I made a mistake with my order, which was quickly rectified by a helpful gentleman over the phone. I need not have worried about spending a large amount of money with this company. I was notified at... See more
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Review summary
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Reviews shaping this summary
We went into Diamonds Factory in Hatton Garden without an appointment but Mahel Patel made us feel very welcome and comfortable. He was very knowledgeable and advised us what to go for. We're delighte... See more
Company replied
Plenty of choice and easy to use website. Fair prices. Images of products realistic. Easy to place order. Description of products very useful. Updated with delivery good. The ring we purchased was... See more
Company replied
Ordered a diamond eternity ring online. Very easy process. Made my choices of stones, colour, clarity etc. Ordering online i was a little concerned as you cant see them , however, i needn't have worri... See more
Company details
About Diamonds Factory
Written by the company
Here at Diamonds Factory, our core goal and mission is all about making those all important milestones matter with luxury, affordable jewellery pieces. With over 15 years experience in the industry, Diamonds Factory was created from the simple idea that luxury products shouldn’t cost the earth - and that mission still stands firm now.
From the highest quality diamonds to unique gemstones and beyond, we offer an extensive range of incredible luxury jewellery pieces, specialising in engagement rings that make that ‘I Do’ moment one they’ll never forget.
Happy customers are at the heart of everything we do, which is why we offer around the clock real-human customer care. We’re always on hand to answer any queries or questions to make sure our customer satisfaction stays at an exceptional level, which can be seen clearly in our high calibre of outstanding reviews.
Our Promise
Written by the company
- Superb Value & Quality
- Superb value matched with exceptional quality is what sets us apart from high street jewellers. Every design is handcrafted by our expert craftsmen using high-quality, ethically sourced materials. As each design is sent direct from the makers, cutting out the middleman, you pay up to 78% less than you would on the high street.
- Visit Us
- You can visit us in the world-famous Hatton Garden in London, Birmingham, Liverpool, Leeds, Manchester, Sheffield, Nottingham, Glasgow, Edinburgh, Newcastle & Belfast. Our team members are always happy to help and are on hand to give their expert advice on buying diamonds. If internet shopping is more your style, you can also visit us online.
- Custom Jewellery & Bespoke Service
- All of our jewellery designs can be beautifully customised, by selecting your metal type and diamond specifications, to create the piece you envisaged. If you prefer a completely unique design, you can also take advantage of our bespoke service.
- Our Heritage
- With four generations of expertise guiding us, a team of expert craftsmen and knowledgeable diamond experts, we've grown into one of the most trusted jewellers in the world.
Contact info
7 Hatton Garden, EC1N 8AD, London, United Kingdom
- 0207 138 3672
- service@diamondsfactory.co.uk
- www.diamondsfactory.co.uk
4.4
Excellent
7K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 87% of negative reviews
Typically replies within 1 week
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Used for both engagement rings and…
Used for both engagement rings and wedding bands. The Glasgow staff were excellent and fully supported us in making choices that worked for us rather than pushing products they wanted to sell. They were also very inclusive and demonstrated excellent customer service around LGBTQ+ making us feel very comfortable.
June 4, 2026
Reply from Diamonds Factory
Hello Jennifer,
Thank you for taking the time to review your experience with us, we appreciate your kind words.
We are also really pleased to hear you are satisfied with both your order and the service from our Glasgow team!
Please don’t hesitate to get in contact with us if there is anything else we can help you with regarding your previous order or, of course, if you have any other questions or queries for us; we value our returning customers and remain at your disposal.
Kindest regards,
The Diamonds Factory Team
Got customised wedding rings and they…
Got customised wedding rings and they were done perfectly I appreciate the time you guys have so impressed thank you again will come again
May 28, 2026
Diamond Factory has great service
Diamond Factory has great service, they kept me up to date with emails and the progress of my ring. It was also sent with secure delivery. I highly recommend them.
June 4, 2026
Excellent support
Samantha and Ashley from Diamonds Factory Glasgow were excellent throughout in helping me choose the perfect engagement ring for my now fiance!
May 21, 2026
Outstanding service and breathtaking…
Outstanding service and breathtaking quality!I cannot thank Diamonds Factory enough for their incredible support throughout the entire process of ordering an engagement ring. They were extremely kind, professional, and professional. Most importantly, they went above and beyond to accommodate an earlier delivery date so that the ring would arrive in time for my special occasion. The ring itself is of unique, exceptional quality and looks absolutely stunning. I highly recommend them with both hands!
June 5, 2026
Unprompted review
Beautiful products and great service
Beautiful products and great service, extremely pleased with everything from start to finish
May 22, 2026
Great experience!
Am really happy with my purchase as is my now fiancé. Love the amount you can change and taylor to your wants and price point. Fast delivery too. Overall great.
May 24, 2026
Total lack of response to my query.
Total lack of response to my query.
Very disappointing!!!!
May 28, 2026
Reply from Diamonds Factory
Dear Dave,
At Diamonds Factory we pride ourselves on offering the highest level of customer service and highest quality items, unfortunately you have mentioned on this occasion we’ve fallen below our usually high standards.
We apologise for this experience with response. We cam confirm a member of our team have now responded to help resolve you query.
Kindest regards,
The Diamonds Factory Team
We visited the offices in Leeds and…
We visited the offices in Leeds and felt very welcome and felt no pressure in regards to sales… I was able to choose and design my ring and even though I was not able to really see how this may look once made… when my ring arrived 4 weeks later… just wow 🤩 it is more beautiful than I could imagine… 💍💍💍 thank you ☺️
May 31, 2026
I paid more than the advertised price…
I paid more than the advertised price and when I contacted customer service they didn’t even respond, let alone give me back the difference.
May 30, 2026
Reply from Diamonds Factory
Hello,
At Diamonds Factory we pride ourselves on offering the highest level of customer service and highest quality items, unfortunately you have mentioned on this occasion we’ve fallen below our usually high standards.
We’re sorry to hear that your experience and apologise for this frustration & disappointment.
The Diamonds Factory Team
Beautiful ring however the returns took…
Beautiful ring however the returns took a very long time and multiple of my chaser emails and messages were unanswered. I believe the returns wouldve taken even longer if not my multiple emails and messages via their website!
May 15, 2026
Unprompted review
Great friendly staff first time picking…
Great friendly staff first time picking a diamond ring and they were really helpful 🙂
May 29, 2026
Fantastic customer service and even better product
Fantastic customer service and quality of diamond ring was exceptional
May 21, 2026
My go to diamonds
My second pair of earrings and they are absolutely stunning! This company is very reliable, you get updates every time there is progress with your order and they arrive perfectly packaged.
May 21, 2026
Extremely helpful service from Harman!
Extremely helpful customer service from Harman!
Just to arrange pick up on an engagement ring sooner, and Harman was super helpful with the process and organising the appointment!
June 4, 2026
Unprompted review
Manchester Store
I was attended to by Aaisha in the Manchester store, who was extremely helpful and informative. Looking forward to receiving my purchase!
May 18, 2026
Unprompted review
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