Red.co.uk Reviews 418

TrustScore 5 out of 5

4.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their professionalism, patience, and helpfulness, making the process of obtaining life insurance clear and stress-free. Many people highlight the excellent customer service, noting that advisors take the time to understand individual needs and explain complex information in an easy-to-understand manner. The overall service is frequently described as efficient, easy, and reassuring, with consumers appreciating the smooth user experience and the ability to find affordable policies tailored to their specific requirements. However, some customers also noted issues with customer service, describing it as poor or inconsistent. A few people felt that the company was pushy in trying to switch them to new policies, regardless of their current coverage, and others mentioned that the company was not consistent in following through with their commitments.

What people talk about most

Staff

Reviewers mention positive feedback about staff. Customers consistently praise the staff for being helpful,... See more

Customer service

Customers consistently note positive experiences with customer service. Many reviewers praise the... See more

Service

Customers had positive experiences with service. Many reviewers praised the professional, friendly, and... See more

User experience

People report positive experiences with user experience. Customers consistently highlight the ease and... See more

Price

Clients share positive opinions on price. Many reviewers found the pricing to be very reasonable and... See more

Based on these reviews

Rated 5 out of 5 stars

I am very satisfied with the service provided by Red.co.uk. The advisor truly took the time to understand my circumstances and what I want to leave behind for my daughter. He clearly explained all t... See more

Company replied

Rated 5 out of 5 stars

My life insurance was so easy to get Noah was so helpful! So genuine and really helped me understand how my policy will work, as a young mum and wanting to leave something to help my child in the futu... See more

Company replied

Rated 5 out of 5 stars

Really appreciated the call from Kieran today, much prefer talking things through than the online process, he was fantastic! I feel he helped point me in the right direction with my insurance and made... See more

Company replied

Rated 5 out of 5 stars

Kieran was incredible during our entire conversation. He made sure I was understanding everything. When I told him where I am from, he made a quick research about my country and made feel comfortable... See more

Company replied


Company details

  1. Insurance Agency
  2. Insurance Broker
  3. Life Insurance Agency
  4. Term Life Insurance Provider Company

Written by the company

Red.co.uk provides fair and affordable life insurance just for parents.


Contact info

4.9

Excellent

TrustScore 5 out of 5

418 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 11% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

made life insurance easy

They guided me through the whole process of getting life insurance and critical illness cover. The person I spoke to on the phone was knowledgeable and happy to repeat things or clarify and answer any questions I had. The whole process was smooth and straightforward.

December 3, 2025
Unprompted review
Rated 5 out of 5 stars

Super helpful

Super helpful. Very clear information. Helped solve a dilemma/issue I’ve been needing to sort for ages

December 3, 2025
Unprompted review
Rated 5 out of 5 stars

Easy process, all options given.

I requested a quote for life insurance online. After entering my details I received a call, and we went through the evaluation process. Everything was explained clearly and concisely, with all options given.
The advisor was attentive, understanding and ‘human’.
Cover started as soon as I accepted the quotes.

December 2, 2025
Unprompted review
Rated 5 out of 5 stars

Really thorough

Really thorough, had the banter along the way to stop me getting bored, great member of staff, made me feel comfortable and made the process easy

December 1, 2025
Unprompted review
Rated 3 out of 5 stars

Long call

Long long call, can’t do if rushed, carried on asking questions even when they can hear a baby crying and you’re trying to settle, call lasted way over an hour

December 1, 2025
Rated 5 out of 5 stars

Service was really great

Service was really great, very professional and no pressure, gave me time to consider my options and my budget. Really appreciate the calm and relaxed conversation.

November 28, 2025
Unprompted review
Rated 5 out of 5 stars

Superb customer service!

The customer service was superb and the caller remained professional throughout.
He gauged the conversation perfectly and made me feel very comfortable when asking the more personal questions.

November 25, 2025
Rated 5 out of 5 stars

Friendly, professional service.

Can't fault the gentleman who handled my inquiry and ultimately got it all sorted for me. Very personable and professional throughout, explained everything clearly and concisely. Would definitely recommend.

November 20, 2025
Unprompted review
Rated 5 out of 5 stars

Worth every second.

The process was long but it’s given me piece of mind for my children in the future. Lincoln was fantastic on the phone and really helped me understand every detail of my policy. I’m very happy with my policy. Thank you 😊

November 18, 2025
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look