We are longterm customers of this…
We are longterm customers of this company and also own their other product Swipe Pages. We are also 5+ years customers of Klaviyo one of the top competitors in this space.
Swipe One product and its team is not ready to offer an email product. They do not understand email marketing in ecommerce and they have serious limitations in their platform that makes it close to unusable.
1. There is no UTM support in this platform, which makes it unusable for all kinds of ecommerce marketing. The teams response to it is to manually hardcode UTMs in links. How can you create a Shopify integration but don't have UTM support?! It really is insane. I don't think they have any clue how time intensive manual hardcode is and the risks of error it introduces. I think they will lose on any kind of enterprise customers on this and I seriously question Swami (the founder) knowledge about the industry he is trying to build a product for.
2. If you manage to exceed any of their email metric max such as bounce rate >2%, even if just for a day, your account will turn to shit and completely unusable. They will rate limit the account and any kind of campaign you create will go into review mode or verification mode or any kind of mode that will stop it from sending more then like 10-20 emails per day. Its really a ridiculous implementation and even if you get back under 2% again the rate limit sticks to your account like a permanent thing. Swami seriously what are you thinking with this? Also the support team will have a reply turnaround of 3-5 days for any account with a rate limit flag, and they rarely if ever provide any meaningful solution. So not only does your account become unusable but also the support close to stops replying.
3. If you pause an automation it will not actually pause the sending of the leads already in the automation. How crazy setup is that? Makes absolutely zero sense. Basically they have built a pause function that doesn't actually pause. So if your automation is performing poorly you can't actually turn it off lol. I can't even believe they actually run the product like this.
Based on our 8 years in ecommerce and experience with many similar products, we are pretty sure this product will fail in this market because of ignorance of the basic necessities by its developing team. I should add that I tried to reach out to Swami several times about this over the past year or so and that did not help anything either.






