Livetruelondon Reviews 120

TrustScore 2 out of 5

1.8

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Review summary

Created with AI, based on recent reviews

Considering 52 reviews, most reviewers were unhappy with their experience overall. Many people reported terrible customer service, finding it unresponsive and difficult to contact for issues like refunds or complaints. Customers frequently experienced unprofessional staff, with some stylists lacking qualifications or being rude and dismissive during appointments. Many also expressed dissatisfaction with the product quality, citing botched hair treatments, uneven cuts, and colors that did not match their requests or reference photos. Some reviewers, however, had positive experiences with specific stylists, praising their skill in achieving desired hair tones, seamless blends, and healthy results. These customers highlighted stylists who were professional, patient, and attentive to their needs, making them feel confident and beautiful.

What people talk about most

Service

Customers consistently note negative experiences with service, describing it as unprofessional and... See more

Staff

Consumers consistently express dissatisfaction with staff, citing unprofessionalism and a lack of care. Many... See more

Customer service

Reviewers consistently express strong dissatisfaction with customer service, often describing it as appalling... See more

Product

Reviewers highlight negative aspects of product, with many expressing disappointment that the results did not... See more

Customer communications

Customers express significant frustration with the difficulty of contacting the company, often reporting that... See more

Reviews shaping this summary

Rated 1 out of 5 stars

Absolutely terrible customer service. Avoid at all costs! I booked a Black Friday deal and in confirmation email, there were no instructions on how to book appointment. When I finally got a response o... See more

Rated 1 out of 5 stars

Do not book here! Absolutely terrible “balayage” which turned out to be streaky orange chunky highlights starting an inch from my scalp. Uneven hair cut and the worst fringe I have ever seen. Went in... See more

Rated 1 out of 5 stars

DO NOT come to any Live True Salon. Their Google reviews are fake. They cancelled appointments on the day and refuse refunds. Worst customer service of your life. Horrific low level styl... See more

Rated 1 out of 5 stars

The worst company to deal with. Do not book here for any deals or anything in general. They handle your order poorly and no one will communicate with you should you need a refund on them cancelling yo... See more


1.8

Poor

TrustScore 2 out of 5

120 reviews

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Rated 1 out of 5 stars

Receptionist made me cry



Nice hair dressers but awful male receptionist.
Back in February I paid for highlights and a blow dry, there wasn’t time for the blow dry so the lady at the desk said you can come in another time for one since you have already paid.
I went to book my appointment last week and spoke to a lady on the phone and reminded her about that situation and she said that’s fine (
if your calls are recorded you can check).

I had my blow dry and told the very rude male receptionist that I’ve pre paid and he was having none of it and called me a “liar!!” I burst into tears in the salon so my boyfriend had to come in for support as I was really upset and so embarrassed by the fuss he made. He was so difficult and rude. He was passive aggressive and smiling throughout. I really hope you do something about this! I got made to feel dreadful when I am a paying customer.

I will never be coming back after that exchange.

April 13, 2024
Unprompted review
Rated 5 out of 5 stars

Federico - highly recommended

Federico is an expert in hair!
He is diligent, professional and always does the best job possible. He is also a genuinely nice person.
I have been having my hair done by Federico for several years (highlights, toner, cut & dry) and I am always delighted with the outcome.
- He has helped me to stay blonde without using bleach. Slowly my hair has recovered and is in significantly better condition for not using bleach.
- He has seen me through two pregnancies (including the natural hair shedding) and has given great advice on how to care for my postpartum hair.
Highly recommend.

February 26, 2024
Unprompted review
Rated 5 out of 5 stars

A fantastic haircut by Federico

Federico is the best - as a male with long hair it can be hard finding a hairdresser who understands what I want / what is best. He always does a great job, he certainly knows what he is doing and I would recommend him to anyone!

February 17, 2024
Unprompted review
Rated 1 out of 5 stars

Unfortunately incredibly dissapointed

Unfortunately incredibly dissapointed. Went in for a haircut for curly hair. I told the stylist that I am desperate for length and that this is important to me. She even remembered me say the same when I went in for a consultation. Yet I come home with hair that is at least 13 cm shorter than before. While the cut was happening I was saying I feel it got short and the stylist reasurred me it will grow back. I didn’t want to loose it in the first place to grow it back!

