Banner for Icybeardental

Icybeardental Reviews 2,102

TrustScore 4.5 out of 5

4.4

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 1,671 reviews, reviewers overwhelmingly had a great experience with this company. Many customers praise the products for their effectiveness in whitening teeth and removing stains, with some noticing a difference quickly. The ordering process is often described as simple and efficient, with fast delivery and smart, high-quality packaging. Reviewers frequently highlight the excellent quality of the products, including the dental powder, toothpaste, and whitening strips, and many express satisfaction with the overall user experience. However, some people mentioned issues with the toothpaste pump, noting it often sticks or doesn't dispense product properly. A few other people also felt that some whitening products, particularly the 14-day strips, did not produce noticeable results or made their teeth more porous. There were also occasional reports of orders arriving with missing items or damaged packaging.

What people talk about most

Product

Reviewers highlight positive aspects of product, with many finding them effective for whitening and overall... See more

Quality

Customers had positive experiences with product quality, with many reporting that the products are effective,... See more

Order

Users describe positive interactions with order, highlighting the ease and speed of the ordering process,... See more

Delivery service

People report positive experiences with delivery service, frequently highlighting its speed and efficiency.... See more

User experience

Customers consistently note positive experiences with user experience, particularly praising the website's... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I like the icy bear dental products because they are effective with continuous usage and do not irritate my mouth,teeth and gums. I find the toothpaste dispenser seems to stick and I need to keep de... See more

Company replied

Rated 4 out of 5 stars

Only just started using icy bear so can't comment on if it's working yet ,but as a company they were fast and efficient delivery came as stated...still got to see if it makes a difference to my teeth... See more

Company replied

Rated 4 out of 5 stars

Product is good but the pump on the tooth paste needs a look into this as it’s useless the pump does not spring back up only limited paste or none at all comes out. I have been using it for two weeks... See more

Company replied

Rated 4 out of 5 stars

Fast delivery , very smart packaging . Bit frustrated with the toothpaste pump as it is very hit and miss as to whether it will work , but have noted in other reviews this appears to be an issue . Hav... See more

Company replied


Company details

Written by the company

Created by Dentists, Icy Bear has developed a range of award winning oral care and teeth whitening products, with a mission to give people a healthier, happier & brighter smile. Products include non peroxide Teeth Whitening Strips, PAP+ Whitening Powder and the innovative Whitening Toothpaste, uniquely formulated with one carat of fine diamond dust. This natural abrasive gently polishes enamel, effectively reducing surface stains and restoring teeth to their natural whiteness.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great product

I have ordered the starters pack and it has been really good. The toothpaste doesn't have an overpowering taste of mint which is what you get with most brands. The teeth whitening strips are amazing and i can see the difference in my teeth only after a few uses.
Packaging is lovely and it was a speedy delivery service from the moment I ordered my items.

March 4, 2026
Icybeardental logo

Reply from Icybeardental

Hi Hannah,

Thank you so much for your wonderful review! We’re thrilled to hear you’re enjoying the starter pack and already seeing a difference with the whitening strips after just a few uses. It’s also great to hear you like the milder toothpaste flavour, packaging, and speedy delivery. We truly appreciate your support!

Rated 5 out of 5 stars

Great products

April 28, 2026
Icybeardental logo

Reply from Icybeardental

Hi Angela,

Thank you so much for taking the time to leave us a lovely review.

We’re really pleased to hear that you’re happy with the products — that’s exactly what we aim for at Icy Bear Dental.

Your 5-star feedback and support are greatly appreciated by the whole team, and we truly value it.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Angela — we really appreciate it!

Rated 5 out of 5 stars

Quick delivery

Quick delivery, very nice products.,

April 28, 2026
Icybeardental logo

Reply from Icybeardental

Hi Kathryn,

Thank you so much for taking the time to leave us a lovely review.

We’re really pleased to hear that your order arrived quickly and that you’re enjoying the products — that’s exactly what we aim for at Icy Bear Dental.

Your kind words and 5-star feedback are greatly appreciated by the whole team, and we truly value your support.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Kathryn — we really appreciate it!

Rated 5 out of 5 stars

Great products easy to order great…

Great products easy to order great delivery great results but you have to keep on using keep the results going very happy Customer

April 1, 2026
Icybeardental logo

Reply from Icybeardental

Hi Debbie,

Thank you so much for taking the time to leave us such a lovely and detailed review.

We’re really pleased to hear that you’ve had a great experience with the ordering process, delivery, and results — that’s exactly what we aim for at Icy Bear Dental. It’s also great to hear you’re seeing the importance of consistency to maintain results.

Your kind words and 5-star feedback are greatly appreciated by the whole team, and we truly value your support.

If you ever need any assistance or have any questions about your routine in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Debbie — we really appreciate it!

Rated 5 out of 5 stars

Great products I definitely see the…

Great products I definitely see the difference in my teeth,fast delivery and very affordable I will definitely be buying again before I run out

April 27, 2026
Icybeardental logo

Reply from Icybeardental

Hi Mary,

Thank you so much for taking the time to leave us such a lovely review.

