I have a very strong prescription which is for long distance and reading. This creates a possible issue that my glasses are only good for long distance and reading. At about 10 feet I cannot read the... See more
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Customer service was great. The sales associate that helped me walked me through the hole rebate process. So super helpful. Give him a 10 out of 10.
The optometrist and manager were delightful and easy to deal with. They had great personalities and made the process fun and enjoyable. I'll recommend east Madison Stanton optical to everyone
NO NONSENSE RIGHT TO THE POINT GLASSES PURCHASE. ALL THE OPTIONS WERE EXPLAINED AND THE COST WAS AT LEAST 1/2 OF THE OTHER STORES WE WENT TO. HE TOOK HIS TIME WITH THE MEASUREMENTS AND WHEN WE GOT TH... See more
Company details
Written by the company
Stanton Optical is one of America’s fastest-growing, full-service optical retail centers, with over 300 locations nationwide dedicated to making quality eye care convenient, accessible, and affordable for the whole family. We offer comprehensive eye exams performed by independent licensed eye doctors, a curated selection of frames, and a full range of prescription eyeglasses and contact lenses to fit every style and budget. Whether you need a routine eye exam, an updated prescription, or help finding the perfect pair of frames, our friendly and knowledgeable team is here to guide you every step of the way. Eye exams are available through same-day appointments and walk-ins – no long waits or scheduling headaches. You can even take a vision test online from the comfort of your own home. And with onsite lens-finishing labs at every location, we can produce single-vision glasses in as little as 30 minutes, so you can walk in and leave with a brand-new pair the same day. We also offer buy online, pick up in-store options for customers who prefer to shop from home. Our mission is to remove the barriers that keep people from getting the eye care they deserve. From accepting a wide range of insurance plans to offering competitive pricing and flexible payment options, we make it easy to prioritize your vision. Our locations are designed to be welcoming and kid-friendly, so the entire family can get the care they need in one visit. Visit stantonoptical.com to find a location near you and schedule your next eye exam today.
Affordable Eye Care for Everyone
Written by the company
- Quality Vision Care That Fits Your Budget
- At Stanton Optical, we believe cost should never stand between you and they eye care you need. We offer affordable eye exams, prescriptions eyeglasses, and contact lenses.
- Same-Day Glasses, Made Onsite
- Every Stanton Optical location features an onsite lens-finishing lab, which means single-vision lenses can be cut and fitted in as little as 30 minutes. We also offer same-day appointments, walk-ins, and buy online, pick up in-store - because getting glasses should work around your schedule, not the other way around.
- Your Eye Health Is In Expert Hands
- Eye exams at Stanton Optical are performed by independent, licensed optometrists and ophthalmologists who are dedicated to your eye health. From comprehensive eye exams to prescription updates, our eye care professionals use advanced diagnostic technology to ensure accurate results and personalized care for every patient.
- Eye Care for the Whole Family
- Stanton Optical is designed with families in mind. Our welcoming, kid-friendly locations make it easy to schedule eye exams for the whole household in a single trip. From children's frames to progressive lenses for adults, we carry options for every age and every need - all backed by the same fast, affordable service our patients know us for.
- Most Major Vision Insurance Plans Accepted
- Stanton Optical accepts most major vision insurance plans, including EyeMed, VSP, Medicaid, and many more. Our team will help you understand your coverage and maximize your benefits so you get the most value from plan. No insurance? No problem - we offer competitive self-pay pricing and flexible payment options to make sure quality eye care stays within reach for everyone. Visit stantonoptical.com to verify insurance plans accepted at your nearby store.
Contact info
4302 E Washington Ave, 53704, Madison, WI, United States
- (608) 383-5949
Two Pairs for $79 + Free Eye Exam
4.2
Great
42 reviews
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I have a very strong prescription which…
I have a very strong prescription which is for long distance and reading. This creates a possible issue that my glasses are only good for long distance and reading. At about 10 feet I cannot read the TV or signs. I really feel like the staff did not want to address this and make corrections.
September 17, 2026
Reply from Stanton Optical - Madison East
Hi Steven, we are sorry to hear that your glasses are not working as expected. Our goal is to ensure that every patient ends up seeing clearly. We have shared your concerns with the appropriate team to work towards a solution.
Great Customer Service and Timely…
Great Customer Service and Timely return for product.
October 3, 2026
Staff was great
September 25, 2026
The optometrist and manager were…
The optometrist and manager were delightful and easy to deal with. They had great personalities and made the process fun and enjoyable. I'll recommend east Madison Stanton optical to everyone
September 25, 2026
Went in for a 12:30 eye exam and was…
Went in for a 12:30 eye exam and was still not done at 2pm. Glasses are nice but the length of time for an eye exam is not worth waiting that long.
September 22, 2026
Reply from Stanton Optical - Madison East
Hello Brad. We’re sorry to hear about the concerns you experienced during your visit. We are committed to ensuring customers receive timely service and a smooth experience throughout the exam process. We've raised this internally to help ensure your feedback is reviewed by the appropriate team. We appreciate your comments.
Guest service
Customer service was great. The sales associate that helped me walked me through the hole rebate process. So super helpful. Give him a 10 out of 10.
