While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Based on reviews, created with AI

Reviewers had a great experience with this company. Customers consistently praise the products for their excellent quality and durability, often highlighting how well they maintain drink temperatures, keeping beverages hot or cold for extended periods. Many appreciate the variety of designs and colors available, finding them both attractive and functional for daily use across different settings. However, some customers expressed dissatisfaction with the customer service, citing slow responses or unhelpful interactions regarding issues like damaged orders or product malfunctions. There were also mentions of certain products, particularly lids, not being entirely leakproof as expected, and some food flasks failing to keep food warm for a sufficient duration. A few people also noted that some items, despite their quality, were not as robust as anticipated, showing damage from minor drops.

What people talk about most

Product

Customers generally express satisfaction with the products, highlighting their quality, durability, and... See more

Quality

Reviewers mention positive feedback about quality. Many consumers praise the excellent quality, durability,... See more

Customer service

Consumers find customer service to be ambiguous. Many reviewers express dissatisfaction, citing dismissive... See more

Order

Clients share ambiguous opinions on order. Many customers found the ordering process easy and delivery quick,... See more

Value for money

People report ambiguous experiences with value for money. While some customers praise the products as... See more

Based on these reviews

Rated 4 out of 5 stars

I bought a SHO cup several months ago. I now have 6. They are so good its turning into a bit of an addiction buying them. The patterned cups are particularly lovely and I get alot of compliments when... See more

Rated 4 out of 5 stars

I’ve had a black leopard Calix coffee cup for a while and love it so have had the cream coloured version for my birthday. Love them, they keep my coffee hot for hours but the hole in the lid means if... See more

Rated 3 out of 5 stars

I bought a Calix cup in the Halloween design, which LOOKS gorgeous, but the lids are awful! The metal straw/lid is really impractical, and the 'hot' lid isnt suitable for hot drinks as....in their wor... See more

Rated 5 out of 5 stars

Excellent quality products and brilliant customer service. Needed a replacement lid for a cup but they don't sell them on their site, however contacted customer service and they sorted a replacement o... See more


Company details

  1. Clothing Store

Information provided by various external sources

Hello! We're SHO and we're all about delivering value to everyone we encounter. We do this by providing really useful products, by focusing on delivering the best customer service known to man(!) and by donating 10% of our profits to a lovely charity c...


Contact info

3.8

Great

TrustScore 4 out of 5

427 reviews

5-star
4-star
3-star
2-star
1-star

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

No customer service response

No customer service response, ordered for a birthday present but no idea when they’ll send it as they won’t answer After sending a “sorry it’s going to be delayed” email. Can’t review a one star on their site either!

December 5, 2023
Unprompted review
Rated 1 out of 5 stars

Absolutely appalling company

Absolutely appalling company. Brought 2 flasks quality terrible as they don't retain any heat. Asked for refund within 14 days they refused they will only replace despite Consumer Act When you buy goods online from a trader, the goods must be of satisfactory quality as described and fit for purpose. If there's a problem with the item you are entitled to a refund, replacement or repair. they are breaking the law!!!! Do not buy anything from them. So upsetting as Ive never had this experience from any company before.

December 4, 2023
Unprompted review
Rated 3 out of 5 stars

I recently brought a food flask as I’d…

I recently brought a food flask as I’d like to start having a hot lunch at work. The company were quick to dispatch it. It arrived and looked great. I followed the instructions and put hot soup in it, 4 hours later I opened it to find the soup was just warm, I’m so disappointed. I wouldn’t recommend one

October 25, 2023
Unprompted review
Rated 1 out of 5 stars

No show from SHO

I have given this company one star for their ability to take my booking and payment. However this is where everything stops as my it is very much a 'no show' SHO bottle. Payment was made for the items on July 15th and whilst I have communicated by email asking where the item was there has been no response three weeks later and no sign of the item purchased. An email was sent with a tracking number for the post office delivery but the tracking number is not recognised at all.

July 15, 2023
Unprompted review
Rated 5 out of 5 stars

Sho have been fantastic

Sho have been fantastic, fast dispatch and delievery (if you order engraving it takes longer) I was kept upto date with all my orders
All my bottles and food flasks have been amazing, great quality and lovely colours. Wonderful interactions with customer service on facebook and instagram.
My latest order was the mystery box and I couldnt be happier with it dog pattern food flask, pink cup and bright green 750ml bottle, little clip and a replacement lid and also my cat loved the box so a win win alround

July 28, 2023
Unprompted review
Rated 1 out of 5 stars

SHO You’ve got to do better❗️

SHO -

Products I’ve received have been of good quality. ⭐️⭐️⭐️⭐️⭐️

However the customer service ,updates and lack or responses to problems on social media platforms have been totally unacceptable.

Releasing products at certain times in the day and stating this only to change it when over 3/4 of their cliental have already set reminders for the original release time.

They have had a-lot of unhappy customers who commented their valid points over social media only for them to completely ignore and disregard potential buyers.

When trying to purchase items when they’re apparently out of stock you will still get reminders as if they’re in stock and ready to check out from
Your basket.

This is not the case just a waste of your time.

Like I commented on Facebook to SHO:

Disappointed 😔 is an understatement been off all day set my alarm 🚨 just like many others.

You’ve got to do better SHO ❗️

At this rate your lose custom to company’s like Chilly’s .