We’re really pleased to hear that you can see a difference in your teeth and that you were happy with the fast delivery and affordability — that’s exactly what we aim for at Icy Bear Dental.

Your kind words and 5-star feedback are greatly appreciated by the whole team, and we truly value your support.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Mary — we really appreciate it!

Rated 5 out of 5 stars

Great product

April 27, 2026
Icybeardental logo

Reply from Icybeardental

Hi Jill,

Thank you so much for taking the time to leave us a lovely review.

We’re really pleased to hear that you’re happy with the product — that’s exactly what we aim for at Icy Bear Dental.

Your kind words and support are greatly appreciated by the whole team.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Jill — we really appreciate it!

Rated 5 out of 5 stars

Really happy with my results

Really happy with my results, slight sensitivity at first but I am on week 3 of the toothpaste and the powder and they are back to normal now! Can see a massive difference in colour!

May 4, 2026
Unprompted review
Icybeardental logo

Reply from Icybeardental

Hi Becky,

Thank you so much for taking the time to leave us such a lovely and detailed review.

We’re really pleased to hear that you’re so happy with your results and that you’re seeing a massive difference in the colour of your teeth — that’s fantastic to hear!

It’s also great to know that any initial sensitivity you experienced has settled and that you’re now comfortable continuing your routine. Some customers do notice mild sensitivity at the beginning, so we’re glad this has improved for you over time.

Your kind words and 5-star feedback are greatly appreciated by the whole Icy Bear Dental team, and we truly value your support.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Becky — we really appreciate it!

Rated 5 out of 5 stars

Fantastic quality and a brilliant…

Fantastic quality and a brilliant company.
Prompt delivery and all involved are real 💎's.

May 4, 2026
Icybeardental logo

Reply from Icybeardental

Hi Jane,

Thank you so much for taking the time to leave us such a lovely review.

We’re really pleased to hear that you’re happy with the quality of the products and that you’ve had a great experience with our company and delivery service — that’s exactly what we aim for at Icy Bear Dental.

Your kind words and support truly mean a lot to the whole team, and we really appreciate you taking the time to share your feedback.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again — we really appreciate it!

Rated 5 out of 5 stars
Icybeardental logo

Reply from Icybeardental

Hi Irene,

Thank you so much for taking the time to leave us such a lovely review.

We’re really pleased to hear that you loved the product and that it’s working well for you — that’s exactly what we aim for at Icy Bear Dental.

Your kind words and 5-star feedback are greatly appreciated by the whole team, and we truly value your support.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Irene — we really appreciate it!

Rated 5 out of 5 stars

The best Dental toothpaste I have ever…

The best Dental toothpaste I have ever tried.

May 4, 2026
Icybeardental logo

Reply from Icybeardental

Hi Jacqueline,

Thank you so much for taking the time to leave us such a lovely review.

We’re really pleased to hear that you consider our toothpaste the best you’ve ever tried — that’s fantastic feedback and means a lot to the whole Icy Bear Dental team.

Your kind words and support are greatly appreciated, and we truly value your 5-star feedback.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Jacqueline — we really appreciate it!

Rated 5 out of 5 stars

Great products!

Great products, does exactly what is says that is whitens teeth but very gentle as well, other brands has given me sore gums and sensitive teeth but not this brand.

May 4, 2026
Icybeardental logo

Reply from Icybeardental

Hi Debbie,

Thank you so much for taking the time to leave such a thoughtful review.

We’re really pleased to hear that you’re happy with the results and that the products are whitening your teeth while still feeling gentle to use. It’s especially great to know you haven’t experienced the sore gums or sensitivity you’ve had with other brands — that’s exactly the kind of comfortable experience we aim to provide.

Your kind words and support mean a lot to the whole Icy Bear Dental team, and we truly appreciate your 5-star feedback.

If you ever need any advice or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com — we’re always happy to help.

Thanks again, Debbie — we really appreciate it!

Rated 5 out of 5 stars
Icybeardental logo

Reply from Icybeardental

Hi Anne,

Thank you so much for taking the time to leave us such a lovely review.

We’re really pleased to hear that you’re happy with both the products and the service — that’s exactly what we strive to deliver at Icy Bear Dental.

It means a lot to the team to receive your kind words and support, and we truly appreciate your 5-star feedback.

If you ever need any assistance or have any questions in the future, please don’t hesitate to reach out to us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Anne — we really appreciate it!

Rated 5 out of 5 stars

The toothpaste tastes really nice and…

The toothpaste tastes really nice and smells lovely.i would recommend this product

April 27, 2026
Icybeardental logo

Reply from Icybeardental

Hi Marcia,

Thank you so much for taking the time to leave us such a lovely review.

We’re really pleased to hear that you’re enjoying the taste and scent of the toothpaste — that’s great to hear! It’s also wonderful to know that you would recommend our products.