September 12, 2026
Unprompted review
Staff professional and friendly
Staff professional and friendly. Order came in later than date specified why I gave four stars
September 9, 2026
Great Service
Great Service , super helpful and efficient but was just trying to upsell a little to much
August 26, 2026
Reply from Stanton Optical - Madison East
Hi Isaac! We're glad to hear you received great service and found our team helpful and efficient. We appreciate your comments regarding the product recommendations and will use your feedback as we continue working to provide informative guidance while ensuring our customers feel comfortable and never pressured.
Reply from Stanton Optical - Madison East
Hello Derek! We’re glad to hear you received fast and efficient service. We truly appreciate your kind words and thank you for choosing Stanton Optical!
Great customer service
August 13, 2026
Reply from Stanton Optical - Madison East
Hi Matthew! We're so glad you experienced great customer service. We truly appreciate your feedback and look forward to seeing you again!
Chandler was great to deal with when I…
Chandler was great to deal with when I was in an emergency need of glasses, since I broke my last good pair. I am super glad that I picked Stanton this time, and I will be back!!! You will get my referral when asked. Thank you!
August 9, 2026
Reply from Stanton Optical - Madison East
Hello Vince, We’re thrilled Chandler was able to help you in a time of need and make your experience with Stanton such a positive one. We truly appreciate your referral and look forward to seeing you again!
Ally was so easy to work with
Ally was so easy to work with. She helped me pick out great frames and never pressured me into upgrades.
July 30, 2026
Reply from Stanton Optical - Madison East
Hi Connie! We're thrilled to hear Ally made your experience easy and enjoyable while helping you find great frames. We're glad she provided helpful guidance and made sure you felt comfortable with your choices. We truly appreciate your kind words and look forward to serving you again!
excellent experience
it was very enjoyable experience. everyone was very professional and I like the glasses that I received.
June 26, 2026
Reply from Stanton Optical - Madison East
Hello. Thank you for your wonderful review! We're thrilled to hear you had an enjoyable experience and that our team provided professional service throughout your visit. We're glad you love your new glasses and appreciate your kind words. We look forward to serving you again!
I’d live 30 miles away from Stanton…
I’d live 30 miles away from Stanton optical. They called me and said my glasses were in I had a total of five pairs of glasses and they told me that they were in, but only three of them came in. I would prefer a phone call when all of my order is complete not just half of it. The first initial encounter with the staff, I forget his name, but he was a terrific sales person always courteous and always wanting to help. I just a little upset that I had to travel the distance that I did to get my glasses and it wasn’t a complete order other than that I always go to Stanton optical because of the service.
July 10, 2026
Reply from Stanton Optical - Madison East
Hello Glenn. We're glad to hear that you continue to choose Stanton Optical and that your initial experience with our team was positive. We appreciate your loyalty and your kind words about the service you received. We're sorry to hear that you traveled a long distance after being notified that your order was ready, only to find that not all of your glasses had arrived, and we apologize for the inconvenience this caused, especially given the distance you traveled. This is not the level of communication we strive to provide. We've escalated this internally to ensure it's thoroughly reviewed. We appreciate your feedback.
Same day appointment
Same day appointment, staff very helpful and price and wait time on eyewear within a few days, comparable pricing and pickup staff helpful also.
July 5, 2026
Reply from Stanton Optical - Madison East
Hello William! We're glad you had a convenient experience with a same-day appointment, helpful service, and a smooth eyewear process from purchase to pickup. We appreciate your feedback about our value and turnaround time, and we look forward to assisting you again!
Jordan was excellent with the customer…
Jordan was excellent with the customer service & support. I recommend anyone who needs good quality service! Ask for Jordan.
July 8, 2026
Reply from Stanton Optical - Madison East
Hello Sesha! We're glad Jordan provided excellent customer service and support during your visit. We appreciate your recommendation and will be sure to share your kind words with Jordan. We look forward to seeing you again!
Reply from Stanton Optical - Madison East
Hi Brian. Thank you for your review! We're glad to hear our team provided great service. We appreciate your support and look forward to serving you again!
I still do not have the correct pair
I still do not have the correct pair. My pair of glasses came with wrong lens in them, and its been over 3 weeks and still do not have them. Was suppose to get a call back last week and didn't . Had to call back again to talk to someone and they were waiting on a manager to sign off on new pair of lenses and still have no clue when I will get new pair or if I will be getting them... i hate leaving bad reviews but not happy nor do I have the correct pair. The eye doctor i seen was fantastic and the service was fantastic when in the store.
June 15, 2026
Reply from Stanton Optical - Madison East
Hello Beau, we're glad to hear that you had a fantastic experience with the eye doctor and our service. We're really sorry that your issue still hasn’t been resolved. We understand how frustrating it must be to wait over three weeks for the correct pair of glasses, especially after receiving the wrong lenses and not getting the promised follow-up call. This isn’t the level of service we aim to provide, and we truly appreciate you bringing this to our attention. We’ve escalated your situation for further review so we can address your concerns as quickly as possible. Thank you for your feedback.
Reply from Stanton Optical - Madison East
Hello Aiden! We're glad to hear you had a great experience with both the eye exam staff and Jordon. We appreciate your support and look forward to serving you again!
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