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Review summary

Based on reviews, created with AI

Most reviewers were unhappy with their experience overall. Many customers expressed significant dissatisfaction with the delivery service, citing prolonged shipping times, unfulfilled promises regarding delivery dates, and a general lack of communication about delays. Reviewers frequently reported that orders were not dispatched even weeks after purchase, leading to frustration and missed deadlines for gifts. Some people were dissatisfied with the customer service, describing it as unhelpful, unresponsive, and difficult to reach, with some feeling their concerns were ignored, especially when requesting refunds. There were also mixed opinions on product quality, with some finding it luxurious and excellent, while others noted a decline in quality, thin fabric, and issues like pilling or items shrinking. Additionally, some customers experienced inconsistencies in sizing, with items not matching expectations or varying widely between products.

What people talk about most

Product

Reviewers mention ambiguous feedback about product. Many customers praise the quality, describing items as... See more

Customer service

Consumers find customer service to be ambiguous. While some customers, like those who interacted with agents... See more

Order

Customers had ambiguous experiences with order. Many reviewers expressed significant frustration and... See more

Quality

Reviewers highlight ambiguous aspects of quality. While many customers praise the amazing, luxurious, and... See more

Delivery service

Customers consistently note negative experiences with delivery service. Many reviewers report significant... See more

Based on these reviews

Rated 2 out of 5 stars

Avoid! Purchased a sweater that went on sale the next day--the reduction was substantial. Emailed customer service to see if a price adjustment was possible--was politely complimented on the fact that... See more

Rated 1 out of 5 stars

I cannot rate the quality low enough. Naadam has completely changed the wool quality, sizing and they have ruined their product. The ‘Original’ is nothing like the original sweater of 2 years ag... See more

Rated 1 out of 5 stars

Order was placed on 12/1/25, and Naadam represents that with standard shipping the order would arrive in 3-10 days. Well, here we are nearly 3 weeks later, and the items have not even shipped yet. C... See more

Rated 1 out of 5 stars

My third experience over 5 years and my last one: ordered various products in September. Was promised delivery in October. Now, in November, not only were my products not shipped as promised but: 1. O... See more

Company replied

Rated 5 out of 5 stars

My friend gifted me a few Naadam sweaters last spring, and now that it’s finally getting chilly, I’ve been wrapping myself in them every chance I get. The quality is AMAZING and just straight luxu... See more

Company replied

Rated 5 out of 5 stars

I cannot say enough good things about Naadam! First off, their styles and quality are both classic, contemporary and effortlessly chic. What really sets them apart also is their incredible customer... See more

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Rated 1 out of 5 stars

I've been waiting 3 1/2 weeks for one sweater but the worst part is you can not reach a human being. There is no telephone number and the emails are responded to by chat bots. Same exact response eve... See more

Rated 5 out of 5 stars

I purchased a sweater in the size I usually wear but it was too big and Naadam was out of the size I needed. The ease of making the return was terrific. When I spend money on something, I appreciate a... See more

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Rated 1 out of 5 stars

Besides the inconsistency in sizing I’m also very disappointed I keep being lied to about when my order will be shipped. They keep lying and pushing the date out. I ordered a coat on dec 1st and was t... See more

Rated 5 out of 5 stars

On my first time order with Naadam I made a mistake in sizing on one of three items. My item was clearly marked Final Sale, but I contacted Naadam anyway in hopes I could trade for another size. To ke... See more

Company replied

Rated 1 out of 5 stars

Return process is unnecessarily combative and complicated. Sitting on products I don’t quite like and not able to exchange the brand new items for another Naadam product in their system, even know the... See more

Company replied

Rated 5 out of 5 stars

Great quality and service! I love my Naadam sweater purchase and am please with the quality. Fit, color and construction is exceeding my expectations. I needed service for another item and Rodrigo... See more

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Rated 1 out of 5 stars

I returned items from an order. It's been over 1 month and still haven't received a credit. I ended up having to file a credit card dispute. It's obvious that their warehouse lost the return or didn't... See more

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Rated 1 out of 5 stars

Very frustrated - I have been waiting for an order for a month and it hasn’t even shipped yet. I’m so disappointed in this process, I have now been told 4 guaranteed ship dates and none have come to f... See more

