I recently had a my first yearly retouch microblading treatment with El, and the overall experience was wonderful. El confirmed to be a true professional who provides an incredibly high-quality servic... See more
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Love my eyeliner SPM from El! She took so much time to walk me through the process and we did not start until I was completely happy with what we had planned- and she was so patient with me tweaking b... See more
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I cannot recommend El highly enough for eyebrow microblading. El’s attention to detail is second to non and the careful time and consideration that El is so relaxed and happy to give, put me complet... See more
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I had my brows done at Perfect Definition and I’m so happy with the results! The whole experience was professional, clean, and relaxing. El really listened to what I wanted, shaped my brows perfectly,... See more
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Company details
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El is a multi-award-winning Practitioner, with 33 national and global awards up to date in the fields of Microblading, Permanent Makeup, Scalp Micro Pigmentation (SMP), Medical Tattoo / Medical Micropigmentation she is a widely recognised as a leading expert in cosmetic and medical tattooing, both in UK and internationally. El is also a judge, demonstrator, speaker, and educator at UK and global conferences and events. Several of her articles for the PMU industry have been published by the Society of Permanent Cosmetics Professionals (SPCP) & Team Micro, as well as Safety in Beauty. El Truchan is also the owner of: • Perfect Definition • Scalp Micro Definition • Perfect Supplies PMU & Tattoo • and co-owner together with Natalia Kwiecinska of Perfect Definition Academy El holds an international accreditation and is a member of SPCP and Royal Society of Medicine. She has been a full-time Practitioner in the field of Permanent Cosmetics since 2014 and has been an educator since 2016. She has trained for the most prestigious academies: Nouveau Contour & KB Pro for 7 years. El's expertise lies in exploring less-covered and less-known areas of permanent makeup while pioneering advanced techniques within the industry. She has a special focus on male eyebrows treatments, including microblading and permanent makeup solutions, demonstrating leadership by example and pushing boundaries to elevate the standards of the field. Additionally, she is at the forefront of developing innovative approaches, particularly in medical tattooing and restorative treatments like webbed toes and lost finger-nail and toenail medical tattooing. Her commitment to safety has been recognised with one of the industry's most prestigious awards: Safety in Beauty - Best PMU Practitioner 2023. El's original background is in the financial industry, where she worked as a stockbroker in London (2006-2014). Because of her professional background, she understands how to deliver well-created courses to people from all backgrounds. ACHIEVEMENTS: • Demonstrator @ UKPMU Conference April 2025 (upcoming) – Male Eyebrows (live) • Speaker and Judge @ CISMN Monterrey Mexico (upcoming) 2025 • Ambassador @ Brazil Grandslam PMU Conference & Championship Nov 2024 and Live Speaker 2025 • Speaker and Demonstrator at Meeting of Minds, Team Micro SMP Conference October 2024 in NY (live) • Demonstrator @ WULOP Ireland Sep 2024 (live) – Male Brows • Speaker and Demonstrator at PMU Indonesia Festival August 2024 (live) - Male Eyebrows • International Judge & Ambassador at ACPF ASIA Live July 2024 (live) • Demonstrator at PMU WORLD STARS in Poland (live) Warsaw April 2024: Male Eyebrows • Demonstrator at UK PMU Conference: Freckles & Beauty Spots : London September 2023 • Speaker, Demonstrator and Judge at Meeting of Minds, Team Micro SMP Conference 2023 in Manchester (live): - Live Demonstration of Male Eyebrows Microblading & PMU - Speaker: Unlocking the Path: Expanding from SMP to Other Male Treatments • Speaker at WULOP Ireland 2023 (live) – Topical Anaesthetics • Speaker at Team Micro Online 2023 – X Files Archives: The Mystery Behind the Topical Anaesthetics (online) • Speaker at AAM 2023 (online) Webbed Toes Separator Medical Tattoo • Demonstrator of the Webbed Toes Medical Tattoo on PMU Worlds UK June 2023 (online) • Judge at the 5th Worldwide PMU Festival Japan 2023 (live) • Demonstrator of Male Eyebrows procedure at Meeting of Minds by Team Micro, Global Conference and Awards October 2023 (live) • Judge at the January 2023 PMU STAR Awards: Facial Features Restoration category (online) • Speaker & Demonstrator: Male Microblading @ Team Micro LIVE SMP & PMU global Conference 2022 (online) • Judge at Time to Shine UK - Permanent Makeup Competition & Awards 2021 by PMU Circle (live) • Speaker at the Meeting of Minds International Scalp Conference 2021 - Infection Control (online) • 2015, 2016 & 2017 - Live Demonstrator at Excel London & Olympia Beauty Shows for Nouveau Contour & KB Pro AWARDS: • Finalist Top 10 Global Best Natural Hairline – Meeting of Minds Awards 2024 New York • Winner of BSA 2.0 ACPF Global Top30 Beauty Success Award 2024 • Winner of Safety in Beauty Awards - Best PMU Practitioner 2023 • Winner of English Hair & Beauty Awards 2022 unbeaten 3 years champion – Permanent Makeup Specialist of the Year • Finalist Best Beauty Business of the Year 2022 - Safety in Beauty Awards • 1st place GOLD Winner Microblading Specialist of the Year 2022 – British Hair & Beauty Awards 2022 • 1st place GOLD Winner Permanent Makeup Specialist of the Year 2022 – British Hair & Beauty Awards 2022 • 2nd place Silver Winner Scalp Tattoo Expert of the Year 2022- British Hair & Beauty Awards 2022 • 2nd place Silver Winner Medical Tattoo Expert of the Year 2022 – British Hair & Beauty Awards 2022 • 3rd place Bronze Winner Aesthetic Tattoo Artist of the Year 2022 – British Hair & Beauty Awards 2022 • Runner up Medical Nipple Areola Tattoo Artist of the Year 2022 – UK PMU Conference & Awards 2022 • Winner of Highly Commended Award: Best Beauty Business of the Year – Safety in Beauty Awards 2021 • 1st place GOLD Winner Microblading Specialist of the Year 2021 – British Hair & Beauty Awards • 2nd Place SILVER Winner Permanent Makeup Specialist of the Year 2021 – British Hair & Beauty Awards • Winner of London Prestige Awards 2020/2021 – Medical Micropigmentation Clinic of the Year • Winner 3rd place Medical Areola Micropigmentation Artist of the Year 2021 UK ( MPUK21). • Winner 3rd place Medical Micropigmentation Specialist of the Year 2020 – The British Aesthetics Awards • Triple Finalist in the Micropigmentation UK (MPUK20) Awards in Scalp Micropigmentation, Areola Tattoo and Microblading categories • Winner of English Hair & Beauty Awards 2019 – Permanent Makeup Specialist of the Year 2019 • Winner of London Prestige Awards 2019/2020 – Permanent Makeup Clinic of the Year • Winner of London Hair & Beauty Awards 2019 – Permanent Makeup Specialist of the Year 2019 • Finalist in the Official Makeup Awards 2019 – Permanent Makeup Specialist of the Year • Highly Commended Permanent Makeup Specialist of the Year 2018 – London Hair & Beauty Award 2018 Published Industry Author by SPCP and Team Micro Key fighter for rights for showcasing the Medical Nipple & Areola tattoo treatments on social media platforms. It was previously banned by Facebook and Instagram until our most recent protest where the agreement was achieved of allowing Artists to post their transformations on their accounts.
Contact info
Salisbury House, 29 Finsbury Circus, EC2M 5QQ, London, United Kingdom
- 02080221267
- info@perfectdefinition.co.uk
- perfectdefinition.co.uk
El is an amazing artist who transforms…
El is an amazing artist who transforms faces with a surgical precision, sense of symmetry and a touch of perfection. No-nonsense approach to the medical requirements in the process. The aftercare puts true care on the forefront and ensures the healing process is well-monitored. The incredible dedication to the client and focus on the end results is what makes El exceptional in her field.
March 27, 2023
Unprompted review
Reply from Perfect Definition
Thank you for such an amazing review!
El is just amazing
El is just amazing
Very caring and does a great job of making you feel at ease.
I have been going to El for my eyebrow Microblading since 2018 and would never go anywhere else.
My treatment lasts for almost 2 years !! Worth every penny
March 14, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for the lovely review and always a pleasure seeing you!
Very professional and knowledgable
Very professional and knowledgable. I’ve returned for a beauty spot multiple times now and always happy. Thank you El!
March 13, 2023
Unprompted review
Reply from Perfect Definition
Thank you for the kind review, always a pleasure!
Artistry with the highest standards…
El is an artist with the highest professional ability. I've had a total of three treatments over three years now and I can say with confidence that I am always very pleased with the results. I come from a healthcare background and I have very high standards which El can always meet. I can't recommend enough. Thank you El
March 7, 2023
Unprompted review
High standards and professionalism
High standards and professionalism. Best choice in this field.
March 3, 2023
Unprompted review
Reply from Perfect Definition
Thank you for the kind review!
Perfect as always
I have been going to see El for eyebrows microblading for many years now and the result is always perfect and long lasting! El is very friendly and attentive. My visit earlier this week was the fourth time I went to see her and despite that she didn’t skip any steps and explained everything in details. I trust her and her advice and I would 100% recommended El to any of my friends or family!
February 21, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review and what a pleasure seeing you! Hope to see you next year!
Great experience on touch up
Went for my annual microblading session yesterday, El was amazing as usual, super friendly, helpful and nice. Did a great job with the touch up and was nice enough to help me with slight changes compared to the original session.
Super happy and recommend her to all!
Love my eyebrows
February 23, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for your kind review! Always great pleasure seeing you!
I am very happy returning customer
I am very happy returning customer. El is the best in this industry. I had my eyebrows done with her last year and recently had top up. Everyone makes comments to me about my eyebrows. They looks very natural and perfect. Thank you very much! I personally highly recommend El.