I was in a state of chock during the cut and was hoping that once I am home I would be able to prove myself wrong.

I am incredibly dissapointed that I was not listened to - this haircut has litterally taken away 5 years of hairgrowth in just a few minutes.
Incredibly dissapointed that what I expressed was not taken into account.
I feel this haircut was done in a way that was to satisfy the stylist and not me …

My hair will not be back when I write this review but I have to express that it’s not ok to ignore a customer’s wish in this way!

(Note: my hair is curly and really this is a big deal when curly hair is cut this much).

Also online the stylist is advertised as a curly hair specialist. I’m sorry to say that even the way my hair was brushed after the wash was absolutely not how you would brush curly hair. I wish this had alarmed me to stop at this point and not continue….

February 16, 2024
Unprompted review
Rated 5 out of 5 stars

I recommend Federico!

If you’re looking for an amazing hairdresser, look no further! Federico is the best hairstylist I’ve ever had. His skills in colouring and styling are second to none. I cannot recommend him enough. A true professional!!

February 15, 2024
Unprompted review
Rated 5 out of 5 stars

FEDERICO

Federico has been cutting my hair for a couple years now and does an amazing job every time!

Friendly and relaxed experience!

February 12, 2024
Unprompted review
Rated 1 out of 5 stars

What a horrible business

What a horrible business. I’m having to pay more money to fix the hair they ruined and are now refusing to fix. The people that work there are vile. Never again.

February 5, 2024
Unprompted review
Rated 5 out of 5 stars

Federico

Federico, who has an experience of over 20 years, chose a style of my new hair. I am very fussy about the style of my hair. He is very professional and friendly. I can rely on him to choose the right hairstyle for me. But I would also recommend him to anyone who wants their hair done by an extremely professional hairdresser. Thank you

February 7, 2024
Unprompted review
Rated 5 out of 5 stars

Federico @ Brixton Live True is 5 star

Federico @ Brixton Live True is my trustworthy go-to for hair colour. Always delivers so have been going to him for years now. Skilled hairdresser and also very personable. He's a star 🌟

February 3, 2024
Unprompted review
Rated 5 out of 5 stars

5 stars for Federico!

I’ve been visiting Livetrue London for a few years now and always been seen by Federico. He is incredible, always knows exactly what I want with my hair, explains everything thoroughly and gives recommendations when I’m unsure. He’s always happy to answer any of my questions. Couldn’t ask for a better stylist and always love my hair afterwards

February 3, 2024
Unprompted review
Rated 1 out of 5 stars

AVOID THEM LIKE THE PLAGUE

I would’ve liked to give 0 but sadly that’s not an option. This salon is just a show, they don’t genuinely care for their customers!! They can’t take criticism and do not care about what the customer asks for.

I repeatedly had told them I wanted to go light but the hairdresser Viviane failed to deliver. She didn’t even have the cutesy to consult me and tell me she isn’t skilled enough to give me what I want. When I showed that I wasn’t too happy, she became defensive and started yanking and pulling my hair forcefully when curling it afterwards.

When I told customer service, they made me waste my time to go in again only to tell me they won’t fix my hair. When they failed to provide correct information. Their hairdresser confirmed that she failed to inform me and even then they decided not to fix my hair or refund me. On top, the hair consultant showed no professionalism. His tone was passive aggressive and he made me feel uncomfortable and discriminated against.

AVOID THEM AT ALL COSTS, go to other places! Waste of money. Their discounts are scams too, when you go in they’ll add lots of other treatments and make you pay more.

January 18, 2024
Unprompted review
Rated 5 out of 5 stars

Frederico the blow dry master!

Frederico is the master of an amazing blow dry and somehow they last for days - unheard of with my fine hair! This is my fourth haircut with him, I initially came because of a great offer but I have stayed because he is genuinely so good!

February 1, 2024
Unprompted review

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