NÓVU Reviews 822

TrustScore 3 out of 5

3.0

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Review summary

Created with AI, based on recent reviews

Looking at 150 reviews, most reviewers were somewhat happy with their experience overall. Many customers appreciate the quality of the products, finding them to be top-notch and stylish, with some even noting that items have lasted a long time. The customer service is frequently highlighted as exceptional, with several individuals mentioning specific staff members who were very accommodating and helpful in resolving issues. Reviewers often describe their ordering process as smooth, with items arriving as expected and sometimes even ahead of schedule. However, some customers also noted significant dissatisfaction with the return policy, finding it inconsistent and difficult to navigate, with issues regarding refunds and store credit. There are also concerns about the quality of some items, with reports of clothing falling apart or being made from cheap materials. Additionally, a portion of people experienced very poor customer service, including unresponsiveness to emails and delays in order fulfillment.

What people talk about most

Product

Customers had ambiguous experiences with product quality, with some reviewers praising the top quality and... See more

Quality

Reviewers mention ambiguous feedback about quality, with many customers praising the excellent and top... See more

Customer service

Clients share ambiguous opinions on customer service, with many reviewers praising the exceptional,... See more

Order

Customers consistently note ambiguous experiences with order, with many expressing significant frustration... See more

Return policy

Reviewers highlight negative aspects of the return policy, with many expressing frustration over prolonged... See more

Reviews shaping this summary

Rated 1 out of 5 stars

Placed an order on 10 April, since the website states shipping within 4-7 business days. Order eventually shipped out one month later. However, it's currently 4 June and I still didn't receive the... See more

Rated 5 out of 5 stars

5* I've used Novu before and the items I pick usually hit first time. This time I ordered ALOT of items and although top quality, they didnt suit me. Being busy i forgot to send back and mis... See more

Rated 5 out of 5 stars

Exceptional customer service. Both Jim & Carla dealt with my order and were fantastic. Replied via email and instagram quick, helped resolve my problem, were understanding. The customer service has ma... See more

Rated 5 out of 5 stars

Really impressive clothing, fantastic fits especially the new summer range. My holiday suitcase is pretty much all Novu! I’ve noticed a real improvement with the level of service recently, which admit... See more


Company details

  1. Clothing Store
  2. Fashion Designer

Written by the company

Founded in 2017, NÓVU is a contemporary ready-to-wear fashion brand born in the United Kingdom and operating worldwide. We specialize in offering ready-to-wear menswear, footwear, and accessories that embody timeless design and cater to the modern-day man. With over 100,000+ happy repeat customers who share our passion for elevated and sophisticated style, our brand ethos is centred around designing high-quality, standout pieces that leave you feeling confident and unique. Our passion for product is at the heart of everything we do, ensuring each piece reflects a dedication to quality, style, and sophistication. Recently, we’ve experienced a significant explosion in growth, which has contributed to some delays and a few less-than-ideal reviews due to high order volumes. We want to assure our valued and potential customers that we are committed to addressing these challenges, improving our processes, and maintaining the high standards you expect from us. If you have any concerns or need assistance, please don’t hesitate to reach out to us at support@no-vu.com—we’re here to help and ensure your experience with NÓVU is nothing short of exceptional.


Contact info

3.0

Average

TrustScore 3 out of 5

822 reviews

5-star
4-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 51% of negative reviews

Typically replies within 1 week

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Rated 1 out of 5 stars

Made an order in October of 2024…

Made an order in October of 2024 returned a few items and have a picture of it being signed for at the warehouse with other packages visable in the background. Multiple emails on a monthly basis with minimal response which what seems like an AI response stating they are trying to locate the parcel. Over £180 owed. Seems like the do it to many customers. Should be reported to trading standards. Order at own risk

October 23, 2025
Unprompted review
Rated 1 out of 5 stars

Gone down hill sadly

As someone who has four pairs of their pleated trousers, the new pleated trousers are literally unusable, I am a 5 ft 6, the length if fine but the pockets are RIDICULOUS, you can not get your hand in them at all it’s obscene.. the material is sooo much cheaper and easy to scag, the waist band will not stay a moment without flipping around inside meaning you have to spend ages fiddling to un-flip the internal band, the draw strings constantly pull back into the waste band as well and they’re not even long enough to use, clearly they’ve tried to do a cheap job on this line not they’ve got a small customer base - such a shame! Worthy of your money back honestly

February 19, 2026
Unprompted review
NÓVU logo

Reply from NÓVU

Hi Oliver,

Thanks for taking the time to leave a detailed review. We appreciate you being a long-time customer and sharing your thoughts, we apologise to hear you’ve experienced some issues.

Our pleat collection has been part of our core range since 2021 and have always been one of our best sellers. Each year, as our commitment to exclusivity, we do update fabrics and retire older versions as we develop new seasonal progressions, but we understand that changes won’t suit everyone. The latest version has been selling well and has had a low return rate overall, but that doesn’t make your experience any less frustrating.

We do take feedback like this seriously, and we’ve passed your feedback to our product team so they can look into it properly.

Thanks again for supporting the brand. If you’d like help with a return or resolution, our customer care team will be happy to help. You can reach us on support@no-vu.com.

All the best,

NOVU team

Rated 1 out of 5 stars

My experience with Novu’s returns…

My experience with Novu’s returns process has been extremely frustrating and unnecessarily prolonged.

I returned two items using their provided return label, which I was charged £5 for. Despite returning the items promptly, weeks passed without any clear resolution. I repeatedly had to chase their support team for updates, and most responses were generic, delayed, or failed to answer the specific questions I asked.

