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Review summary

Created with AI, based on recent reviews

Considering 236 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the product for its ease of use and efficient setup, often noting how quickly they can integrate it with their existing websites like Shopify or WordPress. Many appreciate that the product automates content creation and SEO, saving them significant time and effort. The user experience is frequently highlighted as intuitive and well-designed, making it accessible even for those new to SEO. Reviewers also commend the exceptional customer service and staff, describing them as responsive, helpful, and knowledgeable. People are particularly impressed with the prompt and professional support, which often goes above and beyond to assist with setup and questions. While some users expressed a desire for features like better image integration or more detailed product-specific blog posts, the overall sentiment remains highly positive regarding the product's performance and the support received.

What people talk about most

User experience

Customers had positive experiences with user experience. Reviewers consistently highlight the ease of setup... See more

Website

Reviewers express satisfaction with the website's ease of integration and its positive impact on online... See more

Customer service

Consumers consistently report positive experiences with customer service. Many reviewers highlight the... See more

Product

People report positive experiences with the product, highlighting its ease of use and effectiveness. Many... See more

Staff

Clients share positive opinions on staff, consistently praising their helpfulness and expertise. Reviewers... See more

Reviews shaping this summary

Rated 5 out of 5 stars

So far, I am impressed with the product. I just bought it about an hour ago and the AI was able to read and understand what my company needs. The value is also exceptional. It is relatively easy t... See more

Rated 5 out of 5 stars

I installed the plugin on WordPress, which was very easy to set up. The support is excellent; they respond within minutes and answer questions professionally. In my case, the articles created a... See more

Company replied

Rated 5 out of 5 stars

The product is superb, it is very easy to add your web site and it posts the excellent articles without any effort on my part. I had thought I was purchasing a free trial but I had paid in full, I don... See more

Rated 5 out of 5 stars

I hooked up Soro to my Shopify store mostly out of curiosity and was surprised how fast it worked. Setup took maybe five minutes and I did not have to tweak much. After connecting, it already picked u... See more

Company replied


Company details

  1. SEO Service

Written by the company

Soro helps your business show up when customers search on Google and ChatGPT. You don't need to know anything about SEO or spend hours writing blog posts - we do it all for you automatically. Every day, Soro writes a new article that answers those questions in your voice and publishes it directly to your website. We built Soro because most small businesses know they should be blogging, but either don't have time or can't afford expensive agencies. Set it up once, and let Soro handle everything while you focus on running your business.


Contact info

4.9

Excellent

TrustScore 5 out of 5

279 reviews

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Replied to 75% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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Rated 3 out of 5 stars

A very questionable service

A very questionable service — even just to try it out. I did a quick check and opened their Instagram. The first post was published on January 15, 2026 — so very recently, just about 3 months ago. At the same time, if you look at their website, they show screenshots of supposed client growth using their service, including Google Analytics screenshots claiming implementation as early as summer 2025, with traffic skyrocketing by hundreds of thousands of percent by August–September. That’s quite strange — if your Instagram was only created a few months ago, how are you showing client case studies from well before that? It looks suspicious, like it could be fake.

The same goes for their Trustpilot reviews. If you check them, they’re all positive, very similar in wording, and a huge number were posted within the last month. On some days, dozens of reviews appear at once. Where would a brand-new service get that many clients in such a short time?

Also, it’s not just Instagram — their blog on the Sora website only starts around December 20, 2025. So at most, the service is about 4 months old. Yet they’re publishing case studies that supposedly date back 10 months. How is that possible?

Another odd point: they promote daily blogging and automated content publishing, yet their own website doesn’t reflect that. There are only about 40 articles in total, even though the service supposedly launched much earlier.

Overall, there are too many red flags to feel comfortable trying this service, unfortunately. The marketing is strong — it makes you want to believe you can just turn it on and everything will start growing — but in reality, it looks more like another AI “miracle” service with a scam-like facade.

UPDATED after Soro team reply:

Thank you for your response. I’d like to believe you, of course, but I have quite a lot of business experience, and I don’t see how you could have acquired such a large number of clients without having any case studies to show first. It’s also unclear how you were marketing yourselves to gain that number of clients you mention — and only after that, six months later, you created your Instagram and website and started promoting even more actively. That’s simply not how a typical business operates. This might convince a casual user, but not someone who runs a business.

Also, to avoid being unfounded, I did a manual search for the query “seo website optimisation ai” and went through 10 pages of Google results — your website was nowhere to be found. So it seems that what you’re promoting, you’re not even using yourselves. That’s a major red flag suggesting that your service is likely not what you claim it to be.

I also asked ChatGPT for tools to automate SEO, including automatic article posting and promotion via Google and AI search, and it returned a list of 50 (!) services. — Soro: not found in results

April 27, 2026
Unprompted review
Soro logo

Reply from Soro

Hi Artem, thanks for the review.

Soro launched in 2025 and we've been growing fast - the case studies are from real customers who came in early and saw results within weeks. We were focused on building the product and serving those customers, not on maintaining a social media presence or publishing blog content for the sake of appearances. The marketing footprint came after the results, not before.

We have a large and growing customer base, and we ask every single one of them to leave honest feedback. Every day we work hard to help business owners see real SEO growth - that's what drives the reviews, and that's what we show up for.

On publishing - Soro isn't about flooding sites with content. It's about publishing what actually moves rankings, guided by real signals. Our users have full control over volume, but smart beats frequent every time.

Also, we couldn't find an account under your name. If you have one, reach out at info@trysoro.com and we'll sort anything out. If you don't - we'd genuinely welcome you to try it out.

Rated 5 out of 5 stars

Off to a very good start

I've only just begun, but the setup instruction was clear and the recommendations for website optimization are on my to-do list today. Wish me luck—wait, make that SUCCESS!

April 25, 2026
Unprompted review
Rated 5 out of 5 stars

Soro review

This system is so easy to set up and go with. The articles appear every day and are posted to the website automatically. Nothing could be easier.

April 20, 2026
Unprompted review

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