My first impressions walking into the clinic were amazing. It has a beautiful water feature and is a really lovely building. The staff were all so friendly and helpful. My beauty therapist Nicola expl... See more
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Review summary
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Reviews shaping this summary
I’ve had another lovely experience during my laser tattoo removal journey! Anna always makes sure that I’m comfortable and you can tell she genuinely cares about her clients. Thank you for making me f... See more
Company replied
The knowledge, experience and care taken at each visit is why i love my regular facials. Personalisation of what my skin needs is done every time & I always leave with amazing glowing skin. Laura has... See more
Company replied
Have been having treatment with Forza clinic for over 3 years. Was seeing Laura first who has honestly given me so much confidence in going out without makeup and all her advice. I have had a chemic... See more
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Company details
- Skin Care Clinic
- Dermatologist
- Laser Hair Removal Service
- Plastic Surgery Clinic
- Tattoo Removal Service
- Wellness Center
Written by the company
UK's Leading Non-Surgical & Aesthetics Group
Contact info
67 Valentine Road, B14 7AJ, Birmingham, United Kingdom
- hello@forzaprivateclinic.co.uk
- forzaprivateclinic.co.uk
4.8
Excellent
566 reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 80% of negative reviews
Typically takes over 1 month to reply
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I recently took the Hydra facial…
I have recently had the Hydra facial treatment, and I really find it worth. I can feel the difference.My skin is clear. Besides this I am undergoing laser treatment and pigmentation treatment, which I find okay so far, as I haven't seen the final result yet, some more sessions are still required.
The staff is really nice and polite. Anna is my practitioner,she is amazing and truly professional. Anna was very patient through out the process and explained all the steps clearly.
July 12, 2025
Unprompted review
Reply from Forza Private Clinic
Clearer skin from your Hydrafacial already and laser and pigmentation treatment still in progress. Exciting times ahead, Priyanka!
Anna will be so pleased to hear you felt so well guided and cared for throughout. We cannot wait for you to see your final results as you complete your remaining sessions.
We look forward to welcoming you back at Forza soon!
The Forza Team
I had the Hydra facial and my face…
I had the Hydra facial and my face looks vibrant and full of life. Thank you to Anna my new practitioner looking forward to getting my next one done.
July 15, 2025
Unprompted review
Reply from Forza Private Clinic
Vibrant and full of life. What a brilliant way to describe post Hydrafacial skin, Tonia!
So glad Anna made such a great first impression. We cannot wait to see you back for your next one!
The Forza Team
Laser Hair Removal.
Always come to Forza to get my laser treatment done. The practitioners (Anna, Sherlena) are amazing! Very welcoming and very assuring. Definitely recommend:)
June 24, 2025
Unprompted review
Reply from Forza Private Clinic
Always coming back for your laser hair removal treatment. That loyalty means everything, Ayesha!
Anna and Sherlena will both be so pleased to read this. Thank you for the recommendation and we look forward to your next session at Forza!
The Forza Team
Anna was great and very patient with me…
Anna was great and very patient with me !
June 5, 2025
Unprompted review
Reply from Forza Private Clinic
Patient, kind and great at what she does. That is Anna all over, Mandie!
We hope to see you back at Forza soon!
The Forza Team
Amazing experience
Amazing experience. They explained everything and the treatment was great as well.
May 24, 2025
Unprompted review
Reply from Forza Private Clinic
Explained everything and a great treatment to match. Exactly how every visit should be!
Thank you for the kind words and we hope to see you back at Forza soon!
The Forza Team
Tattoo removal
Tattoo removal has been successful and it is a lovely clinic
May 12, 2025
Unprompted review
Reply from Forza Private Clinic
Successful tattoo removal and a lovely clinic. Short, sweet and exactly what we love to read, Maisie!
We hope to see you back at Forza soon!
The Forza Team
Extremely Poor Customer Service – Avoid
My experience with Forza Clinic Birmingham was absolutely appalling. I was told I’d receive a callback to book my appointment—no one ever called. Instead, I had to go back and forth over 15 WhatsApp messages just to arrange a patch test (for a treatment I’ve had twice before with the exact same laser elsewhere). I paid a £25 deposit for what’s supposedly a free patch test and was told I’d have to wait a full week before booking the actual treatment—again, not standard practice.
On the day of the appointment, I travelled 45 minutes with my 3-year-old and elderly grandmother, who were simply going to wait while I had a 15-minute test. The staff were rude, blocked the entrance, and refused to let them even sit in reception. It was a hot day so they weren’t able to wait for me in the car, which was near 40 degrees! The car park there had no shade whatsoever. I was turned away without any effort to find a solution or even basic compassion.
Shortly after I left, the so-called manager called me—not to apologise, not to refund the £25 they took from me for nothing, but to defend their policy. I told her basic courtesy and customer service would’ve gone a long way. She repeated that “this is our policy.” Honestly, the constant referral to this ridiculous policy just added insult to injury. Total waste of time, money, and energy. Needless to say I won’t be returning.
