Wealthy Parent Guide has been really helpful. Matthew was so helpful and very patient with all our questions.
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The wealthy parent guide made things so much clearer for me. I wasn’t sure whether to put more into my pension or just cover childcare costs, complicated by the fact I was half way through the financ... See more
You pay £29 for a colorful summary of a government webpage. This is not a guide to anything other than pretty straightforward tax rules. The label "wealthy parent guide" is also entirely misleading -... See more
Company replied
Didn’t have high hopes at first but actually found the Wealthy Parent Guide really useful. I’m a higher-rate taxpayer and was trying to figure out how childcare schemes apply if you reduce your net in... See more
Company details
Written by the company
Wealthy Parent Guide helps UK parents reduce childcare costs and improve tax efficiency - often saving families £10,000 per year on nursery fees. Our digital guide and video calls walk you through every childcare scheme and tax break you may be entitled to - not just the well-known ones like Tax-Free Childcare and 30 hours free childcare, but also options many parents don’t realise exist. We support families that earn £100,000+ that are affected by the loss of childcare support and higher effective tax rates. Most don’t realise how much they’re overpaying - or what they could do differently. We make it simple to understand how your income, pension contributions, and adjusted net income impact childcare costs, tax paid, pension contributions and your overall financial position. Our platform shows you what options are available, what steps to take, and how much you could save - without the jargon. It’s fast, clear, and built for busy parents who don’t have time to dig through complex rules. Ultimately, it helps you keep more of your hard-earned money - whether that shows up as more cash today, lower nursery costs, or more invested for the future.
Risk-free 30 day guarantee
Money back guarantee.
If it’s not right for you, we’ll refund you in full. No questions asked.
Contact info
124 City Road, EC1V 2NX , London, United Kingdom
- support@wealthyparentguide.com
- wealthyparentguide.com
So helpful and very patient!
Wealthy Parent Guide has been really helpful. Matthew was so helpful and very patient with all our questions.
April 10, 2026
Reply from Wealthy Parent Guide
Hi Alex,
Thanks so much for your review - really glad you found the guidance helpful.
Our aim is to make it easier for parents to understand how childcare costs, tax, and things like adjusted net income all fit together - especially for families navigating Tax-Free Childcare and 30 hours free childcare.
It’s great to hear the guide helped bring some clarity. If you have any questions as you work through your options, we’re here to help.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Brilliant guidance and expertise
Brilliant guidance, tailored to the individual. Friendly service run by those looking to genuinely support and educate navigating the tricky landscape.
Would highly recommend!
March 20, 2026
Reply from Wealthy Parent Guide
Hi Jamie,
Thank you for taking the time to share this - we really appreciate it.
We’re glad you found the guidance helpful and tailored to your situation. For many UK parents, navigating childcare costs, tax rules, and government schemes can feel unnecessarily complex, so it’s great to hear that the support made things clearer.
Our goal is always to help parents understand their options - from Tax-Free Childcare and 30 hours free childcare to broader tax efficiency and financial planning - so they can make confident decisions and keep more of their money over the long term.
Thanks again for your recommendation - it means a lot.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Insightful and friendly advice
Insightful and friendly advice - really helped us better understand our position and the different options available to us
March 16, 2026
Unprompted review
Reply from Wealthy Parent Guide
Hi Rose,
Thank you for your review - we really appreciate you taking the time to share this.
We’re glad the guidance helped you better understand your position and the different options available. For many UK parents, the combination of childcare costs, tax rules, and government schemes isn’t always clear, so having a full picture can make a big difference.
Our aim is to break this down in a simple, practical way - from Tax-Free Childcare and 30 hours free childcare through to broader tax efficiency and financial planning - so you can make informed decisions and keep more of your money over time.
Thanks again for your kind words.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Great advice and useful guide
Great advice and gave a better understanding on what our options were. Now saving over £9000 a year on our childcare through salary sacrifice.