February 16, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review! Im so glad you have chosen me!
El is an artist
El is an artist. I usually have very thin eyebrows and that is why I opted for microblading. El has given me brows that not only look real but that also complement my face. The new shape will last for approximately a year before having to get a top up, but the colour begins to fade after some months. I was still able to follow the outline with make up though and this made things a lot easier!
February 6, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for the lovely review! Absolute pleasure to see you again!
Microblading....never looked back
I have recently had my third micro-blading treatment with El, and each time I cannot rate highly enough. El carefully takes me through what to expect before, during and after treatment, and comprehensively takes me through the aftercare routine each time to ensure the best results. As soon as I saw my eyebrows for the first time, which El was careful to design to my exact requirements, I felt 10 years younger and loved the result. I now revisit every year or so to keep my eyebrows maintained and looking fabulous.
February 9, 2023
Unprompted review
Reply from Perfect Definition
Thank you for an amazing testimonial! Always a pleasure seeing you!
El always amazes us with her smile and…
El always amazes us with her smile and hers impeccable behaviour. I am always satisfied with her services.
February 2, 2023
Unprompted review
Reply from Perfect Definition
Thank you for the kind review! Always a pleasure!
Strongly recommended for eyebrow microblading
I would strongly recommend El, she is extremely skilled at her job and her work is always completed to a very high standard. I have been a regular after first having microblading on my eyebrows in 2019, and have been back every year since for a touch-up. El is very professional, and in addition to explaining everything very clearly during the appointment, she always checks in aftewards to make sure the area treated is healing properly. Strongly recommended!
January 31, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review! Always an absolute pleasure seeing you!
Perfect
El takes eyebrows very seriously, and she expects you to too. Expect a slightly higher price point, a 2 hour initial appointment, and v strict aftercare (no sweat or water near your eyebrows for at least 12 days). But when you consider what Microblading is - a face tattoo, essentially - you’ll be glad you went with the serious practitioner. My eyebrows are natural, flawless, and perfectly suited to my features. I can’t stress how talented El is. I wouldn’t dream of going anywhere else.
November 14, 2022
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review and it was an absolute pleasure meeting you and creating your brows!
Best microblading around
I am now a regular with El! Originally got my eyebrows micro bladed with her in 2019 and have been back for yearly top ups ever since! El is always highly professional, very informative and incredibly skilled. I adore my eyebrows and always get comments on how good they look. Thank you El!
February 2, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review and always a pleasure seeing you!
Outstanding professional service from…
Outstanding professional service from the consultation to the finished treatment.
Great explanation of the entire procedure and after care.
Always checking up on client regularly to see how the healing process is going on.
I highly recommend El and her trustable team!
Cannot be more happy with my new eyebrows, my face has a new "light".
Thank you
January 30, 2023
Unprompted review
Reply from Perfect Definition
Our absolute pleasure and thank you for such a kind review!
I would definitely recommend El she is…
I would definitely recommend El she is very professional I had powder brows done They are a great colour and shape. Very pleased. Will definitely be using her in the future.
December 1, 2022
Unprompted review
Reply from Perfect Definition
Thank you so much for a kind review! It was my pleasure!
Kind, Delicate and Professional
El Made me feel at ease straight away.
She has a very good eye of what suits your face and ensures that the result is what you want.
El is so friendly and accommodating and always follows up to make sure healing process is going well.
Big game changer for me, I can not recommend her enough.
January 25, 2023
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review. It was an absolute pleasure!
Instant facelift with the perfect eyebrow shape!
El is always the consummate professional - she takes time to understand the effect you're looking for and has an amazing eye for the perfect shape. I had my eyebrows done and wanted a thicker, straighter shape - I wasn't expecting the change to make such a difference to my face! I look much younger and the extra weight in my eyebrows has made my eyes look more open. I can't recommend El enough - she's so talented and the whole experience was fantastic from start to finish. I would never go anywhere else to get semi-permanent make up done.
December 7, 2022
Unprompted review
Reply from Perfect Definition
Thank you so much for an awesome review and always pleasure seeing you!
Excellent !
I have been a client of El’s for 4 years and have eyebrow microblading and eyeliner and lip tattooing. I am from a medical background and I am always impressed by El’s clinical knowledge. She ensures a clinical environment to medical standard, explains procedures thoroughly and provides excellent aftercare support. On top of this , she has an excellent eye for detail and I always get compliments on my permanent make-up. It has given me so much confidence. I would happily recommend this service.
December 5, 2022
Unprompted review
Reply from Perfect Definition
Thank you for your kind review and always an absolute pleasure seeing you! See you next year!
She is perfect
Thanks to her, my eyebrows have become very beautiful.
She is really perfect!
And she was able to receive the treatment with peace of mind because she explained each step carefully. I look forward to seeing her.
December 5, 2022
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review! Always a pleasure and see you next year!
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