Sugaholics™, London Reviews 1,147

TrustScore 4.5 out of 5

4.7

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products, highlighting the exceptional quality and delicious taste of the cakes, often noting they are fresh, not overly sweet, and beautifully designed. Many people appreciate the smooth ordering process and the reliable delivery service, with cakes arriving on time and in perfect condition. The service is frequently described as excellent, with many consumers expressing their satisfaction and intent to order again. However, some customers also noted occasional issues with the product quality, mentioning that some cakes lacked flavor, tasted artificial, or had an unappealing texture. A few other people also felt that the delivery times were not always honored, with cakes arriving later than requested, even when ordered well in advance.

What people talk about most

Product

People report positive experiences with product, often praising the delicious taste, freshness, and beautiful... See more

Quality

Clients share positive opinions on quality, frequently praising the delicious taste, freshness, and beautiful... See more

Order

Reviewers highlight positive aspects of order. Many customers express satisfaction with the seamless ordering... See more

Delivery service

Users describe positive interactions with delivery service. Many customers praise the timely and smooth... See more

Service

Consumers find service to be positive. Many reviewers praise the exceptional service, highlighting clear... See more

Based on these reviews

Rated 5 out of 5 stars

I live in Uganda and wanted to celebrate a special friend in the UK. While searching for bakeries near him, Sugarholics immediately caught my attention. I reached out, and they jumped into action rig... See more

Rated 5 out of 5 stars

I discovered Sugaholics while searching for a local bakery to make a cake for our company’s 20‑year anniversary in the UK. I sent them a photo of exactly what we were hoping for and crossed my fingers... See more

Rated 5 out of 5 stars

100% service!!! Outstanding. Beautiful tasty cake, not extremely sweet and flavourful. My boy loved his birthday cake. Last minute booking fullfilled effortlessly. Start to finish strongly recom... See more

Rated 5 out of 5 stars

I ordered a macaroon, fruit and Fererro Rocher cake for my birthday with 24 h notice.The cake came yesterday, around 2 pm, as I requested them if possible to deliver it earlier, although I paid for an... See more

Rated 2 out of 5 stars

Cake was reallyyyyyy not it. Tasted so wet on lower layer, was very inedible, wasn’t my first nor second time having it and it’s always been good but this batch was very bad and it was what my mum rea... See more

Rated 2 out of 5 stars

I have been ordering Cake from Sugaholics since past few years and the cake were always delicious. However this time the quality and taste were not the same as before. I had ordered Cake with Ferr... See more

Company replied

Rated 5 out of 5 stars

I ordered a birthday cake for my boyfriend who lives in London while I’m abroad, and the whole experience was wonderful. The Sugaholics team were so kind and helpful — they replied quickly and made... See more

Rated 5 out of 5 stars

My daughter is an art historian with a major art auction house in London. I send 4 - 5 cakes a year to her office to celebrate major business accomplishments and holidays. I upload an art image with... See more

Rated 5 out of 5 stars

This cake was super cute and delicious! It came the day of at a good time and the delivery man was very kind and called to find the address when it was confusing and confirm I’d be home at the time. T... See more

Rated 5 out of 5 stars

My daughter is an art historian. I have sent Sugaholics' cakes to her London office 5 times in the past two years to celebrate office accomplishments or her birthday. Each cake I requested had a det... See more

Rated 5 out of 5 stars

I've always used this company booking online from ireland to my daughter in London. cakes are just gorgeous..She just loves it and such a treat for her birthday. Thankyou so much for always delivering... See more

Rated 5 out of 5 stars

Yet again, another outstanding cake. Beyond delicious, beautifully made, and crafted with such care and attention. My mum was delighted with the cake and so was everyone else, it was consumed very qui... See more

Rated 5 out of 5 stars

I ordered a custom cake and it was absolutely stunning. I found a design and they brought it to life with such attention to detail The cake was truly a work of art. Everyone at the party adored it,... See more

Rated 5 out of 5 stars

Hi everyone. I ordered a surprise cake at the last minute and within 2 hours the person had the cake at home exactly like in the picture. I am very satisfied with their service and kindness. Very nice... See more

Rated 5 out of 5 stars

They make delicious cakes at a great price point. Delivery was within 24hrs and at a reasonable cost. My whole family (which include some bakers) were very impressed and would order from them in the f... See more

