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Review summary

Based on reviews, created with AI

Most reviewers were somewhat happy with their experience overall. Many customers appreciate the quality of the products, describing them as well-made, luxurious, and comfortable, with flattering cuts. Several people also highlight the excellent customer service they received, noting quick resolutions to queries and a helpful, communicative team. The delivery service is often praised for its speed and efficiency, with some orders arriving very quickly. However, some people were dissatisfied with various aspects. There are reports of products arriving with quality issues like loose seams, cheap-looking fabric, or manufacturing errors. Some customers experienced significant delays in receiving their orders, with a lack of clear communication regarding shipping times and tracking updates. Additionally, a minority of reviewers found the customer service to be unresponsive or unhelpful, particularly when dealing with lost packages or order discrepancies.

What people talk about most

Product

Users describe ambiguous interactions with product quality. Many reviewers praise the amazing smell,... See more

Order

Clients share ambiguous opinions on order experiences. Many customers express satisfaction, praising the... See more

Delivery service

Consumers find delivery service to be ambiguous. While some customers experienced super speedy delivery, with... See more

Quality

Reviewers highlight ambiguous aspects of quality. Many customers praise the amazing quality, describing items... See more

Customer service

Reviewers mention ambiguous feedback about customer service. While some customers praise the outstanding,... See more

Based on these reviews

Rated 3 out of 5 stars

I really love my dress and feel it’s great quality. It was sent quickly, packaged well and feels well made. However, the returns process seems lengthy. I ordered more than one style and though the... See more

Company replied

Rated 3 out of 5 stars

The dress arrived around one week so that was fine. The dress is nice, but not the quality I would expect from a 130€+ dress. Some seams also don’t look very Well made. We‘ll see how long it will last... See more

Rated 4 out of 5 stars

I really like the few dresses I got from there and get compliments often. The cut is very flattering and works well on real, non-model bodies, everything is fairly stretchy and adjustable. The fabric... See more

Company replied

Rated 4 out of 5 stars

I bought the Juni Maxi Dress in Wine Red and received lots of compliments on it! However, be aware of the long waiting time if you need a dress for a specific event. I ordered the dress on Apr... See more


Company details

  1. Women's Clothing Store

Written by the company

AYM Studio designs and hand makes women's clothing in the UK. We are a fashion brand who are committed to finding harmony between supply and demand within an industry that so often over-produces clothing. We are incredibly grateful for the continued support.


Contact info

3.3

Average

TrustScore 3.5 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 80% of negative reviews

Typically replies within 1 month

How this company uses Trustpilot

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Rated 5 out of 5 stars

Lovely white dress for my hen do

Lovely white dress for my hen do, perfect fit, good quality and prompt arrival

July 16, 2023
AYM logo

Reply from AYM

Thank you Kalitta for sharing your positive experience! We're delighted to hear that it was a perfect fit for your hen do and that you were pleased with the quality and timely delivery. Your satisfaction is our priority, and we're thrilled that we could contribute to your special event.

If you ever need more outfits or have any questions in the future, feel free to reach out. We're here to help and ensure your shopping experience remains excellent.

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

Love them!

Extremely flattering and comfortable dresses.

July 18, 2023
AYM logo

Reply from AYM

Thank you for the positive feedback! We're thrilled that you found our dresses both flattering and comfortable. If you have any more thoughts to share or need further assistance, feel free to reach out. We appreciate your support!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

Amazing company

Customer service is fast and so polite and amazing. The dress quality is wonderful and fits true to size, and the company is so amazing, I will be ordering from them again !

July 18, 2023
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Reply from AYM

Dear Lindsey,

Thank you so much for your kind words and positive feedback! We are thrilled to hear that you had a great experience with our customer service and that you are pleased with the dress quality and fit.

At AYM, we strive to provide excellent customer service and the best quality products, and it's wonderful to know that we met your expectations. We're delighted that you're considering ordering from us again – we look forward to serving you and providing you with another exceptional shopping experience.

