Selkiehaircare Reviews 

174
•
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Looking at 91 reviews, reviewers overwhelmingly had a great experience with this company. People genuinely love how soft, shiny, and healthy their hair feels after regularly using these innovative, eco-friendly products that significantly reduce plastic waste. Consumers frequently mention the helpful customer service and how easy it is to manage subscriptions or mix the formulas at home. Some reviewers were not happy with the overall formula, mentioning that it left their hair feeling dry, brittle, or difficult to brush out. A few customers also noted that the shampoo does not lather properly, meaning they had to use a large amount of product per wash.

What people talk about most

Product

Customers had positive experiences with product, often highlighting the eco-friendly powder-to-liquid concept... See more

Quality

Customers consistently note positive experiences with quality, highlighting that the shampoo and conditioner... See more

User experience

People report positive experiences with user experience, noting that ordering, mixing the powder with water,... See more

Customer service

Consumers find customer service to be exceptionally delightful, frequently praising the prompt, helpful, and... See more

Value for money

Reviewers express general satisfaction regarding the value for money, noting that the product is well worth... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Great experience from selkie hair products. Refills arrive quickly after ordering and well packaged.The shampoo is suiting my menopausal hair and I am able to go alot longer inbetween washes. I think... See more

Rated 5 out of 5 stars

Purchased the starter kit and I'm loving how my hair feels and looks. Both the shampoo and conditioner are really helping my damaged hair (blonde and brittle). I'm also so impressed with the brand and... See more

Rated 5 out of 5 stars

I love that I dont through away shampoo or conditioner bottles anymore, and also than the environmental impact of transport is minimised as its sent as a power. The smell is really good, its cruelty f... See more

Rated 5 out of 5 stars

Customer service is always really helpful and quick to reply. The shampoo & conditioner make my hair feel amazing and as someone with wavy/frizzy hair it makes it feel much smoother and straighter in... See more



Contact info

4.3

Excellent

TrustScore 4.5 out of 5

174 reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 27% of negative reviews

Typically replies within 1 week

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4.3

All reviews

(174)

88 reviews in the last 12 months

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Rated 4 out of 5 stars

Amazing, but spenny

Absolutely love the product itself, I find the shampoo so cleansing yet nourishing! I just wish it went a little further - as sharing between two of us, I tend to run out within 1.5 weeks or so and am spending quite a lot on refills.

March 4, 2026
Rated 4 out of 5 stars

Using for 3 months

My honest review after using for 3 months (fine, straight hair).
I didn't like it at first but grown to love it. It just took some time for my hair to get used to the formula. Now that it has, my hair definitely isn't getting greasy so quickly and feels a lot healthier. I do think that the instructions for the conditioner aren't great for someone with fine hair as it's much to heavy and weighs down your hair, but if you put more water in it than instructed it works really well. It also smells great!

March 15, 2026
Unprompted review
Rated 5 out of 5 stars

Really impressed, my hair feels and looks great!

Really impressed with these products. My hair feels great after using the shampoo and conditioner, shiny and soft to touch, my hair is normally dry from colour and bleach so it takes a lot to make it look healthy. I highly recommend Selkie, I’ve tried lots of different products but this works better than many alternative expensive hair products. I’ll definitely be purchasing on repeat.

March 12, 2026
Unprompted review
Rated 5 out of 5 stars

On my first month and I am

On my first month and I am
Already hooked!! My hair is soft, silky and shiny. Shamphoo and conditioner smell lovely, great texture and I love the pump action bottles. Pleased to be also help eradicate single use plastics!! A big thank you from me ❤️🌎

February 23, 2026
Unprompted review
Rated 5 out of 5 stars

Changed my hair game for good! ⭐⭐⭐⭐⭐

I wanted to give Selkie a good go before I wrote my review. It's been over a month now and wow, I honestly can't believe how amazing these products are. I have fine hair, which goes flat and greasy really fast, but Selkie gives it natural volume, doesn't weigh it down, and I've been able to go longer between washes, which I never thought would be possible! My hair looks and feels so healthy. Idk what magic you've put in these but consider me well and truly hooked, you've changed my hair game completely. I'm so happy I found Selkie! I would love a travel set, and would love if you had some kind of dry shampoo for a quick refresh on in-between days. Or would it be possible to put your formula in soap bar form for travel? I can't wait to see what you come out with in the future!! You are amazing Selkie!! I cannot urge you enough to try this.

