I've been absolutely thrilled with this cookie dough for several months and have enjoyed each package. However, after purchasing the Christmas Naughty and Nice box, the three Nice flavors I've sampled... See more
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Review summary
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Reviews shaping this summary
Placed my first order on Sunday after seeing amazing reviews on insta/tik tok. All I can say is wow! The cookie dough is absolutely incredible. Can’t choose my favourite between all the flavours as th... See more
So delicious, always say I am going to have half a tub and end up eating the whole thing but makes it so easy to get your protein in. Doesn’t taste of protein or sweeteners at all, the texture is exac... See more
Company replied
The best protein sweet treat ever and the owners are such lovely people 100000/10 want to re buy every month😍😍 honestly protein bars are so boring every one needs to try this cookie dough, all flavo... See more
Company details
Written by the company
We’re Aidan & Ben — two best mates who got tired of bland protein snacks. So we created Majic Protein: insanely tasty, high-protein cookie dough made with real ingredients, no junk. Each tub packs 50g of clean, functional protein (yes, we are actually high protein). Think childhood treats… but gym-approved. Direct-to-consumer, flavour-obsessed, and built by our community. Real indulgence. Real protein. Real Majic.
Contact info
United Kingdom
- support@majicprotein.com
- majicprotein.com
4.6
Excellent
218 reviews
Replied to 25% of negative reviews
Typically replies within 24 hours
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The PERFECT sweet treat when you want…
The PERFECT sweet treat when you want to not feel the guilt and hit those macros!
I am such a dessert girl and finding majic has saved my over indulging big time !
The cookies are so so good, and they also have cookie dough tubs in loads of different flavours.
You can tell the people behind majic really care for the brand and it shows through their products.
Love love love definitely recommend 🫶🏻🫶🏻
August 24, 2024
Unprompted review
Reply from Majic Protein
Thank you so much Mia, we really do care!
Fantastic
Fantastic - 10/10. Will be purchasing regularly. The cookies were moist and just so delicious. The cookie dough tubs - felt like a guilty treat without the guilt. I was counting down the days and hoping this would be worth the hype and it truly is. Highly recommend for those craving a sweet treat in the week while trying to hit those macros! Very impressed & an amazing product. Thank you!
August 24, 2024
Unprompted review
Reply from Majic Protein
Thanks so much Eva, really glad it was worth the wait!!
Absolutely unreal product from Majic
Absolutely unreal product from these guys! Macro friendly and keeping you on track with your nutrition plan! Who says getting in shape is a chore? These guys actually make it a pleasure with their stunning cookie dough and cookies.
My first box was unreal to say the least, accompanied by a couple of protein cookies. They got me hooked!
I’ll be back time and time again!
August 22, 2024
Unprompted review
Reply from Majic Protein
Thank you Stu! We will be here to hook you up time and time again!
Incredible flavours
Incredible flavours! Got bored of eating protein snacks but Majic has absolutely changed the game.
June 8, 2024
Unprompted review
Reply from Majic Protein
Thanks Spencer, the protein snack game shall forever be changed!
The GREATEST high protein sweet treat
I’ve had the pleasure of receiving two Majic Protein orders and they didn’t last long at all in my fridge…
They are delicious, full of flavour and varying textures whilst providing great macros. They are very high protein packing 50g in just one tub.
I must add the cookies SLAP! Delicious!
My only criticism is the price point and it is for this very reason I can’t order as frequently as I want.
Smashing it! Thank you
August 16, 2024
Unprompted review
Reply from Majic Protein
Thank you! That fridge needs a restock, hope you can grab some more soon Charles and we will do everything we can to scale and improve the cost of our products, you bet.
The best tasting protein products
The best tasting protein products I’ve tried by far. The all natural ingredients also makes these stand out to the rest of the market. Highly recommend👌
August 21, 2024
Unprompted review
Reply from Majic Protein
Thank you Josh, glad you liked them! New flavours to try coming soon...
Never fail to impress!
have had a few orders from Majic now and their cookie dough tubs never fail! They’re so good and really level up the protein snack game! Great customer service too
August 20, 2024
Unprompted review
Reply from Majic Protein
Thank you Hannah! When it comes to protein cookie dough, we are all about levelling up the game!
Best tasting protein snacks out there
Best tasting protein snacks out there! Great macros and low calories!
August 21, 2024
Unprompted review
Reply from Majic Protein
Thanks David, we hope we can always provide your weekly Majic fix for the foreseeable future!!
THE BEST PROTEIN PUDDING EVER NO JOKE I…
THE BEST PROTEIN PUDDING EVER NO JOKE I WANT MORE AND MORE THEY ARE INCREDIBLE
July 28, 2024
Unprompted review
Reply from Majic Protein
More coming right up! Thank you Steph!!
The best protein cookie dough
The best protein cookie dough! The guys are amazing too, I’ve been ordering with them for a long time. I’ve seen a lot of reviews complaining about price of the products, however they’re a small business and the quality of the product is totally worth it!!
August 21, 2024
Unprompted review
Reply from Majic Protein
Thank you Courtney, we do like to think you get what you pay for when it comes to Majic and we will continue to doughliver the very best and work on making our product ranges more affordable for everyone whilst keeping that same great taste and quality.
TASTES INSANE AND KEEPS YOU IN SHAPE
Macros are perfect and the taste is amazing! Customer service is also amazing! I couldn’t recommend them anymore 🤍
July 10, 2024
Unprompted review
Reply from Majic Protein
THANK YOU Olivia! So glad you enjoyed your Majic and hope you continue to!
Cost of the product itself is very high…
Cost of the product itself is very high for the quality. while it looks good it doesn't taste better than you're average protein bar. I may or may not buy again. worth trying once though. also product doesn't last that long fresh but can be frozen.
