Silver Cross Reviews 

998
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 247 reviews, reviewers overwhelmingly had a great experience with this company, frequently highlighting the excellent customer service and product quality. Customers consistently praise the helpfulness and efficiency of the support team, often noting quick resolutions to issues and a willingness to go above and beyond. Many also appreciate the quality and design of the products, with several mentioning the sturdiness and comfort for their children. The delivery service is frequently described as fast and efficient, with items often arriving sooner than expected. However, some customers also noted issues with product quality, experiencing problems like rattling prams, difficulty folding, or poor sun protection. A few other people also felt that customer service was painful to deal with, citing slow responses or unresolved issues. There were also occasional complaints about delayed deliveries or incorrect items being sent.

What people talk about most

Product

Customers consistently note positive experiences with product quality, highlighting items like high chairs,... See more

Customer service

Users describe positive interactions with customer service, highlighting helpful, responsive, and supportive... See more

Quality

Clients share ambiguous opinions on quality, with many reviewers expressing satisfaction with the high... See more

Service

Reviewers highlight positive aspects of service, with many praising the excellent and efficient service from... See more

Delivery service

Reviewers mention positive feedback about delivery service, with many customers praising the quick dispatch... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Products all seem good. However the order and delivery experience was disruptive to us. The items were listed as "pre order", but it was then dispatched immediately and arrived within a couple of days... See more

Rated 5 out of 5 stars

We obtained a pre-used Silver Cross car seat from a friend for a newly born grandson. It was well constructed and worked fine until the grandson outgrew it. As it had been well used it was n... See more

Rated 5 out of 5 stars

I purchased the Cove system through Very, the delivery was late, but eventually delivered in December. There was an issue with Very and they hadn’t sent the promotion pack that was stated on the... See more

Rated 5 out of 5 stars

As first time parents, we accidentally ordered a seat which wasn’t suitable for purpose. Silver cross were brilliant in helping us navigate a range of car seats and sent us a link to the correct seat... See more


Company details

  1. Shopping & Fashion

Information provided by various external sources

Silver Cross pushchairs, car seats, prams & nursery furniture will give your baby the best start in life. Buy from a trusted British brand.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

998 reviews

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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 93% of negative reviews

Typically replies within 2 weeks

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4.4

All reviews

(998)

252 reviews in the last 12 months

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Rated 1 out of 5 stars

We originally ordered a high chair and…

We originally ordered a high chair and identified a significant safety risk - which overall has been ignored (significant risk of a baby/ child getting their foot trapped in the foot rest. Was advised that a new chair would be sent - it was - same chair so same safety issues exist!! Was advised that chair would be collected and a refund issued - chair was collected still waiting for the refund or at least an update regarding this … I’m not sure thaf I like having to continuously chase silvercross for answers (maybe silvercross Ireland are less responsive and customer focused) - still concerned about the safety risks of the product

March 19, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Chris

Thank you for sharing your experience, and we’re very sorry for the frustration and concern this has caused.

We take all product safety feedback extremely seriously and apologise that the replacement chair did not resolve the issue, as well as for the delay in providing an update on your refund. This is not the level of service we expect our partners to deliver.

We will be contacting our Irish representative, David Lowe & Co, to urgently review your case, confirm the refund status, and ensure your safety concerns are fully addressed. Thank you for raising this with us, and we apologise that you’ve had to chase for answers.

Regards
Silver Cross UK Customer Service

Rated 5 out of 5 stars

Incredible customer service

Incredible customer service. It's not often these days that you find genuinely helpful customer service teams who go above and beyond. Thank you Silvercross

March 18, 2026
Unprompted review
Rated 4 out of 5 stars

Very good customer service

Good quality products at reasonable costs. When I had some concerns they did everything they could to resolve these to my satisfaction so the customer service is also very good

March 16, 2026
Unprompted review
Rated 1 out of 5 stars

We have ordered 2 lunar baby cots

We have ordered 2 lunar baby cots, we ordered a second because the first one was faulty. The first one we ordered through John Lewis and the second, to make sure we didn’t get another faulty, through Natural Baby Shower. Both products have the same fault, you need to speak to the Chinese component supplier for the bed frame that sits beneath the cot. The frame has screws (which should slide into the frame rivet) on the OUTSIDE of the frame whereas they should be “in line”. ie they are 90 degrees out of place so the frame does not slide to click into place. Instead the nuts sit on top of the frame, which is totally unsafe. Bit pissed off having to deal with this one week before our baby is due.