Rated 5 out of 5 stars

NAADAM is my favorite Cashmere of all times. I like that you treat the Mongolian Peoples with respect by giving them a share of the profits ! There is no Middleman! You take great care of the preci... See more

Company replied

Rated 1 out of 5 stars

Genuinely unsure who is giving this company more than a 2 star rating. HORRIBLE customer service, had to email three times to sort of get the answer I wanted (and even then my questions were only half... See more

Rated 1 out of 5 stars

This was my first and last experience buying cashmere from Nadaam. The quality of the items is very poor. The fabric is rough, and nearly transparent. The customer service is less than helpful - and... See more

Company replied

Rated 5 out of 5 stars

Besides that the product is superb, my customer care experience was exceptional! I first ordered the wrong size, reached out to cancel before the product shipped and successfully worked with NAADAM to... See more

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Rated 1 out of 5 stars

Like many other customers I ordered sweater on Nov 25 for Christmas. Customer service has no phone number & even after 5-6 emails they still haven't shipped order. Asked for refund no reply.

Rated 5 out of 5 stars

I have purchased six of the cashmere sweaters over the last three years. I am consistently impressed by the color and the quality. Customer service keeps buyers aware of when items are shipped and t... See more

Company replied

Rated 3 out of 5 stars

After buying a classic sweater (mens), which I liked, I ordered three other items in the same size. Although I ordered the same size as the sweater, those three items were much, much larger. (I or... See more

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Rated 5 out of 5 stars

Customer support went above and beyond. I had some questions on fit and rather than just copy paste form the website they took time to give me more detailed response. I LOVE the sweater and dress I en... See more

Company replied

Rated 5 out of 5 stars

I received a sweater in the wrong size, but I had deleted my confirmation email. I immediately contacted Naadam by email and received a prompt reply from Barbie, Customer Care Agent. She retrieved m... See more

Company replied

Rated 1 out of 5 stars

Customer service sucks. Do not respond to emails and have no phone number. Stuck with $300 voucher instead of refund even though item was returned as per their policy. Extremely disappointing!

Rated 1 out of 5 stars

I would give this company zero stars for customer service items that are listed as in stock on their website have huge shipping delays because they claim the item is not available after it’s purchased... See more

Company replied

Rated 5 out of 5 stars

Went out of their way to rectify a faulty product. I purchased two pairs of pants that were on sale... final order. When they arrived there was a problem with the sewing on the waist. I contacted N... See more

Company replied

Rated 5 out of 5 stars

There was a tech blip with my on-line order, that once caught, Naadam’s customer care team immediately responded to and resolved, professionally and warmly. Such a pleasure! Thank you!

Company replied

Rated 2 out of 5 stars

I wore the sweater about a half dozen times then noticed several small holes. I contacted customer service but they didn’t help. All I wanted was a replacement. The sweater was comfortable. But I neve... See more

Rated 1 out of 5 stars

Where can i write a review on their website??? The men's sweaters run EXTREMELY small. My son is 6'5' and 166lbs, so very thin and tall, yet the XL sweaters are too much short for him in the arms and... See more

Company replied

Rated 2 out of 5 stars

Ordered on 11/2/25 a Signature Cashmere Color Blocked Quarter Zip Forest Green / L Quantity: 1 $248.00 Received email on 11/12 that order was a delayed. Offered a discount on another sweater. Ho... See more

Rated 5 out of 5 stars

As a very happy customer and collector of cashmere pieces I was dismayed when a cashmere sweater purchased last year had a "severe case of pilling". I emailed Nadam and the agent Barbie who, with effi... See more

Rated 5 out of 5 stars

The sweater I purchased for my husband was wonderful however it ran small. My husband's always an XL. Naadam was great about exchanging it for an XXL. The XXL arrived today and my husband loved it. I'... See more

Company replied

Rated 1 out of 5 stars

This company has terrible customer service. And delivery times I made an order on December 2nd and here we are 3 weeks later and still the items have not arrived. Not much help from customer serv... See more

Rated 5 out of 5 stars

I've been buying from Nadaam for about 4 years and have nothing but great things to say about them. Love their product, everything fits perfectly and true to size (XXL). There was one shirt recently... See more

Company replied

Rated 5 out of 5 stars

Small hole developed in my sweater after washing. The NAADAM team was very helpful and responsive to my questions. Additionally, they sent me a new sweater to my house within 3 days!!!