February 20, 2026
Rated 5 out of 5 stars

Lovely customer service

I’ve written before about how much I like the product, but now I also want to say how lovely the customer service is! I had some issues with receiving my product one month due to problems with the courier. Selkie replied to my email really quickly and immediately sent out replacements twice (as my parcel never made it to me twice). They were lovely throughout the whole thing and weren’t defensive or anything like that, just sent the replacements out no questions asked. It gave me confidence that I was supporting a lovely small business with good people behind it who are willing to work hard to keep customers!

January 30, 2026
Unprompted review
Rated 5 out of 5 stars

Glad I gave Selkie a go.

I’m 44 and have been dealing with hair thinning due to menopause, so I was unsure about trying Selkie after seeing it on Instagram. I didn’t think it would suit my hair, but I’m really glad I gave it a go.

My hair feels thicker and softer and looks healthier overall. I also have very sensitive skin and usually react to shampoos and conditioners, but I’ve had no issues at all with Selkie. I’ve just received my first refill and won’t be going back to supermarket or expensive salon brands. I do need to brush the conditioner through in the shower, which isn’t a problem. I’d definitely recommend it.

January 29, 2026
Unprompted review
Rated 5 out of 5 stars

Highly recommend for ethics and product

I have the most faddy hair ever, fine and textured. When you use this it doesn’t really feel like it’s doing anything, shampoo or conditioner but I’ve had the shiniest best condition hair I’ve had in years and other people are noticing. Take a leap of faith, support a small British company. Well done Selkie, I’m loving it x

January 27, 2026
Unprompted review
Rated 3 out of 5 stars

I really wanted to love this product

I really wanted to love this product. The concept, the female owned aspect and the fact it is zero waste but the more I use it the more my hair feels sticky and heavy and then just greasy. My partner used it and felt the same. Maybe we are doing something wrong and there is a simple fix but unfortunately we can't continue using this product which means there's lots of wasted shampoo now.

January 5, 2026
Unprompted review
Rated 5 out of 5 stars

10/10 - Brilliant shampoo and conditioner

Really pleased with my Selkie experience! From receiving my starter pack, it was simple to mix the powder with water to create the shampoo and conditioner. I have tried natural shampoos before but not found great results, however when I use Selkie, I am left with lovely clean and conditioned hair. I would definitely recommend!

January 9, 2026
Unprompted review
Rated 5 out of 5 stars

Great customer care!

I started using Selkie shampoo and conditioner a few weeks ago and love how it makes my hair feel. I have extremely long hair that I only wash around every 10 days so the shampoo lasts a while. I have found the customer care amazing, I got in a muddle with my subscription set up and they worked out what had happened and helped me work out most economical way to set up for my personal needs. They were understanding and very quick to respond. I really enjoy supporting small businesses that genuinely appear to care for the customer and have good products. So far I would highly recommend them

January 20, 2026
Unprompted review
Rated 5 out of 5 stars

shiny hair!

I thought I’d fallen for an over marketed social media promotion but my hair absolutely adores Selkie. It’s never looked so shiny and thick. Even my hairdresser noticed it! Thank you so much!

October 3, 2025
Unprompted review
Rated 5 out of 5 stars

✨ Hair obsessed

✨ Hair obsessed! ✨
I’m loving Selkie hair products 🤍 They leave my hair so soft and silky. I was sceptical at first because even natural products used to leave my hair dry and frizzy… but after just a couple of uses, I really saw the difference!

It smells amazing, feels super gentle (even on the eyes), and isn’t aggressive at all. Bonus: my kids use it too and love it 🥰

100% recommend — such a great product 🌿
Now please tell me… when is the hair mask coming?! 😍✨

#HairCareLove #SoftHair #FrizzFree #NaturalHair #FamilyApproved 💫

December 27, 2025
Unprompted review
Rated 5 out of 5 stars

I just adore this stuff!

I just adore this stuff! I am a total convert. Nothing else will do now. Hair is soft, nourished and fulsome. I love that it’s sustainable and cruelty free and it smells divine too.

October 30, 2025

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