Admiral Insurance Reviews 150,795

TrustScore 4.5 out of 5

4.5

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent service, finding the staff to be very understanding, courteous, and patient. Many people appreciate the clear explanations and the ease of the overall process, from getting quotes to arranging insurance. The pricing is often described as reasonable and competitive, with many consumers feeling they received a good deal. However, some customers also noted issues with customer support, mentioning experiences where they felt ignored or that agents were unhelpful. A few other people felt the pricing was occasionally too expensive compared to competitors, and some found the online process confusing or felt forced to speak with an agent.

What people talk about most

Price

Clients share positive opinions on price, often finding it competitive and reasonable for the coverage... See more

Service

Reviewers mention positive feedback about service. Many customers praise the ease and speed of obtaining... See more

User experience

Consumers find the user experience to be largely positive, praising the website as thorough, clear, and easy... See more

Staff

Reviewers highlight positive aspects of staff. Many customers praise the helpfulness, patience, and... See more

Customer service

Customers consistently note positive experiences with customer service, highlighting helpful and professional... See more

Based on these reviews

Rated 5 out of 5 stars

Admiral travel insurance stepped in after Jet2 failed to refund our cancelled holiday to Cyprus due to the attacks on the British army base. Their staff were very understanding of the situation we w... See more

Company replied

Rated 5 out of 5 stars

Wanted car insurance, got car insurance with no fuss or ridiculous, over intrusive questions, so I'm very happy. Considering the named driver had no experience when I applied I thought the price was v... See more

Company replied

Rated 5 out of 5 stars

Paul who assisted us was one of the best helpers I have experienced. He explained so clearly and was so kind to an 85 yr old. The cost of our insurance was excellent In fact we did ask if we had to c... See more

Company replied

Rated 4 out of 5 stars

It was bought through a comparison site, and was very straightforward. This is the first time I have used Admiral insurance. I was previously with quote me happy . Com which is an online only platform... See more

Company replied


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency
  4. Insurance Agency
  5. Pet Insurance Company
  6. Travel Insurance Company

Written by the company

Admiral was launched in 1993 and is now one of the UK’s largest providers of insurance. As well as car and home insurance Admiral offers black box insurance with Admiral LittleBox and is the home of MultiCar for households with more than one car to insure. For anyone who has to insure their home and their car, Admiral offers MultiCover, designed to cover all your vehicles and home on a single policy giving you a discount on your premium and the ease of one renewal date. Whatever the type of insurance, Admiral’s aim is to give great service and value for money to UK consumers.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

151K reviews

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Rated 1 out of 5 stars

Awful experience

Honestly, I will never go with Admiral again. I unfortunately had to put a claim in for my travel insurance as I fractured and dislocated my shoulder the week before my trip.

The trip was a group trip so was booked by one person in the group. I received a callback today from the claims team who stated I need to get the person who booked the trip to sign a form and provide a bank statement of his. They also requested I contact Jet2 to get proof I didn't attend the flight and get proof from the AIRBNB host that I wasn't there (the host didn't visit once as it was a lockbox for the key so I'm unsure how they could provide proof I wasn't there if they weren't even there themselves!!). Surely this is part of the the claims process that if they require proof, they can contact the airline themselves. The amount of hoops I have had to jump through for this has been absolutely scandalous and it's such a poor customer journey!!

I requested a manager callback and was told 3 working days. I work as a manager in a complaints team myself and, whilst I appreciate same day callbacks can't always happen, 3 working days is extremely poor to say the least.

April 23, 2026
Unprompted review
Admiral Insurance logo

Reply from Admiral Insurance

Hello Jason,

Thank you for taking the time to share your experience. I’m really sorry to hear about your injury and understand how upsetting and stressful this must have been, especially so close to your trip.

I appreciate you taking the time to outline the difficulties you’ve experienced during the claims process. When a trip is booked by another party, the claims team may need certain documents to confirm eligibility and validate the claim, which can sometimes involve requesting information from the lead booker or third party providers. I understand how this can feel frustrating and more complicated than expected.

I’m also sorry to hear your concerns regarding the call back time frame. While time frames can vary depending on demand, I recognise how important clear and timely communication is, particularly when you’re already dealing with an ongoing claim.

If you’re happy to do so, please email your full name and claim number to the address below. Once I have your details, I’ll make sure your feedback is passed to the travel team for review.

Thank you,
Rach

ReviewFeedbackSupport@admiralgroup.co.uk

Rated 5 out of 5 stars

Competitive price

Competitive price.
easy to access.
Extremely polite and knowledgeable Agent

April 22, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Joyce,

Thank you for your great feedback! 😊 We’re really pleased to hear you found our pricing competitive, the service easy to access, and our agent polite and knowledgeable. That’s exactly the experience we aim to provide 💙

Stay connected on our socials for helpful tips and the latest updates 👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Great

Great perfect

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Juke,

Great to hear, thank you so much! 😄 We really appreciate your feedback 💙✨

Connect with us on our socials for handy hints and helpful advice!👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars
Admiral Insurance logo

Reply from Admiral Insurance

Hello Alan,

Thanks so much! 😊 Great to hear you were happy with both the price and the service 💙✨

Stay connected on our socials for helpful tips and the latest updates 👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Seamless

Just seamless and easy

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Gary,

That’s lovely to hear, thank you! 😄 Seamless and easy is exactly what we aim for 💙✨

Connect with us on our socials for handy hints and helpful advice!👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Easy to use website

Easy to use website, realistic prices.