Company replied

Rated 1 out of 5 stars

The sweaters did not look like they did on the website. After I wrote an email complaining and requesting a waiver of the return feethey still sent me back a generic response just telling me that I ha... See more

Company replied

Rated 5 out of 5 stars

Naadam has a beautiful, well priced range of products. Their basic cashmere is excellent. I made an error on a recent order and emailed customer service. Quick response time and they cancelled the or... See more

Company replied

Rated 2 out of 5 stars

I placed an order for over $2000 in early November for Christmas. They did not deliver-sent several notes about how sorry they were, but woud not even refund shipping. Avoid!

Rated 1 out of 5 stars

I had a few very bad experiences in 2023 but decided to try Naadam again in 2025. Shipping times are even worse than 2023. It takes about 10 days until “pre transit” which means exactly nothing.... See more

Company replied

Rated 1 out of 5 stars

I usually don’t post negative reviews, but I feel like this is important to share. I ordered a coat from this brand 20 days ago, well in advance of several holiday events. Their standard shipp... See more

Rated 1 out of 5 stars

I ordered a sweater on 12/13 paying for upgraded two-day shipping. It never arrived and I was never notified of a delay. NAADAM is trying to blame fedex, but NAADAM didn’t give the package info to f... See more

Rated 1 out of 5 stars

Used to order sweaters from naadam all the time. Ordered 3 more and they clearly have gone down hill. One shrunk after hand washing in cold water. I am very careful to follow labels as I have ruined m... See more

Rated 1 out of 5 stars

I need to exchange an item because it is too small. I have emailed their customer service address numerous times to no avail. There is no phone number anywhere I could find. So, I seem to have no rem... See more

Rated 5 out of 5 stars

Excellent customer service experience with immediate response!! Rodrigo was so helpful and pleasant, would hire him in a heartbeat! Loving the quality of Naadam sweaters and will purchase obsess... See more

Company replied

Rated 1 out of 5 stars

Very disappointed in the original crew neck sweaters. They used to be seized properly but now the cut is very skimpy with super short sleeves. The cashmere is also extremely thin and not a lux item at... See more

Rated 1 out of 5 stars

DO NOT SHOP HERE. You will not be able to return your purchase for a refund even if you paid full price. This happened to me. I purchased a cashmere sweater. Expensive purchase. It took 3 weeks t... See more

Rated 5 out of 5 stars

My package was lost by USPS, they essentially didn't care or couldn't do anything to help. I reached out to Naadam and they instantly re-shipped the order and it arrived a few days later.

Rated 1 out of 5 stars

Naadam has a very poor and expensive shipping and return policy. The sweater I purchased was very short in the sleeves. It cost 9.50 to originally ship it, and $12.75 to ship it back. The poor sizing... See more

Company replied


Company details

  1. Clothing Store
  2. Men's Clothing Store
  3. Women's Clothing Store

Written by the company

At NAADAM, we’re dedicated to making the world’s softest knitwear at prices that make sense. By working directly with herders and cutting out the middleman, we’re able to offer premium cashmere and everyday essentials that are made to last. Our goal is simple: deliver timeless, high-quality pieces you’ll reach for again and again.


Contact info

2.7

Poor

TrustScore 2.5 out of 5

246 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 30% of negative reviews

Typically takes over 1 month to reply

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 2 out of 5 stars

Naadam was weeks late fulfilling an…

Madam was dreadfully late fulfilling an order for Xmas that I placed in mid November. I couldn't get my xmas gifts out in time. I got an unsolicited, heartfelt, earnest, long apology letter that apparently sent to everyone affected by the delay. The owner of the company signed it "Love, Matt." He could not have sounded more remorseful about the delay.

I could do without this kind of love.

The coupon didn't apply to what I decided to buy.
I followed up with customer serve who confirmed the coupon didn't apply. I responded that this sounded nothing like a sincere gesture of apology. It sounded like Matt was using the pretense of being sorry for having made a mistake to his advantage - so he could move slow-moving merchandise. I have not heard from the promised "team member that can further assist” me with this in over 2 weeks.

This company initially appealed to me because it WAS so caring and conscientious, both to its customers and suppliers. To judge by my experience and the multiple negative customer service reviews I just discovered, that appears to be no longer.

