BrandAlley UK Reviews 

92,449
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Looking at 10,282 reviews, reviewers had a great experience with this company. Customers frequently mention the fantastic range of stylish designer products available at very affordable and competitive prices. Consumers often point out that orders usually arrive safely and on time, making online shopping smooth and pleasant. Some reviewers were not happy with missing items from their parcels and long delays in receiving their deliveries. Others also mentioned that getting in touch with support teams could be challenging due to slow responses or automated replies. A few people experienced difficulties when trying to process returns or secure prompt refunds for problematic orders.

What people talk about most

Product

Clients share positive opinions on product, highlighting that items are of good quality and feature excellent... See more

Delivery service

People report positive experiences with delivery service, noting that packages frequently arrive on time and... See more

Order

Reviewers highlight ambiguous aspects of order processes, as experiences vary significantly. While some... See more

Price

Consumers find price to be positive, regularly highlighting great bargains and wonderful costs on designer... See more

Customer service

Customers had ambiguous experiences with customer service. While reviewers praised helpful agents for... See more

Reviews shaping this summary

Rated 4 out of 5 stars

BradAlley first is a very trustful company, during more than five years shopping with it, I never have any problem. Products always arrive in faithful time, and as good as I expected while buying th... See more

Rated 4 out of 5 stars

Great way to get your hands on some very nice designer gear at some very good prices.

Rated 5 out of 5 stars

Amazing customer service!! I Had a problem with an Armani watch I had purchased a few months ago. My emails were replied to very promptly. I was provided with a digital returns label. After I po... See more

Rated 5 out of 5 stars

My order was for two items and one item was not delivered so I raised the issue with Brand Alley. I did not receive a reply initially so I contacted Customer Services where Laura M was very helpful a... See more


Company details

  1. Activewear Store
  2. Clothing Store
  3. Fashion Accessories Store
  4. Lingerie Store
  5. Men's Clothing Store
  6. Women's Clothing Store

Written by the company

Here at BrandAlley, you’ll find up to 80% off your favourite labels in clothing, footwear, accessories, homeware and beauty every single day of the year.


Contact info

4.1

Great

TrustScore 4 out of 5

92K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 99% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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4.1

All reviews

(92,449)

9,210 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

All good

After a delay in delivery supplier issue not brand alley Lauren sorted it out and communication from her was excellent received my Levis albeit a little late the price paid was excellent

August 1, 2026
Unprompted review
Rated 1 out of 5 stars

Infuriating

Avoid this company, you will go around in never ending circles trying to get customer service with Bots asking you to send photos of your returns on emails you cant respond to. You cant speak to anyone unless you sit for hours over days until someone finally picks up, then they still dont resolve the problem. I had to get the credit card company to raise our issue as a dispute to get refunded. I still after 6 weeks have the broken items on my property, with no way of sending them back as they are still asking for photos you cant send them on an email you cant respond to to action the return, its an utterly infuriating company, I cannot understand how they are still in business.

July 10, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Catherine,

Thank you for your review.

We are sorry that you have not had a more positive experience.

We have requested some information via Trustpilot to look into this feedback in more detail.

We apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Missing items

I have bought a number of items from BrandAlley over the past few years and, initially, my experiences were generally positive.

The first issue I encountered was with a returned item. Although BrandAlley received the return, it took an excessive amount of time to process, and I eventually received my refund.

Unfortunately, my recent experience has been dreadful and extremely concerning.

I placed a large order on June 10, containing 38 items. Only 24 items were delivered, and one of those was the wrong size. The remaining 14 items, with a total value of £312, are still outstanding. Despite this, my order is showing as “complete” on my BrandAlley account.

I have made numerous attempts to contact BrandAlley over the past three weeks to resolve the issue. Other than automated responses, I have received no meaningful response whatsoever. At this point, their customer service appears to be non-existent.

August 10, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Eddie.

Thank you for your review.

We are sorry that this experience has not been positive like previously.

We do apologise that not all of the items were received within your deliveries.

We can confirm that our team have since responded to your query and refunds for those missing items are being processed.

The feedback raised has been noted so that we can continue to improve our service and we are sorry for the inconvenience caused.

Kind regards,
BrandAlley

Rated 4 out of 5 stars

Jack was very helpful after 1 item from…

Jack was very helpful after 1 item from my order never arrived he explained it was not longer available and would arrange a refund of the item and delivery which was great and I received about 5 days after his email unfortunately the good will voucher he said I would receive has never been added to my account

July 18, 2026
Unprompted review
Rated 1 out of 5 stars

I’ve bought from this company for years…

I’ve bought from this company for years and has been a good experience.
However things have gone from bad to worse.
I’ve had refunds for orders that couldn’t be fulfilled - after waiting for goods for weeks.
Now am waiting for £300 refund for goods returned a month ago.
Worrying and disappointing. Won’t be buying anything else for a while.

August 10, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi,

Thank you for your review.

We are sorry for the issues that you have previously experienced.