If you have any questions or need assistance in the future, please don't hesitate to reach out to us. Your satisfaction is our priority, and we're here to help.

Thank you once again for your support and for taking the time to share your positive experience. We truly appreciate it!

Best regards,
The team at AYM x

Rated 4 out of 5 stars

I already submitted a review but here we go again

I already submitted a review for the one and only dress I bought but I keep getting a ridiculous amount of emails telling me to review again so here we go… dress has been great for me! I’m 5’10” and the midi length was honestly a bit longer than I was hoping for but it is nice and heavyweight fabric. I was between measurements of a medium or large and sized up and glad I did. My bust is a big larger and it definitely would’ve made the fabric more sheer and see through if I tried to fit in the medium. I really wish the dresses were offered in more colour options or even patterns though. It is overall a great dress and very comfy and I love the adjustable waist

June 17, 2023
AYM logo

Reply from AYM

Dear Ciara,

Thank you for taking the time to provide us with your feedback on the dress you purchased. We appreciate your detailed review and apologise for any inconvenience caused by the repeated email notifications.

We're glad to hear that the dress has been great for you overall. We understand that the midi length was a bit longer than you were expecting, and we appreciate your input on that. We'll take your feedback into consideration as we continue to improve our product offerings.

It's fantastic to know that sizing up to a large was the right choice for you, especially considering your bust size. We aim to provide comfortable and flattering fits for our customers, and we're delighted that the adjustable waist has added to your satisfaction with the dress.

We appreciate your suggestion regarding more colour options or patterns for our dresses. We are constantly working on expanding our product range, and customer feedback like yours helps guide our decisions. We'll certainly take your request into account as we plan for future collections.

Once again, thank you for sharing your experience and for your valuable feedback. We're grateful for your support, and we hope to have the opportunity to serve you again in the future.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

Love your clothes as usual

Love your clothes as usual. My only complaint is my light pink colored dress (forgot the name of the model, its a long sleeve midi dress with scoop neck/high back. The color's too close to skin, so it looks like I'm wearing nothing at all when I wear it. Not very flattering. I'd suggest stop making that fabric color. Organic bamboo

June 17, 2023
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Reply from AYM

Hi there,

Thank you for your continued support and for sharing your feedback with us. We appreciate your kind words about our clothes and value your input regarding the light pink colour of the specific dress you purchased.

We apologise for any disappointment caused by the colour being too close to your skin tone, resulting in a less flattering appearance. We understand how important it is for our customers to feel confident and comfortable in their clothing choices. We will take your feedback into consideration when reviewing our colour options for future designs.

We constantly strive to provide a diverse range of colours and styles to accommodate various preferences and skin tones. Your feedback is invaluable in helping us improve our product offerings and ensure that our customers have a positive shopping experience.

If there's anything else we can assist you with or if you have any further suggestions, please don't hesitate to reach out. We're here to listen and help in any way we can.

Once again, thank you for your feedback and for being a valued customer. We look forward to serving you again in the future with an expanded range of colours and styles that better meet your expectations.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

The service was great and my delivery…

The service was great and my delivery came so quickly!

June 16, 2023
AYM logo

Reply from AYM

Dear Annabelle,

Thank you for taking the time to leave us a positive review! We're thrilled to hear that you had a great experience with our service and that your delivery arrived promptly.

At AYM, we strive to provide efficient and reliable service to our customers, and we're delighted to know that we met your expectations. We understand the importance of timely deliveries, and we work hard to ensure that orders are processed swiftly and shipped out as quickly as possible.

Your satisfaction is our top priority, and we truly appreciate your kind words. If you have any further questions or need assistance in the future, please don't hesitate to reach out to us. We're here to help!

Once again, thank you for your positive feedback and for choosing AYM. We look forward to serving you again soon.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

Love

So I ordered lots of dresses from here and I can say that they are the most high quality pieces I have ever bought. The dresses with organic bamboo are so beautiful and it’s definitely my favorite fabric. They are good for the summer heat and feel so luxurious. I ordered up a size for comfort as they run a size small in my opinion. The only bad thing about this company is the pre order wait times. They posted the pre order date wrong on one of my items so I’m still waiting on it. It’s been a month and I’ll probably have to wait about another month to receive my order. Just be aware if you are pre ordering an item!