Follow up two hours after posting this review: I got a note fro the company that they would honor the coupon. I don't know if my review spurred them to action. Or maybe the timing was a coincidence.? I'm raising my review from one star to two on the basis of them having taken this action.

January 9, 2026
Unprompted review
Rated 1 out of 5 stars

Customer service sucks

Customer service sucks. Do not respond to emails and have no phone number.
Stuck with $300 voucher instead of refund even though item was returned as per their policy.
Extremely disappointing!

December 31, 2025
Unprompted review
Rated 1 out of 5 stars

Customer service sub-par

A disingenuous
company : kept using weasel words like “expected” for shipping dates .
Arrived much later than promised and did not at all meet my expectations of customer service. AI used liberally, expressing understanding of my “frustration”.
I will never buy anything from them again. Product itself was average and used unflattering cuts.

December 19, 2025
Unprompted review
Rated 1 out of 5 stars

Do not patronize Naadam

This Naadam company has serious customer service issues. I ordered on Nov 30 and here it is January 1. Nothing has arrived. There is no human being to contact. No phone number. Emails are met with an outdated Bot response. Duplicitous and fraudulent. This company is bound for class action litigation. Stay away from Naadam.

January 1, 2026
Unprompted review
Rated 1 out of 5 stars

Would give zero stars if I could

Would give zero stars if I could. Ordered 2 sweaters on Black Friday. Got an "apology" email that they were overwhelmed with orders and my order was delayed. Emailed them on December 22nd trying to locate the Christmas gifts I ordered. They responded that the items "will be shipped December 17th"- I guess they have the ability to go back to the future. I sent a reply that the 17th had passed but no response. AFTER Christmas I got a notification that I was getting a refund for a canceled item. Then I got an email that my other item shipped. Received that sweater on December 29th and then had to pay $11.25 in postage to mail it to my daughter who had already returned home after the holidays. Ridiculous and will never shop here again. Stick with Quince!

December 30, 2025
Unprompted review
Rated 1 out of 5 stars

The customer service at Naadam is…

The customer service at Naadam is non-existent. I ordered 3 sweaters which never got delivered even though I got charged for them. I have been trying to contact customer service for over a week now for a refund with absolutely no response or acknowledgement from them. There is no way to reach an actual person at this company. I would never shop here or recommend this company to anyone.

December 6, 2025
Unprompted review
Rated 1 out of 5 stars

DO NOT order from them

DO NOT order from them. Placed an order 12/8 for Christmas , delivery 3-10 business days , we are now 12/29 and status is still “being prepared”. Read other reviews after the fact , all the same complaint.

December 28, 2025
Unprompted review
Rated 1 out of 5 stars

Ordered $1,500 of items to ship to the…

Ordered $1,500 of items to ship to the UK on 6th December, supposedly shipped on 16th - nothing - contacted customer service who then did the worst thing customer service can do, went dark - these were most of my Christmas presents..international shipping is not always predictable but to go dark and not respond is unacceptable - sad for a company who have historically been brilliant. My Order no 1155592 - if there is anyone in management reading - If you are - you have a great product/compay and so I have to believe you can be better than this!

December 16, 2025
Unprompted review
Rated 1 out of 5 stars

Gift did not arrive in time and no notification given

I ordered a sweater on 12/13 paying for upgraded two-day shipping. It never arrived and I was never notified of a delay. NAADAM is trying to blame fedex, but NAADAM didn’t give the package info to fedex until 12/22. It was picked up on 12/23. So NAADAM took ten days to deliver the sweater to FedEx. What is really egregious is that NAADAM never notified me of the delay and that the gift would not arrive in time. I could have cancelled and made other arrangements.

I reached out to customer service and their response was an anemic “sorry” with no help whatsoever. Be careful if you deal with this company. They have zero customer service and do not appear to be reputable. Also, if you make a single purchase with them, you will receive mountains of spam every day. Buyer beware.

December 27, 2025
Unprompted review
Rated 1 out of 5 stars

Don’t waste your time or money

I cannot rate the quality low enough.
Naadam has completely changed the wool quality, sizing and they have ruined their product. The ‘Original’ is nothing like the original sweater of 2 years ago.
Dont waste your money.
I purchased 6 sweaters which took more than 10 days to be shipped. By the time I received them and looked at the quality the 14 days has passed.
What company would penalize shoppers at Christmas and not allow additional time to return or exchange.