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Gordon,

Thank you for your feedback! 😊 We’re really pleased you found our website easy to use and the prices realistic 💙

Stay connected on our socials for helpful tips and the latest updates 👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Getting an insurance quote was a…

Getting an insurance quote was a straightforward and easy process. The insurance options offered were comprehensive

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Richard,

Thank you for your great feedback! 😊 We’re really pleased to hear getting a quote was straightforward and easy, and that our insurance options felt comprehensive. That’s exactly what we aim for 💙

Connect with us on our socials for handy hints and helpful advice!👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Had excellent service from you…

Had excellent service from you consultant. Her name was Evie.

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Thank you for your lovely feedback, Stephen🙂 We’re really pleased to hear you received excellent service from Evie! We’ll be sure to pass your kind words on - We're sure she’ll really appreciate it✨

Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 3 out of 5 stars

Insurance Great

Insurance wise, great price the more vehicles you have. However they only send out notification to renew 15 days to the policy renewing. This isn't great and i would like for it to be longer.

May 16, 2025
Admiral Insurance logo

Reply from Admiral Insurance

Hello Darren,
Thank you for your feedback, and we’re pleased to hear you’ve found our pricing competitive when insuring multiple vehicles.

To clarify, when your whole policy is due to renew, we send your renewal quote approximately 21 days before the renewal date. However, when an additional vehicle or risk is added mid‑term, the notification you receive is a reminder that it’s joining the policy partway through, rather than a full policy renewal notice.

We’re sorry if this caused any confusion, and we really appreciate you taking the time to share your feedback. We’ll certainly take this on board, as we’re committed to continuing to improve this process and make things clearer for our customers. - Courtney

Rated 5 out of 5 stars

Easy to get accurate quotes for exactly…

Easy to get accurate quotes for exactly what you need and very fair pricing. Will use Admiral for all of my insureance going fowafds.

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Sebastian,

Thank you so much for your kind feedback! 😊 We’re really pleased to hear you found it easy to get accurate quotes with fair pricing, and that the cover met exactly what you needed. We truly appreciate your trust in Admiral 💙✨

Stay connected on our socials for helpful tips and the latest updates 👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 3 out of 5 stars

I am having a cataract removed next…

I am having a cataract removed next week and because I disclosed that, it became a major problem and it will not be covered what I understand is a short procedure.

April 22, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello.
We’re sorry to hear about the difficulties you’ve experienced, and we understand how upsetting and frustrating this must feel, especially at a time when you’re preparing for a medical procedure.

When taking out travel insurance, any pre existing medical condition, including conditions where treatment or surgery is planned or pending, does need to be disclosed. In some cases, even procedures that may feel routine or short can be classed as a pre existing condition until treatment has been completed and recovery confirmed. This can affect whether the condition can be covered, as insurers need to consider any increased risk of needing medical treatment while travelling.

We appreciate this isn’t always clear and can come as a surprise, which we’re really sorry about. You can find more information on how pre existing medical conditions are assessed and why they can impact cover here: https://www.admiral.com/magazine/guides/travel/pre-existing-condition

Thank you for sharing your experience, we are always looking at ways to improve and take all feedback on board. - Courtney

Rated 5 out of 5 stars

Telephone answered quickly

Telephone answered quickly, Admiral had all my details stored so amending policy was simple & efficient

April 22, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello,

Thank you for your great feedback! 😊 We’re really pleased to hear your call was answered quickly and that having your details on file made amending your policy simple and efficient. That’s exactly the experience we aim to provide 💙

Connect with us on our socials for handy hints and helpful advice!👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Great customer service

I realised I had put some wrong information on my online form and when I rang to correct it the man I spoke to was brilliant. He was professional and efficient and sorted it out in a minute.

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Cheree,

Thank you so much for sharing this! 😊 We’re really pleased to hear our colleague was able to help you quickly and professionally, and get everything sorted so smoothly. That’s exactly the support we aim to provide 💙

Stay connected on our socials for helpful tips and the latest updates 👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Good service

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Keith,

Thank you for your feedback! 😊 We’re really pleased to hear you received good service 💙

Connect with us on our socials for handy hints and helpful advice!👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

looked at the best way to insure my car…

looked at the best way to insure my car and save money doing so

April 23, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello Mr Barber,

Thank you for your feedback! 😊 We’re really pleased to hear we could help you find the best way to insure your car while saving money too 💙🚗

Stay connected on our socials for helpful tips and the latest updates 👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars
Admiral Insurance logo

Reply from Admiral Insurance

Hello Damien,

Thanks so much! 😊 Always lovely to hear, we really appreciate your continued support 💙✨

Connect with us on our socials for handy hints and helpful advice!👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 4 out of 5 stars

Service and the rate

April 21, 2026
Admiral Insurance logo

Reply from Admiral Insurance

Hello,

Thank you for your feedback! 😊 We’re really pleased you were happy with both the service and the rate 💙

Stay connected on our socials for helpful tips and the latest updates 👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 1 out of 5 stars

7 Months On – Car Still Not Fixed and Complaint Mishandled

I had an accident on 16th September 2025, and as of 23rd April 2026 my car is still not repaired properly — with no resolution in sight.

