What Hi-Fi? Reviews 16

TrustScore 2 out of 5

2.0

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

2.0

Poor

TrustScore 2 out of 5

16 reviews

5-star
4-star
3-star
2-star
1-star

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

They're like parasites

Somehow they have got my details and bombard me with advert links when I'm browsing. I found the 'contact us' page but there is no contact address other than a postal one. I can't get rid of them and it's driving me nuts!

April 15, 2026
Unprompted review
Rated 1 out of 5 stars

What hifi awards 2025 is duplicate of 2024

I bought the what hifi awards 2025 and happened to compare it with the 2024 awards. It is exactly the same content! Many pages are identical, the wording is the same, just the price of items have been updated and the background colours changed. I wont be buying their awards magazine anymore, no effort has been put into this, Im just reading the same content every year.

December 28, 2025
Unprompted review
Rated 3 out of 5 stars

Diligent team, add heavy, convenient yet hard to trust...

What Hi‑Fi? is useful and the team are diligent — you can find specs, comparisons and buying options in one place, which is genuinely convenient — but there are real problems. Too often they seem to praise whoever is paying the bill; money shapes coverage and that warps trust. The site is overloaded with ads and the email bombardment is relentless, which makes sober, critical appraisal harder to find. Reviews frequently slip into glorifying language rather than clear, measured assessment.
If What Hi‑Fi? wants readers to trust them again they should tighten disclosure of commercial relationships, reduce ad density, and double down on rigorous testing that highlights clear weaknesses.
That said, if it ain’t broken don’t fix it — at the end of the day they still have to sing for their supper, and for many readers the convenience and breadth of coverage are enough to keep coming back.

Rating: 3★ — useful, but take the praise with a grain of salt.

November 1, 2025
Unprompted review
Rated 1 out of 5 stars

An absolute nightmare

They got one star because there isnt a lower one.Do not, under any circumstances visit their website unless you are happy to be deluged with up to 10 adverts a day. I visited once, didn't sign up to anything and still get alerted by adverts throughout the day. They say that there is a way to stop it, but having followed the instructions on their site, it doesn't work. They do not accept phone calls, they are a nightmare and Iam currently investigating what action can be taken against them. AVOID AT ALL COSTS.

September 9, 2024
Unprompted review
Rated 1 out of 5 stars

Bought a TCL TV following a glowing…

Bought a TCL TV following a glowing review on their website. Only to find out it doesn't support major UK streaming apps (ever heard of BBC iPlayer???). Go somewhere else for proper advice. I'm having to deal with the fall out of trying to get my money back now...the joys!

August 28, 2024
Unprompted review
Rated 1 out of 5 stars

Please do your own counting on their…

Please do your own counting on their mainpage of the words prime and Amazon. Now you can guess where the money comes from. It’s amazing how obvious it is. They do call themselves an independent guide LOL

July 17, 2024
Unprompted review
Rated 1 out of 5 stars

Cons

Cons, payed to give good revieuw to audio equipment. They are just blah blah money laundring for audio equipment blown out proportion..

July 1, 2023
Unprompted review
Rated 1 out of 5 stars

Insufferable browsing experience

Insufferable browsing experience. Non-stop ads that pause your music, ironic for a website about appreciating music. Very clear from their reviews that they have no hands on experience with most of the products they’re talking about and that it’s possible to simply pay for the top spot on a list

April 13, 2023
Unprompted review
Rated 5 out of 5 stars

Informative

Informative, easy to understand reviews, advice, features and news. They have been going for a long time in print and online and are trusted by brands, retailers and consumers.

October 18, 2022
Unprompted review
Rated 1 out of 5 stars

They need real people to write real…

They need real people to write real reviews based on real life. Seems to me most of these review sites use something for a week or two and miss loads of real life problems. These certainly do!

August 28, 2022
Unprompted review
Show reviews in all languages. (16 reviews)

Is this your company?

Claim your profile to access Trustpilot’s free business tools and connect with customers.

Get free account

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look