Easy to set up, but not much in the way of guidance when it comes to purchasing assets. There are very specific things needed when using a SDIRAs to make investments. So you own homework. You won’t ge... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Gold Service is outstanding with knowledeable, helpful, friendly consultants. Telephone access is very good with minimal hold times. Gold Email support is generally good, with occasional hiccups where... See more
Very good but they do forget some details that gets frustrating when you tell them 80 times. Otherwise good. Online portal is easy to use and I like the reps, they're kind and helpful.
Always diligent in ensuring that paperwork is ready for audits. Quarterly statements are a bit slow to post.
Company replied
Company details
Written by the company
Equity Trust empowers individual investors and financial professionals by removing the barriers to investment freedom. Our mission is to inspire, educate, and support investors to achieve more.
Contact info
1 Equity Way, 44145, Westlake, United States
- 8883824727
- trustetc.com
3.0
Average
844 reviews
Replied to 62% of negative reviews
Typically replies within 2 weeks
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
great service
October 17, 2025
Reply from Equity Trust Company
Thank you for your feedback! We’re glad you had a positive experience with our service.
I appreciate the knowledgeable support…
I appreciate the knowledgeable support the staff gives during my transactions.
October 15, 2025
Reply from Equity Trust Company
Hi Roderick, thank you for taking the time to leave us your feedback!
I had used bill pay and was concerned
I had used bill pay and was concerned I had sent a check twice. I was assured I had only sent it once so I felt better.
October 15, 2025
Reply from Equity Trust Company
Hi Nancy, we appreciate your feedback!
Equity trust has been consistatops in customer servicent with…
Equity trust has been consistant with there good cutomer service for all the years i have been with them, which is well over 15 yrs. co. reps have always been polite and helpful.
October 16, 2025
Only criticism is the ability to get…
Only criticism is the ability to get live customer service assistance.
October 14, 2025
They're ON IT!!
The service is always incredible but when transaction dates shift and things come up....they're ON IT!! Following up with the attorneys, making sure things keep moving towards the closing table. Ive had 5 transactions and the level of service has been top notch!!! Highly recommend Equity Trust....you wont be disappointed!+
October 15, 2025
Would prefer to have checks for real…
Would prefer to have checks for real estate expenses.
October 14, 2025
There is always great service
There is always great service, fast and easy. We really appreciate the opportunity to self direct our IRA.
October 14, 2025
Best Customer Service in a world where customer service has gone out of style.
Equity Trudt employed are great to work with, always helpful, friendly and so efficient. The best customer service.
October 14, 2025
EQUITY TRUST COMPANY
EQUITY TRUST COMPANY, otherwise known as ETC, has made self directed IRAs an easy way for me and my wife to grow our retirement accounts. I highly recommend them.
October 14, 2025
Staff knowledge is very good and they…
Staff knowledge is very good and they are very responsive. So glad ETC has people that answer the phone!
October 11, 2025
Easy to set up but no real guidance after the fact.
Easy to set up, but not much in the way of guidance when it comes to purchasing assets. There are very specific things needed when using a SDIRAs to make investments. So you own homework. You won’t get much guidance. Hire an accountant to assist in this.
October 11, 2025
Always super efficient and consistent…
Always super efficient and consistent processes.
October 11, 2025
Great customer service and client support
The price was affordable and the customer service was great!!
October 11, 2025
Reply from Equity Trust Company
Hi Robert, thank you for taking the time to leave us your feedback. We are happy to hear our team provided such a positive experience!
Excellent!
October 10, 2025
Reply from Equity Trust Company
Hi Dan, thank you for taking the time to tell us about your experience. We appreciate your feedback!
Mandell Review
Your team is professional, responsive, and always on-top of their game.
October 10, 2025
Reply from Equity Trust Company
Hi Steven, we are thrilled to hear our team provided you such a positive experience!
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.