Don’t recommend.
May 12, 2025
Unprompted review
Reply from Forza Private Clinic
We’re sorry to read your feedback and appreciate you taking the time to share your experience.
We’d like to clarify that our patch tests are part of a full medical consultation. This includes reviewing medical history, medications, assessing the area, and discussing a tailored treatment plan along with risks and expected outcomes, this is essential for patient safety.
Our confirmation email also clearly states that appointments are patient-only and 18+. This policy is in place for safety reasons, as a child cannot be present during a clinical procedure, including a patch test. We do understand this may be inconvenient, and we’re sorry for the frustration caused on the day.
The deposit taken is a redeemable booking fee, which goes towards treatment and is standard practice.
We’re sorry that your experience did not reflect the level of service we aim to provide, and we will take your feedback on board. If you’d like to discuss this further, please feel free to contact us directly.
Excellent Experience
They are super welcoming and even offer you a complimentary drink at the door, they are also helpful with anything you may need, Kristina is awesome and has given me a great experience during my sessions so far
May 6, 2025
Unprompted review
Reply from Forza Private Clinic
A complimentary drink at the door and a great experience throughout. That is Forza doing what we do best, Charlie!
So glad your sessions have been going so well. We look forward to welcoming you back soon!
The Forza Team
Laura is fantastic
Laura is fantastic, puts me at ease, fantastic treatment which has improved my life with the confidence … 100% recommend
May 1, 2025
Unprompted review
Reply from Forza Private Clinic
Improved confidence and a 100% recommendation. That is everything we work towards, Julie!
Laura will be so touched to read this. We look forward to your next visit at Forza!
The Forza Team
I had an amazing experience at this…
I had an amazing experience at this clinic. I have had enough of waxing my underarms so decided to opt for laser removal. Not only has it removed hair but it has also removed the hyperpigmentation that I have been so conscious about. Thank you so much Laura
March 2, 2025
Unprompted review
Reply from Forza Private Clinic
No more waxing AND the hyperpigmentation gone too. What a result, Tia!
Laser hair removal really can deliver so much more than people expect and we are so glad it has made such a difference to your confidence. Laura will be absolutely thrilled to read this!
The Forza Team
Misled by reviews – Forza Clinic Failed to Deliver or Care
I came to Forza Clinic with high hopes after researching Pico laser treatment for hyperpigmentation/skin of colour and seeing the clinic’s glowing reviews online. I specifically chose Forza because their website showed impressive before-and-after results on complex cases of hyperpigmentation — many that appeared more severe than mine. This gave me confidence that I was approaching a clinic with both experience and success in treating my skin type.
Unfortunately, my consultation experience was disheartening from start to finish. My appointment was delayed, and I was seen by the clinic manager, who struggled to provide clear answers to basic but important questions. I explained that I had already done thorough research and was looking for Pico laser to target long-term hyperpigmentation and return to my baseline tone — a treatment I know to be safe and effective for skin of colour.
Despite this, I received vague responses such as “it depends on the practitioner,” and “we can’t say what results you’ll get.” When I inquired about settings tailored for my skin type, I was told that would only be decided on the day by someone else. This didn’t instill confidence, especially for a laser procedure where precision and safety matter.
To add to the confusion, I was told a patch test would be done but it never happened due to “lack of time.” Days later, I received a call stating I wasn’t suitable for Pico treatment as she didn't think getting back to my baseline or within 50% success over several sessions and I should see a dermatologist — without any referral or direction, just a suggestion to search for one online.
This whole experience left me feeling frustrated, dismissed, and completely disheartened. I had gone into the consultation feeling hopeful, only to leave with more confusion and a sense that my concerns weren’t being taken seriously. How could a clinic that showcases successful outcomes on cases more severe than mine suddenly decide I wasn’t suitable? It raises questions about the clinic’s consistency and transparency in who they choose to treat
Clinics offering advanced treatments should be prepared to deal with informed patients, especially when dealing with skin of colour where safety is crucial.
April 17, 2025
Unprompted review
Reply from Forza Private Clinic
Hi Raj,
Thank you for taking the time to share your experience. We’re genuinely sorry to hear you left your consultation feeling disheartened, as that is never the outcome we intend for anyone who visits Forza.
To clarify a few important points: your consultation was provided free of charge, and we did not take any payment at any stage. Your appointment began at the scheduled time, as agreed in advance, with adequate time allocated to complete the necessary medical history questions before proceeding.
We understand that you came to the clinic with a clear idea of what you were seeking, specifically Pico laser treatment. However, after reviewing your case in detail during your consultation, our team felt that laser was unlikely to deliver the level of results you were aiming for. Rather than proceed with a treatment that may not have met your expectations, we felt it was more appropriate, and ethical, to advise that you seek a specialist dermatologist’s opinion, particularly as your case may involve deeper pigmentation issues that would benefit from further clinical assessment.