Rated 5 out of 5 stars

I ordered from outside of the country to deliver to my daughter for her birthday. The cake was perfect and super yummy, I'm told, and arrived next day as expected with tracking. Very happy to recomme... See more

Rated 5 out of 5 stars

I ordered a birthday cake for my husband only a few days before the event and they were able to not only make it but also deliver it on time! The cake was delicious and everyone loved it. The cake w... See more

Rated 5 out of 5 stars

I have ordered for them for years now and they never disappoint 👌. I will greatly recommend the cakes are amazing and very very delicious 😋. Thank you again for our delicious cake and 👍 for the... See more

Rated 5 out of 5 stars

The cake came in perfect condition and on time! It was so light and fresh we will definitely be buying from here again! 100% recommend for someone who is looking for a quick delivery even same day! Al... See more

Rated 5 out of 5 stars

Delivered with care and just as importantly, on time. The customer service team were quick to respond to queries. The cake was designed beautifully and the size was perfect. The taste and the... See more

Rated 5 out of 5 stars

I Ordered the cake from the Usa for my son in Richmond- He said it was the most visually impressive cake he ever saw and then was telling me how delicious it was once they cut it.

Rated 5 out of 5 stars

Love ordering cakes from Sugarholics. I am a loyal customer and would order again for myself and family in the future. The cakes are delicious, good price, and they look good. Thank you!

Rated 5 out of 5 stars

I'VE BEEN USEING YOUR COMPANY FOR THE PST 5+ YEARS AND MY EXPERIENCE WAS ALWAY A PLEASANT ONE. EASY TO ORDER, BIG VARIETY OF CAKES OFFERED, TIMELY DELIVERY. KEEP IT UP!. THANK YOU.

Rated 5 out of 5 stars

I ordered from Canada for my son's birthday in London. The process was smooth, the delivery was on time and the cake was delicious! This is my second time ordering from Sugaholics. They are now my go... See more

Rated 5 out of 5 stars

The cake was really delicious. Really moist. Not overly sweet. I have been ordering cakes from Sugaholics for years. Never been disappointed.

Rated 5 out of 5 stars

My Experience was very good I was really happy to have cake from you every time I have celebrations I will order cake from you..... For sure..... I definitely recommend to get cake from them.

Rated 5 out of 5 stars

The cake tasted amazing and looked exactly like the picture presented. Most importantly, the ordering process and delivery were seamless — direct, efficient, and right on time. I will definitely be or... See more

Rated 5 out of 5 stars

On time delivery! Amazing cake as always and the size too . Have been ordering for few years, will continue doing that.

Rated 5 out of 5 stars

I ordered a Minecraft cake for my son’s birthday. It was delicious and everyone enjoyed it. Easy to order and deliver on the day requested.

Rated 5 out of 5 stars

This was for my granddaughter at college. She's away from home and working hard to further her education. This was a nice treat for her and let's her know we are thinking of her. The cake arrived as p... See more

Rated 5 out of 5 stars

I purchased this cake for my partner’s birthday. He can’t stop talking about how good it was! Thanks for making his bday special!

Rated 5 out of 5 stars

It was a hassle free experience to order cake online and get it delivered on time. The cake was very delicious and worth every penny. Thank you.

Rated 5 out of 5 stars

The cakes are so fresh and delicious! They’re soft, full of flavour, and perfectly balanced – not too heavy or too sweet. You can tell they’re made with care. A great place for anyone who loves cake.... See more

Rated 5 out of 5 stars

The cake was so delicious, all my colleagues loved the cake and the flavour. Really recommend the cake and the good service of the delivery.

Rated 5 out of 5 stars

Birthday cake same day delivery to bromley. Received in good order. Delicious red velvet and thanks.

Rated 5 out of 5 stars

Great quality amazing cake. Service was amazing easy to contact and prompt responses. Thank you.

Rated 5 out of 5 stars

Amazing service and always on time Fresh cake every time I order. I prefer to order on my kids birthday when I have big party.

Rated 5 out of 5 stars

The cake I ordered looked amazing and tasted delicious. I would highly recommend them.

Rated 5 out of 5 stars

it’s looking amazing and it’s taste very delicious. thanks so much for all the staff who worked hard

Rated 5 out of 5 stars

My daughter absolutely loved the cake, couldn't ask for anything better.