At one point, they stated they were waiting on Royal Mail, but there was no proactive effort to resolve the situation or offer a reasonable timeframe. Even after escalating the matter, I continued to receive vague responses such as “awaiting a decision from management,” with promised timelines repeatedly missed.

What was most disappointing was the lack of ownership and urgency. As the customer, I had fulfilled my obligations by returning the items using their label, yet I was left waiting weeks with uncertainty about whether I would receive a refund or exchange.

Eventually, they agreed to process a refund, but only after persistent follow-ups and the threat of a chargeback.

Overall, the experience was stressful, time-consuming, and not what you would expect from a reputable brand. Based on this experience, I would not purchase from Novu again.

February 17, 2026
Unprompted review
Rated 5 out of 5 stars

Feedback

Asked for next day delivery and the email came back quick and did exactly what I asked for

February 11, 2026
Unprompted review
Rated 1 out of 5 stars

Customer service is non existent

Customer service is non existent. Sent three emails within the month - no reply. Had to contact them via Instagram.

I created a return label within the return window, but due to personal reasons, was unable to return.

I’ve been shopping here for years but now, I’d avoid like the plague. They’re greedy.

EDIT - seems like they responded.

Let's make this clear.

I emailed the correct customer service email (there is only one) on

1. 06/01/2026 - two days aftet the return window expired.

2. I followed up on 14/01/2026 - no response.

3. 03/02/2026 - no response.

They are absolutely bullshitting, not seeing my email, as this is the same email I used to previously speak to them. They are not on top of their customer service, hence this issue.

AVOID.

February 9, 2026
Unprompted review
NÓVU logo

Reply from NÓVU

Hi Mohammed,

We’re sorry to see this review and appreciate the chance to clarify what happened.

Our team picked up your comment via social media and contacted you directly to try and assist. After checking our systems, we’re unable to find any emails sent to our support inbox from you, aside from your social media message, which our team responded to.

You created a return label within the returns window, however the return request itself was made around two months after delivery.

Your order was delivered on 09/12/2025, and by February 2026 the item still had not been returned. Unfortunately, due to the length of time that had passed, we were unable to accept the return in line with our returns policy of 28 days.

We always aim to be fair and helpful, but we also have to apply our policies consistently and within reasonable timeframes.

If you need any further support, our customer care team is always happy to help at support@no-vu.com

Warm regards,

NOVU Team

Rated 5 out of 5 stars

Novu are excellent

Novu are excellent. Bought a few bits from the Black Friday sale ahead of my holiday to Dubai. One of the items wasn’t in stock and was showing delivery at a later date (I’d have been away by then) I reached out to them to ask them to post to Dubai if possible. They said no need and expedited for next day delivery so managed to get it in time before I went away! Secondly, I had ordered a luxe T-shirt which unfortunately came with a quality issue. I requested an exchange for another one as I really liked the T-shirt. Returns process was smooth and received confirmation that my replacement was on the way at no extra charge. Top quality products, even better customer service.

January 26, 2026
Unprompted review
Rated 5 out of 5 stars

The customer service from NOVU is…

The customer service from NOVU is literally second to none, best I’ve ever had in terms of helping the customer and giving them the the best support whether that be, returning items or buying items. I will definitely be buying from NOVU in the near future. Great brand.

January 23, 2026
Unprompted review
Rated 2 out of 5 stars

Lack of information and dodgy selling

I was considering placing an order with this company after hearing positive feedback. However, I was unable to find a size guide on the website, which caused some uncertainty. I am also concerned about the returns policy, as it appears to be inconsistent with the Consumer Rights Act for distance selling. In particular, the requirement for customers to pay return fees for items sent back to the warehouse raises concerns, as does the lack of clarity around refunding postage costs. Based on these issues, I have decided not to proceed with a purchase at this time.

January 22, 2026
Unprompted review
Rated 5 out of 5 stars

Top quality service from Jim at NOVU support

I love this brand, and have been ordering from them for years. At the back end of 2025, I was in Australia and ordered a parcel from the UK. Unfortunately, the items were slightly too small for me so I got in contact with the Nova Support team to understand my options. Due to the extremely high cost of sending parcels from Australia to the UK, I requested to return the parcel 3 months after it has been delivered on the basis the tags would still be on the items, and they were unused. Jim from NOVU support was EXCELLENT. He assured me that this was possible, and to return the parcel when I returned to the UK. The parcel has since been returned, and my store credit has been issued. Top class customer service from NOVU and Jim in particular. Thanks guys, one of many ways to keep loyal customers!

January 19, 2026
Unprompted review
Rated 5 out of 5 stars

I recently ordered the grey cosy knit…

I recently ordered the grey cosy knit set. I had to exchange with a different size, unfortunately it was out of stock. Jim gave me options to return back the item or wait on. He kept me up to date at every stage if the item would return. Thankfully it did as the set is a masterpiece. Jim's customer service was excellent, efficient, and polite. I am very happy with my set and the other 2 sets i purchased recently. An excellent brand which definitely stands out from the rest. Kevin Mc

January 19, 2026
Unprompted review
Rated 5 out of 5 stars

10/10

was my first time shopping with Novu, I have seen them all over my socials for a while and always wanted to, so when I saw the sale prices I couldn’t resist! Ordered a bunch of fits and incredibly impressed with the quality. Some of the items just weren’t for me, so returned and got a quick refund. However majority I loved and will certainly be shopping with them again 10/10
Dean

December 26, 2025
Unprompted review

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