July 6, 2023
Unprompted review
Rated 1 out of 5 stars

SHO MORE LIKE SH**

SHO MORE LIKE SH**. DO NOT BUY FROM THIS COMPANY, YOU ARE BETTER OF BUYING FROM SOMEONE YOU CAN SPEAK TO. Appalling customer service, it feels like I’m talking to an automated service. This company is too good to talk to people properly.

I have a faulty 1ltr original 2.0 bottle that loses temperature both hot and cold drastically. I’ve was sent some questions which I answered and then 1 day later I get asked the same questions.

I’ve had enough now, it’s as though they don’t want to deal with the issue by either refunding or replacing the bottle. Absolute fraud of a company. Please beware of this company

June 20, 2023
Unprompted review
Rated 1 out of 5 stars

WONT STAY HOT EVEN FOLLOWING INSTRUCTIONS

I bought the large food flask at Xmas. I contacted sho did exactly as they say its still not hot food after a couple of hours. I fill to the top with boiling water keep it in 10/15 min fill the flask full.which wastes food, had I known u need to fully fill I would not have bought large. When I go to have my dinner in work it had to be taken out and microwaved. Poor. Would not recommend

April 22, 2023
Unprompted review
Rated 5 out of 5 stars

SHO water flask.

Brilliant piece of kit holding 1 1/2 litres of cold water for 2 working gundogs. Big enough to keep them hydrated and strong enough to rattle about in the back of the car without leaking. Cracking product and highly recommended. Will get another one before summer.

January 20, 2023
Unprompted review
Rated 5 out of 5 stars

Can't fault Sho

I have the food flask, Calix and Pacto and they do what they say. I did have problems with the food flask, but emails back and forth with Katie sorted everything out. Without hesitation I would recommend Sho.

January 8, 2023
Unprompted review
Rated 5 out of 5 stars

I LOVE MY WATERBOTTLE

I loved the design of the bottle and it arrived in just a few days! I was really surprised at some of the other reviews. Amazing customer service and beautiful design. I would definitely recommend this company to friends looking for a waterbottle.

February 10, 2023
Unprompted review
Rated 1 out of 5 stars

Poor service

Faulty flask took ages to deliver and poor customer service . Late or no replies to emails for replacement. Still without a flask three weeks after order. No phone number and poor email service.

December 8, 2022
Unprompted review
Rated 1 out of 5 stars

No better than cheaper alternatives.

I ordered a bottle including personalisation costing over £20 as I was disappointed with other water bottle leaking after a short time. After 3 months of use, this bottle has developed a fault with the thread and needs 30-40 turns of the lid to get it off and also leaks. I was expecting better from a premium product and won’t recommend or re-purchase again.

December 15, 2022
Unprompted review
Rated 1 out of 5 stars

Absolutely woeful service

Absolutely woeful service. It took a full week for the item to be dispatched. This meant it would be too late to be gifted. No response to e mails until they informed me the item would be sent regardless and I was responsible for paying return postage. Avoid purchasing.

December 7, 2022
Unprompted review
Rated 1 out of 5 stars

Avoid this company at all costs

Sent one wrong item and one broken one. Refused to supply return address and suggested I modify the product myself. Really, really bad customer service. Avoid this company at all costs.

September 26, 2022
Unprompted review
Rated 1 out of 5 stars

Slow delivery and replacements

Mon 18 Apr 2022
Contacted SHO to inform them my Flexi lids were developing hairline cracks.

Tues 19 Apr 2022
Got a reply saying they were aware of issue and new lids won't be ready until May/June.

Wed 29 Jun 2022
Contacted SHO again to find out when new lids are available.

Thu 30 Jun 2022.
Told lids not finished in time, so should be getting them end of July/Aug.

Mon 5th Sept
Emailed again. Still not received lids.

Tue 6 Sep 22
Same excuse of manufacturer not finishing on time again and should be receiving this month.

My Flexi cup is pretty useless without a lid as the drink gets cold faster. Getting colder quicker also due to Winter creeping up. It's getting beyond a joke now, waiting and being fobbed off with the same excuse.

Update:
12 Oct Finally received my lids! Can now go back to enjoying hot drinks.

April 18, 2022
Unprompted review
Rated 1 out of 5 stars

Don't buy kids' bottles

Really terrible experience.
I bought a water bottle for my small child with a straw lid. I thought this was ideal as he is too young to open a screw top bottle.
The first straw lid was faulty - no water came up. It took weeks for them to respond to me and then to send a replacement.
The second (a few weeks later) was not only faulty but too long for the bottle.
In all this time, my child had not 'used' the bottle, only tried it out the first time and discovered it didn't work.

I had to buy another bottle from a different retailer (which worked brilliantly- highly recommend hydroflask).

Finally they agreed to refund the lid but not the rest of the purchase despite offering this as a kind of package on the website.

They have finally agreed to refund the bottle if I send it to them but will not pay the return postage. They are quite happy for me to be out of pocket because of their inferior product.

They say this is because 'it has been used!' I am really not sure how I am supposed to tell the product is faulty without using it. The rest of the bottle is useless without a functioning lid since it is for a small child.

I can see now why they sell the lids separately - it's so they can say the bottle is fine and not refund it.

Before this, i bought from them several times and despite the fact we had issues with every single order, they were generally resolved.

This time is beyond ridiculous. I won't use again

August 10, 2022
Unprompted review

Is this your company?

Claim your profile to access Trustpilot’s free business tools and connect with customers.

Get free account

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look