Alexia in the Reading store was so very lovely today, incredibly patient with my dad and myself trying so many different perfumes to find one for my mum. She helped us find the perfect one, and was so... See more
Company replied
Location
Switch location37A Town Mall Walk, The Oracle, RG1 2AH READING, GB
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See what reviewers are saying
Kevin and Ramola in Reading were amazing. The service and care is way ahead of John Lewis and they knew exactly what would appeal to my difficult taste. Brilliant service!!
Company replied
I’ve been a customer for a long time now so I can assure you that the people and stock are great; the only place in Reading I get my fragrances from. Competitive prices on top a loyalty scheme to boot... See more
Company replied
I had a payment issue at the beginning even though it gave me an order number to then a few days later realise an order has not actually gone through which was frustrating but luckily it gave me enoug... See more
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Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
37A Town Mall Walk, The Oracle, RG1 2AH, READING, United Kingdom
4.9
Excellent
208 reviews
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Great customer service from Hannah
Great customer service from Hannah , in Reading shop
June 10, 2026
Unprompted review
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Josh and Tahira was amazing
Josh and Tahira was amazing. Great experience
June 5, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Best customer service here in the…
Best customer service here in the perfume shop. Tahira was exceptional.
June 5, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Kevin and Ramola in Reading were…
Kevin and Ramola in Reading were amazing. The service and care is way ahead of John Lewis and they knew exactly what would appeal to my difficult taste. Brilliant service!!
June 5, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
I was really made up when Lorna offered…
I was really made up when Lorna offered me a travel bottle as I was indecisive about what to go for to take on holiday, I can now go away and think about the different scents she gave me to smell and come back to her, very friendly happy and funny, thank you.
June 4, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
I’ve been there for my first time and…
I’ve been there for my first time and thanks to Kevin, I’ve found my new best fragrance. Very good customer service!
June 1, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Very great experience for sure
Very great experience for sure. Tahira is such a great person. I’ll keep coming back for sure.
May 16, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Alexia's service at the Reading Store…
Alexia's service at the Reading Store was top notch. 💯
May 16, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
I went to the store and ‘Ramona’ was…
I went to the store and ‘Ramona’ was such a nice host. She was helped me pick out great perfume and I had amazing customer service. will buy again from there.
May 14, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Alexia the Superstar
Alexia in the Reading store was so very lovely today, incredibly patient with my dad and myself trying so many different perfumes to find one for my mum. She helped us find the perfect one, and was so amazing advising on the differences between the fragrances and fragrance types. Will be back again!
May 14, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
We came to reading store and “alexia”…
We came to reading store and “alexia” is very kind and patient to help me choose the right frangrance for my friends gifting
May 13, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Thanks Alisha for a wonderful gift wrap
Thanks Alisha for a wonderful gift wrap
May 13, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
I had a great experience!
I had a great experience!! Wonderful value for my budget 👌🏾. The staff was super helpful with recommendations and packaging. Anne Marie was just wonderful!
May 7, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Good times deluxe😎👍🏿
I’ve been a customer for a long time now so I can assure you that the people and stock are great; the only place in Reading I get my fragrances from. Competitive prices on top a loyalty scheme to boot! And a special shout out to Ramona for always taking good care of me; if she’s on site you’ll definitely be in good hands!
May 2, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Staff were very helpful
Staff were very helpful, Hannah in particular helped me find the right fragrance as a gift. Very friendly and helpful. Also very patient as it took me some time to make my mind up!
May 2, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Great Service!
Was served by Hannah who was lovely and helped me find the perfect birthday gift and gave me great advise on what products I should get. Thank you and good job Hannah!
April 30, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
My perfume shopping experience was…
My perfume shopping experience was fantastic Everything was top-notch, and the lady working there ramona she was incredibly friendly and helpful. Highly recommend
April 27, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Delivered time as expected with good…
Delivered time as expected with good packaging and free samples of other brand perfumes which make me want to purchase that sample brand and thats a good marketing.keep up the good service.will purchase soon thanks!
X
April 14, 2026
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Tahira was very professional and…
Tahira was very professional and helpful when looking for gifts and helping choose out wrapping
April 18, 2026
Unprompted review
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Minor payment issue but otherwise 10/10 perfection
I had a payment issue at the beginning even though it gave me an order number to then a few days later realise an order has not actually gone through which was frustrating but luckily it gave me enough time to reorder the Gucci Oud for my husbands birthday with gift box and wrap and you didnt disappoint! I was so pleased with the added testers in for both men and women which meant i got a little spray for myself which i was happy about! But the oud is 10/10 and so happy with how it got sent. Thankyou!
April 6, 2026
Reply from The Perfume Shop - Reading 67
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
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