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Review summary

Created with AI, based on recent reviews

Looking at 78 reviews, most reviewers were somewhat happy with their experience overall. Customers generally find the platform easy to use and intuitive, with many appreciating the clean user interface and the efficiency it brings to finding contact information. Reviewers often highlight the strong quality of the contact data, particularly for EMEA contacts, and the helpfulness of the Chrome extension for lead capture. However, some people were dissatisfied with the company's handling of personal data. Numerous individuals reported receiving unsolicited sales calls on their private mobile numbers, raising concerns about the origin of their contact information and data privacy. These customers also expressed frustration with the process of requesting data removal, citing difficulties with online forms and ongoing unsolicited communications.

What people talk about most

Customer communications

Reviewers highlight ambiguous aspects of contact. Many customers praise the ability to find accurate contact... See more

User experience

Reviewers mention positive feedback about user experience. Customers praise the platform's intuitive... See more

Marketing

People report ambiguous experiences with marketing. Many customers praise the platform as a key tool for lead... See more

Quality

Customers consistently note ambiguous experiences with quality. While some reviewers praise the excellent... See more

Website

Consumers find the website experience to be ambiguous. Many praise the platform's ease of use, intuitive... See more

Reviews shaping this summary

Rated 4 out of 5 stars

- seamless integration with LI Sales Nav & Salesforce CRM - tested against Lusha and found data on more profiles and more accurate data - love the UX, really simple to use - our AE is super helpful... See more

Rated 4 out of 5 stars

Generally, I find Cognism to be a good product; despite the sales pitch, their data is *not* flawless and sometimes, like other platforms, it's outdated - there is no getting around that because of... See more

Rated 2 out of 5 stars

Clean UI and solid EU data coverage, but enrichment quality has been hit-or-miss lately, too many bounced emails for the price point.

Rated 5 out of 5 stars

Cognism has been a game changer for my LATAM outbound. The contact data is reliable, the platform is easy to use, and it saves me a ton of time compared to piecing lists together from multiple so... See more


Company details

  1. Software Vendor
  2. Internet Marketing Service
  3. Software Company

Written by the company

Cognism provides accurate, compliant-first B2B data and sales intelligence for teams growing across Europe and beyond. Most data looks fine until you try to use it. Contacts change roles. Numbers don’t connect. Prospecting turns into guesswork. Cognism replaces that guesswork with data you can act on. Find the right people, reach them with confidence, and focus on conversations that move deals forward. Our approach is simple: data fluency. Clear, precise, and built to reflect how real go-to-market teams actually work. Trusted by thousands of revenue teams, Cognism helps you turn data into pipeline, without the noise.


Contact info

3.1

Average

TrustScore 3 out of 5

366 reviews

5-star
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Hasn’t replied to negative reviews

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Rated 5 out of 5 stars

Great customer support with great software

I have used Cognism for the past year and honestly, is the go-to software for Lead Generation. It basically has everything I need to get the most out of my leads. Also, the best part, is that customer support is always available, and is actually listening and trying to help with my problems, even small ones, which is really different than other similar software.

February 26, 2024
Unprompted review
Rated 5 out of 5 stars

“Cognism is a game-changer for lead…

“Cognism is a game-changer for lead generation and sales prospecting! The platform provides highly accurate contact data, making it easy to reach decision-makers quickly. Its intuitive interface and powerful search filters save us time and boost productivity. Excellent customer support and consistent results—Cognism is truly a must-have tool for sales teams!”

February 11, 2025
Unprompted review
Rated 5 out of 5 stars

Cognism is a powerful B2B lead generation tool

Cognism is a powerful B2B lead generation and sales intelligence platform that provides accurate contact data and compliance-friendly prospecting tools. Its real-time data enrichment and intent signals help sales teams target the right prospects efficiently. While it offers strong global coverage, the pricing can be high for smaller businesses.

February 1, 2025
Unprompted review
Rated 1 out of 5 stars

I’ve had a very poor elling Personal Data Without Permission with…

I’ve had a very poor experience with Cognism. It appears they’ve been selling personal data without consent, which is deeply concerning. Despite my attempts to contact them and request removal from their lists, I’ve received no reply. Their phone number doesn’t work, making it even more frustrating to get in touch.

As a result, I keep receiving unsolicited sales emails from companies that seem to have purchased my data from Cognism. This behavior is completely unacceptable and raises serious questions about their business practices.

I urge others to be cautious and for Cognism to take responsibility by improving their customer service and data protection policies.

January 23, 2025
Unprompted review
Rated 5 out of 5 stars

Brilliant Solution

With Cognism, our sales team has access to up-to-date and comprehensive data, making lead acquisition more efficient than ever. Toria was brilliant.

January 1, 2025
Unprompted review
Rated 1 out of 5 stars

Non consensual processor of illegally…

Non consensual processor of illegally obtained personal data. They do not conform to EU GDPR regulations by:
- obtaining
- processing
- reselling
Personal information without an individuals consent. For future customers: You will not find any leads through this platform, all their data is fraudelently obtained using it will harm your own reputation.

January 17, 2025
Unprompted review
Rated 5 out of 5 stars

Great platform with multiple use cases

Really easy to install. The main platform is useful for Revenue Operations to do bulk data activities (territory planning, whitespace and contact data) while the plugins for salesforce and Sales Navigator are loved by the Sales team

January 15, 2025
Unprompted review
Rated 5 out of 5 stars

Great prospecting tool

Cognism is a great tool for prospecting, particularly in the SaaS space. The tool is compliant and easy-to-use. I use it heavily in my role in sales and find it to have very accurate & up-to-date data.

January 14, 2025
Unprompted review
Rated 5 out of 5 stars

Best B2B data tool I've used!

Cognism is by far the best tool I’ve used for B2B prospecting. The data accuracy is spot-on, and the platform runs like a dream. Unlike other tools that have given me issues with bugs and crashes, Cognism is completely reliable. The extension is smooth and integrates effortlessly into my daily process. It’s made finding qualified prospects so much easier and faster. Thanks to Cognism, I’ve saved a ton of time and have been able to schedule more meetings with the right people.

January 7, 2025
Rated 5 out of 5 stars

Cognism is great

Cognism is great! It’s made finding the right leads so much easier and a lot less time-consuming. The data is super accurate, and the platform is really easy to use as well. Their customer support is fantastic too! They’re always so friendly and quick to help if you have any questions or need advice. We've had some great enablement sessions which have allowed us to make best use of the platform. Since we started using Cognism, we’ve been connecting with more of the right people and seeing real results in our sales pipeline. Would definitely recommend!

December 16, 2024
Unprompted review
Rated 5 out of 5 stars

Perfect for lead generation and lead management

Cognism is indispensable when it comes to our daily Business Development activities. The data quality is great and I can easily work on lead generation. Many features such as industry or location based search and the possibility to create personas are easy to use and make our processes much smoother.

December 15, 2024
Unprompted review
Rated 5 out of 5 stars

Cognism Rocks

Cognism has helped us expand our outreach outside of the US. I consider it essential if you have an EMEA team. The GDPR-compliant data is great, the tool is simple to use, and administration is easy. I highly recommend you take a look at Cognism if you have any intention of selling to EMEA, APAC, etc.

December 12, 2024
Unprompted review

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