Rated 1 out of 5 stars

We ordered a Victoria sponge cake from Sugaholics for a special occasion, paying a premium price of £140 – and were left completely disappointed. The cake didn’t even have jam. When we reached ou... See more

Company replied

Rated 5 out of 5 stars

I order a cake 🎂 for my son’s 3rd birthday dinosaur theme cake…made exactly how I wanted it 🤩…my son was very happy after seeing the cake 😀…and everyone loved the cake as it was so fresh and beauti... See more

Rated 1 out of 5 stars

I was looking for a Halal cake for my 50th and stumbled upon the alphabet naked cake, thinking it was going to be exceptional after reading the positive reviews on the Sugaholics site. However prior... See more

Rated 4 out of 5 stars

4 stars only because of the late delivery (5pm) despite booking days in advance. Other than that, the cake tasted really good!

Rated 4 out of 5 stars

Lovely tasty cake ( light and not too sweet) - they managed to deliver a Star Wars cake for my son with a very short notice. My son and our guests were impressed by the look of the cake.


Company details

  1. Cake Shop

Written by the company

Every Sugaholics London Fresh Artisanal Cake Is Bespoke, Handcrafted, and Lovingly Tailor-made for Each Individual Customer – Creatively Combining Our Designs and Imagination with Your Ideas and Preferences. We Pride Ourselves on Using the Finest Quality of Ingredients, Exquisite Attention to Detail, and Luxurious Final Finishing to Ensure That Your Next Celebration is Memorable. Email us on hello@sugaholics.co.uk


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

1K reviews

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Replied to 40% of negative reviews

Typically replies within 1 month

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Rated 2 out of 5 stars

Disapponting

I have been ordering Cake from Sugaholics since past few years and the cake were always delicious. However this time the quality and taste were not the same as before.
I had ordered Cake with Ferro Rocher and Oreo flavour but could not taste any of this flavor which I why I bought the cake.
Usually the Cake runs out but this time out of the two cakes one cake was left which explains why.
Communication is always the problem as telephone number did not work, WhatsApp response were too late.
Website says Flat £5 off but the code does not work and got a WhatsApp response that there is a glitch in the website!!

September 6, 2025
Sugaholics™, London logo

Reply from Sugaholics™, London

Hi Rohit,

Thank you so much for your honest feedback, and we sincerely apologize for the experience you had with your recent order.
We’re truly sorry to hear that the cake didn’t meet the high standards you've come to expect from Sugaholics. We understand how disappointing it must have been, especially when you were looking forward to the Ferrero Rocher and Oreo flavours. Your continued support over the years means a lot to us, and we’re disappointed to have let you down this time.

We were unfortunately facing some operational challenges and had to work from a different location temporarily, which affected both our product consistency and communication. The phone line and WhatsApp delays were not up to our usual standards, and we apologize for the inconvenience caused.

We’re happy to let you know that everything is now back to normal, and we are fully committed to delivering the same quality and service you’ve always known us for. We won’t disappoint you again on your next order — that’s a promise.

Thank you again for your valuable feedback, and we hope to serve you better very soon!

Warm regards,
The Sugaholics Team

Rated 1 out of 5 stars

If you know what cake is, avoid this company!!

We ordered a Victoria sponge cake from Sugaholics for a special occasion, paying a premium price of £140 – and were left completely disappointed. The cake didn’t even have jam. When we reached out to customer service to clarify, we were met with rude, argumentative responses insisting that a Victoria sponge “doesn’t have jam.”
For future reference: A traditional Victoria sponge consists of sponge cakes filled with raspberry or strawberry jam and whipped or buttercream in the middle. It’s a classic British cake, and jam is an essential component.

Beyond the missing jam, the cake itself was disappointing in taste. It tasted artificial, more like an eggless sponge without any butter - dry and bland, with none of the rich, homemade flavor you'd expect from a cake at this price point.

For £140, we expected a quality, authentic cake and professional service. What we got was neither. Would not recommend based on the poor quality, overpricing, or the unprofessional customer service

August 16, 2025
Unprompted review
Sugaholics™, London logo

Reply from Sugaholics™, London

Hi Az,

Thank you for taking the time to share your feedback, and we're truly sorry to hear that your experience with us was so disappointing — especially for a special occasion. We completely understand your frustration and sincerely apologise for not meeting your expectations.