Thank you for your patience and co-operation whilst this has been raised with our team. Our team will liaise with you via the thread opened to ensure that all of the matters are resolved.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Refund

Refund
Hey BrandAlley
Today is day 11 since you’ve had your goods back at great expense as you’ve stopped the one price set return policy.
I wonder if you’d be able to refund me ? I mean you seem to be able to receive money in an immediate transfer.. However returning it seems to be challenging you.
Would really appreciate it if you could stop procrastinating and start behaving with a modicum of decency towards your customers..

August 10, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Amanda,

Thank you for your review.

We are sorry that you have not yet received a refund.

We can see that our team have since responded to your thread at the end of last week providing you with a timescale for when you should receive those funds within your original payment method.

The feedback that you have shared has been noted and we are sorry for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Poor customer service

Not sure how Brand Alley gets any good reviews. Am still waiting for goods ordered in May and I get either no updates or updates which are simply not true. Very disappointed

August 9, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Mark,

Thank you for your review.

We are sorry that you have not received the items that you have previously ordered.

We have requested for some details via Trustpilot to help us with looking into this feedback further.

We do apologise for the inconvenience that has been caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Paid for an item a month ago

Paid for an item a month ago. Just advised unavailable after several exchanges with customer service. Very poor.

July 4, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Jo,

Thank you for your review.

We are sorry that you have been advised that your item is no longer available.

We have requested some information to help us to look into this feedback further. This will also help us to ensure that this is raised internally in its entirety.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

No refund following return

I have bought several goods over the years and never had to return anything. My last purchase needed to be returned because it was very poor quality. I returned the item and obtained tracking information which confirmed the return. That was over a month ago and still no refund. The AI bot takes me round in circles, asking for the same information, and that a representative will contact me within 7 days. No one does. I have tried contacting via their email address but still no response. I shall definitely not be buying from them again - be warned, if you need to return anything you are unlikely to get your money back or even hear from them. Dreadful service to a loyal customer.

July 3, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Jane,

Thank you for your review.

We are sorry that you have not yet received a refund for the return that you have previously made.

Thank you for your patience and co-operation whilst this has been raised with our team. Our team will liaise with you via your open thread to assist you further.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Avoid

Delay in replying and they cancelled order after 3 weeks of no updates. Second time I’ve had poor service from this company.
Quick enough to take your money from orders they can’t honour.

August 9, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Steve,

Thank you for your review.

We are sorry that you have not had a more positive experience.

We have requested some information via Trustpilot to help us to look into this feedback further.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

No response from Customer Support

Over 5 weeks and no order received. Tracking shows item returned back to sender. Sent multiple emails to Customer Support. Each time an auto email is received that the ticket has been updated. No human response ever. Shoddy customer support. No refund given at all. Never using Brand Alley again.

July 1, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Preeti,

Thank you for your review.

We are sorry for the experience that you have had regarding your return.

We have requested some information via Trustpilot to help us to look into this in more detail.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Made an order on the 14th of July and…

Made an order on the 14th of July and up until now nothing has been delivered. I got an Evri tracking code days ago and all it says is we're waiting. I won't use Brandally again. The longest delivery time I've ever experienced.

August 8, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi,

Thank you for your review.

We are very sorry that you have not received your order and there has been no further tracking updates since the time of the dispatch.

A member of the team will be in contact directly about this delivery.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Please be careful with BrandAlley

Please be careful with BrandAlley. I returned one of the items to them mid July - provided RoyalMail tracking code in my message. Apparently, they cannot "track it".

July 4, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Mr MT,

Thank you for your review.

We are sorry that you have not yet been refunded for the return that you made.

Our team will liaise with you via the thread that you have opened to help get this resolved for you.

We do apologise for the inconvenience that has been caused.

Kind regards,
BrandAlley

Rated 5 out of 5 stars

Very helpful

Helped with the product not being as expected (not their fault, product shorter than standard) and arranged a return with full refund. Would buy from them again.

August 7, 2026
Unprompted review
Rated 1 out of 5 stars

Very poor customer servive

After a second very poor experience in a row with this company it is not one I will ever use again after being a regular customer. Customer service is very poor as you only get to talk to a bot who assures you someone will be in touch, but they never do, on an error with an order that the company made in the first place. What happened, you used to be a great company?

August 8, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi HH,

Thank you for your review.

We are sorry for the issue that you have had.

We have requested for some additional details via Trustpilot to help us to look into this feedback in more details.

We do apologise for the inconvenience that has been caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

SCAM

SCAM. HUGE red flag. Do not use them if you value your money. Should the slightest thing go wrong with your order, you will be left high and dry with no form of customer support. Its now 2 months after I made the order and they've not been held accountable for stealing my money. No reply to calls, no reply to emails, nothing. Used Klarna and think you can complain via them? Good luck, they dont respond to Klarna either, you'll be left going in circles. Genuinely shocking that a business can continue trading with these thieving ways.

August 7, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi,

Thank you for your review.

We are sorry that you have not had a more positive experience.

We have requested some details via Trustpilot to help us to look into this feedback in more detail.

Kind regards,
BrandAlley

Rated 2 out of 5 stars

Terrible customer service

I have been trying to speak to someone for over three weeks now about an order and have not been able to contact any one.

August 7, 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Brenda,

Thank you for your review.

We are sorry that you have not been able to speak with our team regarding your order.

We have requested some details via Trustpilot to help look into this matter further.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

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