August 13, 2025
Reply from Wealthy Parent Guide
Hi Laura,
Thank you for sharing this - I really appreciate it.
Saving over £9,000 a year is a great outcome, and a good example of how much impact the right approach can have. A lot of the focus is often on pensions or the more well-known schemes, but options like workplace nursery salary sacrifice can make a significant difference when they’re available.
We’re really glad the guide helped you understand your options and take action with confidence. For many UK parents, it’s less about earning more and more about structuring things in a more tax-efficient way to reduce childcare costs and keep more of what you earn.
Thanks again for your kind words.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Game changer!
Incredibly helpful team providing customised figures to help you make the right decisions and navigate what is a very challenging and unclear of UK tax and nursery fees. The 1-2-1 support is excellent and the team go out of their way to help.
March 17, 2026
Reply from Wealthy Parent Guide
Hi Chris,
Thank you for your review - we really appreciate you taking the time to share this.
We’re really glad the personalised figures and 1-2-1 support helped you navigate what is often a very unclear mix of UK tax rules, childcare costs, and nursery fees.
For many parents, understanding how things like 30 hours free childcare and Tax-Free Childcare actually apply to their situation when they earn over £100,000 can be the difference between overpaying and making the most of what’s available.
Our aim is to make this simple and practical - showing you exactly what options you have, what steps to take, and how to structure things in a more tax-efficient way so you can keep more of your money.
Great to hear it was a game changer for you, and thanks again for your kind words.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Helped make a decision with confidence
Very clear, tailored and helpful advice that meant I finally understood my options and potential ways forward.
March 17, 2026
Reply from Wealthy Parent Guide
Hi Matty,
Thank you for your review - we really appreciate you taking the time to share this.
We’re really glad the guidance helped you clearly understand your options and move forward with confidence.
For many parents, especially above the £100,000 income level, the combination of tax rules, childcare costs, and scheme eligibility can be difficult to navigate and often isn’t well explained.
Our aim is to simplify that - showing what’s available, how it applies to your situation, and what steps you can take to structure things in a more tax-efficient way so you can keep more of your money.
Thanks again for your kind words.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Great service
Great service, knowledgeable team were super helpful throughout the process
March 17, 2026
Reply from Wealthy Parent Guide
Hi John,
Thank you for your kind words - we really appreciate it.
It’s great to hear the team were helpful throughout the process. For many families, getting clarity on childcare funding, eligibility rules, and how nursery fees actually work can feel overwhelming at the start, so having the right support along the way makes a big difference.
We focus on giving parents clear, practical guidance they can act on - whether that’s understanding eligibility, comparing different childcare support options, or making informed financial decisions for their family.
Thanks again for your feedback.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Informative and cost effective tips
Informative and cost effective tips on managing finances. I had a productive call with Matt and was provided with a user friendly summary of options for future reference. I would recommend this service.
August 7, 2025
Unprompted review
Reply from Wealthy Parent Guide
Hi Claire,
Thank you for your review - we really appreciate you taking the time to share this.
It’s great to hear you found the call helpful and the summary easy to use. Having a clear, practical breakdown you can refer back to often makes a big difference when making decisions over time.
We aim to bring everything together in one place - from 30 hours free childcare and Tax-Free Childcare through to broader financial planning - so you can see how each option fits into your overall situation and take action with confidence.
Thanks again for your recommendation.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
This has been genuinely so helpful
This has been genuinely so helpful. I found trying to understand the government website incredibly confusing. I was able to speak with an FA and with a contact at the company who helped me work through some options so now I know what I need to do to maintain the funding. I would hugely recommend this guide for those who need some guidance!
October 30, 2025
Unprompted review
Reply from Wealthy Parent Guide
Hi Charlotte,
Thank you for your review - we really appreciate you taking the time to share this.
We hear this a lot - the government guidance can be difficult to navigate, especially when you’re trying to understand how everything applies to your own situation. It’s great to hear that speaking with a financial advisor and the team helped you work through your options and feel clear on what to do next.