Your kind words and 5-star feedback are greatly appreciated by the whole Icy Bear Dental team, and we truly value your support.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again, Marcia — we really appreciate it!

Rated 5 out of 5 stars

Always great products and fantastic…

Always great products and fantastic service 👏

May 4, 2026
Icybeardental logo

Reply from Icybeardental

Hi there,

Thank you so much for taking the time to leave us such a lovely review.

We’re really pleased to hear that you’re happy with both the products and the service — that’s exactly what we aim to deliver at Icy Bear Dental 👏

Your kind words and 5-star feedback are greatly appreciated by the whole team, and we truly value your support.

If you ever need any assistance or have any questions in the future, please don’t hesitate to contact us at Enquiries@icybeardental.com and we’ll be more than happy to help.

Thanks again — we really appreciate it!

Rated 5 out of 5 stars

Love this product

Love this product. Best in the market.

April 26, 2026
Icybeardental logo

Reply from Icybeardental

Hi Alison,

Thank you so much for the 5-star review! We’re really happy to hear you’re enjoying the product and appreciate your support. It means a lot to our team.

We look forward to serving you again soon!

Rated 5 out of 5 stars

Just love it

Just love it. My teeth are not white but I can see a difference in them I just love how fresh my mouth feels. Loving the powder and tooothpaste.

April 24, 2026
Icybeardental logo

Reply from Icybeardental

Hi Catherine,

Thank you so much for your wonderful 5-star review! We’re so happy to hear that you’re noticing a difference and loving how fresh your mouth feels. It’s great to know you’re enjoying both the powder and toothpaste.

Your support truly means a lot to us, and we look forward to serving you again soon!

Rated 3 out of 5 stars

I was really really disappointed after…

I was really really disappointed after all the hype about the products...

The toothpaste I pumped about 30 times before I got a misley bit of toothpaste on the toothbrush .. no way near 2 weeks pump of toothpaste. Such a shame, you spent more on the cardboard that arrived than the quality of the product this day and age. Just saying# A real, real shame... the blue light in your mouth
gadget I will investigate further but think it's little more than the 99p lights you get out from the pound shop st Christmas. It doesn't do anything
to your teeth. Such a rip off, but funding your Dubai lifestyle. Such a shame as you are a Dentist and your husband is a Doctor. But unfortunately neither you or your husband have ethnics or care about the pound other than your own gain. . Your husband needs a SERIOUS haircut...

Your ethics are no way aligned to the oaths you both took...

April 15, 2026
Icybeardental logo

Reply from Icybeardental

Hi Ann-Marie,

Thank you for taking the time to leave your feedback. We’re sorry to hear that your experience with the toothpaste and the device didn’t meet your expectations, and we understand your frustration.

Regarding the toothpaste, what you’ve described is not the experience we aim to deliver. We take product quality and usability seriously, and your comments have been shared with our team so we can review this further.

With regard to the device, we’re sorry to hear that you feel it did not provide the results you were expecting. We always aim to be transparent about how our products are intended to work, and we appreciate your honest feedback as it helps us improve both our product and communication.

We would really like the opportunity to look into your order and experience in more detail. Please feel free to reach out to us directly at enquiries@icybeardental.com, and our team will be happy to assist you.

Thank you again for your feedback. We appreciate you taking the time to share it with us.

Rated 5 out of 5 stars

Amazing products!

Fast delivery next day, easy to purchase and wow what a set of products, the difference in only 6 days so far is amazing!

April 26, 2026
Icybeardental logo

Reply from Icybeardental

Hi Rachael,

hank you so much for your amazing 5-star review! We’re thrilled to hear your order arrived quickly and that you’re already seeing such a great difference in just 6 days. That’s exactly what we love to hear!

We really appreciate your support and are so glad you’re enjoying the set of products. We look forward to serving you again soon!

Rated 4 out of 5 stars

Im 2 week in to using these products…

Im 2 week in to using these products but I can already see the difference. I use the toothpaste, powder and ive just started the whitening strips the only reason ive not given 5 stars is because im only 2 weeks in but its looking good!

April 17, 2026
Icybeardental logo

Reply from Icybeardental

Hi there,

Thank you so much for your 5-star review! We’re really happy to hear you’re already seeing a difference after just 2 weeks and that you’re enjoying the toothpaste, powder, and whitening strips. That’s great progress!

We appreciate your honest feedback and are excited for you to continue seeing results as you go. Thanks again for your support—we’re glad to have you with us!

Rated 4 out of 5 stars

Love the product

Love the product. Difficultly amending subscription looses a star

April 26, 2026
Icybeardental logo

Reply from Icybeardental

Hi John,

We’re really glad to hear you love the product and appreciate your support.

We’re sorry to hear you had some difficulty amending your subscription—your feedback is very helpful and has been shared with our team so we can improve this experience going forward. If you still need assistance, please feel free to reach out to us at enquiries@icybeardental.com, and we’ll be happy to help.

Thanks again for taking the time to share your feedback—we truly appreciate it!

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look