December 3, 2025
Unprompted review
Rated 1 out of 5 stars

Non-existent Customer Service …

I've been waiting 3 1/2 weeks for one sweater but the worst part is you can not reach a human being. There is no telephone number and the emails are responded to by chat bots. Same exact response every single time! Non-existent customer service and ridiculous wait time. I will never buy anything from them again. Ever!

December 22, 2025
Unprompted review
Rated 1 out of 5 stars

Horrible Customer Service

Like many other customers I ordered sweater on Nov 25 for Christmas. Customer service has no phone number & even after 5-6 emails they still haven't shipped order. Asked for refund no reply.

December 22, 2025
Unprompted review
Rated 5 out of 5 stars

Customer service was rough, but I got my items on time.

I was trying to get a christmas present before Christmas. I bought three sweaters. The website advertised I would recieve them before Christmas and I paid an expedite fee to make sure I would get them on time. The tracking later said I would not recieve them on time. I contacted customer service, who basically told me they wouldn't do anything for me, and they didn't do it politely. They did anyway. The shipping was changed and I got the sweaters just on time. I was really unhappy with this company temporarily, but they fixed my problem and the sweaters are nice too.

December 20, 2025
Unprompted review
Rated 1 out of 5 stars

Where can i write a review on their…

Where can i write a review on their website??? The men's sweaters run EXTREMELY small. My son is 6'5' and 166lbs, so very thin and tall, yet the XL sweaters are too much short for him in the arms and torso as well, and there is no extra room in them elsewhere. Haven't ordered the XXL because the size is continuously sold out, yet it seems that even that size would be too small from the looks of the XL sweaters. Beware if you are a taller/larger man, these sweaters are not meant for you unless you like your sweaters skin tight.

December 20, 2025
Unprompted review
NAADAM logo

Reply from NAADAM

Hi there,

Thanks for taking the time to leave a review. As far as site reviews, following receiving your order, a separate email is sent inviting you to review your purchase. Some of our styles are a bit more fitted, while others have a relaxed fit.

We highly recommend using our Find My Size tool on all of our product pages, where you can enter your (or your recipient's) specific measurements. If you're still unsure, our Customer Care team is always happy to help guide you in the right direction as well!

Rated 1 out of 5 stars

Run, do not walk, away from this horrible company

Order was placed on 12/1/25, and Naadam represents that with standard shipping the order would arrive in 3-10 days. Well, here we are nearly 3 weeks later, and the items have not even shipped yet. Customer service is an absolute joke -- most likely some underpaid overseas agent who has no clue what is going on and parrots what she is reading from a script. And now customer service has completely gone dark. Save yourself the headache & heartache and shop elsewhere. Many others are in my position wondering what is going on with their holiday orders. Abysmal company.

December 19, 2025
Unprompted review
Rated 1 out of 5 stars

Led me on for week before just cancelling my order

I ordered 3 sweaters on 11/25. When their status hadn't changed by 12/8, I contacted the company and was told they were just backed up but they would be shipped by the 10th. When their status hadn't changed by the 12th, I contacted them again. This time I got an apology from customer support and some individual also apologizing and saying the should be caught up by Wednesday (12/17) and offered me 20% off on my next order (less off than what was offered in the endless ads they've been sending since I ordered from them). The status hadn't changed by Thursday (12/18). When I went to send them a message again, I noticed that the latest email was an "Urgent" type of ad indicating it was the last day to order for standard shipping to get something by Christmas. I sent another message asking why they thought I would order anything more from them since it didn't look like I was going to get my current order by Christmas. Today (12/19) I got a message where they wrote "Our baaad" under the name of their company that starts the body of their emails. They said one of my items was backordered so they were going to take that off my order and give me a refund for it. Oh and they made up a custom code to use on a future order to get a big whopping $25 off. But right under this email was my PayPal notification that I had just received a refund that was actually the entire amount - they didn't adjust crud, they just cancelled my entire order less than a week before Christmas.

December 19, 2025
Unprompted review
Rated 1 out of 5 stars

Incompetent Retailer

Ordered before Thanksgiving and my order won’t arrive until after Christmas. Unacceptable! This is my first Christmas bringing my fiancée to celebrate with my family, and I now have no gift for her. Wish I had read some of these reviews first.

November 24, 2025
Unprompted review

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