June 27, 2023
Unprompted review
AYM logo

Reply from AYM

Thank you for taking the time to share your positive experience with our dresses. We're thrilled to hear that you find our products to be of high quality and that you particularly love the dresses made with organic bamboo fabric. We strive to provide luxurious and comfortable pieces that are perfect for the summer heat.

We apologise for any inconvenience caused by the pre-order wait times. We understand that waiting for an eagerly anticipated item can be frustrating, especially if there was an error in the posted pre-order date. We sincerely apologise for any confusion this may have caused. We continuously work to improve our processes and communication to ensure accurate information is provided to our customers.

We appreciate your patience and understanding during this time. If you have any further questions or concerns about your order, please don't hesitate to reach out to our customer service team. We're here to assist you and ensure that you have a positive experience with our company.

Kind regards,
The team at AYM x

Rated 3 out of 5 stars

The order was sent to me SO fast

The order was sent to me SO fast, even though one was listed as a pre-order, but speed is never a bad thing. However the refund process was slow.. And over the 7 working days they state it takes, which prompted me to drop them an email.

The dresses themselves, well, one of them was beautiful (the harper dress), however the other with the built in bra, did not fit.. I understand I'm a FF, but if you don't have a big chest, what's the point of a built in bra? Halara has built in bras too and I've never had an issue with theirs.. Also the material is polyester - I knew this anyway, and I knew I was paying for the style but, just pre-warned if you didn't already know this, it will feel a little on the cheap side. But the harper dress at least, fit pretty and the double layering on the skirt side made it so flowy.

Edit: I have ordered the Ava dress, based on the fit and accuracy to the picture, I'll update this review when it arrives, as I think 3 is a bit harsh but I can't really justify a higher review - especially as the refund given - that took over a week, was given in the form of a voucher that expired not even 24 hours after it was sent out (the next day) - this is a poor way to do credit refunds, especially when the store has a credit system in place.

June 19, 2023
Unprompted review
AYM logo

Reply from AYM

Hi there,

Thank you for sharing your feedback about your recent order. We're glad to hear that you were impressed with the fast shipping speed, but we apologise for any delay you experienced during the refund process.

We understand your disappointment with the fit of the dress that had a built-in bra. Our aim is to cater to various body types, and we appreciate your feedback regarding the sizing and functionality of the built-in bra. We continually strive to improve our designs to ensure a better fit and enhanced comfort for all our customers.

Regarding the material, we acknowledge that the dress is made of polyester, which may have a different feel compared to other fabrics. We try to provide a variety of options to suit different style preferences, and we apologise if the material did not meet your expectations.

We apologise for any inconvenience caused by the voucher expiration date. This does not sound correct, it should not have a expiry date. If you contact our customer care team we can look into this further for you.

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

Great Material!

Thick quality fabric that is not see through but breathable enough to wear during any season. Will be buying more products in the future!

May 18, 2023
AYM logo

Reply from AYM

Dear Ashley,

Thank you for taking the time to leave such a positive review about our product. We're thrilled to hear that you are pleased with the thick quality fabric of the dress. We take pride in selecting materials that are not only durable but also provide comfort and functionality.

We're glad to know that the fabric is not see-through and breathable, making it suitable for wearing during any season. We understand the importance of wearing garments that offer both style and comfort, and we're pleased that our dress meets your expectations in this regard.

We truly appreciate your loyalty and the trust you have placed in us. We look forward to serving you in the future and providing you with more products that meet your needs and preferences. If there's anything specific you would like to see in our future product offerings, please feel free to share your suggestions with us.

Once again, thank you for your positive feedback. It means a lot to us, and we're honoured to have you as a valued customer.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

Love the dress

Love the dress, it is absolutely splendid!