We were recently facing some unexpected challenges with our premises and had to temporarily operate from a different location. Unfortunately, this did affect the consistency of some of our products, and we deeply regret that it impacted your order.
Regarding the Victoria sponge cake, we understand your concern about the missing jam. Traditionally, yes — jam is a key element of a classic Victoria sponge. However, over the years, we’ve adjusted our recipe based on feedback from many of our regular customers, the majority of whom prefer it without jam. That said, we absolutely do accommodate requests for jam, and we wish this had been clarified during the order process. We’ll make sure our team communicates this more clearly going forward to avoid future misunderstandings.

We’re equally sorry to hear that the cake didn’t meet your expectations in terms of taste and texture. We always strive for a rich, flavorful result, and it's clear we missed the mark this time.
Your feedback is extremely valuable to us, and we’re taking it seriously to ensure improvements are made. We hope to have the opportunity to serve you again and provide the high standard we’re known for.

Warm regards,
The Sugaholics Team

Rated 5 out of 5 stars

On time delivery

On time delivery! Amazing cake as always and the size too . Have been ordering for few years, will continue doing that.

August 2, 2025
Rated 5 out of 5 stars

They make delicious cakes at a great…

They make delicious cakes at a great price point. Delivery was within 24hrs and at a reasonable cost. My whole family (which include some bakers) were very impressed and would order from them in the future. Thanks so much!

June 17, 2025
Rated 5 out of 5 stars

I've always used this company booking…

I've always used this company booking online from ireland to my daughter in London. cakes are just gorgeous..She just loves it and such a treat for her birthday. Thankyou so much for always delivering on the day I requested..Great company and delicious cakes.

June 7, 2025
Unprompted review
Rated 5 out of 5 stars

Love ordering cakes from Sugarholics

Love ordering cakes from Sugarholics. I am a loyal customer and would order again for myself and family in the future. The cakes are delicious, good price, and they look good. Thank you!

May 23, 2025
Rated 5 out of 5 stars

Real value for money

Delivered with care and just as importantly, on time. The customer service team were quick to respond to queries. The cake was designed beautifully and the size was perfect.

The taste and the texture were perfect. In my experience when asked to focus on a specific design the quality of the cake can be sacrificed, not with these guys. I would honestly buy a cake from Sugaholics for the taste and texture alone, the fact that they can do amazing and elegant designs is just an additional benefit.

I’m so impressed with the quality of this product, I have to review with 5* because the everything from the customer service, quality of the product and price were amazing.

Thank you for enhancing my sons birthday experience .

May 16, 2025
Unprompted review
Rated 5 out of 5 stars

The cake was so delicious

The cake was so delicious, all my colleagues loved the cake and the flavour. Really recommend the cake and the good service of the delivery.

May 13, 2025
Rated 3 out of 5 stars

Sugaholics™ in London offers…

Sugaholics™ in London offers beautifully designed cakes with good flavors and prompt delivery. Communication was smooth, even for detailed custom orders. However, there are minor improvements needed for making the overall experience more consistent. Sugaholics shows genuine care, but room for refinement remains. Thank you for the effort, Sugaholics. ⭐⭐⭐

February 22, 2025
Unprompted review
Rated 5 out of 5 stars

Last minute order for my daughters 10th

I found this company after tasting a friends birthday cake and asking where it was bought as it was the best cake I have ever had the pleasure of tasting!

I emailed the bakery as I didn't know where to start concerning the cake I wanted, the response was prompt and had a link to the suggested cake, which I ended up buying.

I got the Strawberries Mousse cake...🍓🎂 and everybody enjoyed the cake the same way I did trying it for the first time.

I requested a specific delivery time, and the cake did arrive later than expected but this is without exception as the window for delivery is wide and the driver tried his best....which I am greatful for. He was also very polite and easy on the eye.

I will be ordering another cake for my fathers birthday which I will have delivered on the day hopefully it comes at a decent time.

This company is our new go to bakery for cakes and I love the fact that the ingredients are halal. They do not compromise on taste or quality.

I absolutely recommend them.

January 11, 2025
Unprompted review

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