service.
However I made a mistake and ordered the wrong lenses. Totally my fault.
I contacted Firmoo, explaining my error, within 24 hours they responded, and issued a full rebate or a voucher.
I opted for the voucher and reordered new glasses with variafocals. They arrived in a week, and I am absolutely delighted with them. You have a company to be proud of. Exceptional quality and customer service.
May 1, 2026
Unprompted review
Recommended for prescription glasses…
First time buying prescription glasses online, I was shocked at the quality of the varifocals, the lenses are better than high street opticians, I will definitely be ordering more.
May 5, 2026
Unprompted review
Really pleased with my prescription…
Really pleased with my prescription sunglasses, they arrived quicker than the estimated time and they fit perfectly. A bargain with polarised lenses costly only a quarter of the price my local optician would have charged me. Will definitely buy from them again.
May 6, 2026
Unprompted review
Excellent guide on how to choose
Excellent guide on how to choose, order, measure and select frames to suit your face. Fast delivery and aftersales service
May 8, 2026
Unprompted review
Very pleased with the glasses
Very pleased with the glasses. Arrived quickly and are much better than expected, Will definetly order again in future.
May 6, 2026
Unprompted review
Fantastic
Great glasses, fantastic customer service and care. Would recommend.
May 5, 2026
Unprompted review
Great price for stylish glasses
Great price for stylish glasses. I always get complimented on the heart shaped ones!
May 4, 2026
Unprompted review
The glasses were really easy to order…
The glasses were really easy to order and had an app where I could see what they would look like on me.. they let me know when it was dispatched and gave me a tracking number.
When the arrived they are perfect! They look exactly like they did on the website and the prescription is spot on!! I love them!!!
May 1, 2026
Unprompted review
Excellent
Been using firmoo for years now and have recommended to friends who now purchase from them. Never had any issues and have loved my latest 3 pairs!
May 3, 2026
Unprompted review
Everything was excellent
Everything was excellent, the order process was simple, delivery was prompt with regular updates and the after sales service
April 20, 2026
Unprompted review
Amazing service
Amazing service, love the fit and the style of both my glasses. Thank you so much for your quick shipping and for looking after me so well. I will definitely be back to buy more in the future.
May 3, 2026
Unprompted review
Poor Delivery Handling and Very Disappointing Customer Service
I ordered six pairs of glasses on 4th April and paid extra for express shipping, but the entire experience was extremely frustrating.
After weeks of chasing my delivery, I suddenly received a message saying FedEx had attempted delivery. I then requested for the parcel to be redirected to a local pickup shop, which was confirmed, and I was told I’d be notified once it arrived.
Nearly two more weeks passed with no update. During this time, I contacted Firmoo multiple times for information, but I was repeatedly told to “wait another 2–3 days,” with no real effort to investigate. They also refused to contact the delivery company directly.
I eventually contacted FedEx myself, only to discover that the parcel had already been delivered to the pickup location. FedEx had apparently informed Firmoo multiple times. However, because the parcel wasn’t collected within the timeframe, Firmoo instructed FedEx to destroy it.
What’s worse is that the glasses were destroyed three days before Firmoo was still telling me to wait for delivery.
I’ve now requested a refund and will be taking my business elsewhere. If you’re happy to wait months for your order and receive little to no meaningful support from customer service, then this might be the company for you—but I wouldn’t recommend it.
May 2, 2026
Unprompted review
Reply from Firmoo
Hello Della,
Thank you for sharing your feedback with us. We’re truly sorry to hear about your experience and understand how frustrating this situation must have been, especially after the delays and lack of clear updates.
This is certainly not the experience we aim to provide. We sincerely apologize for the inconvenience caused and for any confusion during the communication regarding your delivery.
Please rest assured that we would like to review your case in detail to ensure it is properly handled. As we are currently unable to locate your order based on the information provided here, we kindly ask you to contact our customer service team with your order details via email at service@firmoo.co.uk or through our 24/7 Live Chat. Once you have reached out to our team, we will carefully check the full delivery and refund status and provide you with the appropriate assistance.
Thank you for bringing this to our attention.
Kind regards,
Firmoo Customer Support Team
Persevere with the website, it’s definitely worth it!
I found the website a bit tricky to navigate easily but persevered. I’m so glad I did as I absolutely love my new glasses! Their customer service is very good and I received a phone call when there was a query with my prescription. Communication is excellent. I will definitely order my next pair of glasses from Firmoo. I got two pairs of glasses for less than the price of one pair from my usual opticians.
April 17, 2026
Unprompted review
Reply from Firmoo
Hi Janice,
Thank you so much for your wonderful feedback! We’re delighted to hear that you love your new glasses and had a great experience with our customer service.
We also appreciate your note about the website, your feedback helps us continue improving the experience.
If you ever need any assistance, please feel free to contact us via our 24/7 Live Chat, phone support, or email at service@firmoo.co.uk, we’re always happy to help.
Thanks again for your support, and we look forward to your next order!
Kind regards,
Firmoo Customer Support Team
Very responsive customer service choice & quality great
Very responsive customer service, had an issue with the local UK courier delivery which was rapidly resolved
Quality of frames & choice very good would definitely use Firmoo again
April 22, 2026
Unprompted review
Excellent service and style
Bought my first pair with my sons fiancée s recommendation . I’ve bought prescription sunglasses and I’m really happy with them, will certainly be buying more , service was good to only took a couple of weeks to come which is the same timeframe of my options but so so much cheaper
April 30, 2026
Unprompted review
Firmoo First for Fabulousness …
Firmoo has the best choice of frames and lenses. The glasses I ordered have exceeded my expectations. They are amazing. Extra thin varifocals. Received in about 7 days. No issues. Just wish they did magnetic sunglasses to clip onto these. Thanks Firmoo.
April 30, 2026
Unprompted review
Great glasses and customer service
Great glasses and customer service. Definitely recommend.
April 20, 2026
Unprompted review
Sunglasses *****
Ordered sunglasses - arrived within 10 days. Great quality!
April 23, 2026
Unprompted review
Beautiful glasses from Firmoo.
Beautiful glasses from Firmoo.
Prompt communication . Great customer service. Faster delivery than expected. My glasses are great quality & value for money.
April 2, 2026
Unprompted review
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