May 16, 2023
AYM logo

Reply from AYM

Hi Chapelle,

Thank you for your wonderful review! We're delighted to hear that you love the dress and find it absolutely splendid. Your satisfaction is our ultimate goal, and it brings us joy to know that we have exceeded your expectations.

We strive to provide our customers with high-quality and beautifully designed dresses that make them feel special and confident. It's fantastic to hear that the dress has achieved just that for you.

We appreciate your support and kind words. If you have any further feedback or if there's anything else we can assist you with, please don't hesitate to let us know. We look forward to serving you again in the future with more splendid products.

Once again, thank you for choosing our dress and for taking the time to share your positive experience. We truly value your business and your satisfaction.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

I had no problems and shipping was…

I had no problems and shipping was pretty fast!

May 17, 2023
AYM logo

Reply from AYM

Hi MaCay,

Thank you for leaving a positive review of your shopping experience with us. We're delighted to hear that you had no problems and found the shipping to be pretty fast.

We understand the importance of timely and hassle-free delivery, and we strive to provide a smooth and efficient shipping process for all our customers. It's wonderful to know that we met your expectations in this regard.

We appreciate your feedback and are grateful for your support. If there's anything else we can assist you with or if you have any suggestions for improvement, please feel free to let us know. We're always looking for ways to enhance our services.

Thank you once again for choosing us. We look forward to serving you in the future and providing you with continued excellent service.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

Love it

Love the dressed! I tend to size up for natural bamboo and order my size for other materials.

May 17, 2023
AYM logo

Reply from AYM

Dear Christina,

Thank you so much for sharing your positive feedback with us! We're thrilled to hear that you love the dress you purchased from us.

It's great to know that you have found a sizing strategy that works well for you when it comes to our natural bamboo material. We understand that different fabrics can have variations in stretch and fit, so it's always helpful to experiment with sizing to find the perfect fit for your preferences.

We truly appreciate your support and the time you took to share your experience. If you have any further questions or need assistance in the future, please don't hesitate to reach out. We're here to help!

Once again, thank you for your kind words, and we look forward to serving you again soon.

Best regards,
The team at AYM x

Rated 3 out of 5 stars

Difference

In the picture, the dress looked completely different, without a neckline and in a brighter blue color. I really liked the dress, but it's still a little different from the photo.

May 18, 2023
AYM logo

Reply from AYM

Hi Iryna, thank you for taking the time to provide feedback on your recent purchase. We appreciate your honest review and apologise for any confusion caused by the differences between the product image and the actual dress.

We strive to accurately represent our products through the images and descriptions provided on our website. However, we understand that variations in colour and design can occur due to factors such as lighting and monitor settings.

We apologise if the dress you received had a different neckline and appeared in a brighter blue colour than what was depicted in the photo. We will investigate this matter further to ensure that our product images are as accurate as possible.

Your satisfaction is of utmost importance to us, and we would be happy to assist you further. Please reach out to our customer support team, providing them with your order details, and they will be glad to address any concerns you may have.

Once again, we apologise for any disappointment caused, and we appreciate your valuable feedback. We look forward to resolving this matter to your satisfaction.

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

It was beautiful but didn’t exactly fit…

It was beautiful but didn’t exactly fit the theam of the party but would definitely recommend this dress.

May 17, 2023
AYM logo

Reply from AYM

Dear Freja,

Thank you for taking the time to share your feedback about the dress. We're glad to hear that you found it beautiful and would recommend it to others.

We understand that it didn't exactly fit the theme of your party, and we apologise if this caused any inconvenience. We strive to provide a diverse range of dresses to suit different styles and occasions, but we acknowledge that personal preferences and event themes can vary.

Your recommendation means a lot to us, and we truly appreciate your support. If you have any specific suggestions or feedback on how we can improve our dress selection to better match different party themes, we would love to hear them. Customer input is invaluable to us as we continually strive to enhance our offerings.

Thank you again for your recommendation, and we hope to have the opportunity to serve you in the future with a dress that perfectly aligns with your desired theme.

