I was the biggest sceptic and truly didn’t believe I could lose weight without counting calories but how wrong I was! ALY coaching is a truly personalised, supportive and realistic approach not... See more
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Two Stone Down - But the Mindset Shift Matters More
Before I found Alice on Instagram, I was completely stuck. I’d hit my 40s, the middle-aged spread had crept in, and I honestly thought I’d just have to accept it. I’d tried the restrictive diets before - no carbs, no crisps, no fun - and of course, they never lasted.
Through the guidance and support of Alice and Jess, I’ve now lost two stone (!!), something I never thought was possible for me. But even more importantly, my mindset around food has completely changed.
I can enjoy my favourite foods (yes, even crisps!) without it turning into a feeding frenzy. I can go out for dinner once or twice a week and still make progress. I no longer feel guilty after eating something “bad”, because I’ve learned there’s no such thing. I’ve learned how to enjoy my holidays without derailing my progress.
Jess encouraged me to build in daily movement - nothing extreme, just small, consistent habits. I’ve never felt better, physically or mentally.
The biggest difference is how calm and in control I feel around food. I trust myself now. That’s something I never had before.
If you’re stuck where I was, feeling frustrated and fed up, I honestly can’t recommend Alice and Jess enough. Their support, accountability and mindset work have completely changed how I think, eat and feel.
Weight loss technique that works!
Having struggled to push myself beyond a certain point with weight loss, I’m so pleased I found Alice and her team at a time of need. Years of binge eating, being cruel to myself (eg hating my body image). Alice is helping me one step at a time to work through all of this, to learn the difference between a want and a need!
Training with Aly has changed the way I…
Training with Aly has changed the way I see myself — both inside and out. When I first started, I was mostly focused on getting stronger and fitter, but what I’ve gained goes much deeper than that. Aly puts a huge emphasis on mindset and mindfulness, and that’s made a difference for me.
Through our sessions, I’ve learned to appreciate my body for what it can do, rather than constantly judging my weight. That shift has made me feel so much more positive and comfortable in my own skin. I’ve built real strength, not just physically but mentally too — I feel more capable, more grounded, and more in control of my life.
Aly’s approach has helped me and continues to help me find balance. I’m feel I’m stronger, calmer, and more confident, both in and out of training. It’s not just about working out anymore — it’s about feeling good, being kind to myself, and realising how strong I can be.
I’m grateful for Aly’s support and guidance. This training has truly helped me reconnect with myself in a way I didn’t expect.
Truly changed my mindset
I’ve been with Alice since April and I can honestly say it’s changed my life. I have gone from feeling sluggish and groggy to bright and energetic. I’ve dropped two dress sizes without feeling like I’m being deprived of anything. The biggest part of me is wanting to workout again. All of my workouts fit in with my lifestyle and have meant they’ve become part of my routine. Alice is a massive support through all of it, she responds to questions really quickly and always has a solution or an option for you. I didn’t want to record my weight or do progress pictures because of previous cycles I’ve been in and Alice supported this decision. I eat out regularly and go for weekends away, so this is something that is a lifestyle and not a ‘fad diet’
Beyond grateful for Aly online Coaching.
A coach who truly gets it!
Working with Alice and being part of the ALY program has genuinely been life-changing for me. I’ve struggled for years with my relationship with food and consistency - and this is the first program I’ve actually stuck with for 6+ months.
What makes Alice’s approach so different is how she helps you understand the why behind your behaviors, rather than just telling you to “try harder” or “be more disciplined.” My previous coach at a different agency often made me feel like my lack of consistency was just a lack of willpower. With Alice, it’s been the complete opposite. She’s helped me uncover the root causes and feelings driving my choices, and that has made all the difference for me.
Everything Alice shares is backed by psychology, and it really shows. Her way of explaining things makes them click on a deeper level, and it’s helped me feel more in control of my choices for the first time in years.
Alice has such a special way of supporting you through the tough moments and celebrating your wins along the way. Every conversation feels thoughtful and genuinely tailored to helping you make lasting change. I’ve lost weight, but more importantly, I’ve built habits I can actually maintain. She’s taught me how to handle eating out, holidays, and special occasions without guilt or restriction, which is something I never thought was possible before.
I can honestly say I’ve never felt so understood or empowered when it comes to food and mindset. Alice puts so much heart and effort into what she does, and I feel incredibly grateful to be part of the ALY community. If you’re looking for a coach who truly gets it, Alice is that coach 💛
Exceptional and personalised programme
Ive started with Aly Coaching on the 1st May 25. It was the best life changing decision I ever made. My health was deteriorating, I was on crutches with muscle wastage and a morphine patch. Aly coaching had a long meeting with me to determine my physical,medical and personal needs, my work and home life balance was also taken as a factor before any plan was created. The plan was for MY needs, MY abilities and MY lifestyle. It was not a blanket plan or youtube based. It was a balanced diet with walking and exercises that suited me! Within a month I was off my crutches, I was getting stronger every day and by the end of the 2nd month I reversed my muscle wastage. I feel great about myself and am so grateful for Aly coaching for spending the time supporting me every step of the way. The program also included daily messages, support with workout to make sure you are doing the exercises correctly and any question asked, I had a response less than 24 hours after.
If i taly up all the money I already spent on diets , diet pills, teas and other things i must have spent thousands of pounds on diets that did not work. ALY Coaching cost include valuable time spent on the programme and support you receive,including bi monthly workshops to help with different eating related issues , emotional eating and daily stress. Im 5 months in, I reached my target weight and Im now in maintenance. I got my life back, and its all because of Aly Coaching ❤️
I highly recommend contacting Aly Coaching on Instagram, you will not regret it.
Genuine lifestyle and mindset change
When I first joined ALY I was unsure how I would get on with the programme, I have previously had body image issues and have tried lots of other diets and I wanted to find something that didn't feel like a diet but a lifestyle change. I've been with ALY now for 5 months and that is exactly what it is. At 32 years of age I finally feel I have a positive relationship with eating, my weight and how I view my body. Alice was so supportive when I first started and would respond to any concerns and questions that I had. She checks in with me regularly and also the rest of the team in the group chat are amazing. She makes the programme flexible to what is going to work best for you and your lifestyle and what things you want to keep. For example I am vegan and she did not make me feel I had to change this, and gives me lots of great options! I now barely even think about my food and weight it has just become a part of my everyday. I cannot recommend this programme more for anyone who wants to genuinely build a positive change in not only their mindset but body. Alice is so knowledgeable and you can tell she really puts everything into her business.
This is essntially Slimming World but…
This is essntially Slimming World but throw in a few Youtube workouts.
They ask you to track your weight everyday, if this doesn't scream eating disorder I am not sure what would.
You can't have a cup of tea without using your milk as your optional snack choice.
All content is mass produced and not personalised to each individual and it is over £1600 for 6 months of their WhatsApp checkins.
I was so concerned about the harm this was going to have on me once I recieved the 'plan' that I asked to terminate my contract early which I expected to have to pay to get out of, I understand my obligations but they charged me over £900 for one days coaching. I would honestly avoid at all costs.

Reply from Alyonlinecoaching
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