Wide range of cars to choose from, no aggressive sales or hassle when looking around. Fair pricing for part exchange of my old car, even increasing the value after inspecting its condition. Fast and e... See more
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FOW is the original, multi-award winning Car Supermarket with two fantastic locations in Winsford, Cheshire and Trafford, Manchester. We were born in 1959 and have perfected the UK's easiest and most enjoyable car shopping experience with a focus on fantastic customer care and great prices - values that stay true to this day. To keep things nice and easy we launched FOW Perks to help make your car buying experience a great one! What does this mean? You can reserve any vehicle FREE for up to 48 hours (you won't find this elsewhere), buy online or instore with an expert handover and home delivery available, request a personalised video from home, arrange a test and even part exchange or sell your old car to us. To support this further, our technicians will prepare your new car to the highest standard using industry leading technology and processes. Every vehicle receives a PDI (Pre Delivery Inspection), PSI (Pre Sales Inspection) alongside quality control, multipoint photography process and final sold checks to ensure all aspects of your vehicle match the FOW quality standard. Chat to our team today, we'll help answer those all important questions and help you drive away in the car of your dreams - this is FOW.
FOW - Fords of Winsford
Written by the company

- Reserve any car for FREE up to 24 hours
- Peace of mind car shopping - reserve any car for FREE for up to 24 hours.
- Enjoy an Award Winning Online Experience
- Proud winners of the 2022 AM Awards - Online Consumer Experience of the Year.
- FREE Transfers Between our 2 Locations
- Enjoy the flexibility and freedom to view any vehicle at your leisure at the location nearest to you.
- No Hidden Costs or Admin Fees
- Simply the price you see is the price you pay.
- Enjoy a Personalised Video of Your New Car
- Our Product Specialists will showcase your new car in detail for you to enjoy from the comfort of your own home.
- Buy Online - Click & Collect - Home Delivery
- At FOW, you're in control. Enjoy the UK's most enjoyable car shopping experience, online or in-store with home delivery or click & collect available.
- Multipoint Inspection
- Every vehicle is prepared to the highest standard with a multipoint inspection completed by our technicians before you drive away.
- HPI Check
- Our complimentary HPI check is performed on every vehicle for your peace of mind - included at no extra cost.
- Finance to Match all Budgets
- PCP or HP? Our product specialists will discuss your options and help secure your dream car at a budget to suit.
- Over 60 Years of Trust
- Enjoy a completely hassle free and enjoyable car shopping experience built on solid foundations over 60 years ago.
- Part Exchange or Sell Your Old Car
- Quickly and easily part exchange or sell your old car with FOW today.
Great Service Time and Time Again
Why promise when we simply deliver

Contact info
Fords of Winsford Ltd Wharton Retail Park Weaver Valley Road Winsford, Cheshire, CW7 3AL, Winsford, United Kingdom
- 01606 866 199
- hello@fow.co.uk
- www.fow.co.uk
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FOW visit
Ella Berry was the sales person we dealt with, she was very friendly and helpful. We’d initially booked a test drive of a Nissan- my only criticism of FOW is that if you’re allowing customers to view and test drive cars, they should be prepared. The Nissan we viewed was filthy and we decided against test driving it. We told Ella we weren’t impressed and she showed us similar SUVs on her computer and got us keys to look around, again, some were not prepared, but FOW redeem themselves with the volume of cars available. She found a nice looking Kia and when we started it the AC came on ice cold which was lovely as it was 32 degrees on the forecourt. We wanted to test drive it (although it wasn’t the car we’d booked to drive) and Ella got it all ready for us. The car really sold itself. Ella upsold extended warranty without it feeling pushy like some other garages. She was knowledgeable and gave us time to make a decision on whether or not we needed it. Ella was a lovely young lady and a credit to FOW. Honourable mention to the chap who worked in the coffee shop! Didn’t catch his name but he made a lovely latte (even made me an iced one which was needed in the heat) he had grey hair in a bit of a top knot, and had a rainbow T-shirt the first time I was served by him! He was very friendly and has some lovely tattoos! The turtle with the crown being the one I noticed. I hope you can pass on the recognition to him without a name as he was a very cool guy!