Best regards,
The team at AYM x

Rated 3 out of 5 stars

Disappointed with the pants that I…

Disappointed with the pants that I bought. I purchased these because they were marketed as work pants, but they fit and feel like yoga pants, which are not sturdy enough to wear with a suit. I already have a pair of leggings/yoga pants, and I'm a little frustrated that I just paid $100 for basically the same thing. The pants are nice quality, so I will wear them more casually, but I wish I knew more about them before purchasing.

May 17, 2023
AYM logo

Reply from AYM

Hi Jennifer,

Thank you for sharing your feedback about the trousers you purchased. We apologise for any disappointment and frustration caused by the mismatch between your expectations and the actual product.

We understand that you were expecting work pants that are sturdier and suitable for wearing with a suit. We apologise for any confusion in the marketing description. We strive to provide accurate and detailed product information to assist our customers in making informed purchasing decisions.

We appreciate your acknowledgment of the pants' nice quality, which makes them suitable for more casual wear. We apologise for any inconvenience caused by not providing enough information about their suitability for specific occasions.

Your feedback is valuable to us, and we will take it into consideration for future product descriptions and information. We always aim to provide clear and accurate product details to help our customers make the best choices.

If you have any further concerns or questions, please don't hesitate to reach out to our customer support team. We're here to assist you and ensure your satisfaction.

Thank you for bringing this to our attention, and we appreciate your understanding.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

Love it!

The Material, the fast delivery, the dress... 10/10

May 16, 2023
AYM logo

Reply from AYM

Hi there,

Thank you for leaving such a positive review of your recent purchase. We're thrilled to hear that you had a fantastic experience with us, from the material of the dress to the fast delivery.

It's wonderful to know that the dress and its material met your expectations. We strive to source high-quality materials that not only look great but also offer comfort and durability.

We also appreciate your kind words about our fast delivery service. We understand the importance of timely shipping, and we work hard to ensure your order reaches you promptly.

Thank you for rating us 10/10! Your satisfaction is our top priority, and we're grateful for your trust in us. If there's anything else we can assist you with or if you have any further feedback, please don't hesitate to reach out to us.

Best regards,
The team at AYM x

Rated 3 out of 5 stars

Gone downhill

Ordered two dresses from here, one towards the end of last year and absolutely loved it, no issues at all. Fast forward to march where I place a pre order that was due to be shipped around the start of May and still haven't received it. I've asked for a refund so I'm hoping they will issue this to me and it won't be taken any further. It's such a shame as I really had high hopes for this brand, I feel like they're possibly taking on more than they can handle. It always starts off quality over quantity and once a business gets more popular the quality seems to start lacking.

May 24, 2023
Unprompted review
AYM logo

Reply from AYM

Hi Nikki,

We appreciate you taking the time to share your experience with us, and we apologise for any inconvenience caused by the delay in receiving your pre-order dress. We understand your frustration and disappointment, especially considering your previous positive experience with us.

We sincerely apologise for any delays in shipping and for not meeting your expectations in this instance. We assure you that we take your feedback seriously and are committed to addressing any issues promptly.

Regarding your refund request, we will ensure that it is processed as soon as possible. If get in contact with us with your order details. Our customer support team will assist with the refund process and to address any further concerns you may have.

We value your feedback and understand your concerns about maintaining quality as we grow in popularity. Rest assured, we are dedicated to upholding high standards and delivering excellent products to our customers. We continually work to improve our processes and ensure that all orders are handled efficiently.

Thank you for bringing this to our attention. Your feedback is invaluable to us as we strive to provide the best possible experience for our customers. We hope to have the opportunity to serve you again in the future and regain your trust.

If you have any further questions or need any assistance, please don't hesitate to reach out to us.