Shocking product checks in the factory.

We will have to order a cot from another supplier and leave an honest online review.

March 11, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Tom

Thank you for taking the time to share your experience, and we’re sorry for the frustration and stress this has caused, especially so close to your baby’s arrival.

Safety and quality are extremely important to us and this is not the experience we want any customer to have. We would very much like the opportunity to investigate this fully with our product and quality teams.

We have requested your order details through Trustpilot so that we can look into this as a matter of urgency; however, we haven’t yet received a response. As soon as we have your details, we’ll be able to review the specific batch and advise on next steps, including appropriate resolution.

Once again please accept our apologies and please do come back to us via Trustpilot with your details so we can assist further.

Regards
Silver Cross UK Customer Services

Rated 2 out of 5 stars

I went to their trade show at Excel

I went to their trade show at Excel, the product looks OK but there was a women (told she was from marketing) who was incredibly rude and arrogant. I cant bring myself to spend money when they obviously feel the customers need the product more than they need the customer. Saw plenty of other products from different vendors and the gap is virtually non-existent with different vendor products so I have no clue why the silver cross team would behave like this.

March 7, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Hi Harjit

Thank you for taking the time to share your feedback, and we’re genuinely sorry to hear about your experience at the ExCel Baby Show, this isn’t the impression we ever want to give.

We’ve already reached out to you privately to request a few details so we can look into this properly, but we haven’t yet received a response. If you could please reply, we’ll be able to investigate this fully and address your comments.

We truly value every customer interaction, whether in person or online, and would appreciate the chance to put this right.

Thank you again for bringing it to our attention, we’re here to help as soon as we hear from you.

Regards
Silver Cross UK Customer Services

Rated 5 out of 5 stars

Replacement order

I just want to say, I cannot recommend Silver Cross company more, I want to say that they rectified a problem that I had made and received an order, that I had incorrectly made, I spoke to Zoe, she re-ordered the correct item, arranged it's delivery, and the collection of my original order, all at no extra cost. Brilliant service, thankyou everyone at Silver Cross Shipton.

March 6, 2026
Unprompted review
Rated 5 out of 5 stars

Fantastic company to buy from

We bought a Silvercross Cove Bundle, this bundle is absolutely fantastic. It's designed with everything in mind. The pram is robust but very lightweight, its practical and caters to my baby's needs, my needs and my partners needs. I had to contact Silver Cross in regards to a replacement cup holder and their customer service was impeccable. The reply was so quick and my query was sorted in a matter of minutes. Thank you once again

March 6, 2026
Unprompted review
Rated 5 out of 5 stars

Massive thank you

I work in a Paediatric Hospital and we were donated a Silver Cross Surf pushchair that i was going to gift to a parent who was in need. When it was assembled it was missing the hood. I emailed over to Silver Cross and enquired if they were still available and they confirmed that it was available and very kindly offered to send one out to the family free of charge. This has made such a difference to this family. Thank you so much we are very grateful.

February 18, 2026
Unprompted review
Rated 5 out of 5 stars

Really impressed with this pram

Really impressed with this pram. It’s sturdy, easy to push, and looks great too. Super practical for everyday use and feels well made. Delivery was quick and the whole experience with customer service was hassle-free. Would definitely recommend!

February 12, 2026
Unprompted review
Rated 5 out of 5 stars

Amazing service

Amazing service & advice provided for my daughters new Silver Cross car seat.
Thank you

February 26, 2026
Unprompted review
Rated 5 out of 5 stars

Great customer service

I had an issue with a high chair I had for 2 months, the customer service team were fantastic! They responded quickly and resolved the issue by replacing the high chair. Great customer service!!!