Reply from FOW Winsford
Friendly, Professional, and No Hard Sell
I can't recommend Geoff Rollins highly enough. I was actually on my way out after not finding the right car when I met Geoff. Instead of giving me the hard sell, he took the time to listen to what I was looking for. We chatted about the cars I'd already test-driven at other dealerships, and he explained why I hadn't enjoyed driving some of them, which really helped me understand what would suit me better.
I'd looked at the Nissan Juke a couple of times before, but I returned to test drive it with Geoff. I was quite apprehensive about driving an automatic after a disappointing experience the day before, but Geoff patiently explained everything and put me completely at ease during the test drive.
At no point did I feel under any pressure to buy. In fact, we talked about all sorts of things—everything except a hard sell! Geoff genuinely believes in finding the right car for his customers rather than simply making a sale, and that really shows.
Geoff is a credit to FOW. He's friendly, knowledgeable, patient, and professional. If you're looking for someone who genuinely cares about helping you find the right car, I'd highly recommend asking for Geoff.

Reply from FOW Winsford
Wish I’d gone here sooner
Wish I’d gone here sooner. After having terrible experiences with other garages I wouldn’t hesitate to recommend FOW Trafford. All the staff have been great and have been quick to resolve anything needed (car needed to go in the garage for something which was no hassle).

Reply from FOW Winsford
The people were very helpful
The people were very helpful took me through every stage in buying my car very good experience

Reply from FOW Winsford
Great place with amazing variety to…
Great place with amazing variety to choose from. Nothing too push but once you decide you being looked after very well. From the start to finish great experience. If you choose the one in Cheshire go to Ashley Tomlinson you will be looked after very well . Highly recommend.

Reply from FOW Winsford
This was the worst experience I
This was the worst experience I have ever had buying a car. I would not recommend to my worst enemy. Putting in a formal complaint.

Reply from FOW Winsford

Reply from FOW Winsford
It's our 4th car we've got from FOW.
It's our 4th car we've got from FOW.
The sales team are all very friendly. Good at there jobs. The keep you informed all the way through the buying process. When you pick your car up. The explain all the working of the car.

Reply from FOW Winsford
Amazing place
You’re made to feel welcomed and any questions you have they will find the answer you get stuff explained in detail if you don’t understand and the staff are extremely nice and professional

Reply from FOW Winsford

Reply from FOW Winsford

Reply from FOW Winsford
The knowledge and helpfulness of Liam…
The knowledge and helpfulness of Liam our salesperson was second to none, he was so informative and attentive, best salesperson I have ever come across. Follow up service was great too, really good communication from him at all times. Well recommended, thank you

Reply from FOW Winsford
When we arrived to collect the vehicle…
When we arrived to collect the vehicle there was a problem with taxing the vehicle. Mike Brown our contact went above and beyond to alleviate the problem taking me to the post office twice to sort it out. He was friendly and courteous and concerned about our long wait in the extreme heat.

Reply from FOW Winsford
Wouldcdefinitely use FOW again for any future purchaesThe service was very good and I was…
The service was very good and I was fortunate to find my new vehicle quickly .
The staff were helpful and understanding of my needs. All in all a good experience and I am delighted with my car.

Reply from FOW Winsford
Fords of Winsford were great
Fords of Winsford were great from start to finish. Carla and Ryan were both fantastic- friendly, approachable and really helpful throughout the whole process of looking for a first car for my son, Sion. They made buying the car so easy and stress free, and Sion is really pleased with his first car purchase. The vehicle was in immaculate condition. I would recommend Fords of Winsford to anyone looking for excellent customer service and a great, relaxed car buying experience. Thanks again Carla and Ryan.

Reply from FOW Winsford
Just bought my dream car!!
Just bought my dream car!!
Excellent service from Ella and all members of staff. Had a wide selection of cars for absolutely everyone. Would definitely recommend.

Reply from FOW Winsford
Meet and greet was very friendly …
Meet and greet was very friendly and everything was explained clearly by Ibrahim. Test drive and Pickup was great and I am really pleased with my chosen car so far!

Reply from FOW Winsford
Ewan was great
Ewan was great. Really straightforward- delivery on time and car is great. Big thanks to the team

Reply from FOW Winsford
Excellent service thank you
Excellent service and staff friendly Phoebe you are a star and thank you the only down side I would add is the valeting needs to be better as not perfect in any way, the sales people are brilliant though thank you again

Reply from FOW Winsford
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