Gydion knew just how to reach the exact people who need my services and were ready to buy them! (And they DID)
When I first contacted Gydion, and he suggested offering 30 minute free lessons, I was VERY reluctant, since I dislike the whole idea of free lessons, and thought I'd get a bunch of tire kickers who are not really interested in paying and just wanted something for free?"
But he got the info from me about my niche and helped me polish up my products, and carefully created a campaign to reach exactly the people who actually need my services and who I wanted to reach.
At this point, one week later, I've gotten 56 leads who are ALL within my fairly small niche. They all provided their email address and permission for me to contact them.
At this point, 24 of them have signed up for a free lesson, and it's been great. Honestly I had been dreading it, but when the campaign targets only the people in your niche, it's really interesting and informative to talk to them. Of the 15 free lessons I've had so far, I've had 5 people sign up for my services (I have 3 different programs, and had a combination of signups for them), and many of the others are very interested). Yeah, 5 out of 15!
I will be very surprised if some of the rest of them don't become clients in the next few weeks. But, even if they don't, I was able to learn so much just by talking to them...about their situation, why they are interested in my services, problem areas, demographic information (kids? American spouses?), how pandemic is affecting them, etc. Just gathering this kind of (informal) data has been really helpful for me, and will guide the tweaking of the kinds of services I offer, when, and how.
Of course, your mileage may vary....a lot of it depends on your niche and whether there really is a need for your particular offerings. (As Gydion pointed out to me, the ones who signed up, signed up because I'm very good at what I do and they were able to see that through the short lessons)
BUT I would never have been able to connect with the people who need me in the first place (they were all OVER the US, from small towns in Nebraska to San Jose, to Brooklyn, NY, to Texas) if it hadn't been for the campaign. I have no IDEA how to use FB ads.
Also (I'm sorry if I sound like an infomercial...I promise no one is paying me or holding a rubber band to my head), it's been so easy to work with Gydion. He's super responsive, and has helped me think about my business, my market, and my product in other ways, while really taking time to understand my niche and my style and my preferences.
Because he was testing the market, he gave me a really good deal in terms of charging me, but it would have been worth it to pay top dollar for his services.. I cannot recommend him highly enough. (And those of you who know me, know how picky I am!) 😉
February 3, 2021
Unprompted review