PHOTOWALL Reviews 

5,867
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 503 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the product quality, noting its thickness, vibrant colors, and overall premium feel, making installation easier and more durable. Many appreciate the innovative designs and the ability to customize orders, which arrive quickly and are well-packaged. The ordering process is generally described as easy, and the provided tools and numbered panels significantly assist with application, leading to stunning results. However, some people were dissatisfied with the peel-and-stick wallpaper, reporting issues with lifting edges, visible seams, and the ink smudging or coming off with moisture. A few other people also felt that custom prints sometimes arrived pixelated or blurry, and there were occasional problems with incorrect sizes or colors compared to samples.

What people talk about most

Product

Customers had positive experiences with product, praising its high quality, vibrant colors, and realistic... See more

Quality

Customers consistently note positive experiences with quality, often describing products as high quality,... See more

Order

Reviewers mention positive feedback about the ordering process, often highlighting its ease and the great... See more

User experience

Consumers generally report a positive user experience, highlighting the high quality of the product and the... See more

Delivery service

People report positive experiences with delivery service, frequently praising the fast and efficient... See more

Reviews shaping this summary

Rated 5 out of 5 stars

My choice of wallpaper was perfect, and Photowall did a fantastic job. I don’t understand, however, the benefit of adding 2-5 inches extra in width and length to the order. My project is not coverin... See more

Rated 5 out of 5 stars

I am very impressed with this wallpaper! The quality is outstanding. It’s nice and thick, which made it much easier to put up than other peel and stick wallpapers I’ve used. The pattern is beautiful,... See more

Rated 5 out of 5 stars

Excellent customer service, and beautiful, quality wallpaper. The best peel and stick I’ve ever worked with! I want more in my home now😍 No tearing or creasing, and super easy to peel and re-stick if... See more

Rated 5 out of 5 stars

Customer service was incredible. I was worried with the company based in Sweden. No Fears, all went smoothly. I ordered a custom size from a pattern that was one of the selections. Julius who he... See more


Company details

  1. Wallpaper Store
  2. Decoration and Interior Design Store
  3. Poster Store

Written by the company

Wall Art by Passionate People. You'll find the perfect wallpaper and prints for you in our collection. We are passionate about helping you transform your home to reflect your personality.

Photowall

Written by the company

Highest quality
Our wall murals and canvas prints are of the highest quality in terms of materials and printing. They are environmentally friendly, fire-retardant to Swedish standards, and do not fade in sunlight. Wallpaper paste is always included.
100% customer satisfaction guarantee
If you are not satisfied with your order, you have the right to return it within 30 days, whatever the reason. The fact that the product is unique, with your own image and measurements, makes no difference. We will either replace your wall mural or canvas print with another one or refund the full purchase price within 30 days.
Free shipping, fast delivery
Shipping is always free and received orders are dispatched within 1-4 working days.
Customise your motif
We have more than 25,000 motifs to choose from in our range – and they can all be resized to fit your wall. If you still can’t find what you’re looking for, you can use an image of your own.

100% guarantee

Fast and free shipping!

Fast and free shipping!
We want all our customers to be satisfied. Just return your order within 30 days if you are not satisfied and we'll give you a refund.

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

6K reviews

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4.5

All reviews

(5,867)

495 reviews in the last 12 months

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Rated 1 out of 5 stars

100% False advertisement

I am extremely disappointed with both the product quality and the customer service from Photowall.

We specifically chose the peel-and-stick wallpaper because we live in a rental property. The whole reason for paying extra for this option was because it was advertised as easy to apply and, more importantly, easy to remove without damaging the wall.

At first, we loved how it looked. However, after only around 30 days, the wallpaper already started peeling off the wall by itself. We could not believe it, especially considering how expensive it was and how positive the marketing and reviews seemed.

When we contacted customer service, instead of helping us, they immediately tried to make it our fault. They asked endless questions about the condition of the wall, whether it had been painted correctly, what type of surface it was, and so on. I explained multiple times that this is a brand-new wall, only a few months old, in perfect condition, and there were absolutely no issues before applying their wallpaper.

Eventually, they agreed to refund us, but only if we removed the wallpaper completely and destroyed it. That is when the real disaster happened.

While removing the wallpaper exactly as instructed, it completely destroyed our walls. Large sections of paint and wall surface came off with it. The damage is far beyond what anyone would expect from a product that is heavily advertised as removable and damage-free.

I sent them photos of the damage and asked how a product marketed for rentals and easy removal could leave walls in this condition. Once again, they blamed the wall, the paint, the surface, and anything else they could think of instead of taking responsibility.

This experience has cost us a huge amount of stress, time, money, and now repair costs for damaged walls in our rental property.

Stay away from this company.They are big fraud!

April 5, 2026
Unprompted review
PHOTOWALL logo

Reply from PHOTOWALL

Hi Rina, thank you for your review.

I'm truly sorry to read about your experience and understand how upsetting this situation must have been, especially after the issues you encountered during removal.

We take feedback like yours very seriously. Our Peel & Stick wallpaper is designed to be removable, but its performance can vary depending on wall preparation, paint type, curing time, and surface conditions. This is why our team asks detailed questions about the wall and paint—our intention is not to place blame, but to understand the situation and provide the most accurate support possible.