August 15, 2024
Reply from Majic Protein
Hey Rob, thank you for taking the time to try our Majic Protein Cookie Dough. We appreciate your feedback and understand your perspective on the value and quality of our product.
We recognise that the cost of our products may be higher compared to mass-produced protein bars. This is due to our commitment to using premium, locally-sourced, organic, and all-natural ingredients without any artificial additives or preservatives. While this results in a higher price point, we believe it also translates to a more nutritious and unique protein-packed treat.
As a small business of just two employees, with a focus on handcrafted production, we may not be able to achieve the same economies of scale as larger manufacturers. However, we are continuously working to optimise our processes and provide the best possible value to our customers. Although we don't consider our cookie dough a direct substitute for protein bars, if you were to compare the cost per weight of our 175g cookie dough tubs to 60g protein bars, our products are actually better value overall with a higher protein content.
Regarding the shelf life, you're correct that our fresh, preservative-free products have a shorter lifespan compared to factory-made items. To address this, we are exploring options to extend the freshness of our cookies and cookie dough without compromising the quality or integrity of the ingredients.
We hope you do try us again and have a better experience, please do reach out to us on Instagram or via our contact page on our website if you have any further questions or concerns and we will be happy to help you!
Never Misses!!!
Can’t fault it, the cookie dough is absolutely delicious & great customer service, highly recommend!!!
August 17, 2024
Unprompted review
Reply from Majic Protein
Thank you Jasmine! Missing isn't our game. Drop us a dm on IG and we have a special thank you for you :)
Reply from Majic Protein
Hey Keira, thank you! We are glad you enjoyed the Majic :)
Overall a good company
The company is great, packaging was great and delivery was smooth. Personally I wasn’t a fan of the taste but the concept of creating high protein snacks is great as there aren’t enough on the market. Hopefully in time this can be tweaked to be improved.
July 31, 2024
Reply from Majic Protein
Thank you for the feedback Chinoa, sorry that they weren't to your personal taste this time. We are on a mission to make protein snacks that are to absolutely everyone's taste so rest assured we will tweak, improve and not stop until we have achieved this!
A+ company
Awesome product, great shipping and very communicative about dispatch date etc. - even delayed shipping a day to make sure the products didn’t melt in the heat!
July 31, 2024
Reply from Majic Protein
Thank you so much Sophie, really glad you loved the product and service. Drop us a DM on instagram for a special thank you discount from us to you :)
Tasty but expensive
Slow delivery, products were hard to eat eg cookie in a pot that filled pot entirely and wouldn’t break with a spoon. Three items for £17 is expensive. Tasty nonetheless but more viable options for protein at better price points.
July 31, 2024
Reply from Majic Protein
Hey Andrew, sorry it's taken longer than you expected to be delivered. As mentioned in our email to you...We are a small business with a one man production team and all our orders are handmade and baked fresh to order every week (which is why we quote 7-9 working days from order to delivery on our website). Usually it much quicker than this, but with additional time required for cooling in this week's heat - your order took 6 days to arrive which we know can be a long time to wait.
We recommend leaving our cookie dough tubs at room temp before eating or warming in the microwave to melt the chocolate topping layer first. We will take your feedback on board and look to reduce the topping layer to make it easier to dive into with a spoon!
As for the price point, we use the highest quality protein and ingredients some of which are organic and locally sourced. We won't be able to compete with larger factory companies just yet when it comes to price, but we believe quality ingredients, made by hand, with no additives and preservatives is what sets us apart. In the future we will do everything we can to scale up and make our products more cost effective, but we never want to sacrifice that quality. We hope you will give us another go in the future.
Love these little pots of heaven
Love these little pots of heaven
One day I might be fast enough for pistachio
July 22, 2024
Reply from Majic Protein
Thank you! Wil be changing their name to little pots of heaven now. We have a brand new pistachio flavour coming very soon...
I’ll be honest
I’ll be honest, I looked at these for a while with anticipation dreaming about these bc the hype was REAL on my insta… I really expected them to taste exactly like what’s advertised.
Finally gave in and ordered some of the cookie dough pots:
- double chocolate
- white chocolate bueno
- caramelised biscuit
I’m sorry to say I wasn’t overly impressed by any of the flavours 😭 they didn’t taste a thing like what was advertised and I tried the three I ordered in different ways to even give them a fair shot!
Absolutely gutted as well that it’s not more widely advertised that the ‘one serving’ they advertise at 250 ish cals is actually only half a tub 🫨🫣 of course I stupidly assumed that the one serving would be in the one tub 🙄 (why not do one serving tubs? I know my fat ass isn’t gonna share one of those lil things 😂🫣)
I do feel like they’re not very clear about this serving thing on the page as they always just mainly show people eating from the tub, post microwave or whatever…
It’s a shame as their marketing and the team seem lovely, but they’re not for me. I’ll stick with my Grande bars for a fraction of the cost, calories and a (in my opinion) better flavour.
July 21, 2024
Unprompted review
Reply from Majic Protein
Hi Vicky,
Thank you for giving us a try and for the feedback, we’re sorry they weren’t to your taste.
We do in fact sell single serve tubs as well, but will work on making that more clear.
From previous feedback, displaying our 50g Protein Cookie dough tubs’ single serving nutritional info helps customers to compare to other brands such as Grenade - where we proudly excel in product protein/calorie ratio. As for our price points, the hand made and natural ingredient nature of Majic means our costs are higher than factory made bars. Therefore we competitively base our pricing off other similar online bakery outlets.
As a 2 man team we are trying constantly to improve our recipes. We value your feedback for the growth of Majic and hope we can welcome you back as a customer in the future.
Ben and Aidan
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