Best regards,
The team at AYM x

Rated 2 out of 5 stars

Poor quality for price

For the price, it's poor quality - loose threads, unfinished seams on the ribbon for the corset, straps are also a bit uneven. Pleasantly surprised by fast shipping and delivery (from UK to EU) but had to pay 31€ in customs (would have appreciated a more prominent warning about this). Fabric wrinkles easily and feels cheap. Overall cute design but poor execution - for a slow fashion brand I would expect higher quality but this is about the same as a fast fashion brand.

May 22, 2023
Unprompted review
AYM logo

Reply from AYM

Hi Ferris,

Thank you for taking the time to provide feedback on your recent purchase. We appreciate your honest review, and we apologise for any disappointment caused by the quality of the dress.

We strive to offer high-quality products at a fair price, and we regret that the dress did not meet your expectations in terms of craftsmanship. We apologise for any loose threads, unfinished seams, or uneven straps that you encountered. Your feedback is crucial to us as we continuously work to improve our manufacturing processes and deliver better products to our customers.

Regarding the fast shipping and delivery, we're pleased to hear that your order reached you quickly from the UK to the EU. However, we apologise for any inconvenience caused by customs charges. We understand that unexpected fees can be frustrating, and we will take your suggestion to provide a more prominent warning about potential customs charges into account.

We also appreciate your feedback on the fabric's tendency to wrinkle easily. We will consider this input as we continue to evaluate and improve our materials and designs.

We apologise for not meeting your expectations in terms of quality and execution. As a slow fashion brand, we aim to provide products of superior craftsmanship and durability. Your feedback will be shared with our team as we strive to deliver higher quality items in the future.

If there's anything else we can assist you with or if you have any further feedback, please don't hesitate to reach out to us. We value your business and hope to have the opportunity to serve you better in the future.

Thank you again for your feedback and for choosing our brand.

Best regards,
The team at AYM x

Rated 5 out of 5 stars

Wonderful experience start to finish

Shipping was lighting fast, literally appeared on my doorstep almost the next day. I ordered the wrong size and the exchange process was so easy I had a new dress in the correct size with no hassle a few days later. The dress itself is perfection, comfortable, flattering, and has everything I was looking for. It's well made with not only the double layer at the bodice but the skirt is also full length double layer on the style I got with is so luxurious. Really the full swoosh double layer versus the weird acetate tight half slip you find in high street fashion makes the garment feel and wear and look so high end. I travel a lot, and honestly bought my dress exclusively to fly in and I've never been more comfortable on a long haul flight. Looking cute was a bonus I would have sacrificed but the AYM dress meant I didn't have to at all. I will absolutely be buying more from this company. I purchased the bamboo fabric, and I really think it's worth it. I struggle to regulate my temperature with some medical stuff causing me to be either freezing cold or in the middle of hot flashes and the bamboo did a really good job helping me stay comfortable at both extremes. Please make more dressed available in the bamboo fabric please!

April 16, 2023
AYM logo

Reply from AYM

Hi Amanda,

Thank you for sharing such a wonderful review of your shopping experience with us. We're thrilled to hear that you had a fantastic experience from the lightning-fast shipping to the easy exchange process.

We take pride in providing a seamless and efficient exchange process, and we're glad to know that we were able to provide you with a new dress in the correct size without any hassle.

It's fantastic to hear that the dress itself exceeded your expectations in terms of comfort, fit, and style. We're delighted that you found it well-made, with the double layering adding a luxurious touch. We understand the importance of quality construction and materials, and we're thrilled that it made a difference in your experience.

We're also pleased to hear that the dress provided you with exceptional comfort during your long-haul flights. We understand the importance of feeling at ease while traveling, and it's great to know that the dress not only met but exceeded your expectations in that regard.

Thank you for your feedback on the bamboo fabric. We're glad to hear that it helped regulate your temperature, providing comfort during temperature fluctuations. We appreciate your request for more dresses available in the bamboo fabric, and we'll definitely take it into consideration as we expand our offerings.

We truly appreciate your support and look forward to serving you again in the future. If you have any further questions or if there's anything else we can assist you with, please don't hesitate to reach out to us.

Thank you again for your kind words and for choosing our brand.

Best regards,
The team at AYM x

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