Regarding the refund process, I can see that you have been in contact with customer service about this and the refund has been arranged, so please don’t hesitate to follow up if you have any further questions or need additional assistance. We're here to help.

Again, thank you for your review, and have a nice day.

Best regards,
James
Photowall

Rated 1 out of 5 stars

Very Dissappointed

It took forever to come and then I couln't use it! The image quality was so poor you cannot see what it is. I payed a lot of money for this and it is for my store. Now I have nothing on my wall for my grand opening.

March 31, 2026
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Reply from PHOTOWALL

Hi Amanda, thank you for your review.

I sincerely regret the delay in delivery and am especially sorry to hear that the image quality did not meet your expectations, particularly with your store’s grand opening approaching.

Although, they are printed on high quality non-woven material made to be durable and easy to work with.

Please know that you can always order a printed sample before placing your full order. This will give you an idea of what the wallpaper quality would look and feels like up close.

Regarding the delivery, I can see that your wallpaper was delivered 8th business days from when you placed the order.

Please note that from when the order is placed, we print and send it in 1-3 business days and 4-7 business days Standard delivery.

This is not the experience we want our customers to have, and we would very much like the opportunity to review your case and find a solution. I will contact you within the day and make sure to resolve this for you.

Again, thank you for your review, and have a nice day.

Best regards,
James
Photowall

Rated 2 out of 5 stars

I was sent the wrong size

I was sent the wrong size. I was also sent a sideways application.
Very expensive and a waste of money. I’m out almost 700$ . Devastated

March 30, 2026
PHOTOWALL logo

Reply from PHOTOWALL

Hi Mateo, thank you for your review.

We’re very sorry to hear about your experience and understand how frustrating this must be.

To clarify, all of our wallpapers are printed in a vertical layout, not horizontally. The orientation shown on our website reflects exactly how the design will be printed. We always recommend reviewing the preview carefully before placing an order to ensure it meets your expectations.

We can see that one of our colleagues is already assisting you with this matter. Please feel free to continue the conversation with us so we can look into your case further and work toward a resolution.

Best regards,
Gab
Photowall

Rated 5 out of 5 stars

Blown away by the quality of this…

Blown away by the quality of this wallpaper. It definitely feels premium. I've never had wallpaper stick so easily to textured walls before. Very impressed. Customer service is also excellent. I will definitely be purchasing again soon!

March 27, 2026
Rated 1 out of 5 stars

James

James, then I listen and he was over talking me while I was trying to explain to him how I ordered two pieces of 24 x 36. It was just poor customer service.

March 30, 2026
PHOTOWALL logo

Reply from PHOTOWALL

Hi Jasmine, thank you for your review.

I'm sorry to hear if the service provided did not live up to your expectations.

We print the wallpaper in the dimensions that you enter on the website and depending on the width of the wallpaper, part of the final panel may be left white. Our murals are printed on panels that are always 45 cm or 17.7 inches wide. This information is posted on our website and I am sorry If you feel that this was not clear when you placed your order.

So, for example, if you order 24 inches in width, the wallpaper will be printed on 2 panels, 1 fully printed, and 1 partially printed.

I can see that the return and refund for you is already in process so feel free to make a follow up if you have any further questions.

Again, thank you for your review and have a nice day.


Kind regards,
Angelica

Rated 5 out of 5 stars

Customer service was incredible

Customer service was incredible. I was worried with the company based in Sweden. No Fears, all went smoothly.
I ordered a custom size from a pattern that was one of the selections.
Julius who helped with the details of design was amazing and patient!
Thank you Julius and amazing project couldn’t have done it without your help.
I highly recommend Photowall it’s a quality product and customer service.

March 26, 2026
Rated 5 out of 5 stars

Excellent quality as usual

Excellent quality as usual, so prompt, great service. The premium matte is much easier to install than the standard paper. Definitely worth the small extra expense.

March 31, 2026
Rated 5 out of 5 stars

I ordered a section of a large mural…

I ordered a section of a large mural print to see how it would look close up - the paper quality was really nice and the print resolution was better than expected. Pretty fast shipping too. Will order again.

March 26, 2026
Rated 5 out of 5 stars

Beautiful

This was my first time setting wallpaper. The how to guide really helped but it was definitely tricky. I wanted to do a section of my wall so it would look like a photo and I’m very happy with how it came out! I added a peel and stick frame around it as well :)

March 25, 2026
Rated 1 out of 5 stars

You sent me a massive roll of paper…

You sent me a massive roll of paper with only a little bit of actual printed wall paper. The entire roll expect the end was white

March 18, 2026
PHOTOWALL logo

Reply from PHOTOWALL

Hi Josie, thank you for your review.

I'm sorry to hear about your experience and understand your concern.

Our wallpapers are produced with additional white margins at the beginning of the roll to protect the printed sections during production and packaging. The printed wallpaper panels are located further along the roll and are intended to be separated according to the panel markings.

If you are unsure whether your roll contains the full printed design, we would love the opportunity to resolve this for you. I will contact you within the day and make sure to resolve this for you.

Again, thank you for your review, and have a nice day.

Best regards,
James
Photowall

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