February 20, 2026
Unprompted review
Rated 5 out of 5 stars

Customer service went above and beyond…

Customer service went above and beyond for me, my dog chewed my highchair so I emailed to see if I can purchase a new strap for my specific chair as I could find it on the website. I explained what happened and as you can imagine I was having a bad day so was already extremely upset. The lovey person on the other end of the email sorted my query and kindly put in a request to get me some new straps completely free of charge (which really brightened my day up) !! Thank you silver cross, that lovely customer service assistant definitely made my day much better and I hope received some good karma 🙏

February 26, 2026
Unprompted review
Rated 5 out of 5 stars

Exceptional product and customer service

We bought a silvercross travel system in 2022 for our daughter as we wanted a carrycot, buggy and car seat that were all compatible and integrated. We loved using the system at every stage of her development until 3 years old when we packed it away. Ahead of our new baby's arrival we booked the valet service and have been blown away by how smooth the process was (everything was collected and delivered from our home address) and the whole system has come back looking brand new! We would highly recommend this brilliant brand to anyone expecting a little one.

February 25, 2026
Unprompted review
Rated 1 out of 5 stars

I am a first-time mum in Ireland and…

I am a first-time mum in Ireland and this was honestly one of the worst customer experiences I have ever had.

I ordered a Silver Cross Lunar Crib when my baby was 2 weeks old because his Moses basket was already too small. I was never told it was a pre-order or out of stock. Weeks later, after chasing them over and over, I was told they were still trying to get it from the UK.

They avoided calls, didn’t return messages, and only offered a refund after I corrected their email which wrongly claimed I had ordered a pre-order item. On 14 January I was told the crib was already “halfway through” and would be with me by the end of the month, so I waited. My baby was nearly 8 weeks old and still without a crib.

The manager/owner Andrew was, in my experience, a pure reflection of how their team treated customers. He was the rudest man I have ever spoken to on the phone, showed very little sympathy, took no ownership, and made me feel like I was the problem for asking where my baby’s crib was.

The manager/owner Andrew, told me I could “take it or leave it” and cancel the order. He also said I could have bought another crib while waiting, which I found very insulting as I had bought this one because it was on sale and I could not afford to purchase another. He even said I must have wanted it badly since I waited.

Offering a €50 voucher after all of this felt insulting considering the stress, tears, and anxiety caused to a first-time mum left without a crib for her newborn.

I would strongly advise other parents to be very careful and confirm items are physically in stock before ordering. This experience was shocking and completely unacceptable for a business selling baby products.

January 14, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Hi Michaela,

Thank you for taking the time to share your feedback, and we are truly sorry to read about your experience.

As your order was placed through David Lowe & Co in Ireland, we will be contacting them directly to fully understand what has happened in this case. Once we have spoken with their team, a member of our own customer service team will reach out to you personally with an update.

We appreciate how important this purchase was, especially for a first-time mum, and we are committed to reviewing this situation carefully to ensure it is appropriately resolved.

Thank you again for bringing this to our attention.

Regards,
Silver Cross UK Customer Service Team

Rated 5 out of 5 stars

Excellent after care experience

Purchased the excellent Motion 360 car seat in 2022. We recently had an issue with damage to the car seat and the service provided by the customer service team in resolving the issue has been first class - starting with a friendly call and then following up to resolve the issue via email once the service team had reviewed the damage. Highly recommended for both the quality of product and after care.

February 23, 2026
Unprompted review
Rated 5 out of 5 stars

After loving the Cove bundle we came…

After loving the Cove bundle we came back for a cot bed & Clic 2 Stroller - service was amazing again & delivery within the same week!! The team were so helpful deciding which stroller to get for holidays - can’t thank them enough!!

February 20, 2026
Unprompted review
Rated 5 out of 5 stars

Replacement item…

Telephone was answered within seconds very impressed you can speak to a human being. Most companies dont even provide a telephone number which results in enless emails and generated replies which is so frustrating. None of that with Silver cross. Jenny was very helpful and gave good advise and excellent custer service .Silver cross went above and beyond they didn't have to replace my item but did. After an email providing receipt and photos and an other phone call again excellent customer service spoke to Jess. Few days later received replacement item. I will continue to purchase silver cross products and advise friends to do so because of the excellent after care service and the great customer experience I received.

January 26, 2026
Unprompted review

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