While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

Great Team. Very professional and efficient. It was a seamless experience and I wouldn't hesitate in recommending Juice. James and Louis were extremely helpful and nothing was too much trouble i... See more

Rated 5 out of 5 stars

Great experience with Juice Finance. Being a FIFO worker had its challenges when trying to get a loan. With work commitments , time schedules ( nightshifts etc ) wifi not working at times and n... See more

Rated 5 out of 5 stars

I was invited to Juice's Growth Hub event at their offices in Soho. The team put on a memorable event with several speakers from across the e-commerce world. It's brilliant to see a lender fostering a... See more

Rated 5 out of 5 stars

The team has been an absolute delight to work with right from the start. They dedicated themselves to guide our business seamlessly throughout the entire onboarding process. We look forward to working... See more

Company replied

Company details

  1. Non-Bank Financial Service

Written by the company

Juice is redefining the game in the UK's financial services sector, offering a fresh, flexible, and forward-thinking approach to funding for digital-first businesses. To date, we've injected a zesty twist into the financing world, facilitating substantial capital injections to fuel growth and innovation. At Juice, we believe finance doesn't have to be a dry affair – it's about empowering businesses with tailor-made, non-dilutive capital solutions that fit like a glove. Our ethos? Fast, fair, and with a dash of fun. We're not just lenders; we're your long-term partners in growth, here to help you squeeze the most out of your potential. Join us for a financial journey that's as rewarding as it is enjoyable. Because at Juice, business financing is not just about numbers; it's about making growth and success deliciously attainable.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

26 reviews

5-star
4-star
3-star
2-star
1-star

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very Professional, Seamless Journey

Great Team. Very professional and efficient. It was a seamless experience and I wouldn't hesitate in recommending Juice.

James and Louis were extremely helpful and nothing was too much trouble in reaching the outcome we required.

April 27, 2026
Unprompted review
Rated 5 out of 5 stars

Highly recommend

We have had a great experience with Juice. The team is extremely flexible and impressively fast throughout the entire process, which made everything smooth and efficient. Highly recommend!

February 23, 2026
Unprompted review
Rated 5 out of 5 stars

Fantastic and flexible lending facility

We’ve been using Juice as a lending facility for the past nine months and the experience has been excellent. They’re flexible, helpful and consistently efficient, which is exactly what we need as a growing business.
Working with James and Steve has been a real standout. They’re approachable, supportive and the facility works brilliantly around the realities of a seasonal operation. The ability to adapt with our peaks and quieter periods has been brilliant and has taken a lot of pressure off our cashflow management.
If you’re a business looking for a responsive and reliable lending partner, I’d highly recommend Juice.

February 18, 2026
Unprompted review
Rated 5 out of 5 stars

Been working with Juice and in…

Been working with Juice and in particular Steve for a while. Super innovative lender with a great product offering, and Steve is excellent to work with - efficient with communication and always on the ball for initially underwriting oppirtunities.

July 29, 2025
Unprompted review
Rated 5 out of 5 stars

Great experience, well worth your consideration

We’ve had an excellent experience working with Juice. They provided us with a smooth and flexible loan facility that perfectly suits our needs. The team stands out for their professionalism and responsiveness, always taking the time to truly understand our unique requirements and tailor a great solution for us. Communication has been seamless, with quick and efficient responses to emails every time.

Their dedication to customer service and problem-solving has made the entire process stress-free and efficient. We highly recommend Juice to anyone looking for a financing partner who genuinely puts their clients first.

Thank you for your outstanding support!

January 20, 2025
Rated 5 out of 5 stars

Great!

Brilliant team - they're super responsive and always happy to jump on a call or explain something further. The portal and entire process is really user friendly (and it was quick!) as well. I would definitely recommend!

December 16, 2024
Unprompted review
Rated 5 out of 5 stars

Brilliant e-commerce insights at the Juice Growth Hub

I was invited to Juice's Growth Hub event at their offices in Soho. The team put on a memorable event with several speakers from across the e-commerce world. It's brilliant to see a lender fostering a community by bringing together e-commerce founders, retail leaders and tech partners to share wisdom, insight, and ideas. The presentations were followed by a DJ set and delicious canned cocktails from Mixtons. Would recommend future Growth Hub events to any e-commerce founder.

December 11, 2024
Unprompted review
Rated 5 out of 5 stars

Fantastic service from Juice Finance

Great experience with Juice Finance.
Being a FIFO worker had its challenges when trying to get a loan.
With work commitments , time schedules ( nightshifts etc ) wifi not working at times and not having such great computer skills , was not a problem for Amol .
He was patient , helpful and professional .
Never had to chase up paperwork etc.
Amol always got back to me when I had questions or I was unsure of what to do.
Highly recommend his services.