As a private clinic, we are not permitted to issue formal referrals or endorsements to specific NHS or private dermatologists. However, the recommendation to see one was made with your best interests in mind, prioritising safety, transparency, and long-term results over simply offering a procedure.
We appreciate your concern around clarity during the consultation, and we take this feedback seriously. Our clinic manager works hard to offer helpful, honest guidance, even when that guidance may be to pursue a different route.
We’re truly sorry this left you feeling confused or dismissed, that was never the intention. Sometimes, not moving forward with treatment is the most responsible decision we can make as a clinic, especially when managing pigmentation and skin of colour, where caution and precision are paramount.
We wish you all the best on your skin journey and hope you find the right care and support going forward.
Kind regards,
Forza
Amazing results from tattoo removal…
Amazing results from tattoo removal with Sherlena, will be recommending to family and friends
April 2, 2025
Unprompted review
Reply from Forza Private Clinic
Amazing tattoo removal results and recommending us to family and friends. That is the greatest compliment, thank you!
Sherlena will be so pleased to hear this. We look forward to welcoming you and anyone you send our way at Forza!
The Forza Team
The consultant I’ve had with Kristina…
The consultant I’ve had with Kristina was very thorough and she was so lovely and attentive. Will definitely be back to her and have recommended her to family and friends already.
April 8, 2025
Unprompted review
Reply from Forza Private Clinic
Thorough, lovely and already being recommended to family and friends. That is a brilliant start, Ellie!
We look forward to welcoming you back at Forza for your next visit!
The Forza Team
Amazing!
Been coming here for over a year now and it’s truly such a warm and welcoming place every time. Staff are so friendly and helpful, and Laura always makes me feel so calm before any treatment.
March 20, 2025
Unprompted review
Reply from Forza Private Clinic
Over a year of warm, welcoming visits and still going strong. That loyalty truly means a lot, Maya!
Laura will be so pleased to hear she always helps you feel calm before your treatments. We look forward to your next visit at Forza!
The Forza Team
Highly recommended
Really professional and pleasant experience, would highly recommend and I'm looking at other treatments to have alongside my tattoo removal
March 7, 2025
Unprompted review
Reply from Forza Private Clinic
Already exploring other treatments alongside your tattoo removal. We love to hear it, An!
So glad your experience at Forza has been such a positive one. We look forward to helping you find the perfect next treatment!
The Forza Team
Excellent tattoo removal
Attended for second session of tattoo removal using PICO laser. The treatment is very effective and administered professionally by Kristina who helped me to feel at ease and comfortable during the process - thank you so much!
April 16, 2025
Unprompted review
Reply from Forza Private Clinic
Two PicoSure laser sessions in and already feeling the results. That is great to hear, Henry!
So glad you felt comfortable and well looked after throughout your tattoo removal treatment. We look forward to your next session at Forza!
The Forza Team
One of the best hydra-facials I have…
One of the best hydra-facials I have had in ages! Great service, great facilities and my skin feels 10/10!
March 14, 2025
Unprompted review
Reply from Forza Private Clinic
10/10 skin and one of the best Hydrafacials in ages. We will absolutely take that, Tianna!
We hope to see you back at Forza soon!
The Forza Team
Had another hair removal session with…
Had another hair removal session with Sherlena, professional as always. She makes the process super comfortable and efficient. Highly recommend!
April 8, 2025
Unprompted review
Reply from Forza Private Clinic
Comfortable, efficient and professional every single time. That is Sherlena delivering her best, Silvia!
Thank you for the recommendation and we look forward to your next laser hair removal session at Forza!
The Forza Team
Treatments by Lisa
I've had a few treatments by Lisa she is so professional, friendly and knowledgeable, she explained everything clearly and made me feel completely at ease during my appointments, I'm definitely booking another appointment with her soon, also lovely clinic so clean and inviting and everyone's so welcoming, I would definitely recommend.
April 3, 2025
Unprompted review
Reply from Forza Private Clinic
Professional, knowledgeable and already booking the next appointment. That says it all!
So glad every visit has felt so clean, welcoming and comfortable. Thank you for the lovely recommendation and we look forward to seeing you back at Forza soon!
The Forza Team
Lisa is the kindest and warmest person…
Lisa is the kindest and warmest person you could ever meet! I’ve seen her and will continue seeing her for a tattoo laser removal and she made the experience a breeze! Extra points for the lovely location and hot drinks you’re always offered at arrival ! Thank you, Lisa ! :)
March 31, 2025
Unprompted review
Reply from Forza Private Clinic
Tattoo laser removal made into a breeze and a hot drink on arrival to top it off. That is the Forza experience!
So glad every visit has felt so warm and welcoming, Loredana. We look forward to continuing your removal journey with you!
The Forza Team
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