Bestinvest Reviews 

1,411
TrustScore 4 out of 5

4.2

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Review summary

Created with AI, based on recent reviews

Evaluating 130 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the knowledgeable staff and free coaching sessions for providing clear, practical guidance on various investment options and portfolios. Consumers truly appreciate the patient, friendly approach of advisors who answer questions thoroughly without applying any annoying sales pressure. People note that the platform makes it easy to understand online tools and risk management without feeling rushed. Some reviewers were not happy with unexpected online account access issues and prolonged difficulties when trying to transfer their pensions smoothly. A few people also mentioned experiencing frustrating customer support interactions and unhelpful communication channels when attempting to resolve technical problems.

What people talk about most

Staff

Users describe positive interactions with staff, highlighting that advisors are approachable, polite, and... See more

Customer service

Customers consistently note positive experiences with customer service, praising advisors for being... See more

Service

Consumers find service to be positive and helpful, particularly praising the investment coaching sessions.... See more

User experience

Clients share positive opinions on user experience, highlighting helpful coaching sessions and clear... See more

Product

Customers had ambiguous experiences with product, highlighting helpful explanations of available offerings... See more

Reviews shaping this summary

Rated 4 out of 5 stars

As an investor who is definitely still learning it’s really useful to talk to someone knowledgeable and to be able to float different scenarios and options. Sam is very patient and able to communi... See more

Rated 4 out of 5 stars

Good sounding board for strategic change in investments to suit older age. Good listener, without a fixed agenda and suggested ideas to research and persue . The follow up email contained very gener... See more

Rated 4 out of 5 stars

Sam gave me a very good insight into international markets and the 3 stocks and shares portfolio products Bestinvest offer and the associated risks and their fees. He was patient, did not make me feel... See more

Rated 4 out of 5 stars

Good discussion of options I could consider as I switch from perm employment to a mix of drawing pensions and interim work. No hard sell and a worthwhile call.


Company details

  1. Investment Service
  2. Investment Company
  3. Non-Bank Financial Service
  4. Pension Fund
  5. Retirement Scheme Provider

About Bestinvest

Written by the company

We’re Bestinvest, and for over 35 years we’ve been championing investors who manage their own money.

You’ve worked hard for your money. Bestinvest it.

Free coaching
Our Coaches can help with your investment goals. All for no charge.

Great value
At Bestinvest our service fees are never more than 0.2% for Ready-made Portfolio investments or 0.4% for other investments. Share dealing is just £4.95 a trade!

Invest how you want
Explore our huge range of quality investments with our powerful investment search tool. Browse expert fund factsheets alongside our free excellent resources including our investments explained learning hub. You can do it all yourself and call on expert support whenever you want.

Or you can pick a Ready-made Portfolio . Each one is managed by the pros at Evelyn Partners, our parent company. Still one of the cheapest ways to have your money looked after by the experts. And a straightforward way to invest!

Expert insights
Stay up to date with the latest market news. With fund factsheets, guides and articles you can learn everything you need to power your investment decisions.

Remember: the value of your investment can go down as well as up and you can get back less than you originally invested.

Contact info

4.2

Great

TrustScore 4 out of 5

1K reviews

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4.2

All reviews

(1,411)

127 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 2 out of 5 stars

Cost too much!

I've been with Best invest for over 10 years and initially I found customer service to be very helpful. So helpful that they would even add shares I was interested in on to their portfolio. Sadly the service has deteriorated over the years and has gone down even further since the takeover. I would say for a new investor they still provide excellent education services. However, the cost of an ISA and a SIPP in monthly costs has become unsustainable for me and I'm moving my investments and those of my partners to Interactive Investor saving me £180 per month.

January 23, 2026
Unprompted review
Bestinvest logo

Reply from Bestinvest

Hi Andrew,

Thank you for taking the time to leave us a review.

We're very sorry to hear that you're leaving but appreciate the feedback which we will pass onto the relevant teams.

As mentioned in my email if you need help with anything else please just let us know.

Thanks,
Connor

Rated 4 out of 5 stars

Lots to recommend this service

As an investor who is definitely still learning it’s really useful to talk to someone knowledgeable and to be able to float different scenarios and options.
Sam is very patient and able to communicate complex issues coherently.
Being a bit pedantic I am not sure that coaching is the correct term for this service. It is more expert than facilitative but that is probably what most people want. There is no particular pressure to take action as there would be with conventional coaching but I also appreciated that there is no high pressure selling.
In addition I valued how quickly and easily I could talk to a coach.

January 13, 2026
Unprompted review
Rated 5 out of 5 stars

Investments

Melissa answered all of my questions in a professional manner, and followed up with an explanatory e mail to help me carry out my investment decisions.

January 2, 2026
Unprompted review
Rated 5 out of 5 stars

I have talked with a BestInvest coach…

I have talked with a BestInvest coach on several occasions. They are alway brilliant.

Self managed products can turn into a hobby or full time job - I find regular chats with coaches helps me keep my decision making clean and find the best outcome for my needs. We are always clear on the difference between 'advice' (which they can't give) and exploring options (which they can).

December 3, 2025
Unprompted review
Rated 5 out of 5 stars

Prompt replies and very helpful.

I've found Best Invest to be a very responsive and helpful outfit, promptly answering my queries. Their advisor, Sam, gave me the information I needed and helped me understand what I should do in the near future.

December 1, 2025
Unprompted review
Rated 1 out of 5 stars

Total Incompetence

Completely incompetent in dealing with my request. All I need is a paper trail of funds from my late father's account, but I keep being sent inaccessible files.

Every email I send takes days to get a response, and the phone number doesn't get you put through to the relevant department, so it's no quicker, despite being the option for any "urgent communication". There are no other communication options.

The delay is costing me money as I need the paperwork to enable me to pay off a loan in my father's name, and has been ongoing for weeks now, still with no resolve.

I would expect that an organisation's bereavement department would have some sort of awareness how difficult a time this is, and would be doing all they can to reduce the amount of stress in the situation, not contributing more to it.

December 2, 2025
Unprompted review
Bestinvest logo

Reply from Bestinvest

Hello Tom,

I'm very sorry to hear about the issues you've had with this.

I hope you now have everything you need following on from my email but please just let us know if there's anything else we can help with.

Thanks,
Connor

Rated 4 out of 5 stars

I was given a very good insight into risks with stock and shares and the 3 portfolio products which Bestinvest offer, with levels of Bestinvest management and past performances

Sam gave me a very good insight into international markets and the 3 stocks and shares portfolio products Bestinvest offer and the associated risks and their fees. He was patient, did not make me feel I had to hurry or there was shortage of time and answered all my questions fully.

November 7, 2025
Unprompted review
Rated 5 out of 5 stars

I was given good advice over the phone…

I was given good advice over the phone on the workings of the online platform and how to find find funds dependent on what risk i am happy with
I was also sent a PDF brochure which explained things clearly

November 20, 2025
Unprompted review
Rated 4 out of 5 stars

Professional advice presented in clear…

Professional advice presented in clear way following a broad discussion of my financial circumstances. Several views provided and matters for me to consider for the future. Will probably arrange a follow up in the 6 - 9 months

November 25, 2025
Unprompted review

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