My car has been in the garage multiple times. On the second visit, it was there for nearly 8 weeks to fix a wrong-colour grille and a dashboard warning light — something I was told was a simple fix. When the car was returned, it had been scratched across the entire body during cleaning, so it had to go back again.

On the third return, there was still a chip on the door, and I was told this would be resolved locally. I have heard nothing further from either the garage or Admiral. After using the car, I also discovered that previously reported issues were still not fixed — scratches near the door hinge and a banging noise every time the door is opened. The car is not in a condition I can return to my leasing company.

At no point has Admiral contacted me to check whether I am satisfied. Every interaction has been me chasing them.

I raised a formal complaint on 25th February and was told this would be properly managed. Seven weeks later, I received a response claiming I had said I was happy with the repairs (which is completely untrue), along with an offer of £75 for an unrelated issue. This response did not reflect my complaint at all.

I also pay extra for a courtesy car, yet every vehicle provided has been unreliable or unsafe — including faulty keys, damaged wheels, and starting issues. I regularly drive my 4-year-old son, so this is extremely concerning.

This situation has had a serious impact on my mental health, causing ongoing stress, sleepless nights, panic attacks, and difficulty concentrating.

From my understanding of UK consumer and insurance regulations, including the requirement to provide services with reasonable care and skill, as well as fair complaint handling standards, this situation falls significantly below what is expected.

Based on guidance from the Financial Ombudsman Service, I believe the level of compensation offered is wholly inadequate. Given the circumstances, I would expect compensation to reflect:

• **Distress & inconvenience** (7+ months of delays, repeated failed repairs, and ongoing mental health impact): £500–£1,000
• **Loss of use / poor repairs** (vehicle not returned to pre-accident condition, multiple returns to garage): £200–£400
• **Courtesy car failures** (unsafe and unreliable vehicles despite paying for this service): £100–£300

This places a fair and reasonable total in the region of £800–£1,200.

At this stage, I am asking for:

* My car to be fully repaired to its pre-accident condition
* Compensation that properly reflects the scale of failures and impact caused

I responded to the complaint outcome 7 days ago and have not even received an acknowledgment.

If this matter is not resolved as a matter of urgency, I will be escalating my complaint to the Financial Ombudsman Service for independent review.

Very disappointing experience.

September 26, 2025
Unprompted review
Admiral Insurance logo

Reply from Admiral Insurance

Hello,

Thank you for taking the time to share such a detailed review. I’m really sorry to read how long and challenging this experience has been for you, and I recognise the frustration and distress you’ve described, particularly in relation to the repeated repairs, communication concerns, and the impact this situation has had on you and your family.

I appreciate you setting out the issues you’ve experienced with the repairs, courtesy vehicles and the handling of your complaint. This is not the level of service we aim to provide, and feedback like this is taken very seriously.

To ensure all of the points you’ve raised are fully reviewed and investigated appropriately, I’ve passed your review directly to our complaints department. They will consider the matters you’ve highlighted alongside the existing correspondence and will contact you in due course.

Thank you again for raising your concerns.
Rach

Rated 5 out of 5 stars

What an amazing service I have just…

What an amazing service I have just received from Tom, it was a call I was dreading to make, but he handled it with the upmost professional manner and respect. I have never received such amazing care and support. Thank you so much Tom.

April 23, 2026
Unprompted review
Admiral Insurance logo

Reply from Admiral Insurance

Hi Lisa🙂 Thank you so much for taking the time to share this! We’re really pleased to hear that Tom was able to put you at ease and support you through what you expected to be a difficult call. Providing care, respect and professionalism is so important to us, and it’s lovely to know Tom delivered exactly that. We’ll be sure to pass your kind words on✅

Check out our social channels for advice, tips, and fun competitions!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

Rated 5 out of 5 stars

Easy to set up

Easy to set up. Multi policy reduces overall cost

August 16, 2025
Admiral Insurance logo

Reply from Admiral Insurance

Hello David,

Thank you for your feedback! 😊 We’re really pleased to hear everything was easy to set up and that combining policies helped reduce the overall cost. That’s exactly what we aim for 💙

Connect with us on our socials for handy hints and helpful advice!👉🏼
https://www.facebook.com/admiralUK
@admiral_insurance_uk

Admiral Social Media Team 💙

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