Our aim is to combine that hands-on support with broader financial planning for tax efficiency, so you can not only maintain your childcare funding but also make better long-term decisions with your money.
Thanks again for your recommendation.
Matthew Griffiths
Founder & CEO, Wealthy Parent Guide
Personalises smart decision making
The wealthy parent guide made things so much clearer for me. I wasn’t sure whether to put more into my pension or just cover childcare costs, complicated by the fact I was half way through the financial year. This guide brought it all together and broke it down in a personalised way for me. I used its recommendations on how to move forward and It also gave me some useful contacts which I never knew existed. Would recommend the service! Thanks WPG!
September 12, 2025
Unprompted review
Incredibly helpful guide and clear…
Incredibly helpful guide and clear financial advice. Gives a number of solutions and peace of mind. Awesome platform!
September 1, 2025
Unprompted review
Great experience
The guide was very helpful. It lists all options clearly and is certainly a lot less confusing than the various official websites. The best part was the call with Matthew who is not only a very nice & genuine person but also as expected very knowledgeable about this particular topic. I definitely feel that it was worth the money. Highly recommended!
August 14, 2025
Unprompted review
I don’t usually write reviews
I don’t usually write reviews - but I felt I needed to in this instance as the service was so useful and it made a huge difference to how we proceeded with child care and much more. Thank You!
July 30, 2025
Unprompted review
Really helpful advice that saved us £800 per month
I wasn't sure how useful it would be when I signed up, but figured if they could at least save me £29, then it was worth it. I had a really nice phone call with one of the founders, who gave me some great advice, and we are now saving £800 per month with our nursery fees. I would highly recommend them to other parents.
June 6, 2025
Unprompted review
It's more than just the guide...
The government schemes around nursery funding are extremely confusing... I spent weeks trying to figure out how it all works, mainly relying on ChatGPT. While ChatGPT was pretty helpful, it surprisingly got a few quite fundamental things wrong, so I decided to pay for the Wealthy Parent Guide to speak to actual humans. You're not just paying for the guide itself, you're paying for their help. For the £24, I got a call with Matthew to see if my husband and I were eligible for money back from HMRC (sadly, we weren't), the guide, detailed responses on my questions via email, and a call with a financial advisor. The guide itself was moderately helpful, but the real value is in the human touches. That being said, the company is still really new and the guide will improve and become more bespoke over time. I learned some invaluable knowledge through my questions via Matthew, Nicole and my financial advisor. Their time alone, to me, is well worth the money.
June 2, 2025
Unprompted review
Claimed money back from hmrc
Didn’t have high hopes at first but actually found the Wealthy Parent Guide really useful. I’m a higher-rate taxpayer and was trying to figure out how childcare schemes apply if you reduce your net income — there’s not much clear info out there. The guide made it easy to understand and when I had a few specific questions, their support team replied quickly over email. Also did the beta call with Matt and found out I could claim money back from HMRC… had no idea before. Definitely worth it.
May 20, 2025
Unprompted review
I paid £29 to have a call with…
I paid £29 to have a call with "Matthew" to go through a Beta tool. Did not turn up for the half hour call - no cancellation no apology. I took time out of a busy day to do this - it really is appalling.
May 16, 2025
Unprompted review
Reply from Wealthy Parent Guide
Hi Josie,
I'm really sorry for the frustration caused here. I was 10 minutes late to our call due to a doctor’s appointment with my daughter that overran unexpectedly.
I did try to reach you on your mobile and followed up with an email. We’ve since been in touch and rescheduled our call for next week.
I completely understand that your time is valuable, and I’m genuinely sorry for the inconvenience this caused. I’m looking forward to speaking with you and showing you the value of the tool.
Best wishes,
Matthew
Had a great experience talking with…
Had a great experience talking with Matt. He gave me fantastic insight into how I could save through salary sacrifice and also my pension. Couldn't be more grateful for the advice he talked me through.
May 15, 2025
Unprompted review
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