May 15, 2024
Unprompted review
Rated 5 out of 5 stars

great

Delilah has been so helpful and working overtime to help us and get things through. We needed a partner like Juice that is understanding and helpful and thinks long term

May 20, 2024
Unprompted review
Rated 5 out of 5 stars

Amazing company to work with

Amazing company to work with, super friendly and helpful team. Looking forward to a continued relationship.

May 1, 2024
Unprompted review
Juice logo

Reply from Juice

Likewise Olly, really looking forward to growing our partnership! Thanks for your review!

Rated 5 out of 5 stars

5 Star Service

5 Star Service
It's been a pleasure working with Luke and the Team at Juice to get our funding over the line. It's been a very efficient process and looking forward to Juice being our funding partner for years to come.

April 1, 2024
Unprompted review
Juice logo

Reply from Juice

Thanks so much for the review Yaw!! Glad the team looked after you and excited to grow our partnership!

Rated 5 out of 5 stars

Very effective funding offerings

Great funding experience from a very helpful team that provide a structured approach that fits in with your companies individual seasonal requirements.

Just reached the end of a 2 year term and looking to renew

April 25, 2024
Unprompted review
Juice logo

Reply from Juice

Thanks, Mark! 🌟 We're thrilled to hear about your positive experience. Here's to another successful term ahead! 🎉

Rated 5 out of 5 stars

Quality service and great team

Juice have been a great partner for us in delivering funding solutions and growth marketing strategies across our portfolio of brands. Thank you.

April 8, 2024
Unprompted review
Juice logo

Reply from Juice

Thanks for the kind words, Patrick! We're thrilled to be part of it all. Let's keep pushing boundaries together! 🚀

Rated 5 out of 5 stars

Fantastic company and amazing…

Fantastic company and amazing on-boarding. Very simple to set up and a great facility for allowing growth.

March 28, 2024
Unprompted review
Juice logo

Reply from Juice

Thomas, your feedback means a lot! We're glad everything was smooth for you. Here's to more growth together! 🚀

Rated 5 out of 5 stars

Great team, great product!

Nothing but props for the Juice Team.

Commercials were straight-forward, onboarding was hassle free and the ongoing disbursements timely.

Thank you to Luke, James and Mark for being there when we needed them.

March 1, 2024
Unprompted review
Juice logo

Reply from Juice

Warren, thanks for the shoutout! We're thrilled you found our process hassle-free - love to hear it! Kudos to the team for their stellar support! 🌟

Rated 5 out of 5 stars

Partner Relation

Fast, efficient and cost effective lender. Charlie is our relationship manager and she is great!

March 22, 2024
Unprompted review
Juice logo

Reply from Juice

Thanks, George! We're thrilled to hear you're happy with our partnership and Charlie's support.

Rated 5 out of 5 stars

You couldn't find a better partner for your growing business

We are so grateful to have found such an incredible company to work with! For small businesses, with high capital needs for marketing growth and inventory, Juice is the perfect fit. I have not seen any other products like it on the market - usually debt facilities have crippling fees and intimidating personal guarantees - Juice is simple, easy to use and reasonable. I would recommend it to anyone! Also, the team is very friendly and from the get-go I felt like I was well taken care of. The onboarding process was fast and seamless and after 3 months, I can say I'm so happy that we decided to work with Juice. Thanks Delilah, Mark, James and Luke for all of your help - we love working with you!

March 22, 2024
Unprompted review
Juice logo

Reply from Juice

Caroline, your words mean the world to us! We're delighted to be your partner in growth, and we're here to support you every step of the way.

Rated 5 out of 5 stars

Why Juice Became Our Go-To

Why Juice Became Our Go-To

When we were navigating a tricky transition away from a funder in flux, Juice, powered by the efforts of James and Luke, proved to be the ally we didn't know we needed. Their approach was different – direct, supportive, but without overdoing it. James and Luke have a knack for making complex funding simple and accessible, helping us focus on growth without losing our business's essence.

Choosing Juice has been a pivotal decision for us. Their blend of professional support with a personal touch has made all the difference. It’s not just about the funds; it’s the comfort of having a team that’s genuinely invested in your success. For any business at a crossroads or looking to scale, Juice offers clarity, simplicity, and a path forward.

March 19, 2024
Unprompted review
Juice logo

Reply from Juice

Thank you so much for sharing your experience with us! We're thrilled to hear that Juice has become your go-to ally. The guys are buzzing!

Rest assured, we're here to continue supporting you on your path forward. Thank you for choosing Juice, and here's to your continued success!

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look